Contract

Project Manager & ML Engineer

ThirdAI Lab

ML Consultant

Upwork

• Analyzed campaign and sales data to uncover insights that drove a 15% increase in lead conversions across B2B clients.

• Created interactive dashboards and visual reports using Excel and Tableau, enabling stakeholders to track KPIs in real-time.

• Collaborated with marketing and product teams to optimize funnels using data-backed segmentation and targeting strategies.

• Conducted competitive and customer behavior analysis to inform product positioning and go-to-market decisions.

• Translated raw data into actionable strategies - blending business logic with data interpretation for measurable impact

Business Analyst

Integrated Web Solutions

• Built and deployed lightweight ML models using Python (scikit-learn) to power user behavior predictions and content recommendations.

• Integrated models into production via Flask APIs, improving personalization and automation within client-facing web platforms.

• Enhanced web performance and responsiveness using JavaScript, PHP, and MySQL, leading to a 20% speed boost.

• Delivered clean, mobile-friendly UI/UX with HTML5/CSS3, optimizing user engagement across devices.

Machine Learning Engineer

NITI Aayog

Contributed to a government case study by delivering data-driven insights on revenue vs. expenditure patterns across Indian states.

Key Contributions:
• Automated public data collection using Python (Selenium, BeautifulSoup)

• Analyzed & visualized key disparities in services using Pandas, Seaborn & Matplotlib
• Applied statistical techniques (T-Test, ANOVA, etc.) via R and Excel

• Built interactive dashboards in Tableau that aided strategic policy decisions

Data Analyst

entGalaxy

Built and led a performance-driven digital agency that delivered tailored growth strategies for startups and SMEs across domains.

What we did:
• Growth-focused campaigns (PPC, SEO, Social Media)
• Scalable website development (WordPress, Shopify)
• Conversion-oriented content & visual strategy

Key Achievements:
• Drove a 30%+ increase in leads and 25% revenue growth for top clients
• Scaled a lean team of 10+ to deliver results in fast-paced, competitive markets

CEO/Co-founder

✔ I’ve hit the max (30K) connection limit on LinkedIn - feel free to follow if you're into scalable AI, GenAI, or real-world ML.

I’m an AI/ML engineer building intelligent systems that move beyond prototypes - systems that scale, adapt, and perform under real-world constraints.

✔ I work across LLMs, GenAI, and agentic AI, with a focus on:
• Scalable system design
• Data-centric ML workflows
• Reliable, automated MLOps pipelines

✔ I care about clean data, clean deployments, and building things that actually work.

➤ If you're working on something ambitious in AI - Let’s connect.

Arpit Singh

Janet Lee Johnson

Strategic Marketing Consultant

AI Governance Group

At AIGG, we're building strategic initiatives to support the safe adoption of AI technologies in organizations of all sizes. With a team of experts from diverse backgrounds, including anthropologists, attorneys, and business leaders, we provide AI literacy education, workshops, compliance, and risk management support. Through our unique approach that combines the deep knowledge and understanding of AI for business use with the "Humane Technology" movement, we ensure organizations are well prepared to successfully navigate the challenges and harness the benefits of AI.

Protect your employees, your Intellectual Property, your brand and your organizations as we adopt genAI tools with good governance, great playbooks, guidelines and bespoke AI readiness strategies.

Founding Member

AI Governance Group, O'Johnson Partners 2.0

I've always described myself as a technologist for marketers and a marketer for technologists. I've often served as a bridge between people and platforms, programs and promotions. I've held positions in many organizations (both as a consultant and as an employee) as a marketing strategist and marketing leader highly experienced in generating business results through integrated, omni-channel lead generation, thought leadership and awareness campaigns. 

My passion today is supporting businesses on their journeys to safe AI adoption work. Like I did during the social media transformation, I have deep experience in supporting teams through times of change. 
Over time serving companies and clients, I've been fortunate to have developed and shared an expertise in developing marketing strategies and leveraging technology and best practices with global and national B2B, B2C and DTC organizations. Leading and supporting marketing efforts by:

► Creating agile content marketing initiatives for building awareness, engagement, thought leadership

► Building team competencies in authenticity, transparency and ethical social media activities 

► Strategically combining a company's social, local, mobile and digital marketing and public relations initiatives to improve SEO, SEM, awareness and 'find-ability' online 

► Providing interim leadership support as leadership roles transition in organizations - often saving them money and time along the way

I'll hit the ground running with empathy, experience and trust. And I'm fortunate to have served organizations in the edtech, technology, healthcare, retail, and financial services markets. 

How might I help you? 

Competencies include: AI Governance, Global Brand Management, GTM Strategies, Content Marketing Strategies, Channel Marketing, P&L Management, SEO, SEM, Social Media, Influencer Marketing, PR Strategies, Marketing Team Assessments, Agency Assessments, Digital Strategies, Positioning, Messaging, Strategic Planning

Executive Consultant - AI Governance and Marketing 

Portland State University’s Center for Executive and Professional Education (CEPE)

Summary:
Experienced online instructor specializing in Public Relations and Professional Communications, and in teaching business professionals about new technologies around AI, especially generative AI. Demonstrated success in developing strategic PR plans and delivering effective communication strategies. Also experienced in teaching adults on building impactful LinkedIn profiles for career transitions. 

Responsibilities:
- Directed and taught online classes in Public Relations and Essentials of Professional Communications.
- Developed inaugural course on Navigating the AI Landscape - an Introduction for Professionals. 
- Created curriculum and lesson plans for both courses, ensuring comprehensive coverage of key topics.
- Implemented innovative teaching methods to engage students and promote active learning.
- Provided timely feedback and guidance on assignments, fostering student growth and success.

Achievements:
- Developed a highly effective PR plan template that resulted in significant cost savings for clients.
- Received positive feedback from students for delivering practical insights and industry best practices in Public Relations.
- Recognized as an expert in LinkedIn profile building through the successful delivery of free workshops for adult learners.

Tech-stack/Tools:
- Online teaching platforms
- Learning management systems
- Presentation software

Keywords: Public Relations, Strategic PR Plan, Professional Communications, AI Technologies for Business Professionals, Online Instructor, Curriculum Development, Student Engagement, Cost Savings, Interactive Learning Activities, LinkedIn Profile Building, Adult Education

Adjunct Professor

Charter School Capital, Inc.

Serving as CGO and CMO for Charter School Capital, I led the transformation of the brand into a premiere, trusted partner for charter school leaders, helping them fill their classrooms, find forever homes, and secure the money they need to thrive. I was an active member of the Executive Committee, Leadership Team, and Funding Committee, and at one point I led both Client Services and Marketing teams through a period of rapid change. At CSC, I was able to: 

► Serve as GM of successful Enrollment Marketing line of business, where we grew our impact within three years to serve more than 90 charter schools around the country 

► Reposition the brand to a trusted, helpful partner for charter school leaders, with a content marketing strategy delivering essential information to schools, and bringing high quality leads into the org

► Build internal bridges across the complex organization to better support both our employees and our clients

I was very proud to have served some of the millions of charter school students during my tenure.

Chief Growth Officer

O'Johnson Partners

I created marketing strategies and social media / digital marketing best practices to accelerate business results for clients, including:
► Act-On Software (Integrated Launch Strategy and Agile Marketing)
► Hickory Farms (Digital Marketing Strategies, Marketing Team Alignment)
► Redbox (Interim Digital Marketing Leadership - SEO, SEM, Social Media) 
► Dreambox Learning (Marketing Assessment and Strategy)
► NWEA (Executive Team Offsite Facilitation)
► US Tennis Association - Northwest Region (Digital Marketing Assessment and Strategy)
► Sur la Table (Social Media Training)
► Hanna Anderssen (Social Media Training)
► Urban Airship (Lead Generation Projects)
► ViewPoint Construction Software (Marketing Team Training)
► Compli (Digital Marketing Assessment and Coaching)
► SellerActive (Digital Marketing Assessment and Coaching)
► inDinero (Demand Gen Assessment, Sales Alignment and Coaching)

Mambo Media, Inc.

Executive team member of digital marketing firm Mambo Media, helping lead Mambo's Marketing Automation programs, and bringing a client-centric approach to modern marketing channels. From Omnichannel strategies to Millennial marketing programs, Mambo help clients grow and modernize in today’s increasingly digital and highly-dynamic business environment. Mambo is a full-service marketing agency with a decidedly business-centric approach with award-winning programs including website development, social media and search strategies, inbound lead generation and marketing automation programs. 
Services include:
►        Marketing Automation
►        Lead generation programs
►        Search marketing
►       Social Media
►       Website Development and User Experience
►       Outsourced Marketing Services

Puppet, Inc.

I led the marketing communications and marketing operations teams at Puppet during a time of great change in the organization. During my time at Puppet, I hired new marketing talent, decentralized decision-making responsibilities, defined brand guidelines, re-established trust with the sales team and refactored the funnel to support sales efficiencies and improved marketing metrics.

VP Marketing Communications (Interim)

AI Governance and Ethics Pioneer

As the founder of the AI Governance Group, I am dedicated to ensuring the responsible deployment of artificial intelligence (AI) technologies. With a deep understanding of the ethical implications and potential risks associated with AI, our mission is to protect employees, intellectual property (IP), and organizational reputations from the unintended consequences of unchecked AI adoption.

While my career has spanned various roles, including serving as a Chief Marketing Officer (CMO) and Chief Growth Officer (CGO) roles for Fortune 100 companies, mid-size organizations, and growth companies across industries like education technology (edtech), financial services, real estate, and technology, my true passion lies in the intersection of technology, ethics and risk management.

Safely Navigating the AI Landscape

I have always been fascinated by the transformative power of technology, particularly AI, and its ability to reshape industries and societies. However, I recognize the need for a balanced approach that prioritizes ethical considerations and safeguards against potential misuse or unintended consequences.

Through the AI Governance Group, I work closely with organizations to develop and implement robust governance frameworks, ensuring that AI systems are designed, deployed, and monitored in a responsible and transparent manner. By fostering a culture of accountability and ethical decision-making, we can harness the full potential of AI while mitigating risks and protecting stakeholders.

Expertise and Impact

My experience has spanned strategic marketing, sales enablement, go-to-market strategies, agile content marketing, market research and analysis, brand development, marketing communications, demand generation, account-based marketing (ABM), direct marketing, social media strategies, public relations strategies, marketing automation, customer relationship management (CRM), and customer experience (CX).

Today, I believe my true impact lies in my ability to bridge the gap between technology and ethics, ensuring that AI systems are developed and deployed in a manner that respects human rights, promotes transparency, and upholds the highest standards of ethical conduct.

Commitment to Responsible AI

Through education, advocacy, and collaboration with industry leaders, policymakers, and academic institutions, I strive to shape a future where AI is a trusted and beneficial technology that enhances our lives while respecting our values and protecting our rights.

taplio

The Battle

Arpit Singh

Janet Lee Johnson

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