Helping unconventional founders & execs lead through hard pivots · Author: THE PATH TO PIVOT · Uncle Iroh with a side of Genie · 3x venture-backed startup founder · 1st gen immigrant · ADHD · Meta + Etsy alum

You’ve been avoiding a hard conversation with your cofounder. You know the one.

Years ago, I was you. Started a company with two close friends, raised money, hit every milestone. And watched the partnership fall apart in slow motion because none of us could speak honestly about how we felt.

We were “conflict-avoidant,” which sounds peaceful but actually meant unspoken tension and resentment built up silently. By the time we tried to address it it was too late. That company didn’t survive. The friendship eventually recovered.

I became obsessed with understanding why. I studied  with the Gottman Institute and poured over partnership dynamics research. What I found: most cofounder conflicts follow patterns. And they respond to specific interventions if you know what they are.

Now I coach founders through the same thorny problems that took years off my life. 

Hi, I’m Jason Shen - executive coach, author, and ice cream fiend. 

As a 3x founder, YC alum, and former product leader at Meta and Etsy, I’ve lived both early-stage chaos and operational discipline at scale. I bring both to my work.

More on what I do: 

➣ COFOUNDER CONFLICT COACHING

I help cofounders repair their working relationship before they ruin their company. In a 13 week partnership intensive, you will reconnect with your most crucial ally, find common ground, and gain the skills needed to collaborate at full strength. 

Learn more: https://cofounder.repair

➣ 1:1 EXEC COACHING

Not every founder problem is a partnership problem. I also work 1:1 with founders facing pivots, transitions, and the kind of decisions where the stakes are high and the right answer isn’t obvious. Same in-the-trenches perspective, focused on you.

Discovery call: https://calendly.com/jason-shen/discovery

🌱 Jason Shen

90% of startup founders will never need to hire a conflict coach if they just do one thing every single week.

It's not complicated. It's a 30m weekly meeting where you and your cofounder talk about how you're actually doing.

Not the roadmap.
Not the next release.
Not the latest metrics.

But how you're doing as people and as partners.

I call it the Founder Heart-to-Heart

Yes yes I know you already talk to your cofounder all time in standup, planning meetings, Slack, etc

But all of that is operational. It's about the work, the problems, the tactics.

Conflict happens when two founders drift, not on the task level, but on the process, role, and vision level.

You don't clarify things. You make assumptions. You jump to conclusions.

And over time, that drift creates a rift and mistrust.

I did this with my cofounder Wayne with Headlight & MIdgame nearly every week and it saw us through funding challenges, growth plateaus, hard pivots, team turnovers and more.

So what do you talk about during your Heart-to-Hearts?

Up to you but here's 4 questions you can use (or build your own with a deck of Cofounder Mode from Annie Garofalo and Francois Le Nguyen)

1. What are you grateful for?

What your co-founder's been doing that you noticed, what's going well, what's good in life outside work. This is about remembering your co-founder is a full person, not just a function.

2. What's stressing you out?

The rule here is NO problem-solving. Don't jump to fixes. You'll have plenty of meetings for that. This one is for listening and making sure you actually know what's weighing on other.

3. What questions or puzzles do you have for me? This is the closest you get to feedback, but framed as curiosity. "I noticed you said you'd own that hire, but I haven't seen movement — did something change?" Not an accusation. A clarification.

4. What are your hopes and dreams?

End on something positive. Short-term, long-term, doesn't matter. "I really hope this deal lands." "I want us to exit for a ridiculous number." You didn't start a company without big visions — this is a chance to share them.

Two more things to keep in mind:

Change the setting. Go for a walk, hit a coffee shop. Make it feel different from every other meeting on your calendar.

Schedule it and protect it. Don't skip it when things are busy or when things feel fine b/c that's exactly when the drift starts. Don't let it become a venting session or a planning meeting. Keep it about the two of you.

If this sounds a lot like a marriage or couple's check in, you're not wrong. The principle is the same: an important relationship needs time to tend to itself.

Jason 🧠 Shen

Helping cofounders repair their partnership · Exec coach to ambitious outliers & brilliant misfits · 3x founder & YC S11 alum · Author of ‘The Path to Pivot’ & ‘Weirdly Brilliant’ · Retired NCAA 🏆 gymnast

Sometimes cofounders in conflict talk about wanting to just communicate "like professionals".

While I get what they mean, they misunderstand the nature of a startup.
Being professional is a waypoint to an optimal partnership.

Because great founders are often the antithesis of professional.

They're passionate, intense, unreasonable, impatient, unrelenting, and often delusional (in the best way).

To truly make it through the trough of sorrow that every startup faces, you need to have more than just a "professional" relationship with your cofounder.

You need to feel like this is someone you will fight for, who will have your back, whose life you deeply care about, who you trust enough to put your life in their hands.

That's far beyond a mere "professional" relationship.

Of course constant bickering and fighting does no one any good. But removing that is not enough.

I want you to walk away knowing you have a partner who you can truly count on.

LinkedIn Growth Hacker✌️ ||Believe in Smart work💥 || Content Creator🖋️|| Believe in Opportunities💫|| Adding a little spark✨

LinkedIn Growth Hacker | Brand Builder | Marketer | ML Engineer | Public Speaker | Featured at Times Square

Most LinkedIn profiles get views. Few get growth.

I help creators, professionals, and brands turn their LinkedIn presence into a growth engine, attracting visibility, opportunities, and authority.

Many people have incredible skills or products, but their profiles don’t reflect their value. I change that.

I’ve scaled my own LinkedIn to 130,000+ followers, not with luck, trends, or gimmicks, but with a proven system of growth-focused content, strategic branding, and audience-first engagement.

Now, I help others do the same. My focus is on amplifying your authority, building a strong personal brand, and growing your audience, so you become the go-to name in your niche.

What I do:

✅ LinkedIn Growth Strategy 
✅ Content Creation & Branding 
✅ Brand Collaborations & Campaigns 
✅ Profile Optimization

If you want to scale your LinkedIn, grow your influence, and turn your brand into a visible authority, let’s connect.

➡️ DM me or email: v.toshniwal2828@gmail.com

Always open to meaningful conversations, collaborations, and opportunities in AI, ML, and tech-driven products.

Currently seeking Tech / Machine Learning Engineer opportunities.

Vidhi Toshniwal

My developer quoted me ₹5,00,000
for a simple internal app.

All I wanted was:

➡️ Track my clients’ LinkedIn post performance
➡️ See engagement data clearly
➡️ Monitor growth trends
➡️ Generate clean reports

Nothing complex.
Just clarity.

₹5 lakh.

For a minute, I convinced myself…
“Maybe that’s the cost of building software.”

Then, while scrolling LinkedIn, I discovered Replit.

I decided to try it.

That decision saved me ₹5,00,000.

No servers.

I described what I wanted.

And I had a working, full-stack app.

Not a mockup.
Not slides.

A real app with logic, data storage, authentication, ready to use.

That’s when I understood something powerful:

Replit isn’t just for experimenting.

It supports the full journey:

👉 Start — Turn an idea into something real, fast.
👉 Build — Everything in one place.
👉 Scale — Production-ready, secure, built to grow.

Biggest realization?

We don’t always need a full tech team to validate an idea.
Sometimes we just need the right platform.

₹5 lakh saved.
One idea shipped.

If you’re sitting on an idea because “it’s too expensive”,

Maybe it’s not.

Maybe you just haven’t started yet.

➡️ https://lnkd.in/gg9cPEwR

P.S: I have already saved 5 Lakh Rs.  
Now it's your turn 😎

I used to type everywhere.

On the bus.
At the cafe.
Even in random co-working spots.

My brain would move faster than my fingers. Mistakes. Backspaces. Endless edits.

Then I tried something different.

I started speaking instead of typing.

With Wispr Flow, everything I say turns into perfectly formatted text, emails, Slack messages, notes, even code. It works across every app I use.

➡️ 500ms latency
➡️ 85% zero-edit rate
➡️ Emoji commands & whisper mode
➡️ Works in 70+ apps

72% of my work today? Voice-only. My keyboard barely gets touched anymore.

And now, Android users can finally join in. Same speed, same accuracy, same magic.

Work anywhere. Speak naturally. Get more done.

My keyboard? Officially retired.

Try it yourself and see how much faster you can get things done.

https://wisprflow.ai

Wispr Flow

Wispr Flow 

A mentor once told me,

“Invest in yourself early. The returns compound for life.”

At that time, I didn’t fully understand it.
Now I do.

We spend years working hard…
But hesitate when it comes to upgrading our own skills.

Here’s the truth:

𝙊𝙥𝙥𝙤𝙧𝙩𝙪𝙣𝙞𝙩𝙞𝙚𝙨 𝙙𝙤𝙣’𝙩 𝙬𝙖𝙞𝙩.
𝙎𝙠𝙞𝙡𝙡𝙨 𝙘𝙧𝙚𝙖𝙩𝙚 𝙩𝙝𝙚𝙢.

This Holi season, instead of just adding color to your clothes…
Add value to your career. 🎨

Right now, Coursera Plus Annual is available at ₹7,499 (instead of ₹13,999) until 9th March.

Access to 10,000+ programs.
Top universities.
Industry experts.
One subscription.

We always say “I’ll start learning soon.”

Soon becomes next month.
Next month becomes next year.

And suddenly we’re behind.

Building your future is important.
But building the right skills is what makes that future powerful.

This could be the smartest ₹7,499 you invest this year.

If growth is on your mind, don’t ignore this.

Here’s the link:
https://lnkd.in/gZ9P499A

Let’s upgrade ourselves 🚀

Building a 24/7 financial assistant used to sound like something only Wall Street firms could afford.

Now anyone can do it in minutes.

I recently built a simple Autonomous Financial Intelligence System using Kimi Claw.

Just a smart AI agent that:

➡️ Tracks financial data
➡️ Generates automated reports
➡️ Sends insights on schedule
➡️ Remembers preferences over time

Instead of constantly checking dashboards and market updates… the system brings insights to me.

A few things I love about it:

✓ Runs 24/7 in the cloud
✓ Generates weekly and daily financial reports
✓ Uses thousands of built-in skills for analysis
✓ Stores data and past insights with persistent memory

The carousel breaks down the exact steps I used to build it with Kimi Claw.

Now it's your turn.

Do check out
➡️ https://www.kimi.com/bot

Kimi AI 

Google just reset the AI career ladder.

One certificate.
Built for real work.

𝗧𝗵𝗶𝘀 𝗶𝘀𝗻’𝘁 𝗮𝗻𝗼𝘁𝗵𝗲𝗿 𝗔𝗜 𝗰𝗼𝘂𝗿𝘀𝗲.
𝗜𝘁’𝘀 𝗮 𝗰𝗮𝗿𝗲𝗲𝗿 𝘀𝗮𝗳𝗲𝘁𝘆 𝗻𝗲𝘁.

That gap?
It’s widening every single month.

𝗧𝗛𝗜𝗦 𝗜𝗦 𝗧𝗛𝗘 𝗗𝗜𝗙𝗙𝗘𝗥𝗘𝗡𝗖𝗘.

𝗚𝗢𝗢𝗚𝗟𝗘 𝗔𝗜 𝗣𝗥𝗢𝗙𝗘𝗦𝗦𝗜𝗢𝗡𝗔𝗟 𝗖𝗘𝗥𝗧𝗜𝗙𝗜𝗖𝗔𝗧𝗘

➡️ 6 short, practical courses
➡️ 20+ hands-on labs
➡️ A final project where you build a real AI solution

You’ll work with tools used in real jobs:

– Google AI tools
– Gemini
– NotebookLM
– AI Studio

Why this matters (a lot):
AI isn’t “nice to have” anymore.
It’s becoming baseline skill expectation.

This certificate:

✓ Is built from real job-market data
✓ Teaches how to apply AI, not just talk about it
✓ Ends with a Google-backed certificate employers actually trust

If you’re a professional in 2026 and
AI is still “optional” for you, the market has already decided otherwise.

Learn how to build with AI, not compete against it.

👉 Start here: https://lnkd.in/gRUcR9QP

AI won’t take your job.
But someone who knows how to use it might.

#ai

I think we’re underestimating what AI agents can actually do.

I watched Abacus AI Deep Agent take a simple prompt and build a full working app in minutes.

Not slides. Not concepts.
An actual product with frontend, backend, database, and logic already connected.

That’s when it clicked for me.
👉 http://deepagent.abacus.ai

Here’s what stood out:

• FULL-STACK APPS FROM ONE PROMPT
UI, backend, databases, and forms built together in one flow.
And now mobile apps too. Describe your idea, and Deep Agent builds a full app ready to publish.

• LAUNCH AN ONLINE STARTUP IN MINUTES
Landing pages, login systems, payments, and data storage created in the same build.

• COMPLEX SOFTWARE & SAAS WITH SIMPLE TEXT
You explain how it should work.
Deep Agent handles the structure and builds it.
CRMs, internal tools, Notion-style systems, and HR software usable tools.

• MICRO-SAAS IDEAS THAT FEEL REALISTIC
Resume tools, niche utilities, and lead magnets are easier to test and launch.

• APPS & GAMES CREATION
Sudoku, Minecraft-style builds, Conway’s Game of Life, and interactive tools.

• CREATE YOUR OWN CHATGPT-STYLE APPS
Founder assistants, workout planners, research helpers, and domain-specific AI apps.

• REPORTS, DECKS & PRESENTATIONS
Charts, visuals, structured insights - ready quickly.

• SPREADSHEETS → INTERACTIVE DASHBOARDS
Upload Excel or CSV files and get metrics and visual breakdowns.

• IMAGE & VIDEO GENERATION BUILT IN
Work with text, PDFs, images, videos, and code in one place.

• TURN RESEARCH PAPERS INTO AUDIO
Deep Agent converts research into listenable conversations.

• DEEP AGENT BROWSER EXTENSION
Describe a workflow, and it executes it step by step.

For founders, this speeds up idea testing.
For teams, it changes how work gets executed.

👉 Abacus AI Deep Agent
http://deepagent.abacus.ai

I thought people were exaggerating when they said “AI agents change everything.”

Then I watched one quietly build an app from scratch.

In a few minutes, it had the frontend, backend, database, and logic in place.
Nothing fancy on the surface - it just… worked.

This is Abacus AI Deep Agent 
An AI agent that handles execution the way a small engineering team would.

👉 http://deepagent.abacus.ai

Here’s what really stood out:

➡️ FULL-STACK APPS FROM ONE PROMPT
UI, backend, databases, and forms created together in one flow.
And now mobile apps too. Describe what you want, and Deep Agent builds a full app you can publish.

➡️ LAUNCH AN ONLINE STARTUP IN MINUTES
Landing pages, login systems, payments, and data storage are handled together instead of pieced apart.

➡️ COMPLEX SOFTWARE & SAAS USING SIMPLE TEXT
You explain how it should look and work.
Deep Agent figures out the structure and builds it.

CRMs, internal tools, Notion-style systems, HR software built for real usage.

➡️ MICRO-SAAS IDEAS THAT FEEL POSSIBLE
Resume tools, niche utilities, and lead magnets ideas that used to feel heavy now feel worth trying.

➡️ APPS & GAMES GENERATED QUICKLY
Sudoku, Minecraft-style games, Conway’s Game of Life, and interactive tools - ready to use as soon as they’re created.

➡️ BUILD YOUR OWN CHATGPT-STYLE APPS
Founder assistants, workout planners, diet tools, research helpers, domain-specific AI tools.

➡️ REPORTS, DECKS & PRESENTATIONS
Charts, visuals, and structured insights put together in minutes.

➡️ SPREADSHEETS → INTERACTIVE DASHBOARDS
Upload Excel or CSV files and get metrics, explanations, and visuals automatically.

➡️ IMAGE & VIDEO GENERATION BUILT IN
Work with text, PDFs, images, videos, and code in the same place.

➡️ TURN RESEARCH PAPERS INTO AUDIO
Deep Agent turns long papers into audio conversations you can actually listen to.

➡️ DEEP AGENT BROWSER EXTENSION
Describe a workflow, and it executes each step automatically with no manual setup.

For founders, this changes how fast ideas can be tested.
For teams, it changes how work gets distributed.

Worth keeping an eye on.
👉 Abacus AI Deep Agent
http://deepagent.abacus.ai

Cancel your AI subscriptions.

I know that sounds dramatic. But I actually did it after 2 years of paying for almost every AI tool out there.

I was opening ChatGPT for writing, research, and summaries.
Gemini for images.
Kling for videos.
Another tool for vibe-coding apps.
Another one for presentations.

Nothing was wrong with the tools. The problem was fragmentation.

Then I moved everything into ChatLLM by Abacus hi AI. - 

One place for all major AI models
GPT-5.2, Claude 4.6, Gemini 3 Pro, Grok 4.1 Fast, DeepSeek, LLaMA, same workspace, same context.

Images and videos without switching products
Nano Banana Pro, FLUX, Seedream, Ideogram for images.
Sora, VEO, Kling, Runway, Luma, Grok Imagine for videos.

Full-stack apps, websites, and SaaS from prompts
Type an idea and see it live. Layout, colors, copy, and logic all editable.

Presentations that don’t feel empty
Simple inputs turn into structured decks with research, charts, and flow.

An assistant who keeps working in the background
Tasks, searches, and workflows progress even when I’m not active.

PDFs become interactive
Upload documents, ask questions, and extract notes instead of reading line by line.

AI text that sounds human
Generate, humanize, choose a tone, and use it as-is.

Real-time web research
Answers come with sources, visuals, and context.

Deep Agent for real outputs
Apps, reports, dashboards, workflows, micro-SaaS.

A code editor that actually supports building
Write, run, debug, and improve without chaos.
At some point, it stopped feeling like using tools.
It felt like working inside one system.

That’s why I cancelled everything else.  Try it now, it’s only $10 a month - http://chatllm.abacus.ai

I was flipping through a magazine when a full-page ad made me pause.

“The best camera we’ve ever made.”

Naturally, I assumed it was a camera brand.
The product styling, the setup, the confidence in the line, everything pointed to a serious professional camera.

Then I opened the page.

The camera quietly slipped into a pocket.

And the line read:
“It’s also a smartphone.”

That small reveal changed the entire story.

What looked like a professional camera ad was actually showcasing the Xiaomi 17 Ultra, a smartphone built around a camera-first philosophy, co-engineered with Leica.

It’s a clever reminder of how far smartphone photography has come.

Features like advanced imaging tech, innovations such as LOFIC and 200MP continuous optical zoom, and the optional Photography Kit Pro are pushing the boundaries of what we expect from a phone.

What I appreciated most wasn’t just the product story, it was the storytelling.

In a time where most ads compete for attention on screens, this print execution creates a genuine “aha moment.”

One simple twist turns curiosity into admiration.

Smart idea.
Unexpected reveal.
Memorable storytelling.

#Xiaomi17Ultra

As a creator, I see hundreds of brand campaigns every week.

Most of them? Copy-paste energy.
Bold claim. Pretty visual. Quiet fine print.

But this one actually made me stop scrolling.

POCO just launched something called the Fastest BS Service.

The idea, since their X8 Pro Series needs zero disclaimers, they'll help other brands hide theirs. They brought in India's fastest rapper, Gaush, to speed-rap competitor fine print so fast nobody can understand it.

The brands winning with Gen Z aren't the loudest ones.
They're the most honest ones.

POCO didn't just launch a phone.
They launched a mirror at the entire industry.

9000mAh battery. Dimensity 9500. 3Mn+ Antutu score.
No asterisks. No conditions.

All Power. No BS.

Honestly the kind of campaign I wish I could say I ideated. 😭

📍 https://lnkd.in/gwqUC5eQ

Yaar koi mujhe batao how is Manyavar so good at this??

They just dropped a Wedding Music Video with Vijay and Rashmika and I am not okay. 

The video is SO cute, the chemistry is insane, and Amit Trivedi ka music? Chef's kiss.

But also, let's talk about the big brain energy here. Manyavar didn't make an ad. They made a wedding film that people actually want to watch and share. No voiceover or "buy now." Just a beautiful story about a wedding that almost  just happened.

They literally created a cultural moment.

The timing is also wild. When Vijay and Rashmika are the hottest topic on the internet, Manyavar already had this in the bag. That's not coincidence, that's someone on their team who really understands the pulse.

Bohot din baad kuch aisa dekha jisme brand feel hi nahi hua. 

And that's the biggest compliment you can give a marketing team.

Vedant Fashions Limited - Manyavar-Mohey 

#Manyavar #WeddingMusicVideo #VijayRashmika

When I was younger, I used to get irritated when my nani asked too many questions.

“How does this work?”
“Who decides this?”
“What happens if it fails?”

At the time, it felt unnecessary.
Today, it feels like wisdom.

Every AI system I’ve seen break in production broke for the same reason:
no one truly understood it.

It worked in demos.
It impressed in meetings.
But when something went wrong, there were no clear answers, only guesses.

The strongest teams I’ve worked with build differently.

They slow down first.
They analyze intent before writing logic.
They design how agents interact, not just what they output.
They build systems they can explain without slides.

That approach is exactly what Architect enables.

It follows the same discipline:
analyze → orchestrate → build.

Nothing hidden.
Nothing assumed.
Just glass-box transparency from the start.

Funny how nani’s questions ended up becoming a blueprint for how AI should be built.

I’ve been exploring Architect and seeing how it applies these principles to real workflows:
https://lnkd.in/g6grt-M6

I never thought that a task as simple as booking a househelp could teach me a business lesson.

Last week, I tried Urban Company for the first time.

Service done. Payment done. I thought that was it.

Then the app asked:
“Do you want to book the same professional next time?”

A tiny question… but a genius idea.

Because in service businesses, the hardest part isn’t getting a customer once.
It’s making them come back.

Urban Company quietly solves that problem. The next time you open the app, the professional you already trust appears as a preferred option.

Just comfort and familiarity.

Most companies chase the first sale.
The smart ones? They make the second sale effortless.

Small product decisions = big retention wins.

P.S: What’s one small feature in a product or service that made you come back again and again?

I was reading an article this morning, and one thing just stopped me, the new Tata Punch.ev has been revealed at a starting price of Rs 9.69 lakh (ex-showroom). And once I went down that rabbit hole, I couldn't stop.

Now I follow car launches quite closely, and the EV space especially has been fascinating to watch. But what Tata has done with the new Punch.ev genuinely surprised me.

The safety package alone is something else. Over 60 safety features, including Hill Ascent and Descent Control, Electronic Stability Program, Hill Hold Control, ISOFIX child seat anchors, and even an SOS calling function built right in. That's not just car safety, that's peace of mind at a price most people wouldn't expect.

Then there's the connected car experience through IRA.ev, which comes standard across all variants. We're talking about real-time charge status, remote diagnostics, geo-fencing, valet mode, and alerts for everything from an open door to an abrupt charge cut-off. And if that wasn't enough, you can control the car from your smartwatch, lock, unlock, switch the AC on, and precool the cabin before you even walk to the parking lot.

On the comfort side, a voice-assisted electric sunroof, cooled glovebox, 90-degree door opening, and 366L of boot space are the kind of everyday touches that make ownership genuinely enjoyable rather than just practical.

A lifetime battery warranty on the 40 kWh pack ties it all together. Tata isn't just selling a car here; they're selling safety and confidence.

The more I read, the more I felt this isn't just a good EV. It's a genuinely good car.

I stopped paying for most of my AI tools.

Not because they were bad.
Because using them together became exhausting.

Every task meant opening a different product.

One tool for writing and research.
Another for images.
Another for video generation.
Another for building apps.
Another for presentations.

The tools were powerful. The workflow was messy.

That’s where Abacus AI changed the workflow.
https://abacus.ai/ 

Start for as low as $7!!
Instead of jumping across tools, everything runs inside one system.

Here’s what that looks like:

1. Multiple frontier models in one workspace

GPT-5.4, Gemini 3.1 Pro, Claude 4.6, Grok 4.1, DeepSeek V3.2 and others available inside the same workspace.

2. AI video generation

Use models like Kling 3.0, Sora 2, Luma, Runway, Wan 2.5, and Veo 3.1 to generate videos from prompts.

3. AI image generation

Create visuals using Nano Banana Pro, Seedream 4.5, FLUX, Ideogram, Recraft and ChatGPT Image Gen.

4. Humanize AI content

Turn AI-generated text into natural, human-sounding writing and adjust tone easily.

5. Build full apps and websites

Type a prompt and generate full-stack apps, websites, or small SaaS projects.

6. AI-generated presentations

Provide a topic and generate structured slides with research, charts, and flow.

7. Secure OpenClaw agents

Create a personal Telegram agent that can handle emails, schedule meetings, book tickets, and connect with tools securely.

8. AI coding environment

A desktop workspace with a CLI, AI code editor, and assistant to build and run projects without switching tools.

9. DeepAgent for real outputs

Generate research reports, dashboards, apps, travel plans, workflows, and more from a single prompt.

At some point, it stopped feeling like using separate AI tools.

It felt like working inside one system.
Try now 👉🏻 https://abacus.ai/  Start as low as $7 - Do everything with AI

A B2B fintech brand just made me stop scrolling. That doesn't happen often.

Cashfree Payments dropped "One of Your Kind" and it is nothing like what you expect from a payments company.

No product pitches. No feature talk. Just the real moments behind building BigBasket, Third Wave Coffee, RedBus, Heads Up For Tails and more.

As someone who lives and breathes brand storytelling, this is how you build emotional equity in a space everyone treats as a commodity.

Every business builds its own way. The infrastructure behind it should understand that.

This is what intentional brand building looks like.

Shoutout to Akash S. and Reeju Datta for bringing this story to life. 👏

#CashfreePayments #OneOfYourKind

For over a decade, Cashfree Payments has powered payments for 1 million+ businesses across India.

Working closely with startups, D2C, SaaS, travel and growing businesses reveals something quickly.

No two successful businesses operate the same way - each is one of a kind. 
Some brands scale through flash sales.
Some run marketplaces with multiple sellers.
Some deal with COD orders and returns.
Some start selling globally from day one.

Every business solves problems in its own way. And their payments need to work the same way.

At Cashfree Payments, we build payments around how businesses actually operate and what they need. Whether you are processing your first hundred orders or scaling to millions of transactions.

Cashfree Payments. One of Your Kind.

bigbasket | | redBus | Heads Up For Tails | Third Wave Coffee | Prashanti Sarees

#OneOfYourKind

Today’s social media scroll came with a pleasant surprise.

I came across RADHA Diamond and Gold Jewellery, and for a moment it felt like the jewellery brand KISNA diamond and Gold Jewellery had introduced a new identity.

But the idea behind it was far more meaningful and unique.

For Women’s Day, the brand chose to rename itself, placing a feminine power at the forefront as a tribute to the strength, grace and wisdom.

It’s a subtle gesture, but one that speaks volumes.

Because sometimes, the most powerful tributes simply place women where they truly belong, at the heart of it all.

#InternationalWomensDay #HonouringHer #TodayIAmRadha #KISNADiamondAndGoldJewellery #CelebratingWomanhood

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The Battle

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Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}🌱 Jason Shen's LinkedIn Performance

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