Jerry Macnamara

ProvenChaos

Business is not only the economic engine of the world, but it is also the engine of cultural change. Our mission is to positively impact a healthier, happier world where people live life on their terms, with intention, because of better business. By equipping our CEOs with frameworks to lead and a support system to help, businesses will fulfill the promise to their customers, vendors, and employees.

ProvenChaos. Weird company name, right? 

Let me explain because you’ve probably experienced it yourself.

You’ve Proven there is a pain point you can solve in the market, but you feel in Chaos because your systems, people or processes haven’t kept up. Or, maybe you feel in chaos personally because the business is stealing all your energy and time away from your family, so there is a lack of fulfillment despite your success.

That’s ProvenChaos.

Have you ever had that ProvenChaos feeling? I bet you have.

Learn how we can help at ProvenChaos.com

Founder and CEO

Best Places to Lead Show

Your company has the potential to be great. The leader’s responsibility is to unlock that potential - or doom it to mediocrity.

On the Best Places to Lead show, you’ll learn the hard-fought lessons from the front lines earned by business leaders who have already had their teeth bashed in and lived to tell about it. We’ll share the tips, tricks, mindsets, and frameworks that allow great leaders to lead differently. Register to attend live, ask questions, and level up.

The show airs every Thursday at 3:30 pm ET / 1:30 pm MT.

Host

JerryMacnamara.com

Jerry Macnamara helps businesses and people succeed. He consults to entrepreneurs, business owners and managers about creating value-driven organizations, which deliver results. The goal is to intentionally uncover the Soul of the organization and engineer strategic plans that produce highly accountable environments and deliver results.

Chief Thinker

12 Mavens

Soccer Classroom

Soccer Classroom is dedicated to helping volunteer soccer coaches find fun, inspiring and positive ways to develop youth soccer players. By using a "player-first" mentality, coaches will see the big picture of player development which leads to long-term success on the field.

Soccer Classroom is Jerry's "community service" project. Through this online coaching platform, Soccer Classroom reaches over six thousand fans on Facebook and over half a million coaches and players in countries all over the world. The magnified resulting impact on players and teams is immeasurable.

If you are a business, coach or administrator who can add value to the Soccer Classroom community, we invite you to connect with us.

Creator

McCoy and Company

McCoy and Company (MAC), the commercial arm of North Florida Field Services, Inc., spun out from the parent company in December 2014. Utilizing the same white collar approach to a blue collar business, MAC services Property Managers, Owners and Architects in realizing their construction visions.

NFFS General Contractors

Founded in 2007 by Marti McCoy with $5,000 and a borrowed trailer, NFFS General Contractors has grown to be a leader in the REO home repair, property preservation, maintenance and inspection of residential homes. Headquartered in Jacksonville, Florida with additional offices in Tampa, NFFS completes restoration work across the state of Florida for Banks, Hedge Funds and Equity Funds. The company is a Top 10 Vendor nationally to Fannie Mae.

NFFS was named the Fastest Growing Company in Northeast Florida in 2012 by the Jacksonville Business Journal. The company maintained a three year average annual revenue growth rate of 372%. In 2013, the company earned place #18 on the JBJ list and joined the Inc 500 Fastest Growing Companies list at #8 Construction industry, #15 in Florida and #238 nationally with a four year growth rate of 1,808%. In 2014, the company again was profiled in both the JBJ as a Fast Company (#7 growth, #8 total dollar growth) and Inc. magazine at #904 nationally. (Profile: http://www.inc.com/profile/north-florida-field-services) Florida Trend magazine recognized NFFS as one of the "Best Companies to Work For in Florida" in 2014. (http://www.floridatrend.com/article/17368/best-small-companies)

Jerry's central role is running the business-side of the company: setting the strategic direction, solving the problems of growth while maintaining and expanding profitability. 

In 2013, the Jacksonville Business Journal recognized Jerry an "Ultimate CEO" for leading NFFS through this high-growth cycle as well as his contributions to the community.

In 2014, the Jacksonville Business Journal recognized Jerry as a "40 Under 40" award recipient.

TotallySoccer

Totally Soccer is a leading provider of soccer jerseys, uniforms and field equipment to teams and clubs across the country. The direct from the factory approach makes buying soccer gear easier, cheaper and faster.

Totally Soccer leveraged its infrastructure and systems to smartly branch into other sports to offset seasonality and increase buying power. The company owns and operates a suite of sports websites that sells custom sports uniforms.

President

Jogo

Jogo is a leading producer of team sports apparel throughout North America. To secure his Management Consultant Visa, Jerry was certified as an expert in the US soccer market. In this position, he built systems and procedures to align manufacturing, sales and marketing.

Sales & Marketing Consultant

Soccer Post

Soccer Post is a franchise company specializing in providing soccer equipment to youth and adult teams, clubs and leagues. Jerry helped the organization grow from a single location to expanding the operation to thirty-five stores selling over $15MM across the country. As VP of Operations, Jerry wrote the training manual, opened the stores and interfaced with vendors such as Nike and Adidas. 

Entrepreneur magazine recognized Soccer Post as a Franchise 500 company.

Vice President Operations

Helping CEOs Scale without Stress | Franchise 500 (2x), Inc500 (2x) & Biz Journal Fast 50 (3x) + Trend Best Places to Work | Ultimate CEO | Proving Good Guys Finish 1st since 1974 | Host "Best Places to Lead"

Your business is working, but can it do more?
 
Like most business leaders, you've likely spent sleepless nights obsessing over your company's future. You’ve closed your office door, scratched your head, and wondered what to do next.

You're anxious about losing your best employees while regretting not letting go of underperformers sooner.

Does this sound at all familiar?
Feel Trapped: You lack a clear execution plan and are overwhelmed by daily crises, running from fire to fire.

Employee Frustrations: Miscommunication and unclear directions leave you shouldering the burden alone.

Unmanageable Growth: Scaling your business feels impossible without the right systems and processes.

Fear Over Joy: Constant fear paralyzes and frustrates you, stealing the joy from your work.

It doesn't have to be this way. With a proven track record leading award-winning companies across multiple industries, I’ve developed a system that drives success. 

Here are some of the results I’ve produced:

Franchise Growth: I helped grow a franchise company from $5MM to $15MM in just 18 months, earning a spot in the Franchise 500 (2x).

Manufacturing Excellence: I transformed a forty-year-old manufacturing company to achieve a 98% on-time delivery rate.

Successful Exit: I started, scaled, and successfully sold an internet business.

Construction Leadership: I led a construction company from $7MM to $30MM in three years, making it to the Inc 500 (2x) and Best Places to Work.

Here’s the truth…
Your product doesn’t matter. 
Your service doesn’t matter. 
Your industry doesn’t matter. 
Your channel doesn’t matter. 

Your business is widgets, plain and simple…  and the only thing that matters is your leadership approach.

However, on-the-job training is stressful and costly, eating away at your opportunities and profits.
If you want to scale without stress, join our exclusive mastermind of high-growth B2B CEOs. Learn from my experience and avoid the pitfalls that can derail your progress.

Book a call: https://calendly.com/jerrymacnamara/25-minute-zoom

“They’re not listening…I just don’t get it!”

Me: "It’s not them, it’s you." 🤯

Most leaders just tell.

They tell people what to do.
They tell people what happened.
They tell people what’s next.

But telling doesn’t inspire.
It informs.

And then, “People just don’t listen…”

The Ops Leader was initially shocked when I gave him that tough feedback.

He’s black and white, efficiency-driven. Great at  the “what.” Enneagram 1.

But he sucks at telling stories.

You see, the real magic is in storytelling. 

It’s where you connect to emotion and move people to action.

A great story turns a plan into a mission.
It turns compliance into commitment.
It makes people feel the “why,” not just memorize the “what.”

Here’s what I’ve seen: 
Great leaders are storytellers.
Build belief before they demand behavior.
Use story as a bridge between logic and emotion. Connect data and drive.

So if you want to lead better…
Stop just telling. Logic justifies.
Start storying. Emotion drives action.

Because people don’t follow instructions.
They follow inspiration.

I was on a call with a CEO who had reached her limit.

↳The team was grumbling. 
↳She was micromanaging. 
↳She was unclear.

She’d reshuffled the team, clarified the strategy, aligned priorities, and poured fuel into execution.

And still, deadlines were missed, the content didn’t land, and the team kept talking about ideas while results quietly evaporated.

She said something I won’t forget:

💡 “At some point, I have to stop asking what’s wrong with the plan... and start asking what’s wrong with the people.”

She's right. That’s the trap.

🙏 👉 You hope good people will eventually "get it."

Even when the data says otherwise...

When clarity is present and execution still falters, it’s not a strategy issue.
It’s a standards issue.

Time to make a change. 🚀

You can’t build a great company on hope and hesitation.

Quit accepting mediocrity.

Hype Story

I’ve written 1011+ LinkedIn posts for myself and my clients.

Through this, I’ve mastered the art of magnetic storytelling, high-converting content, and strategic formatting.

My approach helps founders stand out, build authority, and attract business effortlessly.

→ Just 7 posts led to 21 inbound leads
→ Generated 21+ leads from my offer campaign
→ Clients featured in Favikon’s Top 200 Creators List
→ Clients saw 3X inbound leads after working with me
→ 169.2% engagement growth rate for client accounts

Founder

Shivani Writes

What started as "just freelancing" turned into a full-fledged agency journey in less than a year.

 I began by offering LinkedIn ghostwriting services to founders.

My goal was to help them position themselves as thought leaders, gain visibility, and generate inbound leads.

With each client, I refined my craft by not just writing posts but also developing authority-driven LinkedIn strategies.

This shift allowed me to go beyond content creation and focus on building a powerful personal brand for my clients.

This experience transformed me from a freelancer to an agency owner.
Laying the foundation for HypeStory, my LinkedIn growth agency... Where I now help 7-8 figure founders dominate LinkedIn and attract high-value opportunities.

Ghostwriter

Medium

Created informative, and engaging articles on Digital Marketing.
Published 55+ articles with balanced editing.
Attracted many readers on Medium.

Content Writer

Icy Tales

Wrote well-research and SEO-optimized blogs.
Never missed a deadline.
Worked with an Editor who loved my content.

I ghostwrite for founders who want clients + calm + their weekends back

I didn’t start writing LinkedIn posts to build a business.

I started because I was broken.

Three days after I left the man I thought I’d marry → I opened LinkedIn and wrote my first post.

No plan. No niche.
Just a girl in a one-room life, pouring stories out of her chest like survival.

Fast forward →
That raw storytelling turned into a 6-figure ghostwriting business...
Then into a system. A framework. A vibe. A lifestyle.

And now...

I help emotionally intelligent, time-poor founders go from:

“What the hell do I even post anymore?”

to

“Leads came in while I was at brunch with my family.”

You’ve built the dream…
But you’re still ghostwriting your own success.

37 tabs open.
3 half-finished hooks.

Your VA’s vanished.
You’re 12 hours late to your own content calendar.
And your wife just asked if this is another “just 5 more minutes.”

You’re making bank.
But somehow… you’re still the one writing posts at 11:07 PM in Notes app panic.

You didn’t build a dream business
just to ghostwrite your own life away.

It’s giving sabotage. Let’s rewrite that.

What I actually do (without screaming “I help founders grow on LinkedIn”):

→ Ghostwrite story-first content using my TAK Framework™
→ Match your voice so well it feels like you on your well-rested, well-paid days
→ Turn your lived moments into posts that bring you inbound leads and your weekends back

→ No cold DMs
→ No bro hooks
→ No sales calls

Just clean systems, magnetic storytelling, and soft power that sells.

Some wins worth flexing:

→ One saw 3X inbound leads
→ Another hit 169.2% engagement growth
→ Just 7 posts turned into  21 inbound leads
→ Took a week off but still got 3-4 inbound leads
→ Clients featured in Favikon Top 200 + AuthoredUp

I’m not for everyone.

I’m for the founder who’s exhausted but excellent.
The one who’s done chasing hacks and finally wants peace.

I ghostwrite for 4 clients max.

If doors are closed, join the waitlist.
Your peace is worth waiting for.

DM me “TAK” to reclaim your weekends.

Shivani Tak

It’s Dhanteras today.

The official start of Diwali in India.

Basically, our version of saying:
Let’s invite more abundance (and good vibes) into our life.

When I was younger, I thought Dhanteras was a day for buying gold or lighting diyas.
But the older I get, the more I realize that Dhanteras means celebrating what’s already shining... your peace, your health, your people.

Because what’s the point of scaling your business if you can’t sit still and enjoy the glow?

So wherever you are, light something today (maybe a diya, a candle, or just your playlist)

Here’s to prosperity that feels peaceful.
Happy Dhanteras from this Indian corner of LinkedIn 🪔🩷

Your ‘no calls’ Ghostwriter for $250K+ founders who want time back & inbound leads

Dear Client,

If you think adding “just one more thing” to the deliverables won’t matter, you’re probably not my client.

Because every “small” extra costs time, energy, and focus and I protect all three like gold.

When we agree on deliverables, that’s our deal.
If it changes, the investment changes too... 
Simple, fair, adult.

And if we start working together and you decide to slide in new deliverables later without an additional fee, that’s a hard no.

Don't treat scope creep as “just a little thing”. It’s a red flag and I don’t work with red flags. 

Every new deliverable = new time, new effort, new investment.
If that’s not respected, the partnership ends. 
(You know, alignment)

I’m not here to please everyone.
I’m here to help founders scale faster, calmer, and cleaner.

So if you believe boundaries are optional, let’s not even start.

Because I build growth with peace, not people-pleasing.

Stop proofreading the personality out of your posts.

Read that again.

Every time you over-edit, a little bit of your voice dies.

You try to hide the quirks. You remove the slang that actually reflects you.
You tone it down to sound so called professional.

But let me ask you, what’s left then?
A post that sounds like everyone else.

LinkedIn is a vibe. Don’t treat it like your exam.

If your post makes you sound too polished to be human, then it’s not authority.
It’s autopilot.

Keep your weirdo and that’s what makes people remember you.

It’s been 10 months of working with my health coach.

And it all started with one short video.

Tbh, I never thought I’d invest in a coach, especially a health coach and that too at 23.

But last year, my health got worse.
I was busy with early mornings and late-night calls (that mostly never converted).

But one thing did convert for sure and that's my energy straight into exhaustion.

There was a point I couldn’t even wake up at 9 AM.
Zero energy after lunch.

I was chasing growth so hard that it landed me in a month of recovery.

And that’s when it hit me: Can I really sustain growth like this?

The answer was a big fat no.

I was so broken that I just wanted to throw my laptop and disappear.

But once my health got a little better with medication, I decided to focus on it for real.

I started researching and moving again.
And slowly, my energy came back.

Then one day, I came across a YouTube video by the person who’s now my coach.
I got hooked instantly.

As days passed, I knew she was the one.
And in December 2024, she became my partner in healing my health.

And honestly, that was the best decision I’ve ever made.

In early 2024, I couldn’t walk for 15 minutes without feeling drained.
Now in 2025, I hit 10K steps a day with excitement. It’s my favorite part of the day.

Clean eating.
6 days a week workouts.
Better stress management.
Drinking my water like a champ.

Everything just feels good.

And I’m damn proud of myself for choosing health over hustle.
Because once I focused on my body, my business growth became effortless, powered by my story, my systems, and my peace.

Ask yourself this question before you ever start writing a LinkedIn post:

Is this post correct or real?

Because yep correct content sounds robotic, like wearing professional formals just to sit at home.

And everyone (including you) is chasing the correct content.

But your inbound leads are hidden in the real content.

The kind that 90% will disagree with, but the 10% who do agree will turn into clients.

This is what I call the “T” (Truth) in my TAK Framework™ 
It’s when you stop chasing correctness and start owning what’s real.

Because that’s when your message starts sounding like you.
And that’s when your 10% finally finds you.

That’s what actually matters.

So stop sharing correct content.
Start being real.

Everyone’s saying the same sh*t.

“Why should I post?”

“13 leadership lessons that changed my life.”

Bro, chill.
No one’s waiting for that carousel anymore.

Instead of craving another lecture, it’s better to crave a Starbucks coffee.
(Just kidding.)

But on a serious note, your audience craves a mirror.

They want to read something and whisper, “Holy sh*t… that’s me.”

That’s what stops the scroll and makes people stay.

The rule of authority changed. 
Showing up often doesn’t build your authority with this type of carousel. But what you say when you show up does.

You just need to be understood.

And that's it.

This LinkedIn post actually generates inbound leads.

And no, I'm not talking about those leadership lesson posts.

I'm talking about your personal origin story post.

If you don’t know what I mean by this, check out one of my clients’ post template that generated 15+ inbound leads.

Grab it here: https://lnkd.in/duPAM-E3

I never thought one panic would save me from a hundred others.

One of my clients wanted me to join a meeting with his team to “discuss strategy.”
I didn’t want to. (Meetings drain me and I’m always looking for ways to escape them for good.)

But he said my presence was important.
So I said yes.

Then came the day.
By 3 PM, my health was crashing. The meeting was at 5.
My body said nope.

So I messaged him, politely told him I wasn’t feeling well and didn’t want to slow the team down.

Instead, I offered to record a Loom walking through our LinkedIn strategy, newsletter plan, and DM management, and answer any follow-up questions on WhatsApp later.

He said cool.
I sent the Loom.
Answered his questions.

Done in 17 minutes flat.

If I’d joined that meeting, it would’ve taken me 2 hours, like 30 minutes of prep, 90 minutes of talking, and a few more just to recover my energy.

Funny how the same panic I cursed that day ended up freeing me from every pointless meeting after.

And that’s how my no-meeting era officially began.

5 ways to grow your personal brand in 2025.

(Disclaimer: This post contains humour)

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I don’t follow any of these 5 ways but I’ll still write them… you know, in the name of consistency.

(AI copy-pasted paragraphs)

Tell me, what’s your favourite one? 🤣

taplio

The Battle

Jerry Macnamara

Shivani Tak

Followers

Posts

Engagements

Likes

Performance ScoreJerry Macnamara's LinkedIn Performance

Performance ScoreShivani Tak's LinkedIn Performance

Ready to grow your LinkedIn presence?

taplio

The Battle

Jerry Macnamara

Shivani Tak

Followers

Posts

Engagements

Likes

Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Jerry Macnamara's LinkedIn Performance

Performance ScoreShivani Tak's LinkedIn Performance

Ready to grow your LinkedIn presence?

Performance ScoreJerry Macnamara's LinkedIn Performance