Brand Strategy & Marketing Consultant | Founder @ ie. | Fractional CMO | Podcast Host @ The Marketing Meeting

Hello, welcome to my page.

I’m the founder of a New York-based brand boutique guiding brands through growth since 2018. I work with B2B and B2C companies that need strategic marketing leadership, brand clarity, or structure. 

My work focuses on three core areas:

1. Strategy — Brand positioning, customer segmentation, messaging, and marketing roadmaps
2. Brand Design — Partnering with top creative talent to bring the brand to life visually
3. Marketing Leadership — Consulting / Fractional CMO services, team guidance, and agency oversight

I also host The Marketing Meeting, a podcast where I interview founders, CEOs, and marketing leaders to explore how brands are built and scaled.

Other things you may not know about me:
- An avid book reader. Hardcover only, never digital.
- I tend to solve tougher business problems 80% of the time while swimming, 20% while walking.
- Obsessed with Nordic interior design.
- A fan of monochrome colors and single-origin pour-over coffee. :)

Itir Eraslan

TEC Studios

Audio and Video production, technical and creative writing expert with more than 25 years of translation services to MNCs, I specialize in business negotiations, conferences, legal issues and litigation.

Director of Production/Top Voice

FBCC Chinese Academies

Administrator/Educator

Wilcrest Physical Therapy Clinic 

Entrepreneur's Organization-Shanghai

Chapter Manager

UGS Inc. China Office

Chief Representative

UGS Inc.

Import Director

Hyatt Regency Houston

Assistant to Controller

East-Asia Group Holding Co., Ltd.

Import Specialist/Import Manager

The FREELance Communicator 🐇💫♏️🇺🇸🇨🇳Angel Writer |Devil Thinker |Peace Maker |Culture Advocate

She is ...
🎙️ Voice of Business
🎤 audiobook narrator
✍️ enthusiastic writer
📑 linguist

She loves every job she did and put all her heart into it whenever possible. 

An asset to her clients, a friend to her colleagues and a team player. She is a resilient partner, and faithful workaholic who always delivers results! 

Tracy J. C.

taplio

The Battle

Itir Eraslan

Tracy J. C.

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