Jean-Philippe Borel

JPB MEDIA & COACHING

Founder

Infosys

Program Manager

Project Manager

Capgemini

Sopra Group

Logica

Analyst

Providing Building Blocks to Solopreneurs

I have always loved building SYSTEMS.

At 24 y/o, I built a small video game for fun.

In my late twenties / early thirties, I was a software developer in IT companies. I got the opportunity to be in a team that was building a BIG product for EDF (French Electricity Company) to manage electrical power plants. The cool part of that project was that I got to grow on many dimensions of software development: databases, server installations, object oriented programming and more.

From my early thirties, I moved into leadership roles but I would still create Excel products for myself to increase my productivity.

In 2021, I built my first web application using Bubble. I was expecting to release it as a SAAS to market but I decided not to. The product was good, myself and another user were using the system on a daily basis, but I didn’t believe it would work as a SAAS so I dropped the idea.

End 2022/ beginning 2023, I built my first website with Bubble.

On 13th of February 2023, I launched my Solopreneur business part time next to my full time corporate job and released my first online course.

On 11th of October 2024, I released Togenda, a new way to manage tasks with Notion.

I raise the level of my SYSTEMS constantly, it's an endless improvement loop.

My mental model is: "I am 0.1% stronger&wiser today than I was yesterday".

Oldham, Li & Nie

I head a team of energetic and passionate lawyers to:-

- Listen to business model then identify your real concerns and issues

- Advise on how to build sustainable shareholding structure

- Draft documents that don’t just protect your interest, but predict and prevent dispute then allow business to grow 

- Take into account humanity in our work

Services that we offer:-

- Shareholding structuring - advisory, drafting shareholders’ / cofounders’ agreement

- Fund-raising support (SAFE, CB & Equity) - negotiation, term sheet, transaction document review / drafting, closing 

- Advice on ESOP

- Contract negotiation, review & drafting (Service Agreement, License Agreement, Cooperation Agreement, T&C, SAAS Agreement,  User Agreement etc)

- For Hong Kong based business looking for overseas expansion - we work together with boutique firms outside HK to help your business expand swiftly but legally 

- For overseas business to Hong Kong - company set up & other local support 

Check out our brochure here - shorturl.at/ijJQ4

Legal Consultant

The University of Hong Kong

Lecturer

Tsang, Chan & Wong

This is the firm which I have started from 0 to build my own emerging companies / commercial legal practice and followings.

Consultant

Choy, Cheung & Co

I was invited to start (then closed) this no longer existing law firm. I have gained much experience from this journey.

Han Kun Law Offices

Of Counsel

Edwards Wildman Palmer LLP

Associate

King & Wood

As an entrepreneur myself running my own legal practice and other ventures, and also wife of an entrepreneur, that’s how my team and I work with our clients:- 

- We understand and consider business when advising.
- We take care of human elements in our advice.  Relationship matters.
- We discuss with you how your team can also prevent problems on operational level.
- We avoid incurring unnecessary hours and guide with you on things that you can do so to save our hours
- We ask about your budget and provide fee estimate 
- We share our connections with you
- We work in plain language

What can I do for you?

- any agreement drafting and reviewing
- fund raising 
- ESOP and employee motivation plan 
- handling dispute 
- advising on how to deal with negotiations 
- overseas expansion 

Who are my clients?

- Startup / emerging companies looking for scaling up their business and fund raising
- Corporate / individual investors who are new to start up / early stage investment
- Fast growing companies which are yet to afford a full time experienced legal counsel
- Corporates which are keen about corporate innovation but not sure how
- Overseas companies which plans to tap into the Hong Kong and PRC markets
- Overseas law firms who look for reliable Hong Kong legal support
- Individuals who look for more thoughtful and humane legal advice in family / trust / probate matters (which I will work closely with my team)

Industry: E-Commerce, SI, SaaS, Cloud, Food Tech, Prop Tech, Digital Assets, F&B, Retail, Entertainment, Real Estate, Logistics, Franchised Business, Trading, IoT etc.

By having a general retainer (I call it Legal First Aid Kit) with us, you can focus on growing your business.

DM or email me to check out how our Legal First Aid Kit works, or how I may be able to help you - cermain.cheung@oln-law.com

***
Other than work, I am also a (mostly) stay at home working mommy of three adorable kids and a handsome kitten.

Cermain  Cheung

No ball games at a park? Are you serious?  

Yes — I saw a poster at a park near Ma On Shan that said exactly that.  

I approached the security guard to ask why.  

She just stared, said nothing.  

Imagine that — a rule with no explanation.  

When rules are enforced without reason, chaos follows.  

It’s like telling a kid “no,” without telling him why.  

It breeds rebellion.  

In school — kids push back, ignore rules, become unruly.  

In work — teams get frustrated, morale drops, conflicts rise.  

Rules should make sense.  

If you’re leading, ask yourself: are your rules clear, fair, and justified?  

Or are you just creating friction?  

Sometimes, the rules we enforce do more harm than good.  

Think about it.  

What rules are you holding onto — just because “that’s how it’s always been”?  

Time to rethink.  

Because no rule should be worth chaos.  

Sensible rules drive disputes away!

Want better teamwork? Start with rules that actually make sense.

Human-centric legal solutions for everyone | 1/2 entrepreneur (森流GreenFlow & YeeGoo 易雇) | Wife of entrepreneur & mommy of 3 | Work-life integrator

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Ever wondered what a single plastic bag can do? 
Here’s a simple idea: turn it into a tool for change. 

Last weekend, we hiked to Ham Tim Wan (鹹田灣) in Sai Kung — one of the most beautiful beaches around. 

White sand, surrounded by lush hills, it’s a perfect spot for some healthy outdoor fun. 

It’s part of the Maclehose Trail, Section 2, and if you’re into hiking, you know how refreshing it is to breathe in that mountain air. 

But here’s the harsh reality — the scenery gets tarnished by trash. Bottles, beer cans, food wrappers... you name it. It’s heartbreaking when nature’s beauty is spoiled by our own carelessness. 

My friend Franco always carries a plastic bag to collect wood or rocks for his terrarium. This time, we decided to use that same bag to collect rubbish along the trail. 

One bag wasn’t enough. We kept filling and filling, until we had three full bags of trash. 

It’s a small action, but it makes a difference. Dumping trash isn’t just wrong — it’s a stain on all of us. 

So, here’s a challenge: next time you hike, bring an extra trash bag. Do your part, no matter how small. 

Baby steps matter. If enough of us start there, we can turn these trails back into the pristine places they’re meant to be. 

We can do it together. Who’s in? 

End of the day, it’s about respect for nature and our community. Let’s leave behind something better than we found. 

Time to start small and think big. Who else will join me? #TrashBagHike #Hongkongtrails #Saikung #hiking #impact

***

I'm Cermain, an experienced corporate lawyer, a newbie entrepreneur, a mommy of 3 and a work-life integrator. I occasionally post insights on business, law, parenting and life. Stay updated, click the bell icon on my profile. DMs are welcome.

Heartbroken.

I never thought we’d see a man-made disaster of this scale unfold in Hong Kong in 2025.

In trying to figure out how I could contribute or help, I checked the Wang Fuk Court Owners’ Corporation website and noticed in one of the meeting records a discussion on engaging lawyers to prepare documents outlining owners’ shared repair costs, along with fees for late payments. 
Media reports have also highlighted that many owners were well aware of penalties for delayed contributions.

While I haven’t reviewed the major repair contract myself, I wonder if the rights and obligations are truly balanced between individual owners and the contractor—for instance, owners face structured collection processes with interest for late payments, but are there comparable clauses to hold the contractor accountable for delays, deviations from the agreed plan, negligence, or similar issues?

For a HK$330 million project like this, any moderately sized company entering such an agreement—even for a fraction of that value—would typically enlist legal experts to protect both parties’ interests. Yet, when it involves thousands of small owners, many feel overwhelmed or underinformed in navigating legal matters, overly reliant on standard templates for protection, or convinced that justice through the courts (at great expense) will prevail. These unchecked misconceptions slowly entrench outdated systems.

Honestly, even if authorities arrest a dozen individuals and impose lifelong sentences, or if insurance payouts come through, does it truly make a difference for the residents who’ve already lost loved ones and their homes?

That said, the outpouring of donations and supplies from companies is truly heartening and appreciated. However, what’s critically needed now is sustained, long-term support to help the affected residents rebuild their lives and address their emotional well-being.

Looking further ahead, real change starts with greater awareness of our rights and responsibilities, followed by collective efforts to reform the system.

On a related note, I’ve long believed blockchain technology holds immense potential for transparent multi-party decision-making—anyone with expertise care to share insights?

All of the above reflects my personal views and reflections only; it is not intended as professional legal advice, analysis, or a call to action. If anything is inaccurate, I’m open to corrections, but please don’t rely on this as factual evidence. I have no intent to defame any individual or organization, nor to promote any unlawful activities.

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The Battle

Jean-Philippe Borel

Cermain Cheung

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The Battle

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