Demandii

LinkedIn Content Production Manager

LinkedIn Content Producer, Team Lead

Green Roofs for Healthy Cities

• Creating and managing plans for GRHC's annual conferences, Cities Alive and Grey to Green
• Identifying, researching, and selecting speakers and workshop
facilitators who are specialized in Green Infrastructure
• Assisting in the development of new marketing methods and
partnerships in relation to events and business development

Business Development and Event Manager

Emory University

● Research Assistant to Dr. Arun Jones, Director of Master of Theology and Dr. Kwok Pui Lan.
 ●  Designed various digital media to aid in event promotion, presentations and to be used in paper and digital publications
 ●  Copy-editor of finalized manuscripts and collector of bibliographical data 
 ● Handled various administrative needs and coordinated details for domestic and International travel 
 ● Maintained contact details for non-profit initiatives

Research Assistant

● Planned and led 12-week academic course on violence and trauma theory for women who are incarcerated at Lee Arrendale State Prison
● Empowered students in developing conflict-transformation skills through restorative
   justice circles, role-play and group discussion articulating their personal narratives
   as shaped by their prison experience

Teaching Assistant

Sikh Study Circle

• Collaborated with local nonprofits and businesses to raise awareness over civil rights issues in Atlanta- 
• Organized director Teenaa Kaur’s North American Tour for internationally acclaimed film, “When the 
   Sun Didn’t Rise”
• Mobilized Intercultural Climate-Action seminar at Emory University 
• Launched two day seminar discussing Women’s Reproductive Health

Head of Community Outreach

The University of Göttingen

●  Acted as a cross-cultural liaison for a program cohort originating almost entirely of
    international students for whom English is a non-native language
● Encouraged students’ development in English academic writing through various
   workshops and individual tutoring sessions
● Connected students to secure housing and provided moral support as they integrated
   to German language and culture

International Student Advisor

● Contributed to a year-long diversity and equity training for incoming students
● Initiated various on-campus events encouraging ecological living and mindful
practices among student body

Community Events Specialist

● Research Assistant to Dr. Arun Jones, Director of Master of Theology. 
● Handled logistical and administrative concerns, assisted in research, and copy-editing of final manuscripts
● Coordinated domestic and international travel details  
● Created promotional material for educational events, including an intercultural seminar in India 
● organized budget materials for 28 participants after a two week study abroad seminar

All Saints Refugee Services

● Assisted in English as a Second Language tutoring for young Nepalese family.
● Organized social events for Refugee status migrants with cultural integration as a overall goal.
●  Aided several housing and furnishing projects for new comers in Clarkston, Atlanta.

 Community Engagement Lead

Houghton College

● Assisted in the admissions process and recruitment of prospective undergraduate
   students 
● Direct contact for student affairs and any residential concerns while abroad
● Designed social events aimed to immerse students in British culture inclusive of the
    impact of immigration and ethnic diversity in London
● Aided in shaping program curriculum to include diverse voices in the telling of 
   Western history

Program Co-ordinator and Resident Director

P & G Landscaping and Snow Removal Inc. 

● Converted record keeping system from manual paper format to digital format, reducing data retrieval time 
● Maintained calendars, coordinated appointments, and managed budgetary concerns 
● Answered telephone calls and assisted clients and employees in the organization
● Led customer service representative and consistently provided friendly and personable service

Administrative Assistant and Receptionist 

● Worked as a Landscaper and assisted in creating outdoor landscape designs
● Gardened and maintained company nursery for both spring, summer, and
 all-season plants
 ● Direct contact for customer service needs

Landscape Design Assistant and Nursery Worker

Hey... I know YOU. 

You’re building something meaningful – but standing out in this digital space is a BATTLE.

Here’s what you see:

❌ You’re putting out content, but it’s not landing
❌ You’re hustling, but leads aren’t adding up
❌ You’re overworking, creating noise

It’s frustrating, right?

I’ve been there, and I’ve helped 70+ clients break through this exact struggle. 

My mission? 

Make digital storytelling accessible, so creators like you can rise above the noise.

Here’s what we can accomplish together:

✅ Content that connects with your audience
✅ A personal brand that cuts through the clutter
✅ A plan for digital products that scale your reach

With +3.5 MIL views across my clients’ brands, I know what works – and how to make it work for you.

Here's what you don’t get when we work together:

❌ Cookie-cutter content that lacks originality
❌ Needless services that miss your brand’s needs
❌ Black-hat tactics that don’t build true community

Here's what you do get in 90 days of consulting:

✅ A plan to build a community of raving fans
✅ Results-driven strategies that bring in leads
✅ Content Systems geared for long-term growth 
✅ A partner who keeps you aligned with your vision

My DWY (Done-With-You) service helps you:

✅ Find your voice as a Founder
✅ Establish real online connections
✅ Build a reliable marketing to sales funnel
✅ Set up a brand that create long-term impact

If you’re ready to get clear and build something meaningful, let’s make it happen together.💛🌿

P.S. My name is Jiwan – pronounced like "Steven," but with a J. 😉

Follow me, and let's shake things up!

Jiwan Dhaliwal

Hey - you didn’t start your ecomm business to become a full-time media buyer, did you? 
Neither did you envision to be sucked into the day to day stress of operations.

Yet here you are, managing Google Ads, steering Meta Ads campaigns, and juggling metrics.

Every day feels like a balancing act, and if you don’t oversee it all, who will?

Here’s the truth: when you're stuck in the details, it’s easy to lose sight of what really matters: profit.

What if you had a partner who knew your business as well as you do? A team that doesn’t just handle Paid Ads but works across channels with one focus: growing your bottom line. 

Imagine a team laser-focused on scaling your profits by 25% in just three months, freeing you up to focus on scaling your business.

The question is: do you want to keep managing everything yourself?
Or is it time to trust a partner that can truly drive your growth?

Together with my team, we’ve driven massive growth for DTC and online retail businesses, focusing on improving returns and scaling paid advertising strategies. Our services go beyond ads — we build a solid foundation that withstands market volatility.

We guide businesses through four key phases:

1. Fundamental Analysis Phase
Deep dive into profit margins, customer insights, market research, and tracking setup.

2. Optimization and Profitability Phase
We build from scratch or optimize what’s working to drive sustainable growth and profits.

3. Foundation Building Phase
We add key elements to your marketing funnel to target your ideal customers, saving unnecessary brand awareness spending.

4. Scaling Phase
Once the groundwork is set, we push what’s working to its limits, based on healthy cash flow and strategic preparation.

Proven Results:

- The Essence Vault: $10M in revenue at 595% ROAS
- Canvas Cultures: Scaled ad spend from $20K to $80K/month at 4x ROI
- Posh Peanut: Tripled revenue and ad spend in 6 months
- Better Body Co.: $9.14M in revenue via Google & YouTube Ads
- Pod Company: Scaled from $1.1M to $6.47M at 461% ROAS

We primarily work with 6/7-figure business owners.

Client Testimonials:

"Raoul stays ahead of trends and delivers cutting-edge solutions." — Boris B.

"Streamlining parts of our business has allowed us to focus more on growth." — John B.

"Raoul’s guidance has transformed my personal and business growth." — Nicolas B.

"His insights led to a significant improvement in paid and organic video views." — Linde L

If you're ready to scale your eCommerce business -profitably- send me a DM, and let’s start scaling your brand together.

taplio

The Battle

Jiwan Dhaliwal

Raoul Heerden

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