Isobel Cowell

Head of Social @Kurogo | Creating Thought Leaders Through Personal Branding | Founder of Dear Future Marketer | LinkedIn Top Voice: Next Gen

Building engaged communities in-house at fashion and beauty brands.

Hi, I'm Isobel, Social Media Manager at Tropic Skincare.

At 21, I joined a personal branding start-up as 1 of 3 full-time employees. 6 months in, we'd grown to 8 and I was quickly promoted to Head of Social, growing our clients brands whilst managing my incredible team of content writers and account managers.

But as much as I loved start-up life, fashion and beauty was my calling.

I joined a growing luxury fashion reseller as Social Media Lead, leading the strategy and content for an audience of over 2 million on TikTok, and 600K on Instagram, averaging 1 million views on TikTok weekly. I also assisted in the launch of the #1 TikTok Live Shop in the UK, hosting and moderating shows weekly.

I now work at a growing luxury beauty brand, leading the strategy on all social platforms, working amongst an incredible brand team of 25 to bring the brand vision to life.

So follow along for all things career growth, and fashion and beauty marketing insights.

Founder

An Instagram page teaching you how to grow your personal brands and LinkedIn accounts

The Home Depot

Closing Manager on Duty collaborating with associates, vendors and customers to provide a safe, friendly and efficient experience for everyone.  
•	Partnered to transform a safety to focus store to achieving 385 days safe.
•	Delivered $25M+ sales and top comp percentages while navigating an ever-changing pandemic retail environment.
•	Developed high functioning teams and associates, promoting several to leadership positions.
•	Challenged myself to face fears and develop new skills and abilities for the betterment of myself and the business.

Customer Experience Manager

Department Supervisor

Cleanstart Commercial Cleaning

•	Spearheaded exceptional service standards as liaison between clients and cleaners, keeping clear lines of communication, setting standards, inspecting results then celebrating successes or correcting opportunities.
•	Delivered enhanced training, inventory control, purchasing and distribution networks to improve efficiency and effectiveness.
•	Led hiring, training and follow up efforts throughout the South Sound region.

General Manager

Target

•	Implemented strategy, training .and rollout for Target's new Grocery Operating Model.
•	Led Company #1 Pet Department ($3M/yr. sales) and #7 Café ($1.5M/yr sales) to consistent double-digit comps over a four year period.
•	Cultivated high functioning teams and individuals, promoting several to leadership roles.
•	Enhanced ordering and purchasing systems to ensure consistent supply and production for a remote island location.
•	Motivated team to deliver consistently exceptional service results, tops in the district.

Team Lead

Starbucks Coffee Company

•	Crafted and launched a coffee tasting program to efficiently and effectively grow the product knowledge of partners and customers.
•	Cultivated a customer focus and food safety culture to deliver consistently exceptional results.
•	Spearheaded regular cleaning, maintenance and ordering routines to reduce costs and remain in stock.

Shift Supervisor

Pacific Sunwear

•	Served as District Training Store Manager, mentoring new Store Managers and High Potential Assistants before promotion.
•	Developed and promoted 20+ hourly associates to Assistant and Store Manager positions.
•	Motivated multiple underperforming stores to positive sales comps over the span of more than four years.
•	Managed store hiring, training, merchandising, inventory control and shipping/receiving processes.

Store Manager

FootAction USA

Assistant Manager

As a Customer Experience Manager at The Home Depot, I apply my extensive retail knowledge and operational skills to manage various aspects of store performance and customer service. With over 20 years of experience in store management roles, I have developed a keen understanding of the home improvement industry and the needs and expectations of our customers.

My role involves overseeing the cashiering, merchandising, and service departments, as well as serving as the Manager on Duty for the entire store. I am committed to creating a positive and memorable shopping experience for every customer, and to empowering and motivating our staff to achieve their goals and deliver excellent service. I have successfully implemented processes and systems to improve customer satisfaction and retention, inventory management and control, and employee training and development, resulting in increased sales, profitability, and loyalty. I am passionate about fostering a culture of excellence, teamwork, and innovation at The Home Depot, and contributing to its growth and success.

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The Battle

Isobel Cowell

DiRon Van Wagner

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