Web3Explored

- Helping Web3 companies get more customers with content marketing. 
- Content strategy & ghostwriting for busy crypto founders.

Web3 Content Marketer & Strategist

Amoria Bond

Senior Recruitment Consultant

Recruitment Consultant

McNair Vertalingen

Freelance Translator & Copywriter

ADCN | Club for Creativity

Content &Project Manager

I help people understand and benefit from Web3. | Content Strategist & Writer For Web3 Companies | Ghostwriter For Crypto Founders

I help software startups get more customers with content marketing. Content strategy & ghostwriting for busy startup founders.

Jeff McNair ⛓

I help Web3 brands build and grow their audience | Bitcoin & Tokenization Expert | Family Man, Community Man

I discovered Bitcoin in 2017 while working at eBay. Within a year, I'd gone all in on crypto. Haven't looked back.

In 2018, ICOs were the thing. I led marketing for a $3M raise. A few months later, ICOs were dead.

In 2021, NFTs were the thing. I was Head of Marketing for a $4M sellout. A year later, the floor collapsed.

I started to notice a pattern: crypto moves in waves, and most people drown chasing the last one.

So when I joined INX as Director of Growth in 2023, I paid attention to what was different. 

Tokenized real-world assets. Institutional infrastructure. Regulatory clarity.

This was the bridge between TradFi and crypto that everyone had been waiting for.

In early 2024, I fulfilled a lifelong dream of captaining my own ship. 

Together with my partner, we built and scaled a Web3 marketing to six-figures in a matter of months. 

Today, I help founders find their voice and turn LinkedIn into a lead gen engine.

You're building something real. You know your product. But content feels like a grind, your posts aren't landing, and you're invisible to the people who matter.

I fix that.

Positioning. Content strategy. A system that generates inbound without burning you out.

If that sounds like what you need,  let's talk.

David Azaraf

Crypto is just a tiny silver of the $500 trillion global market. 

That's why tokenizing real-world assets has 1,000x more upside than altcoins.

Aram, Anton and I were joined by Melvis Langyintuo, the Executive Director of the Canton Foundation, to go deep into their solution for bringing traditional capital on-chain. 

Here are some of the highlights from our chat:

→ The Canton team has been building for the better part of a decade despite only going live in 2024. Preparation meets market timing.

→ Broadridge's Distributed Ledger Repo platform runs on Canton and processes more than $8 trillion per month in repo transactions. That's 3% of the total repo market running on blockchain rails.

→ Opt-in, composable privacy is a core part of Canton's tech. Developers choose which parts stay private and which run publicly. This solves the "institutional can't use public chains" problem.

→ DTCC, the central clearing and settlement backbone of US financial markets, selected Canton to support RWA tokenization. DTCC clears ~$10 trillion in securities transactions daily.

→ In September 2025, Digital Asset and major financial institutions moved US Treasury bonds onto Canton and used them as collateral with near-instant settlement. This process normally takes days in traditional finance. 

→ The Canton Foundation is making a big push to support builders bringing Web3 innovation to Canton. Melvis mentioned prediction market applications using Canton's private/public hybrid setup.

The tokenized RWA market exceeded $36B (ex stablecoins) as of late 2025, over 2,200% growth since 2020. 

And we're still in the first inning.

If even 5% of traditional assets move on-chain, that's tens of trillion of inflows.

RWA infrastructure is quietly becoming the most important narrative in Web3.

I help Web3 brands attract attention, credibility, and demand.

taplio

The Battle

Jeff McNair ⛓

David Azaraf

Followers

Posts

Engagements

Likes

Performance ScoreDavid Azaraf's LinkedIn Performance

Ready to grow your LinkedIn presence?

taplio

The Battle

Jeff McNair ⛓

David Azaraf

Followers

Posts

Engagements

Likes

Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}David Azaraf's LinkedIn Performance

Ready to grow your LinkedIn presence?

Performance ScoreDavid Azaraf's LinkedIn Performance