Gradual

GTM Strategy, Advisor to CEO

“Jill’s unmatched expertise in sales, community building, partnerships, and ecosystems has been pivotal in shaping our product vision and go-to-market strategy. Her unique insights and strategic connections have unlocked new opportunities and accelerated our growth.” – Jerry Li, CEO & Founder

Gradual is a community platform that centralizes all community experiences, driving product adoption and deeper customer relationships.

Strategic Advisor

Stage 2 Capital

Stage 2 Capital invests in early-stage B2B software companies and sits shoulder-to-shoulder with leadership teams to operationalize sustainable revenue growth. We provide expertise and capital to help companies scale. 

Our LP base of 500+ seasoned GTM executives is matched with the strategic and operational needs of our portfolio companies. We involve our network in 100% of our investments, which often includes joining a portfolio company as an executive, board member, or advisor.

In 2018, I helped raise our $15 million Fund I from LPs at Asana, Atlassian, Box, Gong, HubSpot, Okta, Slack, Salesforce, SAP, ServiceNow, Toast, Twilio, Workday, Snowflake, Zoom, and many others.

$15m Fund I, LP, and Associate Member
$80m Fund II, LP
$150m Fund III, LP

GTM Advisor & LP

Klue

GTM Advisor

Competitive Enablement platform that combines market, competitor, and buyer insights.

Raised $81 million from top VCs including Salesforce Ventures, Tiger Global, Craft, and OMERS Ventures.

Advisor

Folloze

Advisor to the CEO

Enterprise customers include Adobe, Autodesk, DocuSign, Okta, VMware, UiPath, Cisco, and ServiceNow. 

Integration partners feature 6Sense, Demandbase, Marketo, Outreach, Qualified, and Salesforce.

nearbound.com

Assisted in the design, launch, and growth of the Nearbound category at Reveal. In June 2024, Reveal merged with Crossbeam, with the unified focus now on driving Ecosystem-Led Growth.

While outbound interrupts and inbound attracts, nearbound surrounds.

Nearbound is essential because buyer behavior has shifted from the ‘How’ economy to the ‘Who’ economy. Buyers now ask, ‘Who can help me solve X?’ and seek out trusted nodes in their network.

Strategy & Champion

Guild

Advisor to the B2B GTM team.

On a mission to unlock opportunity for America’s workforce. When opportunity is as evenly distributed as talent, everyone benefits. Individuals rise, companies grow, and our economy thrives.

In June 2022, Guild raised a $175 million Series F funding round at a $4.4 billion valuation. The round was led by prominent investors including Bessemer Venture Partners, Cowboy Ventures, Emerson Collective, General Catalyst, GSV, ICONIQ, Redpoint, Workday Ventures, Salesforce Ventures, and Oprah Winfrey.

GTM Advisor

LoopVOC

Voice of the Customer software for B2B SaaS Companies. Advisor to CEO & Founder.

Affinio

Member Board of Directors

Sales for Life

Advisor & Partner

Nudge.ai

Acquired by Affinity, a relationship intelligence platform.

Advisory Board Member & Investor

23 years in B2B SaaS Go-To-Market at Salesforce, Eloqua, HubSpot, Marketo. Customer Obsessed. Partner Obsessed. Living-In-Market. LinkedIn Member #320,966

Majored in Customer. Minored in Go-To-Market. Live in-Market. 

24 years in B2B SaaS. Early employee at Salesforce (first 100), Eloqua (#13), HubSpot Advisor (2014-2016), Marketo (2018).

Love startups, especially category creators.

Born Sales. Bred Marketing. Building Partnerships. 

I spent six years in management consulting, 52 quarters in software sales at Salesforce and Eloqua, six years doing professional speaking, 2018 reporting to the CEO of Marketo (acquired by Adobe for $4.75B), Limited Partner "LP" and GTM Advisor at Stage 2 Capital and GTM Fund. 

I started investing in 2012 and maintain my personal portfolio of investments in sales and marketing technology startups. I also started advising startups in 2012 and joined my first Board of Directors in 2016. Four of the companies I've advised have had successful exits -- HubSpot, Accompany, DataRPM, and PartnerHacker. 

My work keeps me focused on the changing B2B buying environment and what revenue teams need to do to evolve their culture, skills, processes, data, and technology. 

****If you want to connect with me on LinkedIn, don't send a generic invite.****

Jill Rowley

Scott Thomas

Revenue Growth Partners

Partner at Revenue Growth Partners (RGP), where we offer senior-level fractional growth marketing leadership & services —empowering startups & SMBs to accelerate revenue, refine marketing strategy & scale efficiently, without the overhead of a full-time team

Partner

MODintelechy

Founder & Chief Experience Officer

With a background working for and with such industry leaders as Accenture, American Express, AT&T, Bank of America, Cisco Systems, Citicorp, Dell, HP, IBM, Microsoft, Panasonic, Siemens, Yahoo and numerous high growth companies, Scott creates and executes our new go-to-market strategies, leads marketing and brand transformations and implements in-market programs for regional and national clients. In his spare time, this nature-lover enjoys hanging out with his dog, Duke Basketball and is committed to visiting at least one new country each year.

Chief Marketing Guru

Entrepreneurs'​ Organization

Austin Chapter Board Member, Communications

Intelechy Group

With a background working for and with such industry leaders as Accenture, American Express, AT&T, Bank of America, Cisco Systems, Citicorp, Dell, HP, IBM, Microsoft, Panasonic, Siemens, Yahoo and numerous high growth companies, the Intelechy Group creates and executes new go-to-market strategies, leads marketing and brand transformations and implements in-market programs for regional, national and global clients. We have designed and implemented global marketing programs in almost every marketing automation platform out there, including Eloqua, Marketo and Act-On Software.

Founder & President

Gritness (acquired by Under Armour)

Provide Strategic Consulting, including business plan & sales strategy development, as well as marketing strategy and execution.

Rainmaker Systems

Director, Client Marketing

AT&T

Associate Director, IP Licensing

Concero

Marketing Manager

Citigate Cunningham

Analyst

Accenture

I am an entrepreneur and revenue strategist dedicated to driving business growth. With deep expertise in marketing, GTM execution, and revenue operations, I have helped both high-growth startups and Fortune 500 brands unlock new revenue streams, streamline operations, and scale effectively.

In 2009, I co-founded MODintelechy, a B2B agency bridging strategy and execution to fuel growth. We specialize in data-driven GTM approaches, marketing strategies, and revenue optimization frameworks. Our tailored, results-driven approach enhances customer journeys, leverages cutting-edge technology, and fuels sustainable growth.

I’ve collaborated with industry giants like Dell, Lenovo, Akamai, and Autodesk, delivering award-winning results—including most recently a 2024 Marcom Gold Award Winner in collaboration with our client partner, Lenovo. With 85+ industry awards, our work is a testament to our relentless pursuit of impact and excellence.

A recognized thought leader, I am a frequent speaker at TSIA (Technology and Services Industry Association), where I share insights on automated warranty renewals and the future of AI and revenue.

Let’s connect to accelerate growth, implement data-driven strategies, and position your business for long-term success

taplio

The Battle

Jill Rowley

Scott Thomas

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