Jessie van Breugel 🟣

helped 112+ founders get leads with an AI-powered system | $2.1M in client revenue

If you’re a coach or service provider, this is for you ↓

The #1 reason you're on LinkedIn:

Grow your business.

Because you want to...

– Make your family proud
– Have the freedom to travel
– Spend more time with the people you love
– Own your time (not just your calendar)
– Leave behind the 9-to-5 hamster wheel

Because your business isn't just a business — it's how you live free and serve deeply.

Right?

You didn’t quit your job to work longer hours in your own business.

You want freedom. Authority. Clients you actually like.

We help coaches + service providers turn their expertise into a $10k-$30k/mo business — without endlessly chasing, burning out, or becoming a full-time content creator.

With our Authority Figures Program and my 1-1 support, together we:

— Get crystal-clear on your positioning and message
— Build an audience that trusts you (and buys from you)
— Use AI to streamline content + client acquisition — fast & secure

Here's a small selection of the experts we've worked with:

— Nicholas added $32K in new revenue in 8 weeks selling his new group program.
— Josh closed two deals in the first 6 weeks, hitting his first $10k+ month.
— Tobias secured $50K in new contracts and filled out his pipeline.
— JP closed 3 clients by dialing in his content and DM strategy.
— Linda closed her first $7,5K client within two months.
— Jon signed 3 clients and got a 2X+ ROI in 3 months.
— Gabi closed €15,000 in revenue in the first 4 weeks.
— Julius closed his first $4,5K client within 2 months.
— Nicola signed 4 high-ticket clients within weeks.
— Laszlo closed 3 deals within the first 30 days.

If you're an expert with a high-ticket offer and you're ready to grow —

Check out the details here: https://authority-figures.com/application

Founder

The Creator Academy teaches creators to make magic internet money through audience-building and personal branding. Twitter and LinkedIn courses: https://thecreatoracademy.xyz/

jessie van breugel 🟣

I’ve spent 100s of hours optimizing LinkedIn Profiles.

Here’s how to fix yours today ↓

1. The headline says who you help & what problem to solve
2. Your Featured Section is simple: just the next 1-2 steps
3. The about section: who, what, how, proof + next step 
4. In the services page, you add testimonials for proof
5. Use a high-quality profile picture (no background)
6. Your banner gives more context to your headline

Once you’ve optimized your Profile, content is next.

I don’t have enough space to break it down in this post.

So I compiled 6 of our most powerful GPTs in 1 kit.

It's the exact system I've used to;

→ Help our clients close $2,500,000+
→ Train 100s of coaches & consultants 
→ Book 1,000s of meetings with $0 on ads
→ Become a Top 50 LinkedIn Creator worldwide
→ Grow a 80K+ audience w/o engagement pods
→ Get invited on dozens of key podcasts, and live events

You’re closer to results on LinkedIn than you think.

Want access?

1. Like this post so it can help more people
2. Comment “TEAM” and I’ll send it over.

♻️ Repost this to help someone win today

“inbound is dead.” yeah… right | the system behind $2.5M in client revenue — start here ↓

After 24+ months of testing Canva to get inbound leads

I'm sharing the 25+ page playbook with you – steal this ↓

Comment “CANVA” and it will arrive in your inbox.

This is the only Design Guide you need to get more leads:

→ 25+ Pages
→ Tips & tricks
→ How-to guides
→ All the Magic Studio Guides
→ Features you didn’t know before

Want access?

1/ Like the post 
2/ Comment “CANVA” and I'll DM you.

♻️ repost for priority-access – my inbox tend to be full

I help you build your info business and scale to $10K-$30K/months | check out my featured section to get started

I've spent 100+ hrs learning Canva to get inbound leads.

Today I'm sharing the 25+ page playbook with you ↓

Comment “DESIGN” and I’ll send it to you.

Use this Canva Guide to get more leads on LinkedIn:

→ Tips & tricks
→ How-to guides
→ All the Magic Studio Guides
→ New features you didn’t know before

+ I added a new ChatGPT <> Canva Workflow:

'How to Create 50 Designs in 5 Minutes'

Want access?

Just comment “DESIGN” and I send it to your inbox.

ps. repost for priority-access – or have some patience ♻️

I help coaches + service providers turn their expertise into a $10k-$30k/mo business — without working 24/7 | apply below for our February Cohort ↓

I’ve generated 8+ million views on LinkedIn this year.

I’ve turned my 10 viral hooks into templates – steal this ↓

Comment “HOOKS” and I send you it to you.

If your content on LinkedIn doesn’t perform

It’s 99% of the time because your hook is bad.

𐄂 No curiosity gap
𐄂 No proper formatting
𐄂 No personality or specificity
 
If that’s you, keep reading:

This year I’ve added 30,000 followers, generated 1,000s of inbound leads, and collected multiple 6 figures in profit.

The majority of this success comes from 0.1% of my posts.

So I’ve analyzed and turned them into templates. 

This is for coaches and founders who are tired of wasting hours on content and see 0 results.

Want access?

1/ Like this post
2/ Comment “HOOKS” and I’ll DM the link

ps. repost for priority access ♻️

I help experts sign high-ticket clients using LinkedIn + email and scale to $10K-$30K/mo | apply below for our February Cohort ↓

Gemini 3 has made lead-gen on LinkedIn easy.

I spent the last weeks creating a playbook – steal this ↓

↳ Comment “GEMINI” and I’ll DM the link

For years, you had 2 bad options:

1/ hire expensive ghostwriters (slow, $$$)
2/ use traditional lead-gen agencies (still expensive, bad results)

You want quality without sounding like every other AI user:

𐄂 No prompt guessing
𐄂 No generic AI drafts
𐄂 No wasting hours editing tone

And it does all of this without adding more work to your day.

Here’s how this system works:

☑ Analyze your past posts to let it write like you
☑ Write viral hooks using basic human psychology
☑ Uses a simple structure that makes people trust and buy
☑ Eliminates the horrible words that make AI sound like AI 🤖

This is built by someone who grew to 80,000 LinkedIn followers using many different AI tools.

Built for founders who want a system they can stick with.

Want access?

1/ Like this post (so it helps more people)
2/ Comment “GEMINI” and I’ll DM the link

♻️ Repost for priority access

After 5+ years on LinkedIn, I’m happy to announce:

Cold DMs are finally dying – use this new strategy ↓

This strategy works GREAT if you’re tired of: 

𐄂 Endless LinkedIn pitch DMs
𐄂 Spray and pray cold outreach
𐄂 Cringy “just following up :)” messages

These aren’t just annoying.
It also burns trust with your prospects.
Way before a real conversation even starts.

I just released a 15-page guide on LinkedIn Inbound Sales – a proven system that attracts inbound leads on LinkedIn, and how to convert these leads into revenue.

Here’s what’s inside:

☑ The 7-Step DM Flow to go from cold → close
☑ How to use AI & Lead Magnets for 1,000s of inbound leads
☑ The Cold → Warm → Hot nurture model for closing deals without pitching.

Want access?

1/ Like this post so it can reach (and help) more people
2/ Comment “INBOUND” & I send it to you

♻️ repost this for priority access – or wait a few days before the resource arrives (my inbox is full at the moment)

99% of LinkedIn Profiles leave money on the table. 

After $2.5M in client revenue, steal this system ↓

↳ Comment “LINKEDIN” & I’ll send over the full system.

It's the exact system I've used to;

→ Help our clients close $2,500,000+
→ Train 100s of coaches & consultants 
→ Book 1,000s of meetings with $0 on ads
→ Become a Top 50 LinkedIn Creator worldwide
→ Grow a 93K+ audience w/o engagement pods
→ Get invited on dozens of key podcasts, and live events

I share key insights I've NEVER shared before like

→ How I reverse engineered 100s of viral lead magnets
→ The GPT analysis I did on 100,000+ DMs
→ The 6-Figure Authority System I built

Stop losing clients because of a weak profile.

Your LinkedIn Profile should generate warm leads 24/7.

You’re closer to results on LinkedIn than you think.

How to get access:

1/ Like this post
2/ Comment “LINKEDIN” and I’ll send it over.

♻️ Repost this PDF to help someone win today

Claude just became one of the strongest LLMs.

I built a workflow to turn audio → LinkedIn content – steal this ↓

Comment “CLAUDE” and I will send you the full system.

From transcripts → content → conversations → leads → clients 💰

Stop wasting hours on cold outreach or commenting.

The workflow is terrifyingly simple:

→ Drop in a transcript of a video or an audio note
→ Claude asks a few questions to get more info
→ It builds a post format based on proven structures
→ It rewrites in your tone and tightens every line
→ You paste → publish → collect leads

You go from idea → live post in minutes.

This is built on:

☑ 5+ years experience of conversion-writing and coaching
☑ $2.5+ million in realized client revenue - just via LinkedIn
☑ The exact insights of growing 83,000 followers

Want access to the full system?

1/ Like this post
2/ Comment “CLAUDE” and I’ll send it your way

ps. repost for priority access ♻️

hey coaches + founders

your marketing strategy for 2026 is simple:

say the things only you can say

for a long time, i tried to persuade

explain more
teach better
walk people through the logic

it worked for reach
it didn’t work as well for trust

the more i explained
the easier it became to swap me out

every framework is public now
hooks get copied in days
ai can produce “good content” on demand

not because buyers don’t care
because buyers heard it all

what still works is proof that

you’ve done the thing you talk about
you’ve tested things yourself before teaching them
people like them have gotten results from your work

share case studies, your own work & your personal opinions

you don’t need to explain every step
just show that you’ve done the thing

teaching everything makes you replaceable
proof makes people slow down and pay attention

going into 2026, this gap is only getting wider

more information won’t win
better persuasion won’t win

showing you can solve the problem will

and say the things only you can say

ps. everything you do, starts with the offer → https://lnkd.in/eEZdkqg8

if you’re good at what you do but your income still feels unpredictable, this is for you ↓

you might have a few projects, 1:1s and are relying on referrals

it works at first

until it drains you

and your energy is all over the place

this is where most experts are at

i’ve experienced this first hand, so i looked for a better way

and i’ve found a better system

one where you can stop selling yourself, and start selling a real offer

in the video, I explain how this works

+ we’re running this in a live workshop in 2 weeks time

comment ‘EXPERT’ and i send you the link

ps. wanna skip the line? hit the link on my profile

2 weeks ago, I sat down with our private clients.

I shared 7 ideas to stand out on LinkedIn in 2026:

1) Templates are dying → your voice is the USP

AI makes everything sound the same.
Your biggest advantage is your unique insights & story.

2) Your content on LinkedIn behaves differently

Strong content takes longer to spread.
Plus, your thinking works better than copying viral trends.

3) You can’t just claim “authority” → you earn it.

Your network wants personal stories, proof and lived lessons.
Authority comes from showing up consistently long enough.

4) How-to content is dropping in value

Information is available everywhere.
Don’t become Wikipedia — share opinions and perspective.

5) Most founders don’t lack strategy → they lack commitment

They keep rebuilding and reset to zero every time.
Most strategies work if you stop jumping between them.

6) Cold DMs are dying → trust is the real unlock

Trust on LinkedIn is low, so cold messages get ignored fast.
Content builds familiarity before conversations start.

7) Alignment beats optimization long-term

Most strategies work if you stop hopping.
The real decision is which business you want to build.

That’s it.

The gameplan for LinkedIn in 2026.

This is what I walk through with our clients every week.

I recorded the full system in a 19-minute video.

Comment "SYSTEM" and I send you the video

The good news:

You close a client and you deliver the work.

Money comes in.

And then, the bad news: it’s quiet again.

So you go back to hunting.

That’s the phase most experts get stuck in.

Every month it feels like you have to start from scratch again collecting new revenue.

Here’s the part people miss.

This model works until it doesn’t work.

It’s great to start this way.

It’s great to get your business off the ground with custom projects and referrals.

But most people never move past it.

And that’s where the pressure shows up.

I’ve been in this loop myself.

Back in 2024, I was closing 4- and 5-figure clients via DMs.

But when the engagements ended, the machine stopped with it.

Same question as always:

where does the next one come from?

That’s the trap.

You can be good at sales and strong at delivery.

And still be restarting your business over and over.

Because if people are buying you—your time, your availability, your custom thinking—you are the business.

And that caps everything.

I see this pattern with consultants and agency owners running custom work who watch their calendar block out for delivery, then open up again a few weeks later, every single month.

The difference between “doing work” and building a business is whether something keeps running after the work is done.

I just recorded a 15-minute breakdown of how you can turn your knowledge into a scalable offer to stop this loop.

Comment “SCALE” below & I’ll send it to your inbox.

Every founder wants scale but few build it correctly.

Most experts I talk to are busy tweaking things:

The offer.
The content.
The sales process.

For a long time, I did that too.

What eventually clicked for me was seeing the business as four connected parts, not isolated problems.

There are 4 main pillars I always look at:

1/ Package
2/ Position
3/ Pipeline
4/ Productization

Packaging is taking everything you already do with clients
and putting it into one offer you can clearly explain and deliver.
Same work you’re already doing.

Positioning is what decides who that offer is actually for.
You can have a strong package,
but if the positioning is unclear, people won’t recognize themselves in it.

Pipeline is where most businesses quietly break.
You can have a good offer and solid positioning,
but without consistent traffic, the system doesn’t move.

That’s why pipeline matters so much.
It’s what keeps the rest from stalling.

Productization is about how the offer shows up in different forms.
Not everyone wants the same level of access or commitment.
Some people want full support.
Others want a smaller entry point to get started.

That’s where things like programs, group formats, tools, or spin-offs come from.
Not new ideas: existing work, packaged differently.

That’s why I don’t believe there’s one “best” strategy.

Your business should be built around how you want to operate.

And, that only happens when all 4 pillars are aligned.

ps. I broke down this full system here: https://lnkd.in/eQk_SmEV

Niall Cleaver

Documenting the journey of crafting a timeless coffee cup brand | CEO & Founder of Cupsly

My story isn’t about a polished entrepreneur. My journey hasn’t been traditional. I left school without an English qualification, uncertain of what the future held. 

That failure shaped me, it forced me to think differently, fall into business, and ultimately embrace creativity, resilience, and the belief that change is possible, even when doubted. Fast forward to today, I’m growing and scaling businesses while sharing the real lessons that come from it.

Are you struggling to grow an engaging community for your business or personal brand.

Stop right there, I think I have you covered ⬇️

This is me (Niall), I'm a 22-year-old who is fascinated by growing communities in the online space. Actual communities that have meaning and purpose. 

The services we provide at Social Library 

➡️ Personal Branding (LinkedIn)

➡️ Guidance & support consulting


Drop me a message to discuss your social media strategy, review how well your current socials/posts are doing, and research how we can build your community and gain you more followers and leads.

or you can email us @

hello@sociallibrary.co.uk

In 2025, I paused a startup, fell out of love with LinkedIn, and went all‑in on my family business.

In 2026, I aim to help scale that business and have more fun documenting the journey.

I’m writing this on my way back from New York. I had a few days to slow down, reset, and be brutally honest with myself about this year.

2025 didn’t look how I thought it would:

- I launched Cupsly and paused it in the same year.
- I threw myself into Thistle, my family business, to help continue grow it.
- I started strong on LinkedIn, then completely lost the love for the platform.

A lot of it went right. But there’s also plenty I’d do differently.

The main lesson? You can’t scale a life you’re not actually enjoying.

So my 2026 is simple:

- Continue to build and scale Thistle with the incredible team.
- Post twice a week with the most honest, useful content I can write.
- Keep figuring out who I am without pretending to be someone else.

That's it! Last year, I chose to really stop caring what others thought. I did what was right for me. Now this year it's about executing on this.

Growing @thistlescientific and sharing the lessons while I do

For years... I thought starting small wasn’t even an option.

This year, I want to start small. You need to read this.

Everyone is so scared to start small and I was one of those people. I used to overthink about creating something big instead of worrying about starting small.

Turns out, starting small is how you build big.

It’s how you take the first step forward.
It’s how you stop overanalysing.
It’s how you actually start.

It almost feels wrong when you say it out loud.

But every successful founder and business you see today didn’t get where they are by massive moves. They got there by starting small and then scaling.

So if you’re starting a business, building a hobby, or whatever it may be… stop worrying about “scaling big” and focus on the small step that gets you going.

Building vs scaling a business. What's the difference?

A few years ago, I learned one of the most valuable lesson in business. I left school with qualifications that made it hard for me to get any sort of job.

Luckily, my family ran a business. I jumped in and started learning. And here’s what I learned: There’s a huge difference between building and scaling.

Building a business:

Proving the idea
Short-term survival
Doing everything yourself
Energy, speed & scrappiness

Scaling a business:

Letting go of control
Long-term decisions
Patience, systems & people
Making sure it works without you.
Alignment throughout the whole company.

Building feels exciting. Scaling feels uncomfortable. Both are essential. I didn’t realise how different they both were until I lived them.

But the one thing that never changes between both? 
The hard work that comes with it.

I just spent 2 hours yesterday in one of the best meetings of my life!!!

What about? How do we build further on our foundation?

Yesterday was a special day, do you know where you get the team together and you leave feeling excited for what's to come? That's what happened.

It's been a pretty wild couple of months for Thistle, but it always comes back to the same thing. How can we deepen the connection we can have with researchers?

The personal touch.
The real support they deserve.
The professionalism and trust they have in us.

This year, we’re looking at how we double down on that.

We’ve set some big objectives, and the whole team is ready for them. If yesterday was anything to go by, this next phase is going to be an exciting one.

We can't wait to share more on this very soon.

The beliefs I'm following through with this year as a 25 year old.

I’m betting my 20s on these.

Work first, talk later.

Something I’m really focusing on this year. Narrative is useless if the work doesn’t move the numbers. My job is to fix problems, serve customers, and the content that comes from this is just a by‑product of trying to build something real.

Less overthinking, more real tests.

I’ve learned that slow decisions are often more expensive than small mistakes. I’d rather run controlled experiments in the business, get punched by reality fast, and adjust.

Debates and mistakes are a feature, not a bug.

Debates can be uncomfortable, but they sharpen our thinking and raise the bar. The same with mistakes, they hurt in the short term, but they’re how we upgrade the way we operate.

If I can hold onto these, I like my odds.

We’re excited to announce our new collaboration.

I'm genuinely proud of the impact we're creating in research at Thistle Scientific. It started with one clear objective to make research the best it can be, not only to impact our lives, but also to impact the lives of generations to come.

Last week was a big reminder of this as we announced our collaboration with arcorisbio AG, which will help accelerate the industrialisation and commercialisation of their breakthrough MUSE® platform.

A collaboration that will help keep the world safe.

One of the best mistakes I learned pretty quickly in business.

Thinking strategy comes first in business. But it doesn’t… 

Understanding who you’re building for is.

I’m nowhere near successful yet. But I’ve been lucky to spend time around people who definitely are. And one topic comes up over and over again: 

Strategy.

How did you come up with your strategy?
Why has your strategy been effective?
When do you adapt your strategy?

The answer usually sounds complicated.
But, it keeps coming back to one word: audience.

Before you can plan anything, you have to understand them. What do they care about? When do they need to hear from you? How do they feel when they see you show up?

This is where a lot of founders go wrong. No strategy is 100% correct. It’s custom‑made based on how well you understand the information your audience is giving you.

So copying what works in another company or industry rarely works. You’re playing a different game, with different people, at a different stage.

Strategy is an understanding game.

I used to panic hearing the word strategy in business.

It sounded complicated... but it wasn’t.

I would hear the word and be like that sounds proper technical. I'd just nod like I understood exactly what it meant, when I didn't but now I get it and it's simple.

It's just a plan.

What are the objectives?
What action will you take to hit them?
Which data tells you it's working or it isn't?

We love to make words sound more complicated than they are. 

It's easy to overcomplicate things when you hear all of the advice online but it's simpler than you think. If something isn't working don't wait, go and find the reason why.

Try something. Learn. Adapt. Evolve. Repeat.
Just enjoy the process of figuring out.

That's what business is!

When I was younger, I hesitated on the idea of working for my family business.

Today, I’m 3 years in, working alongside nearly 50 incredible people.

It’s crazy how life works. Some days you’re completely against something before you’ve even tried it…then you try it and realise it was exactly what you were meant to do.

I always had this doubt in the back of my head:
That I had to prove myself somewhere else first.

That’s why:

- I started posting on LinkedIn.
- I kept looking for “my own thing”.
- I started learning more about business.

Now it feels like all of that happened so I could come back better and help continue to grow a business I genuinely care about. But this growth has hardly been me. It’s been the team I get to work with every single day.

A few things this has taught me:

- Don’t write something off until you’ve actually tried it.
- You can prove yourself elsewhere, but always bring the knowledge back

So don't resist an opportunity just because it didn't fit your picture in that specific moment of your life. It might be worth taking a closer look.

Stop listening to too much advice.

Read that again... throughout my journey, I've fallen for many distractions. Stuff that didn't feel right personally, and so many of us are going through this.

There's advice here, there and everywhere.

And it's very hard to know which is the right or wrong advice, and you know what you'll never really know. The only way to find out is to...

Listen to your gut and try.

In a world full of advice after advice, trust yourself first. 
There's no right or wrong way to do anything.

If it works, it works!

P.S. Have a little day in the life vid

taplio

The Battle

jessie van breugel 🟣

Niall Cleaver

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taplio

The Battle

jessie van breugel 🟣

Niall Cleaver

Followers

Posts

Engagements

Likes

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