Foster Moore - The eegistry people

My role is responsible for developing, implementing, and monitoring marketing strategies to support Foster Moore's market position and its strategic and operational objectives.
🔸Marketing Strategy
🔸Brand Management
🔸Marketing Collateral
🔸Market Communications
🔸Market Intelligence
🔸Bid & Partner Support

Director of Marketing

The Marketing Club AU/NZ

I'm a committee member at The Marketing Club NZ. This club helps bring marketers together and provides a safe space for marketers early in their careers or those in small teams to collaborate and grow their skills.

Executive Committee Member

Creative Desk Limited

• Providing growth marketing consultation for B2B clients in the SaaS, professional services, recruitment, and architecture sectors.
• Focused on developing digital strategies and executing multi-channel demand generation and lead generation campaigns.
• Pland and manage LinkedIn ads campaigns and LinkedIn content strategy
• Account Based Marketing strategy and campaigns

Marketing Consultant

Architectural Products and Technologies (APT)

As Marketing Manager at APT, I was responsible for driving the company's marketing efforts. My role involved planning and executing dynamic marketing initiatives that ensured APT remained at the forefront of the industry. I leveraged my expertise in stakeholder management, brand development, digital marketing strategy, and more, to deliver results while working on a limited budget. 

I was able to execute a multi-channel marketing strategy across digital, print, partner collaborations, and events that resulted in great product and brand awareness and positioned the company as an industry leader.

Key Responsibilities of the role: 

🔹Stakeholder Management
🔹Brand Development and Reinvention
🔹Digital Marketing Strategy
🔹Media Buying and ROI Optimization
🔹Event Planning and Management
🔹Digital Transformation Champion

Marketing & Business Development Manager

Micado

As a Digital Marketing Manager at Micado, I work alongside the CEO and the rest of the Senior Leadership Team, building and executing a range of initiatives to grow the brand and drive demand for the company's products and services. 

An important part of the role is to develop the brand guidelines, build a brand and media kit, and set up internal and external communication best practice standards. This role is highly collaborative, requiring to partner with team members and external stakeholders to produce content and run campaigns that generate demand. 

On a daily basis, I manage the company's website and digital communication channels, marketing campaigns, content generation efforts, collateral asset production, and agency relationships. 

I often use CRM, EDM, design, content management, task management and reporting software, as well as M365 Suite and Adobe CC Suite tools.

Digital Marketing Manager

Metro Performance Glass

As a marketing executive at Metro Performance Glass, I co-ordinate, implement and produce promotional material, activities, and communication for the company by liaising with both Management and Suppliers.

It is my duty to assist with the development and implementation of integrated product
strategies which enable Metro’s Product Leadership business model in targeted segments.

Managing National Home and Trade Shows across New Zealand and giving support to the multiple branches across the country are part of my responsibilities.

 Event management/project management
 Assisting Regional Branch network with templated collateral
 Branding compliance
 Agency and media liaison
 Assist with staff training; new products & developments
 Developing media packs as well as conducting conferences and trade shows

Marketing Executive

I founded Creative Desk in 2015 as a small consulting company to offer digital marketing services to small and medium-sized companies in the Auckland region. Although I have partnered with other professionals to work on large scale projects, the majority of the work was done by me personally. My clients ranged from construction companies to insurance brokers, lawyers, business solutions specialists, and even tour operators.

Strategy – As a marketing specialist consulting for small companies, one of my main duties was to audit the current work done by the business in terms of marketing and offering a medium to long-term strategy lined up with company goals and respecting the budget. 

Content creation – An important part of the services provided by Creative Desk has been the creation and curation of content to publish in our client’s websites, social media networks, EDM platforms, and print materials. I worked with people from different industries and used my researching skills to understand the product and companies. I have published short social media posts, scripted promotional videos, and published magazines.

Customer Experience – Making clear and effective communication channels to have a deep understanding of the consumer’s needs and concerns. I have worked directly managing online communities and training staff to offer the best possible customer experience both online and offline. This involved creating response protocols, FAQs, email templates and informative and customer-engagement events.

Graphic Design – I am very experienced in the use of graphic design tools such as Photoshop, Illustrator or InDesign and I have years of experience in the design of promotional and branding materials both for digital and print. I have printed flyers, magazines, 10m long banners and also designed websites, social media kits or banners.

Marketing Specialist

Bonita Tapas Bar & Cocktails

I had the opportunity to invest my own money into this business and I took it. As the general manager, I created a marketing strategy to grow sales as well as venue usage and customer engagement. I created trusted and long-lasting relationships with stakeholders that resulted in a positive impact on the public image of the business and an increase in the number of repeat customers.

At Bonita Tapas Bar I managed a team of 7 people supervising the operations, being in charge of the finances and recruiting and obtaining a 500% growth in total revenue after 18 months.

General Manager - Co-Owner

St Vincent's Cave - Spanish Wine Importers

St Vincent’s Cave is a boutique food and wine importer based in Auckland. I reported directly to the director and consulted her in business matters and managerial decisions. I was responsible for implementing a new marketing strategy, focussing on growing the e-commerce business and the product appeal on large retail stores.

I developed a plan to grow the brand’s online presence and a schedule for social media and blog publications. Created content to publish regularly and acted as a copywriter for all the product descriptions in the online shop and catalogues. Used my skills in graphic design to design labels, posters, promotional banners, and other print materials.

Marketing Communications Manager

Quay Street Cafe

As part of the management team at Quay Street Cafe I perform the following duties:
- Manage a team of 13 people.
- Develop relationships with customers and suppliers.
- Roster making and staff performance control.
- Stock-take and inventory.
- Social media planning and management.
- Create promotions and events to improve targeted sales.
- Develop new catering and function menus with Head Chef.

General Manager

I create and execute innovative strategies that drive growth. I'm passionate about creating content that is impactful and thought-provoking, I'm experienced working on a limited budget and leveraging my expertise in stakeholder management.

I am the first certified LinkedIn Marketing Expert in New Zealand and completed the Emerging Leader's Programme by Tech Marketers New Zealand. I like to use the latest online marketing tools and techniques to generate demand and engagement. 

My mission is to dream big, work hard, stay focused, and surround myself with good people who share my vision and values.

Javier Yebenes⚡

Marketers Day

Connect with over 250 professionals at Aotearoa’s vibrant marketing community, where opportunities for networking, learning, and collaboration are at the heart of the experience.

Dive into 5 engaging panel discussions featuring 25+ expert speakers and explore the latest trends with 25 exhibitors, including Digital Agencies, Tech Companies, and other industry leaders. Uncover insights into CRM, omnichannel strategies, social media innovations, branding breakthroughs, and more.

This dynamic 1-day conference is designed to build connections, spark inspiration, and celebrate the creativity driving New Zealand’s marketing industry.

Don’t miss this chance—join us to exchange ideas, collaborate, and unlock new opportunities for growth and innovation.

Co-Founder

Travel Agent Day Australia

Celebrating the Heart of Travel - Our Agents,  Join us at Travel Agent Day Australia on October 2nd at Melbourne's Marvel Stadium.

 TADA '24 offers a dynamic platform for showcasing products and destinations, with a focus on building meaningful connections. Engage in pre-scheduled one-to-one meetings, tailored to foster valuable business relationships and collaborative opportunities.

As the day unfolds, the event culminates in an informal cocktail reception. This relaxed setting is perfect for unwinding and socializing, and it sets the stage for our awards ceremony - a moment to honour the outstanding achievements within our travel community.

Be part of TADA '24, where we celebrate the core of our industry - the travel agents - and the vital connections they create in every journey.

Associate Founder

Dev Day Aotearoa

Dev Day Aotearoa 2023 is the place to be for New Zealand’s software developer community. Join us for a full day of education, networking, and inspiration. Meet and learn from over 500 engineering professionals, technical practitioners, and leaders from across the country.

Get insights into the latest industry trends and technologies, and connect with the community that builds the future of our country.

Come and celebrate the best of New Zealand’s top technology companies and corporate engineering teams in one place. This is an event you won’t want to miss. Register now and be a part of Dev Day Aotearoa 2023.

Feel Latin America | ANZ

Feel Latin America is a sales and representation agency that promotes Latin America as a tourist destination, representing the most successful DMCs from South and Central America. Our focus is sustainability and building strong relationships with ANZ business partners, providing high-quality and innovative solutions that meet each business's needs.

Pitcheers

We add value to candidates by listening to them and understanding their capabilities, skills and what they need, and we add value to the company by helping them plan the hiring process. 

We guarantee the company a chance to speak to candidates who meet the requirements and are interested in working with them, without having to write an ad, read dozens of resumes or arrange interviews.

Argentinique DMC

Argentinque is a premier DMC in Argentina, curating unforgettable travel experiences, offering our expertise in crafting personalized events, incentives, and meetings, and turning your vision into a remarkable reality. We specialise in unique, immersive cultural experiences that bring guests closer to the heart of Argentina. With a passion for delivering exceptional service, we created lifelong memories for travelers from all over the world.

Pousada Picinguaba | Fazenda Catuçaba

Commercial management, VIP customer service, sales, training, team management, marketing, quality control and wine selection

Entrepreneur | Chief Connector | Event Enthusiast 🎉

I am a passionate entrepreneur who loves organizing events, bringing the community together, and travelling the world. We craft events that connect people, inspire ideas, and foster growth. My journey is driven by a commitment to bringing people together and creating memorable experiences. Let's connect!

taplio

The Battle

Javier Yebenes⚡

Pri Mills

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