Jimmy Daly

I've spent most of my career in content marketing, but have been going hard on product marketing these last few months at Reforge. Our PMs, designers and engineers are incredible and it's been so cool to see this happening behind the scenes. It's an insane amount of work and focus to bring a new product to life and iterate on it so quickly.

I'm proud to be part of this team. And go check out Reforge Build. It's vibe coding with a clear purpose and, now, all the features you need to work with the rest of your team.

Founder/CEO @ Reforge, Advisor @ Long Journey Ventures, Previously VP Growth @ HubSpot

A pattern I keep seeing with AI prototyping. One early adopter in the org gets it. Then there's a canyon to get the next 10 people to adopt. The problem?

Too much friction. Every new person has to rebuild design patterns, gather company context, set up project details, and create starting templates. That's way too much activation energy to go through every single time.

Today we launched Teams in Reforge Build to fix this:

- Shared templates of pages and flows as starting points
- Shared design system
- Shared company and project context
- Unlimited seats on team accounts

Check it out: https://build.reforge.com

Now when one person goes through the work to enable prototyping for part of the product, everyone else uses that as their starting point. The team gets faster and better at prototyping with every use.

The big picture I've been thinking about lately...Product execution has accelerated dramatically with Claude Code, Cursor, and others. If we don't accelerate Product Discovery to similar speeds, we'll end up drowning in product debt—lots of features, barely used by customers, creating massive maintenance costs.

Teams in Reforge Build is one small piece of solving that equation.  More info below.

Write, edit, and produce content marketing strategies to help clients improve search traffic, engagement, and conversions for B2B and B2C audiences. 

The companies I've worked with include MatchDay Health, Synergy HealthTech, Flex Benefits, the Alliance of Professional Health Advocates, Transcend United, and the Institute for Life at Work

SEO & Content Marketing Consultant

Clearwater Benefits

Spearheaded content and SEO strategies focused on B2B and B2B2C audiences, driving substantial increases in lead generation and conversion rates. Collaborated with sales and account teams to produce impactful B2B marketing assets.

Senior Manager of Content and Search

Razorfish

Associate Director, Content Strategy

Incredible Health

Led content strategy and production for organic search, increasing keyword rankings in the top 10 search results by 170% and impressions by 55%.

Content Manager

HealthCare.com

Led B2C content strategy for organic search, achieving a 10x increase in site traffic and a 4x boost in organic keyword rankings along with link-building campaigns that gained  generated 1,000 backlinks from high authority domains.

Senior Content Manager

Content Strategist

SEO Content Editor

Turbo360

Worked with two developers and a content writer in product testing and troubleshooting of a web hosting platform.

Junior Product Manager

New York Elegant Fabrics

Supervised front- and back-end operations. Directed all fulfillment activities. Managed two direct and 10 indirect reports. Directed hiring, training, and retention of employees.

General Manager

North Jersey Media Group

Reported and wrote about daily life in two small cities (total population: ~160K).
Wrote three to five stories per week with multimedia components. 
Photographed and shot video for multimedia assignments.

Staff writer

The Observer-Dispatch (Utica, N.Y.)

Intern

The Post-Standard (Syracuse, N.Y.)

Senior Content Leader

I'm a strategic and action-minded Content Manager with over 5 years of diverse B2B, B2B2C, and B2C experience and 9 years of professional writing experience.

I excel at leading content teams that generate organic traffic and leads. I thrive at managing all stages of content production from strategy to publication to optimization.

I have a successful track record of driving organic growth in insurtech and healthtech.

My expertise includes:
🔹Content Strategy 
🔹Content Creation & Optimization
🔹Search Engine Optimization (SEO)
🔹Search Engine Marketing (SEM)
🔹Copywriting
🔹Editing 
🔹EEAT 
🔹Project Management 
🔹Team Management
🔹Performance Analytics 
🔹Content Management Systems  


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