Shieldbase AI

Shieldbase is an enterprise AI operating system. Plug-and-play AI models with company data to automate knowledge and workflows.

→ Top 5 in AI vertical and top 10 winners of the Selangor Accelerator Programme (SAP 2024)

Co-Founder & COO

Indelible Ventures

Indelible Ventures invests in seed-stage tech-enabled B2B startups in Southeast Asia.

→ Supporting portfolio companies to unlock market fit.
→ Sourcing LP prospects to invest in the VC fund.

Venture Partner

→ Sourced and screened deal flow.
→ Supported portfolio companies to unlock market fit.
→ Developed VC resources.

Venture Resident

Caremeals Malaysia

Advisor

Mida.so

Elemental Medicine

Invested in a blood analytics software and functional medicine practice.

Investor

Business Innovation Design

Business Innovation Design is an innovation company. We create methods and tools that change the way organizations innovate from 0 to 1 and grow from 1 to n.

→ Worked with 100+ organizations globally and yielded $###M in enterprise value.
→ Equipped 1,000+ individuals with critical capabilities for them to be ready for the new ways of working.
→ Co-created with domain experts and teams to build and scale the next big thing.

Founder

CADS AI

Led human capital to drive and sustain business transformation internally and externally through skills intelligence.

→ Championed the implementation of skills transformation for enterprise customers.
→ Drove skills transformation to transition CADS and customers into skills-based organizations.
→ Developed and executed talent strategy to continuously attract and retain talents.
→ Designed employee experience journey to attract, retain and grow talents.
→ Implemented HR analytics to gain data insights and make data-informed decisions on human capital.

Chief Talent & Transformation Officer

Championed innovation company-wide across products, teams, and processes to turn CADS into one of the most innovative companies in Southeast Asia.

→ Built skills intelligence platform in a new category from 0→1.
→ Led design and product teams to build innovative analytics and AI products.
→ Created go-to-market motion to scale growth.
→ Drove innovation initiatives to boost competitiveness.
→ Developed AI first operations with process automation.

Chief Innovation Officer

Transitioned the marketing team to operate as product marketing function as part of change management towards a SaaS business model.

→ Re-positioned CADS in a new category with new messaging.
→ Deployed go-to-market strategy to create demand.
→ Optimized marketing operations.

Chief Marketing Officer

Started the design and innovation department which eventually led to the creation of the innovation office.

→ Drove product innovation and special projects.
→ Led product teams to build and launch 2 digital products.
→ Managed change transition from a B2B service provider to become a SaaS company.

Head of Design & Innovation

Drove product and business innovation, strategy and execution.

→ Spearheaded execution of business innovation initiatives and special projects across functions.
→ Developed intellectual property strategy.

Business Innovation Strategist

Millfill

Bootstrapped and built a D2C health food startup producing drinkable superfood.

→ Served 4,000+ meals to consumers in Malaysia and Indonesia.
→ Read post-mortem: https://lnkd.in/gczKAyC7

Co-Founder

frog Italy

Represented a global design firm in Southeast Asia end-to-end from pre-sales, delivery and relationship-building - while championing the use of Business Innovation Design in all client projects.

→ Led strategy and execution of digital transformation and smart city projects.
→ Developed innovation capabilities for enterprise teams.

Key clients: De'Longhi Group, Iskandar Investment, KLCC Group, Petronas, Telekom Malaysia.

Business & Service Design Lead

Keen Bull

Part of the research team to execute research activities in order to identify innovation opportunities for wheelchair users. This research project was commissioned under European Union research and innovation funding program “Horizon 2020”.

Partner

Passionate in building innovative companies from 0 to 1. Currently building an enterprise AI OS at Shieldbase.

Jeffrey Tjendra

Al Rajhi Bank Malaysia

Technical Project Manager Digital Bank

General Assembly

- Instructor for Data Analytics course
- Course comprises of detail learning of advanced MS Excel for data analytics, SQL, and Tableau

Instructor

Redilabs Malaysia

Chief Technology Officer

RedSquare Software

- Managed integration project between Impact Integrated with Ministry Youth & Sports Malaysia - Kementerian Belia & Sukan (KBS) for myBelia project with PERKESO (MYFutureJobs), HRDF (HRD Corp Placement Centre) and CGC (iamSME).
- Documented procedures for URS, SRS, UAT Test cases and Project Plan
- Coordinated UAT & FAT testing session with Ministry Youth & Sports Malaysia - Kementerian Belia & Sukan (KBS) for myBelia project with PERKESO (MYFutureJobs), and HRDF (HRD Corp Placement Centre).
- Managed mobile app & web education Bootcamp dashboard project between Impact Integrated with Ministry Youth & Sports Malaysia - Kementerian Belia & Sukan (KBS) for i-LEAD (Malaysia Future Leaders School)

Project Manager

Kreatif Tech

- Fostering community relations through involvement in tech community initiatives. Speaker and Trainer for Data Science and Digital Marketing.
- Produce Youtube videos for Kreatif.Tech and client youtube channel

Director

SimpliPhi Tech

- Owned a business focuses on FINTECH, offering new customer experiences through digital platforms capabilities and dashboard management to perform data visualization and data analytics
- Lead clients & projects team in web and apps development for client's digital transformation in serving the client with a new platform and business insights
- Established digital development and vision on client's products by defining the product roadmap based on the client's strategic direction and vision within 6 months to 2 years period.
- Clients include Shell Netherlands, Technip, Petronas, Malaysia Government, TM One, and Vision Works (entertainment)
- Perform market research, competitor products research and based on existing product analysis to plan for future products, and to drive new product ideation through MVP and proposal
- Own end-to-end delivery of Product Adoption activities including delivering client webinars and customer training
- Hands-on in web server, database and load balance for cloud implementation in AWS, Azure, Google Cloud 
- Have Train-the-Trainer certification and have given training for PHP programming, SQL database, data science (Phyton, R, and Tableau) and digital marketing for external parties
- Manage client's PPC, SEO, Paid Social & Display driving user acquisition, as well as managing and overseeing online brand and product campaigns to build brand awareness.

Co Founder & CTO

Technip

- The focal point for Supply Chain Systems (SCM) Intergraph SmartPlant Material Marian technical issues for users in participating Operating Centres (ASIA region). Users are from disciplines: Engineering(s), Procurement, and Construction for internal, partners and clients.
- Performed integration mapping and user support for Intergraph Smart Plant Foundation to make sure all data in sync
- Worked closely with HQ in Paris France in managing global product for Supply Chain Systems to ensure compliance with the business goal
- The focal point for department Engineering Systems QC Audit Head and performed audit according to MS ISO 31000 : Risk Management - Principles And Guidelines, MS ISO 27001: 2013 : Information Security Management Systems (ISMS) & ISO 22301:2012 : Business Continuity Management System

Senior Systems Admin & Department Quality Assurance

T-Systems

- Team leader in migration of regional SAP systems to Central Munich Data Center (TFO project) to adapt to virtualization server architecture
- Spearheaded to design, develop and implement new technologies/services or upgrades to existing technologies to complement MegaCentre standards according to client Shell standard
- Responsible for change management in SAP related activities for Shell MegaCentre (Ensure SOx compliance and IT security control)
- Supported SAP (Enterprise Resource Program) Basis administration for client Shell globally on SAP R3 environment in 24/7 operation.

SAP Basis Consultant

ExxonMobil

- A problem solver from business requirement gathering to design & code the ABAP program in SAP R2 Canada system for Material & Services, Financial, Sales and distribution, Freight, Cost & Project, and Fixed assets. Thorough testing of new ABAP codes with Canadian business analysts (IOL Imperial Oil)
- Documented technical specification and testing documentation to help tighten the control and security on the business functions and security protection

SAP R2 Abap programmer

- Repackaged legacy software for XP compatible environment
- Software testing / QA role to ensure the quality and error-free before deploying it to the clients
- Managed software deployment for XP compatible environment
- Organized meeting within developers, testers, and QCers
- Analyzed conflicts occur inside software components
- Performed thorough testing and QC of new repackaged application for XP compatible environment
- Facilitated testing for all ExxonMobil users around the world

Software Engineer

COMMERCE DOT COM SDN. BHD.

- Program ASP & JAVA to integrate with Smart Card Authentication software for smart card security
purposes.
- Designed and maintained SQL 7.0 database for smart card users.
- Created Smart Card client module installer with InstallShield program for smart card reader driver
- Programmed Meeting Room Booking System, Receipt generation and Project Management tool
program
- Administered and maintained Microsoft NT 4.0 server and Microsoft Internet Information Server 4.0
- Upgraded, Administered and maintained Microsoft 2000 server and Microsoft Internet
Information Server 5.0

Programmer

23-year career encompassing leadership, business analysis, project management, IT Audit, consulting, pre-sales, technical support, IT operations, product & software development, and training. Extensive experience in big data, data science, data engineering, graphics design, e-commerce, ERP software (SAP), supply chain systems, Material Management systems (Intergraph / AVEVA), and financial reporting applications. Worked in renowned MNCs such as Technip, ExxonMobil, T-Systems (consultant for Shell), al rajhi and Citibank. Certified in SIRIM Lead Auditor for ISO 9001:2015, ITIL, and HRDF TTT.

Since I worked for a couple of MNC companies, I used to work remotely, corresponding to global partners and customers. Most of my work operated based in Malaysia. I traveled for short work assignments in the USA, UK, France, Canada, Australia, UAE, Oman, China, Indonesia, Thailand, and Singapore. 

When I’m not on the job, you’ll most definitely find me at downtown KL, the beach, or backpacking the unexplored regions of Malaysia. On normal days, I do a lot of café hopping and street photography. If you want to meet to know what I do, please send an email at - shahrul.subki@gmail.com.

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Jeffrey Tjendra

Shahrul Hisham Mohamad Subki

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