Joeri Billast

𝐓𝐡𝐞 𝐖𝐞𝐛𝟑 𝐂𝐌𝐎 | 🚀 Leading B2B Metaverse & AI Marketing Innovations | 🎧 Host of Top 5% Global Podcast on Web3 | 🎤 Keynote Speaker | ✍️Bestselling Author

You have the technology. The ambition. Maybe even momentum.
But when marketing collides with AI, complexity, and trust, visibility stops being a channel problem and becomes a leadership problem.
That’s where I come in.

My name is Joeri Billast. I work as a Fractional CMO and AI Visibility strategist, helping brands grow when traditional marketing playbooks no longer deliver clarity or impact.

I support leadership teams with:
🧭 Fractional CMO leadership: positioning, priorities, and strategic focus
🤖 AI-driven marketing and visibility systems that compound trust and demand
✍️ Content and narrative frameworks that turn expertise into growth

Alongside my advisory work, I host Web3 CMO Stories, a top 5% global podcast focused on Web3, AI, and strategic brand building. The show brings sharp conversations for founders, CMOs, and senior marketers navigating visibility, trust, and narrative in fast-changing tech environments.

I’m also the author of The Future CMO, described by Philip Kotler as: 
“The best update I’ve read on the role of CMOs. A must-read.” 

And I regularly deliver keynotes based on The Future CMO for leadership teams and conferences exploring how AI, trust, and marketing leadership converge in practice.

You might want to reach out if:
🔹 marketing feels harder despite better tools
🔹 visibility is fragmented across platforms and AI systems
🔹 leadership needs clarity, not more tactics

DM me if this resonates.

Fractional CMO (chief marketing officer)

♈️ For tech scale-ups who don't want to hire a full-time marketing director 
♈️ I help them as a part-time CMO during a couple of days per week or per month

Entrepreneur at heart, lawyer by training, and thrill-seeker by choice.

I started building businesses at 20, and haven't stopped since. My journey has led me to two degrees (PhD in Law, MSc in Entrepreneurship), two bar licenses (Ukraine & Czech Republic), and the "Lawyer of the Year" award in 2023 (investments, economic & commercial law).

My passion goes beyond legal expertise. I've built and led a group of companies with a team of 500 across 4 diverse areas: software development, mobile apps and games, marketing and legal services.

In 2023, I embarked on a new venture that truly fueled my passion, launching two companies: Rewmp, a private venture fund, and Rewump, a business incubator. At the last one we focus on investing in early-stage Web3, AI, and other tech sectors. We don’t just invest, we provide essential back-office support in HR, legal, and financial domains. 

Outside of work? I'm a half-marathon runner, a swimmer, a licensed helicopter pilot and parachutist. Let's connect and chat about business, law, or conquering your next personal Everest!

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The Battle

Joeri Billast

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