SEO Study Spot

Founder

JLC Launch Digital

I specialize in project based SEO to grow brands. Working in a variety of industries. Creating strategy for the website and executing it.

Seo Consultant

Purple

I lead SEO strategies for Purple. To improve online presence across all Purple product categories. From developing content, A/B testing, site structure improvements, schema markup, and site technical improvements. 

I collaborate with my colleagues in content, product, design, and web developers to execute SEO strategies. I also network and hire 3rd parties to scale innovative SEO strategies for Purple brand.

I manage a sizable monthly SEO budget to drive growth for Purple.

Senior SEO Manager

SEO Manager

SEO Specialist

From topical mapping, in depth content planning, to technical problem solving. I maintained the organic and UX so traffic and conversion continues to grow.

- Lead team to build targeted content, back linking, and PR campaigns.

- Regularly run technical audits

Noted Accomplishments

- Grew blog +15,000 monthly traffic

- Averaged 5% MOM traffic growth across 300 brands

- Doubled organic traffic to the website YOY.

SEO Manager Prestige Division

Boostability

I was responsible for providing SEO strategy and direction across the company. In additional auditing underperforming campaigns to provide direction for growth. This involved training teams across the company.

- Created audit processes and strategies to grow businesses and improve underperforming campaigns.

- Created a script that checked key items on a website with one click of a button. Decreasing team audit times by over 40%

-Train teams across company on SEO strategies and industry trends to grow SEO campaigns.

-Expanded strategies and audit processes to Europe territory which was net new for Boostability.

SEO Strategist

I worked closely with business owners to understand their goals. Then created custom tailored SEO campaign strategies and execute them.

-Consulted with Business owners from a variety of industries ranging from service industries to Ecom

-Create and implement custom tailored SEO strategies for increased traffic and revenue

-Evaluate client website traffic and interpret causes of fluctuation

Account Manager

台灣福興 - Taiwan Fu Hsing Industrial Co., Ltd.

•	Led project to compile and analyze data to identify key competitor price points in North America.
•	Traveled to Canada to identify price points of all Home Depot and Lowes door lock brand competitors in Canada.
•	Utilized SWOT analyses and product data to implement a new direction of product line on HomeDepot.com
•	 Created product descriptions for over 150 products On HomeDepot.com.

Global Marketing Intern

Kebab Kaboom

•	In collaboration with team/classmates launched quick-serve eatery.
•	Executed creation of an excel spreadsheet that projects revenue in specific company departments in order to secure bank financing.
•	Using excel, created a platform that calculates company cost of goods sold for products.
•	Developed procedures to increase product through-put by 14% which raised average daily sales from $948 to over $1080.
•	Generated over $45,000 in gross revenue earning 2nd highest revenue in history of BYUI business program.

Vice President

Im a marketing professional that strives to create strategies unique to business needs, and constantly strive for improvement through compelling data.

In 2016 I started creating lead generation websites targeted towards service industries.  This is where I got my start in online marketing. More specifically SEO and Content Strategy.

I have experience in both agency and in-house settings which include medium-large B2C and B2B companies.  

I enjoy solving problems for my clients and growing businesses through various marketing channels. In addition working in positions that challenge me and allow me to grow as an online marketer.

Jeff Collins

OneDot Media Pvt Ltd

- Spearheading end-to-end Ad campaigns across Facebook, Google, LinkedIn, and Twitter.

- Crafting and executing comprehensive marketing strategies, utilizing skills in Paid Media Advertising, Paid Social Media Advertising, and Search Engine Marketing (SEM).

- Developing innovative creative strategies for ads to ensure maximum engagement and impact.

- Personally overseeing the creation and implementation of compelling ad creatives, applying skills in Creative Strategy, Copywriting, and Branding.

- Conducting rigorous A/B testing to refine targeting, messaging, and creative elements, leveraging skills in Online Advertising and Digital Marketing.

- Personally responsible for scaling multiple campaigns, resulting in a significant increase in Return on Ad Spend (ROAS).

- Crafting and implementing full-funnel marketing strategies to guide prospects from awareness to conversion.

- Utilizing a holistic approach to maximize customer acquisition and retention, applying skills in Marketing Strategy.

- Regularly analyzing performance metrics to identify trends and opportunities for improvement, demonstrating proficiency in Digital Marketing.

- Managing and curating content across social media platforms to enhance brand visibility and engagement.

- Implementing social media strategies to foster brand loyalty and community growth, showcasing skills in Social Media Marketing and Facebook for Business.

- Leading SEO initiatives to improve online visibility and organic search rankings.

- Leading collaborative efforts with other teams to align marketing strategies with overall business objectives.

Junior Digital Marketing Analyst

- Developed and implemented SEO strategies to enhance online visibility and improve search engine rankings for clients.

- Conducted thorough keyword research, on-page optimization, and implemented backlinking strategies to boost organic search performance.

- Executed targeted SEM campaigns, utilizing platforms such as Google Ads to drive immediate and measurable results.

- Managed and optimized paid advertising budgets to maximize ROI and enhance online presence.

- Collaborated closely with clients to understand their business objectives and tailor digital marketing strategies accordingly.

- Provided detailed performance reports, offering insights and recommendations for ongoing optimization.

- Stayed abreast of industry trends, algorithm updates, and emerging technologies in SEO and SEM.

- Applied new insights to refine strategies and maintain a competitive edge in the rapidly evolving digital marketing landscape.

Freelance SEM/SEO

Paragon Digital Services

- Executed targeted paid social media campaigns on LinkedIn, leveraging the platform's advertising tools to achieve marketing objectives.

- Specialized in LinkedIn marketing, driving brand awareness and lead generation through innovative and effective campaigns

- Developed and implemented data-driven campaign strategies, aligning with organizational goals and ensuring a positive return on investment.

- Applied analytics and A/B testing to optimize campaign performance, ensuring maximum impact and efficiency.

- Efficiently managed advertising budgets, strategically allocating resources for maximum impact and cost-effectiveness.

- Maintained proficiency in using LinkedIn Campaign Manager, staying updated on the latest features and trends to drive campaign success.

Process Executive

Helping Businesses to Grow Online | Digital Marketer | Facebook Ads | Google Ads | Social Media Marketing

Experienced digital marketer with a proven track record of driving online growth through social media and paid advertising. Skilled in creating and managing successful PPC campaigns on Facebook, LinkedIn, and Google Ads, utilizing data analysis and targeting to achieve business objectives. 

Connect with me for exclusive tips and strategies to take your marketing to the next level.

Dhana Sekar

It’s been 5+ years since I started my career in performance marketing.

And every week still feels the same…

A 1000 problems and a 1000 opportunities happening at the same time.

I’ve seen a lot.

➟ Campaigns that scaled 3x in 48 hours.
➟ Campaigns that died for no reason.
➟ Clients celebrating like we just won the IPL.
➟ Clients disappearing the moment CPL went up by ₹40.

Every week is a rollercoaster. Every day is a new plot twist.

Life as a performance marketer is chaotic & unpredictable.

The highs make you feel unstoppable.

The lows make you question everything.

🔁 If I were given a chance to start over, I’d still choose performance marketing.

Because for me, it’s not a job. It’s passion.

And I’m proud to say I’m addicted to it.

Dhana  Sekar

🔆 Paid Media Strategist | End-to-End Demand Gen | Guiding Businesses to Success with Google, Facebook & LinkedIn Ads | Maximizing ROI Through Smarter Paid Campaigns

taplio

The Battle

Jeff Collins

Dhana Sekar

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taplio

The Battle

Jeff Collins

Dhana Sekar

Followers

Posts

Engagements

Likes

Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Dhana Sekar's LinkedIn Performance

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