eBrandBuilders

eBrandBuilders, a Brand Consultancy company, was born – to be a conduit for knowledge transfer. 

We want you to achieve 3 things from our partnership:
1. For you to have a complete but memorable branding framework to develop your brand from inspiration to launch
2. For you to have a detailed brand model that differentiates you from competitors 
3. For you to have specific execution steps  to set and then grow your brand into a seven to nine figure businesses

And we achieve this by:
1. Leveraging our deep expertise with our teams engagements with brands such as Amazon, Starbucks, Porsche and Unilever
2. Conducting weekly brand breakdowns of world-class brands from Lululemon to Lego
3. Designing a a 7 week intensive, coaching program, based on our proprietary methodology
4. Providing free access to most of our content through LinkedIn, TikTok and YouTube

Founder

Author of CHECKOUT | The Step-by-Step, 7C Method to Build a Dominant Ecommerce Brand

RankMyAgent.com

Responsible for the client acquisition, developing partnerships, and enhancing product offering.

Chief Marketing Officer

Avera Inc.

Conceptualized, Developed, and Executing upon multiple online properties in the diverse realm of  Health & Beauty and Real Estate. Leveraging deep corporate marketing exposure to create strong brands in the online consumer space. Managing a core team of individuals including web developers, graphic designers, content writers, and suppliers to run a lean and efficient operation. Strong expertise in all online marketing initiatives, SMM, SEO, advertising, content creation, and monetization.

Skills: Digital Strategy, Brand Development, and Online Marketing.

Chubb

Progressed ACE insurance offerings in the affinity market through brokering partnerships  with Financial Institutions, Retailers, Credit Unions, and Telecoms.

Vice President, Affinity

Desjardins Financial Security

Formulated the overall strategy and thereafter led the overall business development efforts of marketing DFS's credit and direct insurance products to the Financial Institutions, Affinity Players and Credit Unions. Led the pitch of DFS' s insurance offering to potential clients. Prospected and developed partnerships to drive new product development, business results and contributed to generating profitable top line growth. Managed key existing account relationships.

Skills:
Business Development, New Product Development, Strategic Planning, Insurance Marketing, Client Management, Relationship Management, General Management.

Regional Vice President, Business Development

Canadian Tire Financial Services

Appointed to develop, execute, and implement  a comprehensive Digital Strategy for CTFS’ core SBU’s of Retail Banking, Credit Cards, and Insurance services. Developed of a comprehensive growth (core) & diversified strategy (new product development) for the Insurance, Warranty, and Memberships Services division. Constructed a suite of “Identity & Fraud Protection” products. Designed an enterprise-wide category Warranty concept for 470 Canadian Tire retail stores. 

Skills:
Strategic Planning, Brand Development, Product Development, Insurance Marketing, Online Marketing, B2C Marketing, General Management.

Insurance Strategy + Internet Strategy Roles

ICICI Bank Canada

Spearheaded the launch of ICICI Brand in Canada and devised the overall marketing strategy for ICICI Bank. Developed a range of innovative retail banking products including a high rate savings account, GIC’s, and mortgages. Being a start-up opportunity, oversaw complete marketing campaigns and managed relationships with external vendors.

Skills:
Strategic Planning, General Management, Brand Development, Retail Banking Marketing, New Product Development.

Head, Marketing & Public Affairs

Citi

Assisted in the execution of the Live Richly brand in Canada. Implemented marketing plans and programs for Citi MasterCard products. Identified, analyzed and evaluated customer credit card usage behavior and competitive forces for new business-building prospects.

Skills:
Credit Card Marketing, Brand Development, Product Development, General Management, B2C Marketing, Revenue Enhancement.

Assistant Vice President

I deconstruct world-class brands to help build your brand. ✈️ Chief Brander @ eBrandBuilders | 📘 Amazon Best Seller | 🎙️  Host @ eBrandCast

Hi! I am Neil, founder of eBrandBuilders (eBB) with a mission to help young but successful companies into beloved brands.

After completing a BComm and an Ivey MBA in eLeadership, I progressed through the corporate ranks – worked on the Live Richly brand for Citibank, launched the ICICI Brand in Canada, managed a $100M insurance portfolio for Canadian Tire Financial Services, and extended the Desjardins banking brand nationally.

In 2012, I resigned to forge my own path in eCommerce. And quickly failed. Twice. It was then I reached back into my roots, and rigorously applied my corporate branding experience to analyze the top 200 DTC brands. 

From this, I distilled the 7C’s of branding, a process that helped me launch 3 DTC businesses in the health beauty space and had a bonafide exit.  

WHAT PEOPLE ARE SAYING ABOUT OUR BRANDING PROCESS:
🔷 "It gives you the tools you will need to dig deep and create an authentic brand that will stand out and stand the test of time”
🔷 "A tour de force on building ecommerce business(es) in the 2020s"
🔷 "In a space that can sometimes feel saturated where you see the same material from one person to another this was rare and brilliant"
🔷 "As an eCommerce consultant, I gained a much better understanding of how to convey the value of more intentional branding to clients!!!"

The exit further formed the cornerstone of my next venture, eBrandBuilders - where my mission is to deconstruct world class brands to help build your brand step-by-step. 

eBrandBuilders is for you if you are a:

◾ Product hustler. Day to day, you’re absorbed in chasing the magic-bullet solutions toted by gurus online
◾ New business owner. And want to build a solid foundation from the start
◾ Brick-and-mortar brand leader. You’d like to emulate the success of newer entrants into your space
◾ Go-getter. You crave the education, direction, and support to build a highly successful DTC business

Today with eBrandBuilders, I offer help in one of these ways:

➡️ Buy my book Checkout: The Step-by-Step Method to Build a Brand @ ebrandbook.com
➡️ Subscribe to my Free 2X Weekly Newsletter @ ebrandbreakdowns.com
➡️ Watch my 7C Masterclass with one of our clients @ ebrandclass.com
➡️ Book a 1:1 Coaching Call with me @ ebrandcall.com

Neil Verma

• Conduct Executive level workshops to understand the Brand from Client's perspective.
• Performing detailed market research to identify the opportunities and challenges.
• Discussing the insights of the research with the key stakeholders to define the future their roadmap. 
• Establish the Vision, Mission and larger than life Brand Purpose.
• Research the market and competitors to carve a Brand Positioning.
• Flesh out the Brand voice and Personality that appeals to the target market.
• Align the leadership team with the Brand Story.
• Establish the look and feel of the brand across various touch points.

Brand Strategist

• https://dribbble.com/ksudhaudupa

Thorough understanding of Client Business model and target audience through Client Workshops.
• Understanding the Client requirements and expectations for Branding/Rebranding.
• Researching more about the ideal customers and all the stake holders.
• In-depth analysis of competitors, their products, target market, their design system, market trends.
• Designing and presenting the Clients with possible design approaches through Stylescapes.
• Finalizing a design direction, prototyping and executing potential Logo designs.
• Detailed Client presentation along with real world mockups and Design details.
• Designing and Developing Brand Style Guide and other essential Design collaterals.
• Walking the client through the Brand System with further tips.
• Prepping and handing over all the relevant folders and files with proper nomenclature.

Brand Identity Designer

Freelance 3D Designer / Graphic Designer

• Strong understanding of Adobe Suite, mainly Illustrator and Photoshop. 
• Good knowledge of Design principles, Colors, Shapes and Typography. 
• Understanding and Designing to match the Brand personality and target market.
• Experience in designing Brand Identity, Brand Style guide, Pitch Deck, Corporate profile, media kit, Digital and print marketing materials and stationery.

http://www.youtube.com/watch?v=kFCIm0Yrtk8

http://www.youtube.com/watch?v=W20ZbjntaB4

2D / 3D Freelance Graphic Designer

The Pixals

Worked as the 3D Lighting Artist, using softwares like Autodesk Maya, Photoshop and plugins such as Mental ray and Furryball.

The job mainly required the lighting of realistic looking characters to match up with the real world background with photographic accuracy. I also did modelling and texturing of environmental props to be placed around the scene.

Lighting Artist

2D / 3D freelance Graphic Designer.

Frameboxx Animation & Visual Effects

Learnt 2D and 3D softwares like Photoshop and Maya. Had a chance to learn all the aspects like modelling, texturing, lighting, rigging and animating of 3D Animation. Took up specialization course in Lighting and Texturing.

Student

TATA Consultancy Services Ltd

Part of the Development team, working in the back end, developing interfaces.
Chief reviewer of Quality Standards for all the components to be moved to production.

Asistant Software Engineer

Brand Strategy and Design | Build a strong brand that your customers trust, through Strategy and Story telling

Building a Brand is like raising a kid. It requires unilateral focus and congruent efforts from multiple stakeholders.

What happens when the values and vision of the partners doesn't align? The kid still grows. ;)
But does it hold true to your business? 

What should people say/think of your brand when it is long gone? Were you one among the many who came and went? Or were you different?

What are the stories you want to share with your customers? What challenges you help them to overcome? How do you show that you care for your customers? 

Who cares? I do.

I help companies to define their Brand DNA, Brand Story and positioning Strategy. I collaborate with the organizations to help them build the Brand voice and Visual design system that is relatable and memorable.

I have 8+ years of experience as freelance Graphic designer, Brand Identity designer and 2+ years of experience as Brand Strategist.

taplio

The Battle

Neil Verma

Sudha udupa

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