Jonathan M K.

VP of GTM Strategy & Marketing - Momentum | Founder GTM AI Academy & Cofounder AI Business Network | Business impact ​> Learning Tools | Proud Dad of Twins

I’m Jonathan, an AI and GTM strategist passionate about transforming how businesses harness AI for real impact. With over 15 years in Revenue Excellence, Enablement, and GTM Acceleration, I’ve successfully developed and implemented transformative enablement programs for global organizations, Fortune 500 companies, and startups. Recognized in SEC’s 2023 & 2024 Enablement Ones to Watch and honored as an Enablement Legend by Seismic and the Enablement Squad, I strive to stay ahead of industry trends.

4 Years ago I deep dove into AI after enabling an AI tech for an internal team and it's customers and in 2022, I founded the GTM AI Academy to bridge the gap between learning AI tools and creating tangible business outcomes. My mission is to provide AI-driven strategies that cover all functions of a Go-To-Market (GTM) team, helping professionals implement actionable use cases for their own companies. I also consult on AI integration and strategy for high-growth businesses, offering GTM insights that drive revenue growth and efficiency.

If you’re looking to leverage AI either for Yourself, Your team, or C-Suite and Board level advising, refine your GTM strategies, or accelerate business outcomes, feel free to connect. I’m always open to discussing the future of AI in business and how to make true impact.

Head of GTM Revenue Enablement & Product Marketing

- Develop and execute revenue enablement strategies to drive sales growth and enhance customer experience.
- Collaborate with cross-functional teams to align revenue goals, optimize processes, and identify market opportunities.
- Conduct market research and competitive analysis to stay ahead in the payment media industry.
- Implement and oversee enablement programs, including training, tools, and resources for our presales, CSM, BDR, partner, and sales team.
- Analyze sales performance data and provide insights to improve revenue generation and forecasting accuracy.
- Cultivate strong customer relationships and support our clients in adopting Simetrik's solutions effectively.
- Drive continuous improvement initiatives to enhance revenue processes and strategies.
-Manage the Product Marketing team creating internal and external facing assets such as videos, blogs, one pagers, white papers, case studies, success stories.

I have been geekin on Claude Skills files lately... want help? Comment below.

A "Skill" is a reusable set of instructions, packaged as a simple folder, that teaches Claude exactly how to handle specific tasks and workflows.

Not a prompt. Not a template. Not a GPT wrapper.

A systematic, portable, repeatable intelligence layer that works the same way every single time, for every person on your team.

Read that again.

Every. Person. On. Your. Team.

This is the difference between "we use AI" and "AI is embedded in how we operate."

Here's what becomes possible when GTM teams build Skills by function:
Marketing 
Build a Skill that embeds your brand guidelines, messaging framework, tone of voice, and content structure. Every piece of content — blog posts, email sequences, ad copy, one-pagers — comes out on-brand without a single revision note about "voice." Your style guide stops being a PDF nobody reads and becomes an operating system that executes automatically.

Sales Enablement 
Build Skills that generate battle cards pulling live competitive intel. Skills that create persona-specific talk tracks based on your sales methodology. Skills that produce discovery call prep docs in 60 seconds using real CRM data. Your enablement team stops being a bottleneck and starts being a force multiplier.

Revenue Operations 
Build Skills that run pipeline reviews with the same analytical rigor whether it's your VP or a new analyst asking. Forecasting workflows that apply your specific qualification criteria. Data validation processes that catch the same errors every time. Tribal knowledge becomes institutional capability.

Customer Success 
Build Skills that prep QBRs by pulling product usage data, support ticket trends, and renewal timelines into a structured executive summary. Health score analysis that follows your exact methodology. Expansion opportunity identification that runs the same playbook across every CSM on your team.

Business Development 
Build Skills that combine your ICP definition, your messaging framework, your personalization standards, and your sequence structure into one workflow. Every BDR writes outbound that sounds like it came from your top performer. New hires ramp in days instead of months.

I created a GTM-specific Skills playbook that maps directly to the roles above — with prioritized use cases, implementation sequences, and the frameworks I've used training 10,000+ GTM professionals on AI adoption.

It's the strategic layer on top of Anthropic's technical foundation.

Want it?
-Like this post
Comment "SKILL" and I'll send you BOTH:
Anthropic's Complete Guide to Building Skills for Claude (the free technical blueprint) and my own GTM version.

Or get the Anthropic guide here: https://lnkd.in/eKnFkteD
And some GTM Goodies version here: https://lnkd.in/eRtSsndC

Jonathan K.

Spent 45 min digging into Steve Cunningham Cowork setup and its mindblowing, want to see it? Comment below.

Steve Cunningham lived this. He spent 10 years building a company based on his superpower: reading business books and summarizing them better than anyone.

Then ChatGPT showed up and did his 8-hour process in 5 minutes.
His 10-year advantage evaporated overnight. But instead of clinging to the old model, he burned it down.

Steve completely rewired his mental model. He stopped treating AI like a tool and started treating it like a company.

He built an "org chart" of agents inside Claude Cowork.

He has a "COO" file that onboards the AI before every task.

He runs functional departments—Marketing, Product, Sales—staffed by AI agents with specific roles and context.

The result?
At the end of every 30-minute work session, he prints a "receipt."

Last week, 30 minutes of his time replaced $14,000 and 70 man-hours of external agency work.

The gap between people playing with AI and people operating with AI just became a canyon. It’s no longer about knowing the newest tool. It’s about organizational design.

Stop building AI workflows. Start running an AI company.

I broke down Steve's entire playbook—from his folder structure to his "Invoice Method"—in my latest newsletter. It’s a blueprint for urgency.

Want to see it in action and the playbook?
-Like this post
--Comment "Cowork Setup"
-Repost cuz you like me

or get it here: https://lnkd.in/eZ3Qf9xv

Anthropic just dropped a jobs report that should have everyone's attention. Want the link? Comment below.

"Labor market impacts of AI: A new measure and early evidence" (Massenkoff & McCrory, March 5, 2026)

The headline findings everyone will talk about: 
→ Computer programmers: 74.5% observed AI exposure 
→ Customer service reps: 70.1% 
→ Sales reps (wholesale/manufacturing): 62.8% 
→ Market research & marketing specialists: 64.8%

The finding most people will miss: 

There's a massive gap between what AI CAN theoretically do to a job and what it's ACTUALLY doing. The "observed exposure" is a fraction of the theoretical capability.

Translation: We're still early. The wave hasn't crested.

This report looks at broad BLS occupational categories. It doesn't break down what's happening inside GTM specifically.

So I did it.

I took the same logic, theoretical vs. observed exposure, task-level analysis, automation vs. augmentation weighting—and mapped it across 7 GTM roles:
🔹 Revenue Leaders 
🔹 Customer Success 
🔹 RevOps 
🔹 Enablement 
🔹 Sales 
🔹 Business Development 
🔹 Marketing

The results are... uncomfortable in the best way.

Some roles are seeing 60-70%+ task coverage RIGHT NOW. Others have massive theoretical exposure but almost zero observed deployment.

That gap? That's your window.

If you want the original report and my GTM version, then....
-Like this post
--Comment "GTM" 
---Repost for others who wanna see

Or get it here: https://lnkd.in/e23zQNMs

I'll send you the full GTM AI Exposure Report and the original Anthropic report.

Socure's RevOps team just showed me how they sped up sales cycles without adding heads with AI, want the playbook? Comment below

They showed me how they wired 4 tools into one orchestration layer that gives complete deal intelligence to every human who touches the account.

Evan Morgan and Colin Gerber came on the GTM AI Podcast and walked through the exact wiring:

→ How they killed the "can you loop me in?" message forever
→ Why they plugged Glean into Salesforce and it was useless (then how they fixed it)
→ The two councils that prevent tool sprawl before it starts
→ Where AI selling actually works vs. where humans still own the relationship

Most teams buy great tools that operate as isolated islands.

The orchestration layer is the entire game.

I turned this into a full GTM AI Orchestration Playbook:
-The 5-layer stack architecture
--The O-A-R maturity model
---Implementation templates with week-by-week timelines
----The 4-gate evaluation framework before any new AI capability
-----The cheat sheet you can pin and execute weekly

This isn't theory. It's how a team running $700K enterprise deals actually operates.

Want the playbook + podcast episode?

-Like this post
--Comment "ORCHESTRATE"
---Repost for your network

Let me know what you think!

or get it here: https://lnkd.in/eU3qFm9u

We dug deep with Scott Wueschinski about his AI playbook that created millions in pipeline in 3 months, want to see it? Comment below.

Most GTM teams are managing 15-30 tools.

And still can't get a personalized email out without a "GTM engineer."

That's not a tech stack. That's a tax on your pipeline.

Scott joined Jonathan Moss on GTM AI to demo something different.

He built $100M in qualified pipeline in 3 months at his last company. 

Now he's productized that playbook at GTMFI. 

Here's what he showed us live:
An AI agent that builds your entire GTM foundation in 5 minutes. 

ICP, personas, pain points, use cases, competitive intel, qualifying questions. What agencies charge $5K-10K for.

Specialized outbound agents for every channel and intent type. Not one AI writing everything. Separate agents for email (onsite intent), email (offsite intent), LinkedIn, SMS, WhatsApp. 

Because a prospect who hit your pricing page needs a completely different message than one who read a competitor comparison.

A meeting follow-up automation that drafts your emails before your next call starts. Circleback to n8n to Anthropic to Slack to Gmail draft. No more 6 PM email scrambles.

The thesis that ties it together: content drives intent, intent drives outbound, outbound drives revenue.

Not the reverse. And most teams have it backwards.

Want the podcast and playbook?

-Like this post
--Comment "GTMify"
---Repost for others cuz you are nice

or here https://lnkd.in/gwF8fkrE

And I will send you all the goods

#GTM #AI #GoToMarket #SalesAutomation #B2B #GTMAIAcademy

Jonathan M Kvarfordt, MBA

Sendoso fired 73% of their BDR team. Pipeline doubled. Want the playbook? Comment below.

This is literally one of the most meaty and valuable podcasts I have done cuz the Sendoso team laid out what they are doing which is pretty incredible

15+ BDRs.

Less than 15% of pipeline.

That was Sendoso's reality 18 months ago.

Today?

4 BDRs. 30%+ of pipeline. 2x growth.

And the CoCEO and Cofounder Kris Rudeegraap, their Director of Growth Austin Sandmeyer 🔥🎁, and their "secret weapon" GTM engineer Egan Callahan just broke down exactly how they did it live on the GTM AI Podcast.

Here's what nobody talks about:
Most AI pilot programs die in Week 2.

Not because the AI was bad.

Because there was no harness around it.

No session recovery. No validation layers. No rollback. Just vibes and a ChatGPT wrapper.

Sendoso built 3 production agents that actually run:
→ A contract scraper that saves 45 min per renewal 
→ A deep research engine that surfaces win/loss patterns from every deal ever 
→ An AI proposal generator that pulls from Salesforce + call transcripts automatically

They also shared the full tech stack (26 tools), the build vs. buy decision tree, and a 30-day roadmap any GTM team can follow.

We turned it into 2 free playbooks.

No fluff. No theory. Just the exact architecture, checklists, and frameworks they used.

🎙️ Full podcast episode dropping this week.

Want it? 
You know what to do... 
-Like this post 
--Comment SENDOSO 
---Repost for others who would love this

and I'll send you both playbooks + the full episode link directly.

or get it here: https://lnkd.in/e_au77rz

What's the one manual task your team does every day that AI should already be doing?

Ever feel behind with AI? Need objective news, updates for GTM? Comment below, I got you.

Every week at GTM AI Podcast and Newsletter, Jonathan Moss and I drop:
→ AI tool reviews that actually tell you what works (and what doesn't)
→ Workflows that replace hours of manual work
→ News that matters for GTM teams
→ Tech breakdowns without the hype

No paywalls. No "premium tier" upsells. No gated content games.

Why?

Because the AI landscape moves too fast to gatekeep. The teams winning right now aren't the ones hoarding information. They're the ones sharing it, testing it, and iterating faster than everyone else.

That's what we do every single week.

The smartest people in AI can't agree on what happens next. That's actually the point. We cover the debates, the disagreements, the real conversations happening at the frontier.

One of our featured guests just used Claude Cowork breakdown to replace $14K of agency work in 30 minutes and we break it down for you to duplicate along with the podcast video showing you the goods in action.

That kind of stuff shouldn't cost you anything to learn.

Here's what you get when you subscribe:

🔧 Weekly AI tool deep dives: not surface-level reviews, actual hands-on breakdowns with use cases for sales, marketing, CS, and RevOps

📰 AI news that actually matters: filtered for GTM teams so you're not drowning in research papers and hype cycles

⚙️ Ready-to-use workflows: the same systems I use to run GTM at Momentum.io, packaged so you can implement them today

🎙️ Podcast episodes with operators building AI-native revenue teams: real conversations, not vendor pitches

The gap between AI-curious and AI-native is widening every week.

The people on the right side of that gap? They're not smarter. They just have better information sources.

This is ours. And it's free.

Want in?

1. Like this post
2. Comment "GTM AI"
3. I'll send you the link

P.S. Repost if you know someone drowning in AI noise who needs signal instead.

Del Nakhi

My journey to where I am today brought with it one significant lesson:

When we feel disconnected, stuck or unfulfilled, we need to stop looking to external sources for direction—we need to look inward to find our way forward.

At first, I just felt like something was missing.

Maybe you've felt this way, too…

I'd accomplished so much.
Titles, recognition and salary—check.
Personal life and relationships—check (for the most part).

But then, this nagging feeling popped up. 
"Is this all there is?"

Maybe it's age. 
Maybe it's the high-achiever in me.
Whatever the source of the question, there it was.

Here's what I was longing for...
-Feeling confident to just be myself and release the need for external validation. 
-Enjoying the moments rather than overthinking the past or worrying about the future.
-Building something that's mine, gives me autonomy and brings more purpose into my life.

What helped me to start creating the life and career I want didn't come from other people. 
It came from tuning out the noise and trusting my intuition.
It came from me letting go of impossible standards.

Part of my journey has been in tandem with my clients' journeys.
I noticed a pattern when I started coaching more and more women.
I started to hear my stories and struggles echoed in my clients' experiences.

As high-achieving women, we—
-Seek answers, guidance and direction outside of ourselves.
-Struggle with perfectionism, overthinking and self-doubt, which holds us back.
-Strive to speak up and be true to ourselves and yet, we feel torn and put others first.

Having felt the freedom and sense of empowerment in overcoming these challenges a bit more each day, I've found purpose in helping other women do the same.

Here are just a few shifts my clients have made with me by their side:
-Moving family back to a state she loved, to be with friends and family after feeling stuck for 13 years
-Finally speaking up with ease in conversations and meetings without the constant second-guessing 
-Starting a consulting business to move towards the next chapter of her career
-Crushing it as a first-time guest speaker at a conference
-Asking for and receiving a 30% increase in comp

If you've been feeling stuck in some way or like something's missing, it's time to look inward.
My coaching is designed to create and hold space for you to find your answers.
It's designed for you create a life that's bold, expressive and free.

Because you deserve it. And I'm here for it.

Del
del@vocalefem.com
720-918-6616
https://www.youtube.com/@vocalefem
https://www.vocalefem.com/group-coaching

Sr. Director, Global GTM Strategy, Operations & Enablement

I have the pleasure of leading a team to enable our customer-facing roles to successfully execute our GTM strategy and to drive customer success and self-sufficiency to collectively provide an exceptional experience for our customers. I also oversee our business development and sales operations strategy and functions.

Del Nakhi, CPCC, ACC

I help women reclaim their power and voice. This is me at 4. This is my story.

I was born in Tehran, Iran.
My earliest memories include bomb sirens.

Women's rights were disappearing in real time.
Wearing this hijab was not my choice.

The lesson?
Your body, your voice, your freedom can be treated like they belong to someone else.

My parents sacrificed everything to get me out.
To give me safety, choice, and freedom.

And yet, years later, I found myself in corporate rooms where the message was familiar.

Be agreeable.
Don’t push back.
Watch your tone.
Don’t challenge him.

It's infuriating.

I’m not here to be palatable.
I’m not here to manage a delicate ego.

I’m here to be fully expressed.

And it’s exactly why I do this work.
Because I watch women edit themselves daily.

Strong, capable, radiant women conditioned to:

Swallow the truth.
Soften the sentence.
Question themselves into silence.

With labels.
With consequences.
With the suffocating pressure to be invisible.

I’m done shrinking.
And I’m done watching other women shrink.

Your voice is how you stop abandoning yourself.

It’s the difference between living your life
and managing everyone else’s comfort.

This Women's History Month, ask yourself:

♀️ What am I done tolerating?
♀️ Where am I ready to stop self-editing?

I help high-achieving women to play bigger, speak with confidence, and take up space. | Certified Women’s Coach

I was enraged on Monday...  By a woman.
The day after #IWD26.
 
She commented on a LinkedIn post last week.
Said she's never faced gender bias. 
Doesn't know anyone who has.
 
Instead of writing her off, I offered to connect. 
To hear her story.
 
What followed was a masterclass in privilege.
 
She invalidated every woman
whose experience looked different from her own.
 
Blamed us for what happens at work.
 
Said, "There's no such thing as a glass ceiling."
 
In doing so — she displayed the very thing keeping equality gaps alive.
 
BIAS.
 
The thing about bias is that it's often unconscious.
 
We cannot dismantle what we don't acknowledge exists.

Something magical happens when a group of women with generous spirits meets in person.

It goes beyond networking into something deeper and more meaningful. 

Leslie Greenwood thank you for bringing us together so intentionally. 

Hearing each woman's story and strengths helped us uplift one another.

Wednesday Women is doing something different, and I'm here for it! 

Women's History Month and International Women's Day is coming up in March. 

This event was a great reminder of what we're capable of as women when we take the time to connect and support each other. 💜♀️💜

How are you connecting with other women and building your community?

💜 “Well, that was a breath of fresh air!”

💜 “I left with a caffeine & community high.”

💜 “Getting together with amazing women and talking about what we need and what we can give? Real convos? I am here for it all day.” 

💜 “The coffee was great, but the company was amazing!”

💜 “I loved everything about this experience!”

💜 “Can't wait for the next one!”

💜 “It was wonderful meeting all the incredible women. Many great connections were made!”

💜 “On my way home today, one of my investors called me, and I was telling him about all the incredible women I'd just met. He laughed and said, ‘You sound like me as a teenager.’
Same energy. Completely different agenda.”

💜 “What a morning!"

💜 “Leslie Greenwood and Melissa Moody - you have done incredible things.”


Coffee in the Mile-High City was amazing. 

Spending the morning in Denver, surrounded by a talented and powerful group of women, was thrilling.

Thank you to the team at Frank & Roze Coffee Company for the exceptional hospitality! It was such a lovely event. 


✨ Thank you to the women who took time out of their day to invest in creating connections with other women. 
Samantha Archuleta, Beth Rudden, Steph Reck ⚓, Kathleen Urbanic, Maria Trysla, Alisa G., Amanda Riddle, Anne Murlowski, Del Nakhi, CPCC, ACC, Elaine Marino, Kelly Owens, Kristy Badger, Liz Barta, Molly Hickey, Rebecca Callahan, ACC, CPCC, Sandi G. Shannon Plumb, Simrun K. ✨


There truly is nothing better than in person connection. 

We may start with a handshake, but we almost always end with a hug.


#wednesdaywomen #WWcoffee #womenexecutives #amplifyawesome

Self-love sounds simple.
A sound bath reminded me how hard it actually is.
 
Before the first bowl hummed to life,
We were given a sheet with reflection questions.
 
All centered around self-love.
 
One felt like a wake up call.
 
Where do I need more grace instead of pressure?
 
I didn't have to search for the answer.
It was already there.

Five times over.
 
Sometimes my inner critic is so loud,
The rest of me is drowned out.
 
And I see this every day in the women I work with.
 
Self-love is hard for us.
It can feel almost… unnatural.
 
Not because we don’t deserve it.
Because we’ve been trained to pour.
 
Into work.
Into family.
Into responsibility.
Into being the one who holds it all.
 
A visualization made it real for me:
 
Picture a glowing green light around your heart chakra.
Pour into yourself what you pour into everyone else.
 
That last sentence has been following me around.
I hope it stays with you too.
 
Let this be your reminder.
 
Whatever your week looks like:
 
The deadlines
The to-do lists
The showing up for everyone else…
 
Pause here for just a moment.
 
Where do you need more grace instead of pressure?
 
You don't have to search for the answer.
It's already there.
 
Now, let's act on it.
 
♀️ How will you pour into yourself this week?

This may ruffle feathers.
Many call themselves coaches. Not all are coaching you.

They're actually mentoring you and calling it coaching.

That robs you of the benefits of coaching.

Coaching is not about guiding you.
It's not about fixing you.

It's about helping you see your own potential.
It's about learning to trust yourself and tune inward.
It's about pursuing your own path to achieve greater fulfillment.

You have the answers you seek.

My latest YouTube episode explains the key differences:
Between coaching, mentorship, and therapy.
To help you get the support you need.

Check out a short preview below. 
Access the full video with the link to my channel in my bio.

A pattern I see with so many of my clients: 

They don’t hold back because they’re unsure.
They hold back because they know it might challenge someone’s perspective.
 
They can already predict the response:
 
The shift in energy.
The defensiveness.
The subtle pushback.
 
So they edit themselves in real time.
 
Soften.
Add disclaimers.
Over-explain.
Or say nothing.
 
And then they leave the conversation with that familiar mix:
regret + frustration + “why didn’t I just say it?”

The problem isn’t that they don’t have a voice.
It’s that they’ve learned it’s safer to keep it small.

But here's the rub:
⛔ It costs us more to stay quiet and play small than it does to speak up.

Use these 3 steps to break this cycle:

1. Recognize your pattern of when you hold back 
2. Ask yourself if you'll regret it if you don't speak up
3. Practice 3 seconds of courage and speak up before, during, or soon after

Pro Tip: The pattern is often related to feeling powerless, a desire to help/care for others, or fear of being seen as difficult.
 
♀️ Where do you hold back—even when you know you’re right?

P.S. For a detailed walk-through of how to navigate these hard-to-speak-up moments, watch the video on my YouTube channel. Link in bio.

The fastest way a woman gets labeled as “difficult” is…
When she stops being agreeable.
 
When she stops smoothing things over.
When she stops saying yes when she means no.
When she stops disregarding her needs so other people stay comfortable.
 
But here’s the truth:
 
Not being agreeable doesn’t make you difficult.
It makes you clear.

A woman who has preferences isn’t “high maintenance.”
A woman who asks questions isn’t “challenging.”
A woman who says, “That doesn’t work for me,” isn’t “a problem.”
 
She’s choosing self-respect over approval.

I’ve been labeled "difficult" for being clear.
And for a while, I believed it.

So I softened.
I over-explained.
I made myself smaller.

Then I remembered something I wish women were taught earlier:
You’re not responsible for how people react to you.
 
Clarity isn’t difficult.
Boundaries aren’t difficult.
Self-respect isn’t difficult.
 
If you’ve been conditioned to be agreeable, you might feel uncomfortable the first few times you’re direct.
 
That discomfort isn’t proof you did something wrong.
It’s proof you’re doing something new.

I'm done apologizing for who I am. 
Aren't you?
 
♀️ What’s the most ridiculous thing you’ve been labeled for… just for having a boundary?
 
—

If this struck a nerve, this is what I do: help high-achieving women stop shrinking so they can speak up and take up space - because you deserve a life that feels unapologetically yours.

You know how to be productive.
But do you know how to just be...still?

The duality of doing vs. being comes up often with my clients.

I struggle with it myself.

We're really good at: 

Figuring out what actions we need to take.
Adding to our to-do list.
Getting shit done.

We struggle to:  

Prioritize well-being.
Be still. 
Rest. 

R & R = reward for accomplishing the thing.

Right?!

Nope.

Here's what I've learned to do and teach my clients -

Redefine success to include well-being.

So you can:

Stop beating yourself up for not doing the thing. 
Start prioritizing rest and just being still.

That's not selfish.

It's self-care.

♀️ What do you hesitate to give yourself permission to do?

For most of my career, I was seen as a thorn - by both men and women - for leading boldly.

My approach was always driven by a deep desire to have an impact with my team.

But it was misinterpreted as being controlling, aggressive, and even selfish.

Speaking up and sharing the difficult truths resulted in being chastised and undermined.

Sharing unpopular opinions resulted in being singled out and told to know my place.

Challenging norms resulted in being told I was wrong and that I needed to edit myself.

The very things that would be celebrated in male leaders were what they question in me.

The mental and emotional toll was immense.

It was isolating and exhausting.

We need to stop punishing strong, capable, driven women.

We need to change the systems and structures that allow gender bias to prevail.

♀️ How have you been mischaracterized?

Thank you for sharing this message Madevi Subramanian! 💜

Digital Marketing Lead at MCB Group | Expertise in Performance Marketing, SEO, Google Ads

𝗦𝘁𝗿𝗼𝗻𝗴 𝘄𝗼𝗺𝗲𝗻 𝗮𝘁 𝘄𝗼𝗿𝗸 𝗮𝗿𝗲 𝗲𝗮𝘀𝗶𝗲𝗿 𝘁𝗼 𝗽𝗿𝗮𝗶𝘀𝗲 𝗶𝗻 𝘁𝗵𝗲𝗼𝗿𝘆 𝘁𝗵𝗮𝗻 𝗮𝗰𝗰𝗲𝗽𝘁 𝗶𝗻 𝗿𝗲𝗮𝗹𝗶𝘁𝘆.

We say we want women who lead, speak up, and drive change.

We post about equality and empowerment every 𝙒𝙤𝙢𝙚𝙣’𝙨 𝘿𝙖𝙮.

But when those women actually show up in real rooms, the reaction can be very different.

For many ambitious women, the real challenge isn’t competence.

It’s how people respond to that competence once it has a voice and a spine.

The women who actually move things forward are rarely described as  “𝙚𝙖𝙨𝙮 𝙩𝙤 𝙬𝙤𝙧𝙠 𝙬𝙞𝙩𝙝”.

They are the ones who:
• challenge ideas when something doesn’t feel right
• stand firmly by their convictions
• refuse to laugh off a “joke” that crossed a line.
• say what needs to be said, even when it makes the room uncomfortable
• refuse to compromise on the quality of their work

From the outside, that looks like strength.

But it also attracts a different kind of story.

Suddenly, people stop talking about the work and start criticising the woman doing it
 
• Her tone gets analysed.
• Her leadership is labelled as “controlling”.
• Her discipline becomes a joke about “having no life”.

Over time, that takes a toll on her energy and mental health

Yet, underneath all of this, there is rarely a desire to dominate a room.

More often, it is simply a woman who cares deeply about doing things properly.

A woman who believes responsibility matters.

On this Women’s Day, I’m thinking less about pretty slogans
and more about the women who choose 𝗶𝗻𝘁𝗲𝗴𝗿𝗶𝘁𝘆, 𝗿𝗲𝘀𝗽𝗼𝗻𝘀𝗶𝗯𝗶𝗹𝗶𝘁𝘆 𝗮𝗻𝗱 𝗰𝗹𝗮𝗿𝗶𝘁𝘆 even when it makes them “difficult”.

So perhaps the real question is this:
Are we truly ready for strong women at work, or do we only celebrate them in theory?
 #IWD26

I want to celebrate seeing more diverse women's voices in my LI feed.

Anyone else experiencing this?

I'm able to see more perspectives from and champion Black, Hispanic, Europen, Middle Eastern, African, and Asian women.

To connect with women from all over the world.

Finally, an algo change that's meaningful.

Thanks, LinkedIn. ♀️💜

We talk about executive presence, but not about physical embodiment of how we show up.

I love what Michelle Sams shares here.

It's not about portraying something you're not. 

Using these cues, you can intentionally show up fully as you are.

The stronger your sense of self, the more powerfully and authentically you can physically show up.

♀️ What helps you show up authentically?

Most leaders underestimate how quickly they’re evaluated.

Before someone reads your website, understand your offer, or review your credentials. They assess your presence.

Not consciously, but instinctively.
Your eye contact.
Your posture.
Your environment.
The consistency of your visual identity.
The emotional tone you carry.

These cues signal something long before you speak:
Stability.
Clarity.
Authority.
Or uncertainty.

If your leadership has evolved but your visuals haven’t, there’s a disconnect.
And in business, disconnect creates hesitation.

At a certain level, brand imagery isn’t about aesthetics. It’s about alignment.
When your presence matches the level you operate at, trust accelerates.

If someone landed on your profile today, what would your presence signal about you?

I haven't been able to capture it yet, but my new fav thing: Penny and Abby giving each other kisses.

So. Freaking. Cute.

The joy Penny (~10 mo) has brought into our lives is immense. 

Even though she gives me a ton of sass every day, it's worth it to see Abby (~6 yo) happy and thriving again! 😍

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The Battle

Jonathan M K.

Del Nakhi, CPCC, ACC

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taplio

The Battle

Jonathan M K.

Del Nakhi, CPCC, ACC

Followers

Posts

Engagements

Likes

Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Jonathan M K.'s LinkedIn Performance

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Performance ScoreJonathan M K.'s LinkedIn Performance