Founder @ SWJ Growth 👉🏻 Expert Client Acquisition For Exceptional Businesses (LinkedIn Top Voice) 📈 Ex. Trustpilot | Generated £10M in New Biz Revenue | Check Out Our Recommendations Below 🍾

How does 300%-500% increase in outbound meetings sound?

Good right!

I know what it’s like to carry a quota.I’ve sat in the seat.

And I’ve felt the pressure of trying to hit targets with outreach that doesn’t cut through.

Now I coach AEs & BDRs inside at Tech and SaaS companies to change that.

I work with them over 90 days to install a LinkedIn outbound system that actually drives pipeline, built around a method we call the Human Connection Mechanism.

It’s not “just send more DMs”.

It’s a warm, structured approach to outbound that feels natural to send, and impossible to ignore.

Here’s what’s included:

✅ 1:1 and group coaching every week
✅ Done-for-you onboarding and setup
✅ Message reviews and voice note feedback
✅ Slack access for real-time support
✅ Custom video training
✅ Weekly reporting and AE-level accountability

This isn’t a course.

It’s a hands-on partnership to get your team booking qualified sales meetings fast.

Built by someone who’s been in their shoes.

Delivered with the kind of support I wish I had when I was an AE.

Want more pipleine?

Book a call with me here -https://calendly.com/sales-fit-acquisition/discovery-call-with-james

James Caldecott

Stefan Boyle

🔥We Help You Build Your Personal Brand on LinkedIn to Help Grow Your Business 🔥 We Create Your Content, Build Your Audience, Generate More Leads 🔥

LinkedIn should be a quiet machine that brings you work - not a guilty tab you avoid opening.

If you’re a founder or hands-on operator in your 40s or 50s, this will feel familiar: 

You’ve spent 10–25 years building real credibility. 
People trust you. 
You get repeat business.

Your reputation is strong offline - through delivery, relationships, and referrals.

Online… it doesn’t match.

Your LinkedIn is half-finished (or reads like a CV).

You post in bursts, then disappear for weeks.

And you watch louder people with half your track record talk like they invented the game.

You don’t want to be an influencer.

You don’t want to post every day.

And you definitely don’t want your name on AI cut-and-paste rubbish or spammy outreach.

What you do want is simple:

→ The right people to know you exist
→ Trust built before the first meeting (so conversations start warm)
→ A steady stream of quality opportunities - clients, hires, partnerships, intros.

That’s where I come in.

I’m Stef - 56, dad, ex print factory MD - and I’ve had the Sunday-night stomach knot over payroll, tax, and staff more times than I care to remember.

I shut down a family business.
I burned out.
I started again.

So I don’t write “personal brand” content like a 23-year-old with a content calendar.

I help founders and operators become known and trusted by the right people - by fixing the two things most founders neglect:

1. their profile (so it reads like a clear sales page, not a job title)
2. their content (so they stay visible without living on LinkedIn)

What we do together: 
We get clear on who you want to be known by, and what you want to be known for. 
We rebuild your profile so it reads like a clear sales page, not a CV. 

Once a month, we do a call (or voice notes) - you talk, I listen. 

I turn your stories, opinions, wins, mistakes (real operator stuff) into 2–3 strong posts a week, in your voice.

Behind the scenes, we build the right network and start real conversations - without spam.

Most weeks, your input is about 15 minutes: approve posts, reply to a few comments/DMs, and get back to running the business.
No drama.
No gimmicks.
No AI cut-and-paste waffle.

Just steady visibility and a grown-up pipeline.

→ If you’re a founder/operator in your 40s or 50s and you want LinkedIn to quietly produce more warm conversations and opportunities, message me the word ADULT and I’ll review your profile and send a free personalised strategy report showing what a simple 90-day plan could look like for you.

Director & Founder - Personal Branding Agency

Personal Branding helps your grow your business...

We all know people buy people.

A strong personal brand helps you build an audience of potential clients.

Builds trust with those people to increase the chances of them becoming clients.

It builds familiarity as a steady flow of quality continent helps you remain omnipresent and become the "Go-To" company in your niche!

We keep it simple for you.

No long term contracts.

A simple monthly fee with clarity on what we do.

Most people don't have time to post consistently on LinkedIn...

Never mind follow up with people who engage with your content.

That's why we do it for you!

If you want to:-

👉🏻 Build an audience of prospects
👉🏻 Generate more inbound leads
👉🏻 Become a recognised leader in your industry and niche
👉🏻 Follow up and build relationships with that audience so you increase your leads and conversions!

We can help!

Lets have a quick chat to make sure this is right for your business!

Drop us a DM here or find more info via our website 👉🏻www.marketing-for-business.com

At 56, I never thought I'd have...

→ A 7-figure ghostwriting empire
→ 500k LinkedIn followers
→ A bestselling book about "crushing LinkedIn"
→ A course selling for £5,997
→ Gary Vee's mobile number





And I was right!!




I've got 12 great clients, a business that works, and I write posts in my gym kit in my home office most mornings and in coffee shops in the afternoon.

I work when I want, where I want and with who I want.

Turns out that's the actual win!

LinkedIn Growth Partner for Founders & Operators (men in their 40s–50s) | Profile updated + content ghostwritten in your voice | Become known and trusted by the right people in 15 minutes a week

Stefan Boyle, Linkedin growth partner for founders and CEO's

Most founders can’t write their own LinkedIn content.

Not because they’re bad writers.

Because they’re too close to their own story.


Ask a founder: “What did you learn last year?”

They may say something like…

“The importance of good systems.”

Generic. 
Forgettable.
Let’s be honest… Dull!!

But dig deeper…

They spent 3 months fighting fires when a key person left.

Lost a client.

Nearly lost another.

Had to step back into a role they’d delegated 2 years ago.

It was hell.

Now THAT is the story.

Not “the importance of good systems.”

The moment they realised they’d built a house of cards.

But they won’t write that.

To them, it’s just “the messy bit before we sorted it out.”

They don’t see it as content.

This happens constantly.

Founders dismiss incredible stories as “just what happened.”

They think people want the polished version.

The lesson. 
The framework.

But really, people want the truth.
Honesty.
The reality!

The bit before you had it figured out.
That’s what connects.

And that’s why founders can’t do this themselves.

They’re filtering out all the good stuff.
The human stuff.
The trust-building stuff.

They think “nobody wants to hear that.”

When actually… that’s the ONLY thing people want.

The best content comes from someone who can hear “we had a systems problem” and ask:

“Tell me about the moment you realised it was broken.”

That question unlocks everything.

But you can’t ask it of yourself.

You’re too busy trying to sound professional.

You’re pretending it’s all fruit salad.

When really, we know sometimes…

It’s wine!!


Have you ever tried to write about your business and genuinely not known what to say?

Stefan Boyle, LinkedIn growth partner for founders and ceos

My dad started a print business in our garden shed in 1970.


There wasn't such a term as "side hustle" then...

But I guess that's what it was as he worked for a company during the day and built the business from scratch on evenings and weekends until he could go all in!

What began as that side hustle became a £multi million group of companies based in Watford.

At one point, Watford was the biggest print town in the UK and the second largest in Europe.

I was around it constantly.
I loved it!!

Before school, after school, weekends, holidays.
If something needed doing, I was doing it.

Cleaning. 
Floor sweeping. 
Packing boxes. 
Loading machines.
Drain unblocking.

Yes, that was as grim as it sounds!

But my Dad made sure I was put through my paces and showed I wasn't above doing anything!

I got that.

And wanted to prove my worth and not be the stereotype of the "son of the boss" who have known to be spoilt brats!!

I worked through every department.
Did all the hours I could!

Pre press. 
Print room. 
Finishing. 
Production. 
Estimating. 
Client services. 
Sales.

Eventually, I became MD.

After some years, I bought the business from my dad.

So when I say I understand what it is like to run a business, I mean it.

I have built teams. 
Signed cheques I was not sure I could cover. 
Spent £millions on machines.
Hired and fired.
Stayed awake wondering how we would deliver on something we promised.
Made the hard calls. 
Got it right sometimes. 
Got it wrong plenty.

Sales was not a side role.

It was central.

I never hid behind a desk.

I stayed hands on with clients because that is the heart of any business.

And honestly?

I loved it - still do!

Selling is just helping people make good decisions.

That is what I have always tried to do.

So no, I am not some kid who suddenly decided they want to work with CEOs without knowing what it is like to be one.

I have lived it. Breathed it.

The pressure. 
The moments you think, "What now?"

That is why I do not tolerate shallow advice from people who have never carried weight.

And that is why founders trust me as their ghostwriter. 
I have walked in their shoes.
It really makes a difference!

taplio

The Battle

James Caldecott

Stefan Boyle

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taplio

The Battle

James Caldecott

Stefan Boyle

Followers

Posts

Engagements

Likes

Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Stefan Boyle's LinkedIn Performance

Ready to grow your LinkedIn presence?

Performance ScoreStefan Boyle's LinkedIn Performance