Science x Branding x Differentiation = [LOADING... come back tomorrow]

👋 👋 Hello!

You're on my profile, so here's a bit about me 👇👇

What I do is simple: 

I help businesses make smarter decisions by understanding how people *actually* behave—not how we *wish* they would.

This might surprise you: 

Most branding agencies build beautiful art projects with your money. They celebrate Instagram likes while your sales stay flat. They spend weeks debating colors instead of focusing on what makes you special in the market. They take your key business & brand foundations and bury them beneath "vibes." They sacrifice data, research, and consumer psychology in favor of "what feels right." It's a total sh*tshow.

As co-founder of Graewolves, I created something different. We specialize in research-backed branding and marketing. We help businesses stand out and make more money through a simple 3-step process:

1️⃣ We find your unique sweet spot where competitors can't follow you (your "Category of One")
2️⃣ We discover exactly where your potential customers get stuck or hesitant when trying to buy
3️⃣ We fix those sticking points through branding, marketing, and behavioral science (the psychology behind how people actually make decisions)

What happens next? 

Our clients see up to 800% ROI within 12 months. Not because we made their logo prettier, but because we made their business work better. Through scientific thinking + principles, applied to business. 

Think about it: 

When was the last time a branding agency showed you the clear connection between their work and your actual revenue? That's exactly what we do. No smoke and mirrors—just results you can measure. 

A clear upward trend for your business 📈

My background brings together PhD-level research with real-world experience leading 100+ B2B transformations for high-ticket coaches, consultancies and agencies. Fun fact: I’ve also been a Nationally-ranked powerlifter and trained 50+ Olympic athletes (a dozen Olympic medalists!) to perform at their best. This unique blend of business, research, art, science and ambition… is what fuels all my work. 

Yes, our approach costs more than typical branding—not because we're "premium" (honestly, that word means nothing anymore), but because we do the deep research work that every other agency skips.

✅ We’ve (re)built 100+ brands & businesses.
✅ Increased their revenue up to 3x. 
✅ Gained up to 7x higher ROI on every marketing dollar they spend. 

We only work with a handful of new clients each quarter.

Want your branding & marketing to bring you clients 24/7/365? 

Let's talk.

Jason Dellatolla, PhD(c)

Skipping market research to "save money" is the most expensive business shortcut you can take.

- Your website launches with weak positioning. 
- Your marketing inherits that weakness. 
- Sales can't articulate differentiation. 
- Outreach falls flat from generic messaging.
- Lead gen struggles or attracts poor-fit prospects. 

Twelve months later, you're rebuilding everything at 3x the cost.

(That sucks.)

Research transforms a website from "professionally designed" to "this brand/company is only logical choice for me."

And that foundation makes everything else actually work.

Build it right once. Or pay to rebuild it three times.

Your call.


* * * * * 

Position yourself to lead the pack. 
#LikeAWolf 🐺

Marketing for high-ticket executive coaches, consulting firms & B2B agencies | Research-backed branding & marketing systems | 10+ years psychology | 100+ B2B transformations | $50K-$100K funnels

The most innovative brands often have the simplest messaging.

Apple's ads don't explain how their processors work in painstaking detail—they simply say "now faster than ever."

Tesla doesn't detail battery chemistry and thermodynamics—they simply say "zero emissions."

Complexity lives in the research and execution.
Simplicity lives in the communication.

_________________

Limitation to this for coaches/consultants:  ⬇️

When it comes time to deliver your proposals, things might change. Because when confronted with a $25K-$50K+ investment, VPs and Executives want to know you're legit. They need to rest assured they won't regret their investment. And that requires some level of sophistication. 

So, the messaging that gets people in the door isn't the same messaging that gets them to open their wallets. Your messaging needs layers. In the right sequence. 

Marketing is very easy. So long as you don't oversimplify it 😉

This marketing funnel is universal: 
Awareness → Traffic → Conversion → Retention

But selling $50K coaching/consulting isn't the same as selling $50 shoes.

High-ticket B2B requires precision:

1) ICP research that goes beyond demographics, into psychographics
2) Category of One positioning from deep competitor analysis
3) Multi-channel strategy based on where your buyers actually pay attention
4) Trust architecture designed for both emotional outcomes & ROI calculations
5) Messaging that balances extreme clarity with expertise/sophistication

No creative "brand" agency will ever tell you this. 
And many marketing agencies guess their way through your funnel.

Real-world research removes the guesswork.


* * * * 

Which stage of your funnel would benefit from less guesswork?

#LikeAWolf 🐺

We turned down $108K in project revenue last quarter.


Not because we're successful enough to decline $108K of work (we're not). 

Because these prospects didn't meet our collaboration criteria:

❌ One wanted "professional rebrand" but wouldn't commit to market research 
❌ Another had done 3 rebrands in 4 years (big red flag for us) 
❌ Third wanted us to "redo all their marketing for 2026" but refused to do the 45-60 days of deep, strategic work required before launching new campaigns

These are signs we've learned to spot quickly.

Signs that the project will eventually unravel because people wanted to skip the most important first steps. 

At Graewolves, our 3-Axis Trust Framework™ works best when clients allow us to do what we know works best:

✅ Conduct 15-25 stakeholder interviews (yes, really)
✅ Challenge all assumptions about brand positioning
✅ Work through our process: research → strategy → implementation
✅ Implement everything systematically, not cherry-pick the fun parts
✅ Think strategically about the long-term ROI, instead of sleazy marketing for a quick cash grab of $20K that damages their brand reputation

We care about our clients' successes just as much as our own.

We know how to get them the wins they're after. 

But only if they are open-minded enough to fix their broken brand foundations and leaky marketing funnels that inhibit growth in the first place.

We're selective. 

Because 𝘰𝘶𝘳 reputation is attached to 𝘵𝘩𝘦𝘪𝘳 outcomes.

And finally...

To all the clients we've said "yes" to: 

Let's make 2026 a frekin BANGER of a year!! 



* * * * *

We're currently at 9/10 capacity for end-to-end branding and marketing projects. (One agency to do it all; not multiple disconnected vendors.)

If you want 2026 to be more profitable than 2025, 
Send me a DM to start the conversation. 

Lead the pack. #LikeAWolf 🐺

Many founders use research to confirm decisions that they've ALREADY made. Over the next 1-2 years, that single decision might cost their business $500K+ in lost growth potential.  

The more successful (and profitable!) businesses use research to challenge/test decisions they're ABOUT to make.

Let's compare these two. 

Poor thinking logic: 

❌ "How can we prove our approach works?" 
❌ "What data supports our current strategy?" 
❌ "Where's the evidence that validates our framework?"

Growth-seeking logic: 

✅ "What data contradicts our assumptions?"
✅ "Where might our current approach be failing?"
✅ "What would we need to believe differently to scale quicker?"

The companies that welcome contradictory evidence adapt quicker, solve smarter, and sell better than those that reject uncomfortable truths.

Comfort feels good. Growth feels painful.

You get to choose your discomfort: The pain of challenging your assumptions today, or the pain of business failure tomorrow.

The market rewards accuracy. Not ego.


____________________
Are you researching to confirm your bias or challenge your blind spots? Only one of those strategies scales. 

Think about it. #LikeAWolf 🐺

My 𝗗𝗲𝘀𝗶𝗴𝗻𝘀 don't Purr, they 🆁🅾🅰🆁 | Follow me for no-BS tips | 📩 DM for guaranteed 𝗜𝗺𝗽𝗮𝗰𝘁𝗳𝘂𝗹 𝗚𝗿𝗮𝗽𝗵𝗶𝗰𝘀! 🔥

I help Founders & Coaches grow on LinkedIn | LinkedIn Done-For-You → Content • Design • Engagement ✅ DM for details

Most people don’t see the quiet frustration behind a “dead” LinkedIn profile.

You post something.
It gets 11 views.
No comments.
No reach.
No impact.

And you think:

“Maybe LinkedIn isn’t for me.”
“Maybe people don’t care.”
“Maybe I’m not cut out for content.”

I used to feel the same. 
I showed up, and nothing happened. 
My posts disappeared into the void. 

No one heard me. 
No one cared.

But something inside me wouldn’t let it go. I wasn’t chasing virality, I just wanted to be understood. So I kept trying, developed a system, and implemented it for myself.

Slowly, things changed.

From almost zero impressions → to hundreds → to thousands → to millions → to a real audience that trusts what I say.

Not because I’m the smartest person in the room, but because I finally learned how to communicate clearly.

Today, I help founders do the same.

Hi, I’m Nashif, Founder of ROAR Creatives.

I help B2B founders and small teams turn blurry LinkedIn presence into clear, sharp, trustworthy communication.

Not by templating your voice.
Not by “designing pretty things.”
Not by posting generic motivational content.

But by fixing the two places trust is always lost:

→ Strategy
→ Graphics

Here’s what I help you build:

A LinkedIn identity that feels like you
Banners that communicate in 1 second
Carousels that get read, shared, and saved
A growth plan that doesn’t overwhelm you
Organic visibility that compounds over time
Content systems that work even when you’re busy

I lead a small creative team behind ROAR Creatives - designers, editors, thinkers - and together we turn messy ideas into clear stories that your audience actually understands.

Because when your content is clear, your message is honest, and your visuals are sharp…

People notice.
People trust you.
People reach out.

Not because you “tried to go viral,”
but because you finally communicated the way you were meant to.

If you’re ready to stop blending in and start building trust
Our content doesn’t purr.

It ROARS.
DMs open.

Nashif S Rakin

I wasted embarrassing hours doing “LinkedIn research”…

Scrolling. Saving posts. Overthinking.

Then realizing I shipped nothing.

So I turned my entire research process into a GPT that
gives me in 20 - 30 minutes what used to take all day.

Not “random ideas.”

Pre-validated angles + hooks + outlines you can post from.

Here’s what it does:

1/ Generates hook options that actually fit LinkedIn
2/ Builds post outlines (so writing becomes plug-and-play)
3/ Finds working angles in your niche (without you doom-scrolling)
4/ Helps you turn 1 idea into multiple posts (authority / story / educational / contrarian)

Why you should care:

Because consistency doesn’t die from lack of motivation…
It dies from spending your best hours on “research.”

𝗛𝗼𝘄 𝘁𝗼 𝗴𝗲𝘁 𝗶𝘁:

Comment “GPT” and I’ll DM it to you.

Must be connected (LinkedIn only lets me DM connections).

♻️ Repost for faster access.

🦁 Follow Nashif S Rakin for more

Disclaimer (real talk):

I miss Kleo. It saved me a ton of time.
I tried other paid tools… nothing felt like Kleo.
So this GPT almost does what Kleo used to do - in my workflow.

It can work with any AI tool
(Gemini, ChatGPT, Grok, Perplexity)…
…but ChatGPT 5.2 Extended Thinking works best (highly recommended).

7-14 day LinkedIn Identity Install: Signal, Proof, and Rules ... so your profile matches your real level.

How to Find Viral Post Ideas with ChatGPT

Most AI headshots fail for one simple reason:

They don’t look human.

Nano Banana can generate insane photos…

…but if your prompt is off, you get:

dead eyes
plastic skin
“generated” energy

And that’s the real problem:

It doesn’t just look AI.
It looks like you’re trying too hard.

So I built a 1-sentence shortcut:

Nano Banana Gem (Gemini)
You describe the vibe →
it builds the prompt that keeps it believable
(lighting • camera feel • natural eyes • skin detail)

Same face.
Better signal.

Free pack includes:

✅ 10 prompts (by industry)
✅ access to the Gem

Comment BANANA 🍌 and I’ll DM it.

(You’ll need to be connected so I can send it.)

♻️ Repost for faster access.

🦁 Follow Nashif S Rakin for more

Linkedin X Nano Banana 

You can’t “own” a color…

…but you 𝘤𝘢𝘯 get in trouble for using one.

And that’s what most people misunderstood from my first post.

A while back I posted:

“colors that are illegal to use”

It blew up.

→ 1.2M+ impressions
→ 2K+ followers
→ leads in the DMs

Even crazier:

a few other creators reposted the same carousel from my account…
and it performed for them too.
Because color isn’t decoration.

Color is signal.

It hits your audience 𝘣𝘦𝘧𝘰𝘳𝘦 they read your headline.
It makes you feel premium… or makes you feel cheap.
It builds familiarity… or screams “who even is this?”

And when you copy someone else’s palette “because it looks nice”…

you don’t just copy a style.

you borrow their identity.

That’s how you get lost in the sea of sameness on LinkedIn:

same fonts
same gradients
same “personal brand templates”
different names… same vibe.

So I made this post to explain the 𝘳𝘦𝘢𝘭 thing founders + creators miss:

A color isn’t “illegal” everywhere.

It becomes risky when you use it as a brand identity signal
in the same category
in a way that can confuse people.

If you’re a coach, founder, or creator building a brand ... this is for you.

♻️ Repost if you found value

🦁 Follow Nashif S Rakin for more

Color - The Trademark Risk (Explained) 

Here’s the simplest LinkedIn framework:

Scan → Save → Follow

Text-heavy posts fail at step 1:
They don’t get scanned.

Not because you’re “bad” at writing.

Because LinkedIn is a scrolling platform.
People skim first.

Infographics pass step 1 instantly.
They’re built for:

✅ scanning (fast)
✅ saving (reference content)
✅ credibility (looks intentional)
✅ explaining (without over-explaining)
✅ repeating (same layout, new insights + brand consistency)

And the data backs it up:

LinkedIn has shared that adding images can drive a higher comment rate (often cited around ~2x)

UX research supports the “picture-superiority effect” (we remember visuals better)

Now for the fun part:

I’m building a new infographic pack (free + paid versions).

So I’m giving away my previous infographic pack for free (again).

Real usable layouts ... not random templates.

They’re Canva files.

You just:

1. drop in your brand colors
2. replace the text
3. post

Want the pack?

Comment INFOGRAPHICS and I’ll send it.
(You’ll need to be connected so I can DM you.)

♻️ Repost if you found value

🦁 Follow 𝗡𝗮𝘀𝗵𝗶𝗳 𝗦 𝗥𝗮𝗸𝗶𝗻 for more

taplio

The Battle

Jason Dellatolla, PhD(c)

Nashif S Rakin

Followers

Posts

Engagements

Likes

Performance ScoreJason Dellatolla, PhD(c)'s LinkedIn Performance

Performance ScoreNashif S Rakin's LinkedIn Performance

Ready to grow your LinkedIn presence?

taplio

The Battle

Jason Dellatolla, PhD(c)

Nashif S Rakin

Followers

Posts

Engagements

Likes

Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Jason Dellatolla, PhD(c)'s LinkedIn Performance

Performance ScoreNashif S Rakin's LinkedIn Performance

Ready to grow your LinkedIn presence?

Performance ScoreJason Dellatolla, PhD(c)'s LinkedIn Performance