Orange Juice

We empower the next generation of iconic e-commerce brands to achieve profitable growth by supporting our partners with forecasting, demand planning, financial management, media buying, CRM strategy and creative strategy.

Founding Partner

Gianni Brands

Through Gianni Brands, I advise 8 & 9 figure Ecommerce-focused retail brands to scale profitably.

Owner

Ink Rebel

Ink Rebel creates artist-designed, 100% natural, temporary tattoos that last 1-2 weeks, fading as the top layer of the skin naturally regenerates. Ink rebel tattoos both functions as a way to temporarily express a sense identity in a moment, to test out positioning and style of permanent tattoo ideas before a life-long commitment... or just because it is a lot of fun.

Visit us at https://inkrebel.com/

Owner & Chairman

LAYERED

External Advisor

JUNIPER

Juniper is a Swedish design company of premium home essentials inspired by the unparalleled experience at a secluded luxury boutique hotel. 

Visit us at https://jun-per.com/

Co-Founder & Chairman

Porobic Group

Porobic Group is an eCommerce Growth Agency that scales D2C brands by partnering on growth hacking across all domains relevant to customer acquisition and retention.

Senior Partner

Business Sweden

Business Sweden provides business development services with the unique mandate to help Swedish companies grow global sales and international companies to invest and expand in Sweden. 

My responsibility is to support our consulting organization across the U.S. in offering strategic advisory services to the roughly 2,000 Swedish companies that are already present in the U.S. as well as to those looking to enter the U.S. market. I lead the consumer products practice and head our advisory services across the Americas.

Head of New York

Nordic Innovation House - New York

Chairman

QVARTZ

QVARTZ has been acquired by Bain & Company. QVARTZ was a Nordic alternative in top-tier management consulting and grew to be the third largest strategy consultancy in the Nordics.

I worked on client engagements across the Nordics, the U.S., and Russia within primarily Retail, Life science, and Private Equity.

Engagement topics included:
- Strategy & Growth
- Go-to-market formulation
- Value proposition design & Innovation
- Commercial excellence & Pricing
- Strategic sourcing & Cost optimization

2019: Nominated Manager of the year - For my leadership ability during demanding projects
2016: Culture bearer of the year - For my role in building the company culture
2015: In-house award - For my contribution to building the Stockholm office

Manager

Thomson Reuters

Thomson Reuters is the world’s leading source of intelligent information for businesses and professionals. Combining industry expertise with innovative technology to deliver critical information to leading decision makers in the financial and risk, legal, tax and accounting, intellectual property and science and media markets, powered by the world's most trusted news organization.

Correspondent Macro Economics Desk

I have a strong track record of successfully leading teams on complex projects including both strategy formulation and execution. My primary functional areas are strategy development and transaction advisory. Consumer products and online oriented businesses are especially close to heart.

M: +1 312 975 40 54
E: jacob.ww@pm.me

Jacob Wibom Westerberg

E-commerce Growth Agency that scales D2C brands to 8 & 9 figures by partnering on Growth Hacking. When there is this special chemistry we also co-invest our own money and join for the long run. Put our money where our mouth is type of attitude. 

I don't usually brag but hey, we have kickstarted one of the fastest scaling Growth agencies in Sweden, working with some of Scandinavias fastest growing D2C brands and I am so damn proud of our team & partners. Actively looking for new talent, feel free to apply:

Media Buyer/Performance Marketer: https://bit.ly/3yuJgFe 
Viral Content Creator: Inbox
Top Influencer Manager: Inbox
LIA Application: Inbox something that surprises me 

We think big and move fast. We build stuff that breaks. Together we will crash the car to understand how fast it goes. Creativity backed by data. Marketing crafted with ingenuity. 
- We Accelerate Commerce. Welcome to Porobic Group & Experience Hypergrowth

*Ps. We’re always learning. Xo

Sr E-commerce Consultant & Founder *Currently Hiring E-com Talent*

Västerbottenssåpa AB

Tillverkar såpa på gammeldags vis utan onödiga kemikalier och transport av vatten för ett mer cirkulärt och hållbart alternativ

Investor & Ecommerce Advisor

Mockberg

ZacZess

Investor & Board member

Under Your Skin

- Purpose Driven Commerce #revolutioninabottle

I joined the team (Mom & Daughter) at UYS and accelerated this from close to 0SEK/month to 1M SEK/month in 4 months and bought into their vision right away. 

We are now heading towards average 6-7M SEK/month with mainly Facebook Ads & Influencer marketing mixed with amazing set of products that actually work, a genuine and true story and a company with PURPOSE.

Investor & Head of Growth

EcommerceHackers.se - Podden av Ehandelsnördar, för Ehandlare som vill växa fort & kostnadseffektivt

EcommerceHackers.se where Jorge Castro and myself talk EVERY WEEK about a hot topic in the world of e-commerce for marketing professionals.

We killed the podcast after 6 months but the episodes are still there for you to enjoy 🙌😎

Podcaster🎙️

Growth Convention

Was about to host Nordics largest Growth meetup at Waterfront in Stockholm for people to learn, discuss and help each other but then Corona happend so then we pivoted into a digital event in November 2020 with keynote speakers like Sean Ellis & Neil Patel hosted by yours Fedja Porobic for Q&A Sessions.  

Our digital event had a cap of 500 people and 497 showed up rating the event at an amazing 9.8/10 - True value no bullshit type of event.

Co-Founder & Event manager at GrowthConvention.com

Elly Pistol

Board member work together with JNE Invest and Renevatio in Elly's e-commerce growth during 2020.

Board Member

Desifer • Founder Institute

During my time at Desifer I have:
- Worked together with Odd Molly on #rapidexperimentation and Growth through multiple channels including Facebook ads, Influencer marketing and E-mail marketing
- Mentor at Desifer Growth Lab 
- Mentor at Founders Institute for startup entrepreneurs 
- Hosted several online webinars, offline workshops and performed growth assessments

Partner & Head of Growth

Improove

I was tasked to start and launch a new unit within the Improove Group where I was mostly operating alone managing all of our partners and making sure that Improove had a great partner network with the likes of Adobe Magento, Salesforce, Klarna, Adyen, Yotpo, Klaviyo, Klevu, Emarsys, Marketo, Nosto, Tradedoubler, AdRelevance, Pixel, Sales Manago, Funnel and Adtraction.

During my time as partner manager Improove won awards with Emarsys (newcomer of the year), Yotpo (Best e-commerce agency Europe), Sales Manago (Diamond partner) and some minor awards.

Head of Partnerships

I was tasked to set up a new unit within the Improove Group that focused on Growth instead of development/tech and where the goal was to work with both existing clients but also new business. I recruited and was head of at most 7 people in the Growth unit while we were signing new clients on monthly basis. We knew there was a real need for these type of e-commerce services but as I decided to move on I also passed this opportunity to Anneli Furustad. 

Improove Growth aims to help our E-commerce clients double their online revenue. 

Some Growth clients I've personally worked with: Gymgrossisten, Röhnisch, Lensway, Odd Molly, Autoexperten/KGK, Ilse Jacobsen and Mini Rodini to name a few.

Head of Growth

In my role at Improove I wear multiple hats and driving new business aswell as account management is a key role where I have sourced own enterprise and scale up leads from start to contract to delivery. 

I take huge pride in my sales delivery to make sure it generates real business value and I always follow up to ensure clients are happy. High client satisfaction trumps new business in my book.

Sales Executive

I help our clients double their revenue online, mainly by helping them with acquisition, conversion and loyalty. Among others, I am working with Paradox Interactive, Zound Industries, Granit, Rodebjer, IvyRevel, Zoo, Junkyard, Naty, Swedol, Mini Rodini, Röhnisch, Stenbolaget, ITAB and NameOn.

Senior Business Developer / Growth hacker

Lead investor in UnderYourSkin / Mockberg / ZacZess / VästerbottensSåpa & more 🚀 D2C Brands! | We accelerate e-commerce, welcome to 𝙋𝙤𝙧𝙤𝙗𝙞𝙘 𝙂𝙧𝙤𝙪𝙥 - 𝙏𝙝𝙚 𝙂𝙧𝙤𝙬𝙩𝙝 𝘾𝙤𝙢𝙥𝙖𝙣𝙮

Fedja is a true e-commerce entrepreneur with a growth hacking mindset and a passion for truly helping clients grow their business. 

When he was a kid his dad pushed him to try all kinds of sports, musical instruments and social activities but what he quickly learned was that he had no talent. Now fast forward 20 years and he has learned that hard work beats talent when talent doesn't work hard and people often tell him that he is am a man of execution, dedication and yes, hard work. 

With many years of hacking growth for both very large enterprises as well as small startups and his own e-commerce he is very passionate about the fact that projects should generate real business benefits. 

Fedja is a well oriented workshop facilitator, keynote speaker and guest lecturer. For bookings please use contact details below. Prior sessions include clients such as Gymgrossisten, Mini Rodini, Odd Molly, Autoexperten, Röhnisch, Lensway as well as well renowned schools like IHM Business School, Bergs Digital PR, Hyper Island, Stockholm Tekniska and collaborations with Google Nordics, AdRelevance, Yotpo, Emarsys, Magento Adobe and so on. 

For contact: 
Work e-mail at Porobic Group: fedja@porobicgroup.com
Private e-mail: info@fedjaporobic.com
Phone: +46 722 73 74 75

Keywords: Growth Hacking consultant, Leadership consultant, e-commerce director, Salesforce commerce cloud (Demandware), Adobe Magento, Shopify, management consultant, growth hacker, marketing automation, smart SEO, social commerce, business consultant, business development, e-commerce director, growth marketing. 

taplio

The Battle

Jacob Wibom Westerberg

Fedja Porobic 🚀 Growth

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