Clear Sales Message™  

A Clear Sales Message™  is how you communicate your offering online and offline. It has the power to transform both your confidence and your conversion.
.
𝗦𝗽𝗲𝗰𝗶𝗮𝗹𝗶𝘀𝗺𝘀:
➡️ Simplifying complex/technical/new offerings
➡️ Differentiating in the marketplace.
➡️ "Justifying" the price of a high ticket or intangible offering.

𝗔𝗰𝗵𝗶𝗲𝘃𝗲𝗺𝗲𝗻𝘁𝘀:
🚀 Methodology is licensed to UCL/Birkbeck & others.
🚀 Took a specific client from £250k/m to £1M/m.
🚀 Helped clients secure £MM in VC funding.
🚀 500+ LinkedIn recommendations and counting...

Sales Messaging Expert | Sales Consultant | Sales Coach | Sales Trainer

Mentor (Sales) - The Hatchery

NBT (Next Big Thing)

Mentor

MSDUK

Content Partner- Sales

Birkbeck, University of London

Expert in residence - Sales

London & Partners

Content Partner - Sales

Mercedes-Benz in the UK

Key Account Manager

Ferrari

Aftersales Advisor

Service Advisor

Alfa Romeo

Struggle to communicate your offering? You need a Clear Sales Message™ Not sure how to sell? you need Selling Confidence™

→ Do you struggle to communicate and sell your offering?
→ Not really sure what to say to engage potential buyers?
→ Feel like you're not closing as much as you could or should?

A LOT of B2B founders experience the frustration of low sales/conversion (coming from people not quite “getting” your offering.) 

This can cause cash flow and confidence issues.

And… losing deals you know you should have won.

Maybe you can relate?

Unfortunately, it happens all too often.

I see it with my clients all the time - it’s why they come to me. 👍

Since 2018, I’ve been working with B2B founders with “hard to explain” offerings to create a Clear Sales Message™  that helps them close more deals.

With a Clear Sales Message™   you can stop worrying about:

❌ Being stumped by difficult objections/questions
❌ People just not seeing the value you offer
❌ Wasting time and ad spend trying to get people to simply understand why they need you. 

And instead...

✅ You have an “answer for EVERYTHING”.
✅ People come to you, knowing EXACTLY what you offer.
✅ Sales cycles shorten and ROAS increases as people FINALLY “get it.”


For example:

🚑 OnCue Transport came to me with a new “hard to explain” offering and I took them from £3M pa to £11M pa

🏢 Tobi from Diverse made £30k in 3 months when we dialled in his offer and made sure he knew EXACTLY how to sell it and what to say.

📣 Jack at Longman Media Co came to me wanting to be clearer on what he does and closed a £12k deal on the strength of a 2 word phrase we created for him (within 2 weeks).

👷‍♂️ John at Symterra wanted help explaining his offering and on the strength of that he was able to secure investor funding and SCALE the business as a result.


And that’s just a handful of the 300+ clients I have helped.

(Not to mention the 200+ students I've taught my Clear Sales Message™ methodology to at UCL and  and BirkBeck University of London) 

So, 

If you want to turn your "hard to explain" offering into a Clear Sales Message™ then book a call to speak with me here - www.bookacallwithjames.com

Talk soon

James 👋

James Newell

Laser Red

Having worked from the bottom of the business over 15 years ago I'm very proud to now be given the opportunity to take over the management of the company and push us forward to become one of the best digital agencies in Lincolnshire.

Managing Director

Increasing business and managing client projects from start to finish. Designing and launching new projects. Being the brain child for the free social media event Lincs Tweet Meet.

Creative Director

At Laser Red we make many things for the web, mainly websites, but lot's of other cool things like web applications, online video, photography for the net, databases, websites for mobile's, blogs and much much more.

Most of our time we spend solving customers websites woes, fixing old website and coming up with new ideas to help them make their websites better!

In short, we love the ww...Web

Website Designer

Spiral Media

CEO and owner

ManagedPrintCompare.com

Co-Founder

Red Cloud Hosting

A hosting company based in the beautiful countryside of Lincolnshire offering global hosting services with a high customer service ethic and free support via email and telephone we make sure we keep our clients websites and other online services up and running 24/7/365.

Director

Back when I first started out in the working world.

Administrative Assistant

I setup my first successful business at 18, providing wedding and commercial photography. 

In 2014 I took over management of Laser Red, a digital web and marketing agency which has consistently grown year on year. 

In 2018 I acquired Spiral Media, an eCommerce focused web and marketing agency, based in Lincoln. We’re now working to make this a leader in the industry, taking on clients from across the UK. 

On occasion you may find me speaking about something techie or business related at an event. 

Always on the look out for other business and property investment opportunities. 

I love helping other business owners or pointing them to the right person. 

Host of the Business After Hours podcast, shining a light on local business owners. 

Love coffee, rum and photography.

Liam O'Leary

Today marked No. 33 joining the Laser Red team, boosting our #development capacity.

We’re heading into 2026 with more support and resource for our clients, so we can keep them #AheadOfTheClick

🔺Helping established businesses perform better online

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The Battle

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Posts

Engagements

Likes

Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Liam O'Leary's LinkedIn Performance

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