Mobibo

The work I do for both myself and clients is rooted in three things:

↳ Research (qualitative and quantitative)
↳ Storytelling (crafting the right message)
↳ Distribution (reaching the right audience)

I'm currently focused on helping founders generate awareness through short-form video and offline media.

When executed properly, these strategies allow them to get eyes on their brands without needing to overspend on search and display ads.

Media Strategist | Co-Founder

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I've been in sales & marketing for over 10 years, starting at Fortune 500 companies, then diving into the world of unicorns and small startups before venturing out on my own.

I always struggled with outbound, so I taught myself everything I could about marketing to get leads without having to pick up the phone. From SEO and cold email automation to paid ads and social media, I've spent the last three years learning it all.

My current side quest is mastering short-form educational content. I want to see how good I can get at storytelling. 

You can follow along here on LinkedIn or by following the accounts below:

https://www.tiktok.com/@mobibojoe
https://www.instagram.com/mobibojoe/

I also curate the most interesting things I find throughout the week in my personal newsletter:

https://www.mobibojoe.com/

Joe DiRico

taplio