HubSpot

Freelance Senior B2B Marketing & Sales Writer

Artisan

Freelance Senior B2B Sales Writer

Looking for a savvy writer with hands-on experience in marketing and sales? Let's look at what I've got.

I'm here to help you win the SERP and attract prospects through high-quality blog posts.

🍉 Content Writing (long-form blog posts)
🍉 On-page SEO for articles
🍉 In-depth articles with quotes from thought leaders

🍍Content Marketing Geek
🍍Analyzing projects before taking on them

I'm eager to create copies that engage & convert :)

Freelance writer | B2B Content Marketing Specialist

DISTRICT #1

I'd highlight two major achievements:

1. $1,031,000 worth of contracts under one year
2. Developed a new direction, like economic recovery in rural areas through agriculture projects

Donors I've worked with: GIZ, Norwegian Refugee Council, USAID, TerraTech (ADH).

My position also included cold pitching, contacting major donors, devising new projects, supervising their smooth implementation process, geography expansion, and publicity.

Head of Programme Development & Strategic Partnerships

Belkins

B2B Sales Writer

Cognism

Freelance Content Writer

Smartlook

MarTech

Contributing Writer

Weflow | getweflow.com

Freelance Writer

Timeular

Creative B2B Writer📍I create content that AI cannot🦄 HubSpot | MarTech | Cognism | Smartlook | ➡️ DM to book your article.

Have you ever heard of a Senior Sales & Marketing Writer who can close a deal of $700,000+ for a charitable foundation? 

I dunno how these two roles coexist in me, but they seem to work out pretty well. 

So, if you want to hire me as a freelance writer, get a consultation for cold outreach, writing career, or fundraising, DM or email me.
📧 jenica.romacnhuk@gmail.com

What I offer:

- 8 years in content marketing, PR, and business development with a strong track record.
- Therefore, a robust understanding of SEO shifts and emerging trends.
- Content that people want to read, share, and fill out "Request a demo."
- A partner who cares about your growth while being an independent contractor.

Open to fruitful discussions.

Jenny Romanchuk

Upmargin

Developing great digital advertising strategies for clients in gaming, crypto and esports that repeatedly bring results.  #mediabuying #tiktok #meta #connectedtv #ppc #sem

Founder – PPC, Social Media Advertising & TV Advertising | iGaming | Crypto | eSports

Hero Gaming

Managed the development and execution of all digital marketing campaigns to achieve customer growth for the company’s Online Casinos. Established a new team of digital marketing experts specialized in CRO, SEO, and paid media services; coached new team members on effective methods to achieve FTD targets within the company’s main markets (Sweden, Brazil, Japan, and India). 

Core Accomplishments: 
•	Collaborated with third-party digital agencies, employing search engine marketing and display marketing to achieve established KPI goals.
•	Managed and administered monthly advertising budgets ranging from €300K to €600K; routinely monitored, tested, evaluated, and optimized advertising campaigns to ensure optimal ROI from marketing spend.
•	Partnered with the content team to identify new keywords for SEM testing.
•	Tested multiple variations of landing pages to identify the highest performer with the best conversion rate.
•	Supported the aﬃliate marketing team by negotiating and closing new aﬃliate deals, tracking results and KPIs, optimizing campaign CPAs, and providing guidance to increase FTDs.
•	Transitioned to a more competitive advertising agency, generating 300% more revenue.
•	Increased overall keywords from 10 to 4K+ over tenure.
•	Implemented efficient processes informed by industry best practices to optimize day-to-day operations.

Head Of Digital Marketing

Self-Employed

I help companies increase their online business exponentially by:

-improving their Google rankings through SEO.
-optimising SEM PPC campaigns.
-increasing the number of customers that convert through their website.
-improving their email marketing campaigns such as testing new email content and nurturing streams.  

Setting up a digital marketing strategy. 

In the case where a company has an online marketing team, I will gather all the historic information such as paid advertising, search engine rankings and website analytics. I will then move onto the next step i.e. analysing the data gathered. 

This process usually takes between 1 to 3 months. I will then come up with a list of tasks that the business should focus on to increase ROI and reach a set of KPI’s. All the tasks will be mapped against a timeline and assigned to online marketing team members. 
All the results, whether good or bad, will be recorded along the way.

Digital Marketing Consultant

Corinthia Hotels

At Corinthia my main task was to put together a new web marketing team so as to transfer all online marketing activities in-house rather than do everything through marketing agencies. Other responsibilities include:

-Devising new plans on how to improve the number of bookings generated by the company’s desktop and mobile website.
-Training and educating employees in online marketing, including general managers of all the hotels in the chain as well as their marketing teams. 
-Continuously improving the tracking of the customer’s journey on the site and tracking revenue in real-time.
-Running A/B tests to improve the conversion rate of the website and all landing pages.
-Working on both on-site and off-site SEO. 
-Allocating the PPC budget and managing several PPC campaigns on different networks such as Google Adwords, Bing Ads, Yandex and Travelads.
-Visiting all the hotels on a regular basis to make sure that their marketing teams are delivering the required results.
-Working with web agencies to continuously improve our desktop and mobile site.

Director Online Marketing

Freelance Consultant

I help several companies to improve their online exposure as well as to generate good quality leads using their website, corporate blog, email marketing, ad campaigns, SEO and social media.

GFI Software

Senior Web Marketer

With a proven track record of developing and executing digital marketing strategies that deliver results, I demystify the black box of digital advertising for my clients. I specialise in optimising search engine marketing and programmatic advertising in igaming, crypto and esports. 

A true business partner fully invested in client growth, I go beyond developing winning strategies for my clients and upskill the knowledge and capabilities of teams through one-to-one and team coaching.

Specialties: SEM (Search engine marketing aka PPC), programmatic advertising, conversion rate optimisation, coaching teams on increased FTDs (first-time deposits) strategies.

For a free consultation call, contact me at: gilly@upmargin.com

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Jenny Romanchuk

Gilly Zammit

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