Engel & Völkers Dubai

Marketing Team Lead

PIXL

Managed and executed AED 2M+ budget digital campaigns, delivering 10k+ real estate leads. Led SEO projects and branding campaigns for enhanced online visibility, resulting in 30% higher organic traffic and a 25% boost in brand recognition.
Orchestrated captivating multichannel campaigns, achieving a 20% increase in client engagement and a 15% surge in ROI. Navigated diverse markets, securing a 95% client satisfaction rate and 40% revenue growth.
Navigated the competitive UAE Ecommerce market, achieving 50% sales growth. Generated exceptional 7X ROI with AED 3,000 budget, showcasing an in-depth grasp of micro-targeting and conversion optimization.
Exemplified resource optimization with 30% reduction in campaign costs, highlighting proficiency in CPC and CTR optimization. Managed a dynamic portfolio of 30+ accounts, achieving a 25% average increase in client retention.
Expertly leveraged Facebook and Google Ads' advanced features for 60% higher CTR and a 40% reduction in CPA. Exceeded industry KPIs, delivering a 35% growth in CPM efficiency and 15% higher closing ratios.
Led a dynamic Search and Social advertising team, driving a 30% growth in follower engagement and a 25% rise in click-through rates. 
Collaborated closely with senior leadership, aligning digital efforts with agency vision, achieving a 20% increase in client retention. Utilized predictive analytics, achieving a 30% boost in campaign performance and a 25% decrease in customer acquisition costs.
Acted as a pivotal liaison, streamlining cross-functional collaboration, reducing project delivery time by 20%. Developed concise creative briefs, resulting in a 40% reduction in revisions and ensuring seamless communication.
Applied market trends insights and consumer behavior analysis to drive a 25% increase in lead quality and a 15% surge in conversion rates. Engaged in industry workshops, upskilling the team and resulting in 50% faster implementation of new strategies.

Digital Ads Specialist 

Maqaami.com

Problems they were facing:
-	Low number of sales per month 
-	Budget was spending and sales were not generating as per monthly goals
-	Issues in landing pages/website
-	Issues in facebook business manager and pixel
-	Website’s load time was 10+ second on both mobile and desktop
-	Vendors were canceling due to low traffic and sales across website
-	Company was working just on facebook ads and were not exploring SEO, PPC and other social media channels 
-	Restrictions of ban of multiple ad accounts due to unknown reason

Solution:
•	Assessed the digital marketing needs of the company. 
•	Measured the performance of all digital marketing campaigns and assess them against company goals such as KPIs and ROIs
•	Lead the team of developers and fixed issues related to pixel and business managers
•	Reduced the website’s load time to 6 seconds with the help of developers
•	Proposed working on PPC campaigns as they generate more sales and more money
•	Run Facebook ads with the help of other marketing personnel which resulted in 150% increase in ROAS and 4% increase in ROI
•	Presented various products and various marketing techniques to grow the company 

● Assessed the digital marketing needs of the company.
● Measured the performance of all digital marketing campaigns and assess them against
company goals such as KPIs and ROIs
● Lead the team of developers and fixed issues related to pixel and business managers
● Reduced the website’s load time to 5 seconds with the help of developers
● Proposed working on PPC campaigns as they generate more sales and more money
● Run Facebook ads with the help of other marketing personnel which resulted in 150%
increase in ROAS and 4% increase in ROI
● Presented various products and various marketing techniques to grow the company

Digital Marketing Manager

MicroWeb Solutions

● Curated and implemented digital marketing strategies of multiple Ecommerce brands in
USA, UK and Canada

● Worked with design and website development team to develop SEO friendly websites and
strategies

● Assessed the digital marketing needs of the company and plan and executed web,
SEM/SEO, email, and social media campaigns

● Designed and built clients’ social media presence and ensure that it is constantly
maintained

● Measured the performance of all digital marketing campaigns and assessed them against
company goals such as KPIs and ROIs Identify trends and insights and optimised
performance based on them

● Created landing pages to optimise user experience by collaborating with internal teams

● Researched new online media opportunities such as development of blogs and forums

● Designed banners for websites and assist with visuals, client communication and affiliate
networks

● Set up tracking systems for marketing campaigns and online activities

● Handled social media strategy development and roadmap management and support

● Recommended digital media strategies and tactics to senior management and prioritised
and lead decisions regarding new content

Digital Marketing Consultant

Homeland Enterprises

Initiated the marketing and advertising department.
● Created policies, and teams. Handled recruitment in the marketing department
● Development and implementation of marketing strategies and projects implemented by
the company
● Lead a team of content writers, graphics designers, and web developers.
● Curated another digital marketing agency“ Global Digital Technologies” which is a sister
company of Homeland Enterprises

Omni Outsourcing (Pvt.) Limited

Created competitor analysis reports to show the strengths and weakness of competitors
Managed various accounts by successfully obtaining a variety of inbound links
Wrote site content for client's stores and managed their social media accounts on the SEO team
Developed, delivered and analyzed search engine optimization reports and link building reports

Web Marketing Consultant

Expert Digital Marketer | Proven Results in Real Estate Lead Generation and Ecommerce Growth | 7.5+ Years of Mastery in Facebook Ads, Google Ads, SEO, and Content Writing

I am a Digital Ads Specialist with a proven track record of success in managing and executing large-scale digital marketing campaigns. I have consistently handled monthly budgets in excess of AED 2M and generated over 10k leads in the real estate industry. My expertise lies in consistently meeting and exceeding industry standards for key performance indicators, including cost per lead (CPL), click-through rate (CTR), cost per thousand impressions (CPM), and closing ratio, while delivering exceptional quality and results.

With a portfolio of over 30 clients, I have the ability to handle multiple accounts on a daily basis while delivering exceptional results and building strong relationships. My expertise lies in Facebook and Google Ads, utilizing advanced features and targeting options to drive business growth and meet clients' objectives. I continuously stay updated with the latest digital marketing trends and technologies to ensure that clients are getting the best results.

As a Digital Marketing Manager at Maqaami UAE, I assessed digital marketing needs, measured campaign performance against company goals, and led a team of developers to resolve technical issues. I implemented website optimization and proposed PPC campaigns, leading Facebook ads that resulted in increased ROAS and ROI. I presented growth strategies to the company, resulting in a significant 150% increase in Return on Ad Spend (ROAS) and a 4% increase in Return on Investment (ROI), driving substantial growth for the company.

My experience in eCommerce content and growth strategy, creative strategy, campaign strategy, social media marketing, search engine optimization, marketing strategy, brand awareness, brand development, digital communications, digital strategy, Google AdWords, Google Analytics, Google Search Console, lead generation, online marketing, PPC, product launches, product marketing, SEM, WordPress, video marketing, real estate marketing, SAAS marketing, eCommerce marketing, health and gym marketing, and my proven track record of success sets me apart from other digital marketing specialists.

Whether you need help creating a customized digital marketing plan or optimizing your current campaigns, I am here to help. My unique perspective and approach to digital marketing, combined with my experience and proven track record of success, make me the ideal partner for your business. Contact me today to schedule a consultation and take your business to the next level.

Imad Huda

Optimus Enterprises

Co-Founder & Director

BZ Logistics

Reported directly to the President. The Job holds to lead the operations of the logistics fleet and management of Supply Chain functions.

●	Led logistics operation, determined the most cost-effective procedures and routes for the shipments.
●	Minimized damage and repair cost through careful management and preventative maintenance.
●	Managed shipment schedules to maximize productivity and cut costs.
●	Monitored and instructed the team in planning, scheduling and assigning shipments to the carrier in the centralized database 
●	Negotiated with the customers on drayage and accessorial charges.
●	Managed negotiating rates with owner operators and other companies drivers with strict pickup and delivery schedules and ensuring all were in compliance with DOT regulations
●	Act as a liaison for exporter and importer providing excellent customer service to the customer through my team.
●	Faced challenges of terminal restrictions, strict appointments and operation hours by ensuring upright decision making and problem solving skills.

Team Lead

SOLID WALLS REAL ESTATE

Reported directly to the CEO. The Jobs hold the management of Supply Chain functions & aspiring to transform the value of logistics real estate assets for investors, operators and users alike.

Roles and Responsibilities:
• Providing awareness to new clients about today’s dynamic business environment that it is an absolute imperative to have good understanding of how real estate fits in the overall scope of logistics through its interaction with other elements such as production, transportation, inventory, technology and branding.
• Physical components of location and space of the buildings such as manufacturing facilities, warehouses, distribution centers and e-fulfillment centers.
• The rights associated with ownership or use of such spaces.
• Activities related to acquisition, leasing, asset management, dispositions and financial structuring of the physical assets either performed in-house or outsourced.
• Providing logistics buildings that can be classified in a number of ways according to the range of locations and functionality, building features, purpose, distribution speed and placement in the supply value chain.
• The overarching objective was to control total supply chain cost and meeting customer’s ever increasing service level expectations in today's radically changing business environments -making real estate a key component of any supply chain strategy.
• Finding the right buildings, locations, size, technology and financial options for the clients for their future to proof their properties from locational, economic and functional obsolescence in the long-term.
• Helping clients in Decision making such as whether to develop, buy or lease properties. Should the lease be renewed or relocating elsewhere in a better location with modern efficient building is a good option? What expert team is needed to transform vacant land into efficient operational warehouses?

Supply Chain and Logistics Coordinator

Awan Trading Co (Pvt) Ltd

●	Handled tenders of Coal Fired Power Plant (2x660 Mega Watt) of 200,000mt and 150,000 mt worth of AED 230M and AED 175M respectively. 
●	Handled tender of 40,000mt, worth of AED 45M completed in 30 days.
●	Involved in procuring material of PKR.50Billion per annum by value.
●	I had worked in reducing inefficiencies by increasing service level due to efficient resourcing plans resulting in reduce frequency of stock outs. 
●	I had incurred cost savings by strong negotiations, increase service level and OTIF deliveries achieved high level of user satisfaction.
●	Handled Coal tenders of large-scale quantities in bulk that include bidding, request for proposal, documentation, financial and technical proposals, and logistics. 
●	Reviewed coal purchase contracts (CFR & Commercial), handling contracts, excise duty, wharfage, goods declaration, stevedoring and clearing bills.
●	I have been involved in dealing with banks regarding EIF submission, establishment of Local and International LCs of customers as well as internal LCs. 
●	Correspondence with the insurance companies for Marine insurance and Fire insurance.
●	Monitored coal specification results from Quality Analysis Agencies and made necessary arrangements to assure the quality delivered as per contracts.
●	Involved in passing Board Resolution on behalf of customers and resolved court penalties issues imposed by Karachi Port Trust due to late lifting of coal from the port premises. 
●	Handled coal transportation of 500,000 Metric Ton and saved PKR. 50 M by negotiating with the vendor. 
●	Assessed stocks analysis and product movement across the 7 depots in Pakistan, that includes root cause analysis of stock unavailability, failures and inventory deployment. 
●	Challenged Resolution along with RCA Analysis by strong liaison with logistics, warehouse and the entire supply chain planning team.
●	Measured the performance of supply chain planning team and assessed them against company goals such as KPIs and ROIs.

Assistant Manager Supply Chain Management

Mount Fuji Textiles

Reported directly to the Managing Director and GM. The Job entitles to Assess the Root Cause analysis of all the production related problems, Inventory management, production planning, logistics, reporting and working in close coordination with all concerning departments.

Roles and Responsibilities:
●	Reported directly to the Director and General Manager, have been involved in production planning of weaving department.
●	Assessed the Root Cause analysis of all the production related problems.
●	Proposed working on generating reports such as Stock in and Stock out reports of Fabric, Stock Position of Yarn, Beam Position report, Loom plan, Machine Efficiency reports and Warping production reports.
●	Worked in close coordination with sales and marketing department, demand planning, warehousing as well as logistics department to ensure that stock outs as well as over stocking is avoided.
●	Involved in implementing integrated ERP system that reduced the time and labor cost by 6%.   
●	Drove efficiency and optimized inventory control procedures to reduce lead times and maximize profits.

Inventory Controller

Civil Avaition Authority of Pakistan

Internee

Assistant Planning Incharge

Experienced Procurement and Supply Chain professional with a demonstrated history of working in the Aviation, Textiles, Logistics and Coal industry. Skilled in SAP ERP, Imports handling, Stevedoring and Clearing, International Sourcing, Supply Planning, Variance Analysis, and Specification Analysis. Strong purchasing professional with a Master of Business Administration (MBA) focused in Logistics & Supply Chain Management from Bahria University of Management Sciences.

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The Battle

Imad Huda

Salman Ahmed Bhatti

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