James "Saywhatsales" Buckley

Board Of Directors & Host of The UNCrushed Podcast

Sell Better 

I have the privilege of hosting incredible salespeople and leaders ever day. 

Follow us @sellbetter.xyz on the gram and on Tik Tok for daily tips, techniques, and takeaways that will help you in your daily routines.

My Key responsibilities: 

Host and MC public and private events for/with Sell Better
Help sales reps through tough times with proven tactics
Provide best practices to sellers globally
Elevate the Sales Profession overall
Show salespeople their true value and worth
Give salespeople the confidence they need to be successful
Educate and entertain our audience

Host & Sales Content Creator

Following this tip will get you reply rates that are bananas 🍌

So, here you are...

After a successful interaction with your prospect, you fix the next meeting

You have a good feeling

The day comes and you join the call

You read on the screen: “Waiting for others to join”

3 minutes, maybe they are still in another call - no worries

10 minutes, ok...

15 minutes ... You leave the meeting

If you hadn’t left, you would still be waiting

Look the truth in the face, you have been ghosted 👻

James "Saywhatsales" Buckley tells you how to avoid this in a funny way 😂

👉 stay tuned, the episode will get published soon on Europe's B2B Tech Sales Podcast

Director Of Business Development | Partner Manager

I am a sales practitioner that also trains. I teach sales teams how to create, and then leverage their personal brand to bolster pipeline, connect with key accounts, build relationships, and ultimately become well known entities in their respective spaces. 

I consider myself very fortunate to work at JB Sales. John Barrows is considered one of the world’s foremost authorities regarding sales best practices and training. It’s a pleasure, and an honor to represent this team. 

WHAT I DO:
- I create content related to sales, and connect with others to add value to their routines
- Provide training for SDR/BDR and Account Executives on prospecting, personal branding, and closing techniques
- Learn new technologies and new tactics so that JBarrows is always up to date on the latest sales industry standards and beyond
- Teaching others why personal brand and social media is important for the long term of your career. You are worth so much more than you realize. 

CORE VALUES FOR SUCCESS:
1. A constant need for feedback that creates growth opportunities
2. Hyper-responsive to colleagues and prospects
3. Coachability and willingness to change
4. The Power of Persuasive Conversation
5. Work/Life balance - Loving what I do

When I’m not working, I love watching television shows and movies, writing, public speaking, reading books, and socializing with friends.  

My personality types are DISC Id (Influencer), Myers-Briggs ENFJ, and Enneagram 2. I tend to be adventurous and persuasive, eager to explore new paths and find creative solutions. I'm most energized by storytelling, exploration & discovery, and fun & excitement. See my full personality profile here: https://www.crystalknows.com/p/saywhatsales

Director, Sales Execution & Evolution

UNCrushed

Our mission is to raise awareness of the many mental health challenges faced and how people have overcome them. Many people around us are suffering from challenges such as grief, depression, addiction, burnout, anxiety and PTS, yet they remain nameless and faceless. 

Through people sharing their stories of experience, strength, and hope, our community will reassure you that you are not alone and no longer need to suffer in silence - there is a different path. Only through talking about these challenges, can we help to break down the many stigmas associated with mental health.

We share content from multiple sources. The views and opinions expressed in this content shared are those of the authors and do not necessarily reflect the views of UNCrushed Inc.

Please help support this cause at https://www.uncrushed.org/take-action

- Want to talk? Post in our private LinkedIn group or email us at: contact@uncrushed.org
- Want to share your story? Email us at: shareyourexperience@uncrushed.org
- Want to partner? Email us at partnerships@uncrushed.org

Follow us on:
- LinkedIn Company: https://www.linkedin.com/company/uncrushed
- LinkedIn Community: https://lnkd.in/gZB_pNW
- YouTube: https://www.youtube.com/uncrushed
- Facebook: https://www.facebook.com/uncrushed.org/
- Instagram: https://www.instagram.com/uncrushed_org/
- Twitter: https://twitter.com/uncrushed_org

UNtold, UNanswered, UNited.

RingLead, Inc.

Business Development Manager:
Research prospective RingLead accounts in targeted verticals, pursue leads and follow through to a successful agreement
Understand RingLead’s target markets 
Develop market strategies can be used to attract clients
Collaborate with design and sales team to ensure that customer needs are met
Maintain relationships with current clients and identify new prospects within the big data space
Possess a strong understanding of RingLead products, our competition in the industry and positioning
Follow the latest data industry developments and stay up-to-date on corporate competitors

Brand Ambassador:
Representing the RingLead brand positively in a multitude of settings
Assisting in content creation (ie. writing blogs, newsletters, product reviews, etc.)
Participating in event marketing
Generating brand awareness through word-of-mouth marketing and social selling
Opinion leader in the data and CRM ecosystem 
Providing feedback and insight on new products/services
Promoting the RingLead brand via my personal social media accounts

Business Development Manager Brand Ambassador

Cirrus Insight

Enterprise Business Development Manager

I am a strong personality. The greatest gift I can offer is the gift of laughter. Sales is supposed to be fun and I try and personify that notion to the best of my ability. I bring creative and innovative relationship building skills to the table. Be prepared to hear me smile on a call. :-)

Account Executive

As Business Development Director I serve a team of 3 Sales Development Representatives. I aid in creating workflows, and sales training. I provide tools to my team that allow them to create leads, and create relationships that help close opportunities and boost retention.

Director Of Business Development

My aim is to develop long term business relationships with organizations on a global scale. I look to train incoming sales representatives so they are equipped with strong habits that lead to fruitful, and meaningful conversations. 

I like to think I put the personal touch back in sales. Old school sales for the new school sales rep. 

There's no substitute for hard work, and I enjoy seeing others become successful. That's how I know that I make a difference.

Business Development Manager

Engage prospects in healthy conversation about Salesforce productivity. Develop long term relationships that lead to long term reoccurring revenue, and referrals to boot. 

* Cold calls, and cold emails to prospects
* Creat effective templates that command responses 
* Sales market research and development
* Catalyst for effective sales trends throughout sales team
* Networking events, and direct sales
* Ensure quality customer care, and lead the sales team in new business

Client Engagement Specialist

University of Miami

As a network specialist I was responsible for tending to end user issues such as connectivity, software updates and installation, and printer issues. For the Telecommunications department I took inventories of devices on our network, conducted routine repairs for jacks and routers campus wide, and occasionally got some work done as well.

Host & Sales Content Creator @ Sell Better

My mission is to walk alongside sales professionals as they develop the skills and best practices needed to find sales success. 

Our purpose is to show salespeople their true worth as the tip of the spear. 

I have the pleasure of hosting the best minds in sales every day and creating content that elevates the sales profession.

Connect with me @saywhatsales on Instagram, Tik Tok, and Twitter. Join us live daily to learn and grow into a top-performing sales professional.

I have the privilege of conducting content with incredible salespeople and leaders. It's my honor to create content that elevates the sales profession. We take great pride in bringing the best sales talent in the world to the screen so they can aid other sellers in their journey to crush quota and earn the results they deserve. 

We are sales practitioners that happen to teach others how to do it, as well. With thousands of members, our content helps change the game and take your sales to the next level. 

Follow us @sellbetter.xyz on the gram and on Tik Tok for daily tips, techniques, and takeaways that will help you in your daily routines.

My Key responsibilities: 

Host and MC public and private events for/with Sell Better by JB Sales
Help sales reps through tough times with proven tactics
Provide best practices to sellers globally
Elevate the Sales Profession overall
Show salespeople their true value and worth
Give salespeople the confidence they need to be successful
Educate and entertain our audience

💜 Will Allred

Lavender

Lavender helps companies get the most pipeline possible from email.

We understand what drives replies. We help you know: what to say and how to say it, based on who you're talking to. We turn this understanding into pipeline via two products: our coach (active in 30k+ inboxes) and our agentic platform, Ora.

The coach is the perfect writing companion for your top accounts.
Ora tees up tailored 1:1 drafts or it can run autonomously.

We build AI that feels like AI.

Set up your first self learning agent in minutes: Ora.Lavender.ai

Co-Founder & COO

LavenderLand

A show where I answer real email questions with the help of some not so real friends.

Watch at https://lavender.ai/land

Host of "Ask Allred" on LavenderLand

Sorter

Sorter’s internal AI, CATIE( Creative Algorithms for Text and Image Enhancement) blends behavioral sciences with cutting edge data science and natural language processing enabling you to easily apply an objective science to the art of communication. 

We help create better content faster.

Fueling the backend of our platforms for healthcare,  marketing, sales, and HR, CATIE analyzes and determines  what distinguishes top-performing campaigns from baseline and under-performing content within your audiences.

Sorter (sorter.com): 1:Many Communications
Lavender (trylavender.com): 1:1 Communications

TopRight

TopRight is a strategic marketing firm based in Atlanta practicing Transformational Marketing. Our work puts the customer first through TopRight’s 3S Methodology. We help companies; define a Story that motivates customers to care, buy and stay, develop a Strategy that gets the right message to the right customers at the right time, and enable the Systems needed to execute on those winning Strategies.

In my time at TopRight, I have served as support and run several internal, partnership and client projects. Below, I have outlined a few highlights from my time as a Senior Associate and the head of HR at TopRight:

I currently lead all technology-focused initiatives and projects within TopRight. This includes: 
• Helping clients assess the best possible marketing systems. This includes technology sets, the people running those systems and the processes that enable them.
• Currently managing TopRight’s technology partnerships. 
• Running day-to-day execution of our clients' digital marketing needs.

I am also on a TopRight's team of three working on the launch of a client's groundbreaking ICO and future blockchain application that is set to redefine the private equity market. My role on the project is focused on the creation of the client's whitepaper, buzz-creation (aka marketing the launch), and general support. 

As a core member of TopRight’s internal marketing team, I assist in TopRight’s inbound marketing strategy execution including campaign ideation, content creation, influencer outreach, and funnel conversion strategy and tactics.

As part of a larger initiative to improve internal processes, in addition to my role as a Senior Associate, I am serving as the HR Coordinator. This role has required:
• The creation of an employee handbook to help define and shape company culture
• Improved meeting processes
• Improved recruiting processes
• An initiative to improve team dynamics through the better analytical management of skillsets, capacity, and personality.

Senior Associate

As an Associate at TopRight, I served as support and run several internal, partnership and client projects. Below, I have outlined a few highlights from my time as an Associate at TopRight:

• Led a grassroots, multi-channel campaign for a non-profit to support free speech from ideation, through research, to creation.
• Managed the relaunch of the TopRight website. 
• Helped in the brand relaunch of a Marketing Technology Operations Company in ~30 days. Our teams are also currently leading a multi-channel, co-branded campaign.
• Helped multiple clients assess the best possible marketing systems. This included technology sets, the people running those systems and the processes that enabling them.
• Assisted a multi-billion dollar Telco in establishing a partnership alliance program for the software industry.
• Currently leading an initiative to improve internal operations and efficiencies.

Associate

In my time as an Analyst at TopRight, I served as support and run several internal, partnership and client projects. Below, I have outlined a few highlights from my time as an analyst at TopRight:

• On a team of two, my team helped rebrand a supply chain management software company. With a new brand narrative and a revised corporate sales deck, the company saw three consecutive record-breaking quarters of sales growth.
• Helped multiple clients assess the best possible marketing systems. This included technology sets, the people running those systems and the processes that enabling them.
• As a core member of TopRight’s internal marketing team, I assist in TopRight’s inbound marketing strategy execution including campaign ideation, content creation, influencer outreach, and funnel conversion strategy and tactics.

Analyst

YoVo

I was working on Yovo in the background for a while. I learned loads about entrepreneurship working on this project, but ultimately I could never get it off the ground. The idea was simple: 
- resumes are ineffective at screening 
- recruiting calls are filled with human error/bias

Using voice analytics, the plan was to help hiring mangers make smarter decisions by giving an objective look at conversations.

I was able to spin up exciting conversations in the enterprise, but eventually, I decided to focus my time and energy into Sorter.

First Founder Attempt

Healthgrades

Worked with Healthgrades as an initial member of their Elective Provider Solutions team. After building out the initial pipeline for Healthgrades direct sales model. We consulted with heads of marketing for enterprise level specialty practices to help design digital marketing solutions to best utilize Healthgrades.com. 

Tweaking and building upon market insights for our products- we were able to design action oriented campaigns for practices and their physicians. The challenge was not only to create campaigns that would succeed, but to create campaign designs that would sell in a market adverse to change. Through our work we found it was important to help providers:

 1. Make practices and providers more discoverable, 
 2. Increase new patient acquisition, 
 3. Enhance practices and providers' online reputations.

These were the three things we could do most effectively for our clients. 

At Healthgrades, there is a "healthy obsession" with driving a ROI for clients. So by working in concert with our clients, we help maximize their ROI by learning from our current marketing efforts, and making the proper adjustments as needed.

In my tenure there, I was:

•a top revenue producer on my team
•able to uncover optimization strategies not only in product design, but also sales and marketing strategy for both Healthgrades and clients
•built out entirety of the direct sales pipeline
•cultivated relationships with agencies and practices

Healthgrades is backed by Vestar Capital Partners, as is the top site for rating doctors and hospitals. Truly on the cutting edge, it is where America goes to find a doctor.

Manager: Elective Provider Solutions

As a summer sales intern, I served as CEB's first interaction with HR executives. Cold calling on a territory of 100 HR executives, based in firms with annual revenues ranging from 50-750 million dollars, I was able to effectively introduce C-suite executives to CEB's valuable advisory resources. 

As an intern team, we were tasked with helping recruiting with their outreach to prospective employee's. We designed potent marketing material driving the impactful value of one's work at CEB, and the advantages of being a member of CEB's motivated workforce. 

CEB is the leading member-based advisory company. By combining the best practices of thousands of member companies with our advanced research methodologies and human capital analytics, we equip senior leaders and their teams with insight and actionable solutions to transform operations.

CEB offers comprehensive data analysis, research and advisory services that align to executive leadership roles and empower clients to focus efforts, move quickly, and address emerging and recurring business challenges with confidence.

CEB trades on the New York Stock Exchange (NYSE: CEB).

HR Leadership Council

Northwestern Mutual

After working to attain my North Carolina Life, Health, and Disability Insurance, I worked with potential clients to develop financial solutions to achieve their desired long-term success. 

This is where I learned my love of sales and marketing, as I saw the impact I was able to have by effectively showing the benefits of Northwestern's Life Insurance products. Through this valuable experience, I was able to drive many never would be customers into the sales pipeline at Northwestern.

Financial Representative

Carrboro Capital

As a summer intern, I evaluated small, rapid-growth businesses in North Carolina for acquisition. I would forecast potential risks for the companies and report a pro/con analysis to my senior managers. 

Also as a summer intern, I was tasked with analyzing financial statements for potential acquisitions. My timing when joining Carrboro Capital was especially advantageous, as I witnessed the acquisition of the local retailer Southern Season.

Private Equity Summer Analyst

Kidder Properties

Working for the four employee (including myself) start up Kidder Properties, I was able to effectively work cross-functionally with a litany of responsibilities that wouldn't have otherwise been given to a person of my age and experience. 

In my first summer with Kidder, I assisted in the analysis and acquisition of approximately 50 foreclosure homes. Comparing acquisition costs and renovation costs with the projected income from renting and ultimately selling the home, I was able to produce ROI reports. After openly discussing the tangibles and intangibles of these potential assets with my supervisor and the CEO, we would come up with a judgment for the perspective home. 

In my second summer, my focus shifted to the operational side of the business helping to reduce costs and improve the overall quality of the rental properties we provided. After analyzing the past performances of different purchased assets, I would determine if budget changes needed to be made to improve the long-term quality and therefore profitability of the home. Also in my final summer with Kidder, I helped train and coach a successor to take my place.

Real Estate Acquisitions & Renovation Operations

👋 4 Resources (3 Free):

1. Install our free email coach: install.lavender.ai

2. Sign up for my free email courses levelup.lavender.ai

3. Since you made it this far, use promo code "LavenderLove" to 2x your free trial when you sign up for Lavender

4. Check out the future of Agentic prospecting: Ora.im

Lavender helps sales teams write better emails, faster.
Get started for free at Install.TryLavender.com. 
(Available in Gmail, Outlook 365, Outreach, and SalesLoft.)

Lavender is the ultimate email assistant. As a salesperson, it provides everything you need to quickly write, high quality emails.

Lavender's coaching dashboard gives revenue teams never before had insight into what's working in each reps' inbox.

💙💛 Will Allred

99% of LinkedIn Discourse: Nuked
Em-dash users rejoice

💜 🔮 Will Allred

Cofounder @ Lavender | Cold Email Agents Powered by Deep Research, Reasoning, and Billions of Analyzed Sales Emails

"Outbound is dead during the holidays. We'll launch this in January" Hope my competitors aren't reading this. 😉 Here's how I use data (and my perspective as a buyer) to respond to this predictable seasonable complaint 

1.The Data: Reply Rates
The holidays are not the worst season for getting replies. That would be July. Did you stop emailing then? ;) 

2. More data & perspective 

Holidays are actually an opportunity. Send volumes go down BIGLY during the holiday season. This increases mental bandwidth to evaluate your message.

BUT, this new bandwidth doesn't mean ship spam templates. If you're not getting replies? You're probably not going deep enough to trigger reciprocity during the season of giving.

More depth. More personalization.

Tiz the season for thoughtfulness.

So... do you scale thinly prompted workflows? ship templates? labor over writing 1:1 emails while your family misses you dearly? 

No... you just buy Ora the only AI sales agent that actually writes emails like a human.

Sellers, your competitors' cold emails use psychology to open the doors you can't. Here's 12 principles to help you catch up  (+ 1 bonus)

1) Cognitive overload: 
--> too much, I'm out

2) Heuristic substitution:
--> hard question? what does this say?
--> easy question? what does this look like?

3) Loss aversion
--> Missing out on > What I'll gain
--> Competition is doing X > 69% more X

4) Reciprocity:
--> "They put effort in. I should give back."

5) Cognitive Miser:
--> Mental Shortcuts
--> "Oh, this is a sales email. Skip."

6) Confirmation Bias:
--> "Oh, it's an AISDR. I know what this means."

7) Ambiguity Aversion
--> Unclear = No Action
--> Concrete Understanding = Action

8) Friction Avoidance
--> Big Ask = Little Action
--> Little Ask = More Action

9) The Von Restorff Effect
--> The most different item gets remembered
--> Word choice can make you memorable

10) Attentional Bias
--> We selectively focus on what priority *now*

11) The Mum Effect
--> We don't want bad news shared w/ our boss.

12) Reactance
--> You push, they pull away

BONUS: Power Conservation Theory
--> Status quo maintenance by those in charge

Pop these into the chatgpt modal in your Lavender Email coach. Use them to critique your current emails, brain storm some new ideas. 

Also... thinking this could make a great longer form blog post - should I do it?

Realization from the lil weekly office hours Kellen, Samantha and I run.

GTM Engineers, marketers, sellers... call the role whatever you want.

Folks are just looking to figure out how to create conversation. The principles that create connection are the same. The tools used vary.

You're not "learning clay".

You're learning how to show strangers you understand their world view and might have solutions for them.

If you want to join our Wednesday "masterclass" (2pm EST) - just lemmekno

taplio

The Battle

James "Saywhatsales" Buckley

💙💛 Will Allred

Followers

Posts

Engagements

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Performance Score💙💛 Will Allred's LinkedIn Performance

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taplio

The Battle

James "Saywhatsales" Buckley

💙💛 Will Allred

Followers

Posts

Engagements

Likes

Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}💙💛 Will Allred's LinkedIn Performance

Ready to grow your LinkedIn presence?

Performance Score💙💛 Will Allred's LinkedIn Performance