Webforge Development

"How do I optimize my product development strategy?"
"What if my product doesn't resonate with customers?"
"What if my competitors outshine me?"

These are legitimate concerns for any business.

Whether you're a startup or an established company...

How you present your product is everything.

- You want to be clear in your strategy
- You want to be strong in your execution
- You want to be remembered for your innovation

To do so, you need a robust product development approach and a data-driven strategy.

They trust me with their product vision. Will you?

Need to streamline your product management?
Need to integrate AI into your business processes?
Need to develop custom dashboards for data insights?

Say "Hello Jofu" in a message and let's discuss your product success journey.

Chief Product Officer

Freelance | Self-Employed

As a team, we harness the power of machine learning to decipher complex consumer behaviors and trends. This AI-enabled approach allows us to anticipate customer needs and deliver targeted, effective advertising campaigns. It's exciting to see how this technology-driven approach not only optimizes ad performance but also opens up new growth opportunities for businesses of all sizes.

We are a diverse group of professionals - marketers, data scientists, and technology enthusiasts - all working together to push the boundaries of what's possible in AdTech. Our commitment to innovation and impact defines who we are and what we strive to achieve.

Senior Product Manager

Powerful Nutrition

As a Product Manager at Powerful Nutrition, I optimized product development operations and implemented Agile methodologies, leading to a 25% increase in revenues and improved customer retention. My expertise in deploying data-driven tools like Tableau and leveraging project management software (JIRA, Confluence) contributed to enhancing user experience, streamlining collaboration, and driving business growth.

Product Manager

RAGE LOGISTICS LLC

At Rage Logistics, I developed efficient vehicle management systems and utilized analytical tools to optimize daily operations, while strategizing product pricing and market positioning. My achievements include generating over $1M in revenue, enhancing growth by 175%, and acquiring long-term partners through the successful implementation of B2B marketing strategies and communication plans.

Product Project Manager

I Help Businesses Thrive with Data-Driven Product Strategies | Senior Product Manager | Product Development Specialist | Chief Product Officer | LinkedIn Top Product Development Voice

Hey there, thanks for stopping by my profile!

I'm Jonathon Daigle, a seasoned Senior Product Manager with over 11 years of expertise in product management, specializing in innovative solutions that bridge businesses with their customers. I am currently a Senior Product Manager at The Cutting Edge.

In the trenches at The Cutting Edge, I lead a dynamic team comprising marketers, data scientists, and technologists. Together, we harness the power of machine learning to decode intricate consumer behaviors, crafting targeted advertising campaigns that drive substantial growth and value.

I've also co-founded WebForge, where we empower businesses to launch their dream products with confidence. Through agile development methodologies, we streamline internal tools, develop AI agents, and automate mundane tasks, enhancing business efficiency and productivity.

Services:

- Internal Agents Assistance
- AI Integration for Business
- Internal Tools Management
- Internal Automation Solutions
- Custom Dashboard Development

Schedule your personalized consultation call today to discuss how we can tailor our services to meet your specific business needs and goals: (Check Feature section)

Here's what I bring to the table:

Design sprint proficiency
Consumer research expertise
Seamless workday integration

As a team player, I thrive on collaboration and innovation, driving projects from ideation to execution with precision and agility. My passion lies in leveraging data and technology to solve complex business challenges and propel brands towards sustainable growth.

If you're looking to elevate your product strategies and drive impactful results, let's connect!

Thanks for reading up until here. You're amazing!

Cheers,
Johnathon
Website: https://www.webforgedevelopment.tech/

Johnathon Daigle

Edward Frank Morris

I’m Edward Morris, and no. I don’t have a Computer Science degree. I never did a stint at Google. And I certainly wasn’t blessed with seed funding from some Stanford dorm room. What I do have, though, is a journalist’s nose for nonsense, a knack for systems thinking, and a mildly unhealthy obsession with Prompt Engineering.

In the last 18 months, I’ve somehow ended up:

- Featured on the front page of the Financial Times
- Blasted 80 feet high in Times Square (NASDAQ screen, not just loitering)
- Published almost monthly in Forbes with a penchant for calling out AI waffle
- Top 10 UK AI Influencer (Favikon, 2025)
- LinkedIn Top Voice for Prompt Engineering. The platform’s first.

And recently, featured in Gulf News, because apparently even the Middle East wanted in!

I've also had the pleasure of collaborating with some incredible brands and AI tools, such as:

- Tencent
- Notion
- Lovable
- Attio
- Superblocks

And many many others.

I’ve worked with teams inside OpenAI, Microsoft, Mercedes-Benz, and Google, and consulted on everything from legal AI Agents to prompt defence systems. I’ve built tools that save thousands of hours across Pharma, HR, law, education, and charities. Because when AI is done right, it's not about replacing people. It’s about freeing them to do better work.

I've also held live sessions with Taras Shevchenko University in Ukraine, alongside lectures at Oxford, University of Santo Tomas in Chile, and the American University in the Emirates. I’ve judged AI competitions, advised Boards, spoken at major conferences, and when time allows, still find joy in helping not-for-profits discover what AI can do without needing a Silicon Valley translator.

But none of this makes much sense without where it started. I grew up in extreme poverty in Cagayan de Oro, Philippines. Dodging typhoons and malnutrition. Later, it was a UK council flat, a carer’s allowance, and my mum’s disability income keeping the lights on.

No silver spoon. Just stubbornness, storytelling, and a refusal to accept the limits of where I began.

So if you're here looking for another polished tech bro with a hoodie and a pitch deck, you’ve taken a wrong turn. But if you're after someone who’s lived the stakes, learned the system, and now builds things that actually matter? We should probably talk.

Email me at Edward@Enigmatica.co.uk or just drop me a message.

Prompt Engineer & AI Evangelist

I create AI tools (and text games) for others to use using Prompt Engineer that works with ChatGPT, GPT 3.5, GPT 4, Claude, PaLM 2. Ranging from simple copywriting AI applications all the way to Prompt Injection AI Tools.

You installed Microsoft Copilot.

Congratulations!

You’ve essentially bought a Ferrari and parked it in a Tesco car park because no one knows how to drive it.

Last week, a friend of mine messaged me beaming with pride:
“We’ve rolled out AI at the company,” he said.

I was intrigued.

Was it machine learning models? A custom GPT pipeline? Some glorious, futuristic tech?

No. They installed Copilot.

No training. No onboarding. Just... plonked it onto everyone's machines like it was an Office update.

This, dear reader, is the corporate version of giving a toddler a chainsaw and saying, “Go do surgery.”

Let me tell you what’s going to happen.

Everyone opens it.

1. Sharon from Accounts stares at the screen like it's about to steal her pension.
2. Steve from Marketing types “Make presentation good.”
3. The tool stutters, gives them a vague paragraph, and they slam the laptop shut.
4. Back to doing things the old way.

Because no one taught them what it’s for. Or how to use it.

Here’s what they don’t tell you about AI rollouts:

If you don’t train, prompt, integrate, and track Copilot doesn’t save you time.

It becomes that expensive kitchen gadget you used once to make a smoothie and then shoved in a drawer.

And don’t even get me started on Excel.

Yes, Copilot can summarise, project, forecast.

But your spreadsheets?

They look like a toddler finger-painted formulas across five tabs and named them “Final_V3_ABS_Updated.”

Copilot isn’t a miracle worker. It’s not Dumbledore.

It’s a glorified Clippy with protein shakes and better grammar.

And the prompts?

Oh god, the prompts.

You wouldn’t walk into a car dealership and say “I want a vehicle.”

Yet you’re typing “Do a marketing strategy.

And wondering why it returns something that sounds like it was written by an intern high on buzzwords.

Meanwhile, your team is descending into chaos.

Boomers are panicking.
Millennials are overthinking.
Gen Z is trying to automate their own job and go back to bed.
Middle managers are pretending to understand. They don’t.

And your Copilot investment is quietly dying behind a ribbon icon in Word.

So what should you do instead?

Train actual power users.
The quiet ones. The tinkerers. The people who’ve memorised keyboard shortcuts and don’t speak in meetings.
Give them the tool. Give them the time. Give them the keys.

Then build prompts like grown-ups.
Integrate it into real workflows.
Track usage. Reward results.
Publicly praise the AI wizards. Quietly sideline the laggards.

Because if you don’t?

You’ve just spent £40,000 on a shiny new Ferrari.

And now you’re using it to drive to the corner shop for milk. In first gear.

With the handbrake on.

AI doesn’t make bad companies good.

It makes disorganised companies look worse.

Louder. Faster.

And very, very publicly.

If you found this to be a fun read? Reshare it. ♻

Follow me for brutally honest AI insights. Before your next tech rollout becomes your next expensive embarrassment.

I build AI frameworks, lead strategy, and teach AI to anyone from Fortune 500s to universities. My face has been on NASDAQ, FT, and Forbes. My jokes have not. Yet.

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The average knowledge worker types for 3+ hours a day.

And switches tabs over 1,000 times.

I used to think that was just… normal.

Until I stopped typing.

Last week, I tested ‘Lemon’ on a typical Monday:

• 47 emails to reply to
• 2 follow-ups from a pricing call
• 1 research doc for a client
• Calendar reshuffle
• Slack updates across 3 channels

Normally? 3–4 hours of scattered focus.

Instead, I pressed a button and said what I wanted.

“Draft follow-ups for the pricing call.”
“Summarise this thread and turn it into a doc.”
“Reply to these emails professionally and keep it concise.”

It didn’t transcribe.

It was executed.

Emails drafted in seconds.
Docs created.
Tasks completed inside the apps I already use.

No tab hopping.
No copy-pasting into ChatGPT.
No context switching.

End result:

Before Lemon:
4 hours. 100+ tab switches. Mental fatigue.

After Lemon:
40 minutes. Same output. Zero chaos.

The real shift isn’t AI answers.

It’s voice → action.

We’ve spent 2 years learning how to prompt.

Now your laptop just listens and does.

If you want to try it free for 30 days - heylemon.ai

“Can you give me a 12-page report on this?”

Of course.

Open ChatGPT, Copilot, whatever. Tap in a few prompts. Boom. Twelve glorious pages of well-formatted, confidence drenched waffle.

Three charts. A quote from McKinsey. Something that looks suspiciously like insight but could also be AI generated filler.

Done.

Five minutes later?

Your manager hops onto ChatGPT.

“Can you summarise this for me?”

Naturally.

Open ChatGPT again. “Summarise this.” Output: three bullet points and a vague recommendation about alignment.

This, ladies and gentlemen, is the modern workplace.

AI isn’t destroying jobs. It’s just exposing how much of what we do never needed doing in the first place.

The meetings that could’ve been emails. 

The emails that could’ve been nothing. 

The slide decks with 74 animations to say: “Sales are fine.”

AI didn’t create the fluff.

It just made it obvious.

We’ve built entire careers around making things look impressive instead of making them useful.

Now we have a tool that says, “You want to pretend? I can pretend faster.”

And suddenly, everyone’s nervous.

Because when your whole value is formatting busywork into bullet points, AI isn’t competition.

It’s a spotlight.

And for some?

It’s the first time their job description has been seen in full daylight. Only to realise it’s mostly smoke.

♻️ Repost this if you’ve ever read a report and wondered, “Why does this exist?”

Or just follow me for more AI insights, sarcasm, and the occasional professional AI woe.

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The Battle

Johnathon Daigle

Edward Frank Morris

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