Jacob Statler

I turn dead B2B SaaS blogs into revenue in 90 days, done for you ➡️ Get a free content marketing playbook to rank for high-intent BOFU terms and show up in LLMs to attract ready-to-buy customers

Most B2B SaaS founders and marketing leaders tell me the same thing:

 ❌ They don’t have time to create high-quality content or build a real SEO strategy.
 ❌ Their blog MIGHT get traffic, but it’s not bringing in customers.
 ❌ They’ve been burned by freelancers who need micromanaging or agencies that deliver fluff.

So I created Stat Digital, my content marketing agency, to help B2B SaaS founders + marketing leaders turn their blogs and newsletters into predictable customer-generating machines.

Instead of publishing random content that doesn’t move the needle, we create blog posts and newsletters that:

➡️ Rank on Google + LLMs
➡️ Drive trial signups and demo requests
➡️ Build authority with your ICP
➡️ Support your sales team with conversion-focused content assets

Here’s how we do it:

Revamp-first → We start by revamping your stale content for fast wins.
BOFU-first → We create product-focused content that converts 1-9% of traffic into trials/demos.
Hands-off execution → You invest 1–8 hrs/month total (for reviews, SME interviews, or strategy alignment). We handle the rest.
Month-to-month pricing → No long-term contract necessary, just results-driven content.
 This means you can expect:

 ✅ A steady inbound pipeline of trial signups and demo requests
 ✅ ROI you can point to in 1–6 months (depending on if you have existing content)
 ✅ Confidence your marketing budget isn’t being wasted
 ✅ Growth that compounds — so you can reinvest and scale with less stress

 If you’re a B2B SaaS founder or marketing leader tired of content that doesn’t convert, let’s talk.

👉 I’ll build you a free content marketing playbook that gives you a roadmap to rank for the BOFU search terms you need (and show up in LLMs) to attract ready-to-buy customers. 

Book a call @ statdigital.io/work-with-us to claim your playbook.

CEO & Lead Strategist

Owner of Stat Digital, an SEO-focused content marketing agency for B2B businesses.

2 recent studies revealed what your content needs to dominate AI Search.

Hint: AI is more likely to cite freshly updated content that provides specific, detailed answers.

In this week's Content Detox:

🕒 Why fresh content keeps getting cited (and why stale pages slowly disappear, even if they used to rank)
🤖 How Ahrefs accidentally mapped how GEO really works by testing AI “misinformation”
🗞️ A few search + AI stories worth paying attention to

There are 2 things AI prefers for the content it sources: 1) It's fresh and relevant and... 2) It gives specific answers In this edition: 🕒 Fresh con

Open article: What AI + Search REALLY want by Jacob Statler • 1 min read

Ranking #1 is no longer enough.

In SERPs with AI summaries, users click traditional results roughly 8% of the time.

So… what’s your plan to show up in AI Search?

In this week's Content Detox, I share a simple 90-day SEO playbook for AI-driven search visibility.

Plus:

💸 The ideal SEO + PPC budget mix 
1️⃣ Brand mentions are becoming the # 1 SEO metric

And lots more!

What's your plan to show up in AI Search? There's now a clear path to dominating AI results in the zero-click search world. In this edition: 🧠 A 90-d

Open article: 90-day SEO playbook for AI Search domination by Jacob Statler • 1 min read

90-day SEO playbook for AI Search domination

Ever look at a competitor’s content and think, “How are they okay publishing this???”

That feeling is the AI ick.

As AI floods B2B feeds, anything that smells like generic, cost-cut, LLM-generated copy is starting to backfire. 

B2B buyers can tell. And when content feels cheap, it reflects on your brand.

In this week’s Content Detox, I break down:

🤢 Why “AI slop” is becoming a credibility problem in B2B
⚠️ Google’s warning against chunking content just to please LLMs
🗞️ What’s changing in AI search, YouTube, and buyer behavior

According to Google's long-term goal, GEO shouldn't have to exist. But that's not stopping marketers from trying to spam every GEO hack that pops up o

Open article: B2B has the AI ick by Jacob Statler • 1 min read



I only create impactful content. 
 
Most B2B content doesn’t fail because it’s bad. It fails because nobody cares.

Here’s the thing: people want better content.

It means interesting and straight to the point content.

60% of articles I wrote in the last 6 months of 2024  are ranking on page 1 for their primary keywords. 

I have created interesting and impactful content consistently for the past 5 years for B2B SaaS companies such as Inventory Planner by Sage, Hyperproof, Sage, Corporate Finance Institute and Extensiv. 

I create content that speaks louder than your competitors’ —and gets you noticed.

This means no fluff content that tells your leads what you do but also how you have done it for others like them and the results you achieved. 

How do I do this: 

✅ Develop pillar content that becomes the go-to resource for your industry, backed by deep research and thought leadership.
✅ Build a content ecosystem where blogs, and case studies all feed into a cohesive narrative.
✅ Craft content tailored to customer objections, answering "Why us?" at every decision point.
✅ Use competitor gap analysis to find and dominate unclaimed content opportunities.
✅ Use customer feedback loops to refine messaging and ensure content reflects true user pain points and aspirations.
✅ Breath life into old content using my content resuscitation ninja skills. 

Results I have achieved: 

I was part of the content team that helped Extensiv (an omnichannel fulfillment company) increase organic traffic by 38.8% over a period of six months.
 
I was part of a team that helped Growrk Remote (an ITaas) increase website traffic by 60% and a 13.7% rise in product users in 6 months. 

Why choose me?

In today’s vast sea of content, you need more than just visibility—you need impact. I bring a unique blend of SEO expertise, content marketing strategies, and storytelling skills that ensure your content not only reaches but also resonates with your target audience.

Book a free strategy call with me or send me a message to explore how I can help your business tell its story, engage its audience, and turn clicks to customers.

💌 aigbinijennica@gmail.com


Jennifer Aigbini

Guess who made it on the list of top 100 marketers to watch out for? 

ME!

On this auspicious occasion, I want to dedicate this to my family, my teachers, my friends and every other person who has ever believed in me. 

I also want to dedicate this to every single one of you, who are connected and following me for some weird reason.  

This is the honour of my life. 

To my math teacher in secondary school who said I will not amount to much because I particularly sucked at quadratic equations, jokes on you! Look at me, I am one inch away from getting on Forbes 30 under 30 and maybe ending up in prison. 

*Removes clown face*

But more seriously, I’m immensely proud to be on a list with so many incredibly talented people, all adding and advancing marketing one way or the other. 

It feels more surreal, as I see the industry with a new energy after AI tried and FAILED to do what we do so brilliantly. 

Thank you to Fab Giovanetti, and the rest of the Alt Marketing School community for finding me worthy! 

It’s amazing to be listed alongside so many brilliant marketers such as Michael Gegg and Victory Umurhurhu who were the first people to alert me as I missed the email. Congratulations to both of you, also. 

I'll remember this for life and I am sending my mom this picture so she can hang it on her wall.

Here’s the full list: https://lnkd.in/epN5KeRx

Long-form writer for B2B SaaS & Tech companies within supply chain management, finance and logistics.

taplio

The Battle

Jacob Statler

Jennifer Aigbini

Followers

Posts

Engagements

Likes

Performance ScoreJacob Statler's LinkedIn Performance

Performance ScoreJennifer Aigbini's LinkedIn Performance

Ready to grow your LinkedIn presence?

taplio

The Battle

Jacob Statler

Jennifer Aigbini

Followers

Posts

Engagements

Likes

Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Jacob Statler's LinkedIn Performance

Performance ScoreJennifer Aigbini's LinkedIn Performance

Ready to grow your LinkedIn presence?

Performance ScoreJacob Statler's LinkedIn Performance