Clear Sales Message™  

A Clear Sales Message™  is how you communicate your offering online and offline. It has the power to transform both your confidence and your conversion.
.
𝗦𝗽𝗲𝗰𝗶𝗮𝗹𝗶𝘀𝗺𝘀:
➡️ Simplifying complex/technical/new offerings
➡️ Differentiating in the marketplace.
➡️ "Justifying" the price of a high ticket or intangible offering.

𝗔𝗰𝗵𝗶𝗲𝘃𝗲𝗺𝗲𝗻𝘁𝘀:
🚀 Methodology is licensed to UCL/Birkbeck & others.
🚀 Took a specific client from £250k/m to £1M/m.
🚀 Helped clients secure £MM in VC funding.
🚀 500+ LinkedIn recommendations and counting...

Sales Messaging Expert | Sales Consultant | Sales Coach | Sales Trainer

Mentor (Sales) - The Hatchery

NBT (Next Big Thing)

Mentor

MSDUK

Content Partner- Sales

Birkbeck, University of London

Expert in residence - Sales

London & Partners

Content Partner - Sales

Mercedes-Benz in the UK

Key Account Manager

Ferrari

Aftersales Advisor

Service Advisor

Alfa Romeo

Struggle to communicate your offering? You need a Clear Sales Message™ Not sure how to sell? you need Selling Confidence™

→ Do you struggle to communicate and sell your offering?
→ Not really sure what to say to engage potential buyers?
→ Feel like you're not closing as much as you could or should?

A LOT of B2B founders experience the frustration of low sales/conversion (coming from people not quite “getting” your offering.) 

This can cause cash flow and confidence issues.

And… losing deals you know you should have won.

Maybe you can relate?

Unfortunately, it happens all too often.

I see it with my clients all the time - it’s why they come to me. 👍

Since 2018, I’ve been working with B2B founders with “hard to explain” offerings to create a Clear Sales Message™  that helps them close more deals.

With a Clear Sales Message™   you can stop worrying about:

❌ Being stumped by difficult objections/questions
❌ People just not seeing the value you offer
❌ Wasting time and ad spend trying to get people to simply understand why they need you. 

And instead...

✅ You have an “answer for EVERYTHING”.
✅ People come to you, knowing EXACTLY what you offer.
✅ Sales cycles shorten and ROAS increases as people FINALLY “get it.”


For example:

🚑 OnCue Transport came to me with a new “hard to explain” offering and I took them from £3M pa to £11M pa

🏢 Tobi from Diverse made £30k in 3 months when we dialled in his offer and made sure he knew EXACTLY how to sell it and what to say.

📣 Jack at Longman Media Co came to me wanting to be clearer on what he does and closed a £12k deal on the strength of a 2 word phrase we created for him (within 2 weeks).

👷‍♂️ John at Symterra wanted help explaining his offering and on the strength of that he was able to secure investor funding and SCALE the business as a result.


And that’s just a handful of the 300+ clients I have helped.

(Not to mention the 200+ students I've taught my Clear Sales Message™ methodology to at UCL and  and BirkBeck University of London) 

So, 

If you want to turn your "hard to explain" offering into a Clear Sales Message™ then book a call to speak with me here - www.bookacallwithjames.com

Talk soon

James 👋

James Newell

B2B Energy Ltd

Providing 'Energy Management' consulting to businesses and suppliers of energy and energy services.

Chief Executive Officer

Chartered Energy Manager and ESOS Lead Assessor, ISO 50001

ESOS Lead Assessor

Energy Speaks Back

Interviewing energy experts from around the world.

Host

Green Planet Initiative 2050 🌳

Board Advisor

Clean Energy Revolution

Board Member - Clean Energy Revolution is a group of 150+ clean energy professionals, located in 18 countries, developing and deploying $100m+ in renewable energy infrastructure.

Editor in Chief

BNI UK & Ireland

BNI Director Consultant

ENERG3 LIMITED

Paul has a diverse background developing innovative strategies with a speciality in Energy, Software and Building Management Systems. Paul holds the position of Chief Technical Office in addition to his Directorship and key involvement on the Board of Energ3.

Paul's qualifications and expertise has seen him hold senior energy related roles with Trend, Satchwell, IMServ and the C.E.G.B Nuclear Power. Paul is a qualified Chartered Energy Manager with the Energy Institute as well as ESOS Lead Assessor and ISO50001 Auditor. 

Paul is a Co-Founder of Energ3 and has brought his own market leading software platforms Energy Doctor and Energy365 into the business. 

Paul leads, develops , articulates and continually evolves the company's strategic technical direction. Ensures that Energ3 has the best technology offering in a dynamically-evolving highly-competitive space. Oversees  R&D within Energ3 ensuring continued development of IP giving the organisation a differentiation within the Energy Sector. 

Paul personally inspires and excites teams internally around the long term vision of the company leading with authority about the market needs ensuring our customers are always receiving technology that makes a real difference.

Chief Technical Officer

Energy Impact Group Ltd

Chief Operating Officer

Energy Impact Limited

CIBSE, Low Carbon Consultant

Following many years of delivering a successful Energy Management solution for a number of recognisable brands such as Newcastle United, Sunderland AFC, West Ham United and many more. We have decided to offer our solution to third parties and I am proud to introduce the 'Energy Impact' business solution. As a licensed distributor of Energy Impact, your clients can benefit from a proven and profitable energy reduction program that truly achieves lower consumption and costs with enhanced 'Green' credentials.

Whether you are an individual wanting to start your own business or an established business wanting to add a proven Energy Management solution to your existing offerings, Energy Impact has everything you would need to be successful in this.

Founding Partner

Get Solutions South Ltd

Delivering the operations of energy management to all clients including the development of Energy Impact.

Director

Invensys - Acquired by Schneider Electric

Set-up and managed the UK Energy Services Business

UK Business Development Manager

Energy Expert,Energy Adviser and an established Author, helping businesses understand how to manage their 3rd largest expense after buildings and people. 

Author of:
‘Becoming an energy expert’, ‘52 Weeks of Energy Management’  and ‘The 11 Week Energy Program’

Podcaster “Energy Speaks Back”

MEI Chartered Energy Manager


MY GOAL - Is to create a team of Energy Experts holding hands across the World delivering ‘Energy Best Practices’ 

ABOUT ME – The founding Director of B2B Energy, I have a diverse background and over 40 years of experience developing innovative strategies with a specialty in Energy, Software and Building Management Systems. Having held senior energy related roles with Trend, Satchwell, IMServ and the C.E.G.B Nuclear Power, I have been able to implement strategies to save organisations money. A qualified Chartered Energy Manager with the Energy Institute as well as ESOS Lead Assessor and ISO50001 Auditor.

"I'm dedicated to reducing the impact of energy usage on your bills and on the planet"

WHAT I DO – Do you or your organisation need to save money, reduce your energy consumption or looking to reduce your carbon footprint?  This can be achieved by delivering energy management strategies, changing people processes, using updated technology and energy data analysis. 
My approach is to work with all stakeholders of an organisation from the board room to the shop floor, to educate and motivate people to achieve the organisations goals and targets. 

WHY DO I DO THIS? I’m very passionate about energy management, I am 100% focused on driving down energy consumption and cost. I take pride in challenging the status quo and asking “why we always do this?” because this it drives the reason for change. Energy Management is a challenge I want to educate and share my knowledge with organisation and the industry.

Specialties: Energy Management, Energy Brokerage, BMS, Burner Management, Lighting, CHP, Solar, ISO 50001, ESOS, Energy Strategy, Energy Consulting, Energy Analysis, SECR, best practice, Energy resilience, Climate Change, Carbon, Energy Training

Paul Webb, Energy Expert

taplio

The Battle

James Newell

Paul Webb, Energy Expert

Followers

Posts

Engagements

Likes

Ready to grow your LinkedIn presence?