Harford Designs, LLC

Full Service Marketing Agency with over a decade of experience branding publishing in the financial sector. 

I've had the privilege of working with busy analysts and business owners of small- to mid-sized investment firms, helping them create memorable brands that attract new clients. Whether you're a seasoned pro, just starting out, or somewhere in between, I can help you build a brand that does the work for you.

I'm a strategic thinker who understands the importance of ROI, and many of my clients have seen a return on their investment within just a few weeks of launching their new website. My clients trust me to help them develop their ongoing brand messaging and marketing strategy.

If you're ambitious, motivated and ready to move forward at an accelerated pace, we'll work closely together over the course of 2 months to get your marketing efforts up and running as soon as possible. Together, we'll convert more of the right users into valuable clients and create a consistent brand that will help you stand out in the crowded financial sector.

If this sounds like a good fit, let's connect! jessica@harforddesigns.com

CEO | Fractional CMO  l Brand Strategist | Website Designer

Creative Circle Collective Company

The Design Imposter Podcast

Co Host

Wells Fargo Securities

- Boosted senior management and analysts' personal branding
- Ensured the highest quality of all analyst publications
- Strengthened brand consistency across all digital and print materials
- Facilitated timely publication of market-sensitive documents
- Empowered analysts to take charge of branding and publications efforts

Brand Manager | Graphic Designer | Publishing

Silverpoint, Inc. (now FinalSite)

- Streamlined customer web content for effective website conversion and development
- Offered continuous help for text and design-related issues and trained clients on how to use a customized website platform.

Website Developer

Your mission drives my work!

I’m Jessica Valis, a creative strategist and website designer specializing in powerful branding and web solutions for law firms, financial advisors, and non-profits. My focus? Crafting elevated, inclusive brands that not only meet your immediate needs but also amplify your long-term impact.

With a background spanning high-stakes sectors, I bring a deep understanding of the unique demands these industries face. Whether you’re looking to enhance your firm’s digital presence or transform your brand into an advocacy tool, I provide tailored, creative solutions that resonate. I know how vital your reputation is, and I’m here to make sure your brand leaves a meaningful mark.

Need a Website Rescued? From outdated designs to websites stuck in development limbo, I offer a Website Rescue service that launches new or broken sites in just five days. This service is designed for firms and organizations needing an efficient, high-quality solution to get back on track—without sacrificing design integrity or user experience.

What You’ll Find Working With Me:

🖥️ Website & Branding Expertise: Years of experience across law, finance, and non-profits means I know how to create designs that build trust and credibility.

🎨 Creative Solutions with Impact: I go beyond visuals, ensuring every element of your brand reflects your purpose, values, and goals.

🏷️ Whitelabeling Partnership Options: Open to whitelabeling services, I provide seamless integration, enabling you to deliver high-quality branding and web solutions under your own brand.

🌎 A Mission to Make a Difference: I value transparency, social impact, and inclusivity in every project, helping you reach the communities that matter most.

Let’s connect if you’re ready to build a brand that not only stands out but also serves as a vehicle for real impact in your industry.

Jessica Valis

Nederman MikroPul

Developed & executed campaigns through content creation, email, social media, optimization, advertising, event planning, etc. Increased web traffic by 2000% in Q2 through Q4 2023, through integrated marketing techniques & content strategy. Researched marketing trends & targeted audience behavior to enhance lead generation by over 55%. Properly maintained leads in CRM platforms & continued to develop brand standards for each division, recognized globally.

Marketing Specialist

DTC, Inc

Created all internal marketing, branding, & client-facing material. Designed & managed content for social media platforms. Designed & developed website, while overseeing SEO rankings & keywords. Implemented corporate impact & volunteer strategies, company-wide. Developed brand standards with a focus on lead generation, increased by 60% & expanded into 4 additional industries.

Digital Marketing Associate & Graphic Designer

House of the Moon

Established social media strategy across various platforms. Lead marketing & social media campaigns. Redesigned website & key assets while monitoring SEO rankings & keywords. Created fundraising & nonprofit materials for different target audiences. Designed original HOM promotional items, including apparel.

Lead Graphic Designer

Baltimore magazine

Conceptualized & designed portions of the front & back of book, covering areas: food, travel, politics, beauty & lifestyle with a focus on typography, hierarchy & editorial layouts. Coordinated with photographers, videographers & freelancers. Assigned photography & illustration projects. Oversaw projects through production & pre-press, including initial design, visual concept, image choice & page proofs.

Editorial Designer

ANN INC (Ann Taylor | LOFT | Lou & Grey)

Visual merchandiser & social media manager for 4 stores, focused on fashion & lifestyle content creation. Hosted & conducted meetings across the district to analyze sales traffic & review profit-and-loss. Increased opened credit cards by 25%. Curated a wardrobe for customers internally. Oversaw e-shopping orders through online platforms. Handled customer & associate conflicts.

Visual Merchandiser & Sales Lead 

Stitching MD Together 

Aided in the development & integration of the brand identity. Created logos, ﬂyers, and other promotional materials. Handled all print design. Collaborated cross-divisionally in addition to third party vendors. Hosted events & oversaw financial obligations. Fulfilled all presentation requirements from pitch decks to final day of events.

Reflecting Us Exhibition

Responsible for assembling, cataloging, managing, and displaying artistic and cultural work. Maintain communication across four disciplines. Spatially interpret and understand the organization of the artwork: book arts, videos, photography, and historic and personal statements.

Art Curator

Art with a Heart

Design signage, plaques, murals and mock ups. Organize, coordinate and facilitate the creation and installation of mosaics and painted murals. Maintain a safe environment for all visitors. Create design packaging. Plan and schedule public art events.

Community Art & Design Intern

Hello, I'm Heather MK!

An eternally creative soul, I strive to love the work I create and believe in what I put into the world. It is my firm belief that by having the courage to follow your heart and intuition, we can become visual storytellers – authentically capturing the world with the work we create.  

I constantly find myself inspired by the Earth and those who help balance it. HMK Designs brings together my passion for nature, stories, experiences, textures and colors, in order to help cultivate my creativity, passion, and connection.

I was born in Maryland and live in North Carolina. Growing up on the east coast taught me a lot about the magic of the world. Within my reach, there were mountains, oceans, valleys, bustling cities, and every season in between.

Growing up, I naturally gravitated towards creativity as a way to connect with others, nature, and simply, life – as I watched how it constantly ebbs and flows. I went on to study Visual Communication Design, Graphic Design and Marketing at Stevenson University in Baltimore, MD. In my family, I was the first to do many things – the first to attend college, the first to graduate with a Bachelors (with only $13 in my pocket), the first to live in a big city, and the first to move away from my hometown (states away!).

Life continued to ebb and flow, as did this wonderful career of being a designer; but throughout my journey, one thing has remained consistent: having the courage to follow my heart and intuition. Following my heart and intuition has taken me on the most unexpected, awarding journeys and thus inspiring my best work.

✨One of my favorite quotes is “You’ve got to find what you love” – it’s a quote from Steve Jobs’ “Stay Hungry, Stay Foolish” speech (if you haven’t read it yet…what are you waiting for?). It reads: “The only way to do great work is to love what you do. If you haven’t found it yet, keep looking. Don’t settle. As with all matters of the heart, you’ll know when you find it.”✨

A goal I strive for every day.

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The Battle

Jessica Valis

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