Coda - Marketing for Industry

As CEO at Coda, my focus is on creating a thriving agency, full of experts who support the most future-facing and sustainable industrial companies on the planet. We're B2B Marketing Experts for a world made better.

Chief Executive Officer

Coda is the marketing & communication engine for industry. We supply expert content, communications and campaigns to the global organisations who are responding to the mega-trends of the future.

Our strength and depth in knowledge across the sectors and international markets we have worked in for the last 15 years means that we are expertly placed to provide you with strategy, branding and messaging that delivers results across borders.

And once that strategy is in place, our expertly executed content-driven lead generation campaigns generate an average reported uplift of 10% for our clients, because we’re able to deliver a fully-integrated and multi-channel approach that attracts your ideal customers.  

Because we’re able to quickly and skilfully get under the hood of your business, we can provide that much-needed resource and creativity when you need it most. Whether it’s a quick launch of a complex product or a trade show that requires multi-channel content to get your offer is seen at the right time, by the right people, Coda will deliver.  

Our best work is based in relationships. We understand what you do, and we understand your challenges. So when we can operate in a partnership capacity, you get access to all corners of our agency expertise.

Head of Growth

Daughter - Consulting & Coaching

Daughter offers business consulting & coaching to support growth companies, and businesses that want to harness the power of human difference to improve how they operate. I have experience delivering transformation projects and plans to scale operations across multiple sectors, including in digital and creative agencies, recruitment, charities and public sector.

Owner

Beatfreeks

Managing Director

3 SIDED CUBE

As Operations Director at 3 Sided Cube, my passion is making 3 Sided Cube an inspiring place to work so that our people are always at their best. I'm proud to look after our incredible team, who are all digital superstars helping to solve some of the world's biggest challenges using tech for good.

I specialise in operational leadership which covers processes, people and finance management. My aim is to keep our team happy, supported and motivated in what is a super-fast-changing technical, business and environmental landscape.

If you are looking to use technology to make a positive social impact, then you're in the right place! Hurray! Get in touch, and let's use tech for good together, holla@3sidedcube.com.

Operations Director

3 Sided Cube is a multi-award winning digital agency helping businesses and organisations around the globe save the world one app at a time.

We’ve made tech solutions that have helped charities, international businesses and exciting startups including The Red Cross, RNLI, Lush, Scope and Nordstrom to change lives for the better.

We work with you to make technology that creates a safer, fairer, healthier and greener world. Striving to make an impact, we don’t do it for the awards, but equally, we don’t mind them either, having picked up Agency of the Year, Most Innovative Agency and a Webby for Best Mobile App. 

We’re a disruptive squad of technologists, strategists, designers, marketers and developers. Working with each other, with your business and with you to exceed expectations to make things that people love.

Head Of Operations

RLA Group

Heading up the Digital Project Management team, I'm responsible for the delivery of large-scale technical website and software builds.

Senior Digital Project Manager

Redweb

Senior Project Manager

Digital Project Manager

I gained a promotion into this role on the basis of my previous project management experience and my work at RLA for The Trade Parts Specialists (part of Volkswagen Group UK). Particularly for my part in the successful delivery of two secure bespoke online applications. One being a data management and analyis tool which is has improved efficiency for their business and saved hundreds of hours of manual spreadsheet work and the other being a re-launch of an existing incentive platform which has improved user engagement through the design of a more intuitive user experience.

Although currently working on exciting projects in partnership with Volvo and on existing work with The Trade Parts Specialists and other local clients, I'm also looking forward to working on a number of other upcoming projects we'll be delivering at RLA this year.

Digital Account Manager

My Senior Account Manager role at RLA was dedicated to the day to day management and delivery of a highly successful below the line national trade marketing programme for the B2B automotive parts operation of Volkswagen Group UK.

Beginning life at RLA as a Marketing Co-ordintor for the same client, I demonstrated ability to add value and a hunger to deliver and, in recognition of this, was promoted to both Account Manager and then Senior Account Manager in my time on the account.

Senior Account Manager

Borough of Poole

This role saw me hone and develop my formal project management skills, using PRINCE II, particularly through the introduction of a translation service and training programme across the Borough. I also managed implementation of the communication plan for a complex customer service change programme, using experience of marketing techniques to enhance internal communications

Programme Support Officer

Bournemouth University

Education Liaison Co-ordinator

Marketing Assistant

Education Liaison Assistant (University Placement Year)

I'm an accomplished business leader with over 15 years of expertise in the agency space spanning creative, marketing, and software industries. Currently the CEO of Coda | Marketing for Industry, I'm dedicated to building a progressive Marketing Communcations agency that supports sustainable and future-focused industrial companies through expert B2B marketing strategies and delivery. 

I've held leadership roles in global tech and creative agencies, specialising in operations, growth, and transformation. And my experience as a coach and consultant highlights my passion for helping people and businesses harness human difference to drive success.

Previously, I led operations at the award-winning tech-for-good agency 3 Sided Cube, where I had a pivotal role in driving growth and operational excellence. My leadership has consistently transformed organisations, from streamlining operations to building effective, people-focused teams. Throughout my career, I've been committed to using creativity and technology to create positive social impact, and my ambitions for the future involve using my position to amplify positive stories across the industrial sector, and shape the future of marketing and business strategy across industrial technology and manufacturing.

At Coda | Marketing for Industry, we develop market-leading content strategies and campaigns that generate up to 10 times more high-quality leads for our clients. We do that through our Marketing for Industry model, which encompasses the 9 vital principles you need in industrial marketing to win.

We are proud to work internationally across the following sectors:
- Process manufacturing and analysis
- Renewables and Electrification
- Decarbonisation
- Automation, robotics and technology
- Life Sciences

Jen Swain

Enavi

We do Customer-First CRO. We dive deep into understanding the customer, why they buy and why they don’t buy. These learnings influence the changes we make on a site and help you convert more of the 97%+ of users that aren't.

CEO & Founder

Imperial Motion

Got contracted out and continued to run the DTC show.

Over a 4 year span grew over 2000%.

Ecommerce Manager

Was about to quit and they found out I was learning development, so they promoted me.

Started out updating the site, then took over the marketing, and then literally handled everything DTC.

600% growth for the DTC Channel in the first year.

Ecomm/Marketing Manager and Web Developer

Pick'n and pack'n shipments, screen print'n tees, and to help pass the time learning and dreaming about starting my own marketing agency.

Warehouse Associate

Data Imagery

Web Developer

The Y (YMCA)

Yet another sales job. Selling Y memberships on Pearl Street :)

Sales Associate

Bose Corporation

Helped close down Bose at the Tacoma Mall, while snagging myself a pair of wireless noise-cancelling headphones (remote life game changer -> highly recommend).

Big 5 Sporting Goods

Sold shoes through college at the Big Lots of sporting goods stores.

Just Sports

Sold sport's team apparel and merchandise at my local shopping mall. Go Big Red!

CEO at Enavi | Customer-First Conversion Optimization for Shopify stores. Find your metric on fire 🔥 and unlock growth through data and customer research.

If you're curious... I didn't dream of this job. I wanted to be a musician and then failed at that and stumbled my way here. But let me tell you I love it.

I spend my days optimizing some of the biggest Shopify stores at Enavi a Shopify CRO agency.

We specialize in what we call Human-Obsessed CRO. Our process is simple we dive deep into the mind of the customer to understand why they buy and why they don't buy. Then we take those learnings and improve the on-site experience.

I am on a mission to make CRO more approachable, so if you want to chat just reach out!

In my free time you will probably find me watching or playing sports. I like to play board and card games (strategy games of course). You'll probably never catch me not in a hat... if you do, count yourself lucky.

Anthony Morgan

So the testing platform says its a win.
And the sugar rush feels soooo damn gooooood.

But can we actually trust the data?

That's the question we are going to breakdown next Tuesday.

And not by going deep into testing statistics 
to tell you're are doing it all wrong!

No... that's not how we do things at Enavi.

We want to make CRO more approachable 
and this topic is an important one for that. 

We want to help brands dodge the land mines 
they didn't even realize their AB Testing 
results and programs are creating.

So be weary of the excitement of a winning test. 
The otherside of a sugar rush is usually a sugar crash.

Founder & CEO Enavi | We elevate the performance of 8 & 9 Figure Shopify Stores | Pioneering Human-Obsessed CRO

Most “winning” Shopify tests quietly set your store up to lose.

You celebrate a statistically significant lift.

Slack fills with emojis.

Then 3 months later… revenue growth stalls, repeat purchase drops, attribution looks weird, and nobody links it back to that “win”.

The problem goes deeper than gimmicky urgency banners or generic templates.

The way most tools frame experiments trains teams to chase short-term sugar rushes instead of compounding gains.

On 9 December 2025 at 11:00 AM ET, Enavi’s Anthony Morgan and Sheldon Adams are running a workshop with Convert for Shopify brands that feel this pain and want to fix it.

They will cover:

- Why so many Shopify wins fade and how your testing setup can amplify the problem.

- The Golden Research Loop that turns customer insight into durable lifts.

- A diagnostic way to spot places where tests harm LTV and long term growth.

Replay + 2026 ready resources included.

If your last “win” made the graph spike then sag, this session is for you.

taplio

The Battle

Jen Swain

Anthony Morgan

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taplio

The Battle

Jen Swain

Anthony Morgan

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Engagements

Likes

Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Anthony Morgan's LinkedIn Performance

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