CTO turned CMO | My code is making $3M+ ARR | 2x products #1 of the day on ProductHunt

Hey, I'm Igor. 👋

I've co-founded Momentum Page and ClipWing (both products #1 of the day on ProductHunt)

I share what I can to help community around me build $1M startups and beyond (our biggest partner's exit is $1.2B)

Some of the startups we helped build and scale
• VeroSkills (700K ARR reached within 4 months since first users)
• goLance.com (100s of thousands of users)
• Robomongo (1M+ downloads)
and more

I believe that every startup is a media company

You can also find me on twitter: https://twitter.com/igormomentum

Thanks!

Igor Krasnik

AI agents won't replace developers. Developers who use AI agents will. 

Here are 10 tips to build better with AI:

10 tips to build better with AI agents

Last week was super hot in the world of databases. All because of the release of a new database called SpacetimeDB.

Check out this article to learn what's so special about SpacetimeDB and why it spawned an active discourse in the database world:

Last week was super hot in databases! All thanks to the release of SpacetimeDB 2.0, and their viral release video: What’s about the video? The video i

Open article: What is going on with databases? SpacetimeDB release by Igor Krasnik • 5 min read

What is going on with databases? SpacetimeDB release

If you're working with Lovable or starting to, check out these slides, useful tips inside:

Lovable is one of the most popular AI-powered no-code tools. Want to get more accurate results faster? In this post, we’re sharing our proven efficiency hacks for Lovable. What hacks do you use when working with Lovable?

Lovable Hacks

Hey! I'm Lera 👋

I've co-founded ClipWing and Momentum Page (both products #1 of the day on ProductHunt)

I believe video content is the future.

I'll turn your raw long recordings into short-form videos so you will get more quality content to grow your show faster: https://clipwing.pro/custom-video-production 

You can also find me on Twitter: https://x.com/thiswillblossom

Thanks!

Lera Kuntsevich

One demo video for Dan Mindru and Sandra Đajic – 59.9k views, 99 comments in a month

No ads. No funnel
Just a video that didn’t lose people

And this is why I love what we do at ClipWing!

Why it worked?

1. Pace
Not rushed. Not boring
Goal: it should keep people watching

• Cut filler words
• Add zooms, crops, text popups

2. Visuals
Not just a talking head – the product is on screen
Goal: they’re learning, they’ll stay

• Show the product while you talk
• Turn steps into diagrams
• Highlight what matters visually

Most demos lose viewers in the first seconds
This one didn’t

Do these 2 things and your demo will already be better than 90% of demos on YouTube

Founder @ClipWing | I grew startup YouTube channels x3 with my videos

We turned Mistral AI's latest webinar into a short clip to show how fast their agent builder really is.

Here’s how it can grow their YouTube audience: 

There are 1,482 searches for ‘json for AI agent building’ on YouTube every month.

Mistral has 7.45K subscribers and zero shorts on YT. 

Huge opportunity to reach busy decision makers who only have 60 secs to browse. 

Mistral can own searches like these by turning YT live streams into 3-5 short-form clips.

Each clip contains strategic keywords in the description to grab the attention of potential customers, who are searching for solutions like: 

‘How to take ai from prototype to production’ → 1,422 searches 
‘Mistral AI studio’ → 1,119 searches 
‘AI adoption’ → 1,821 searches


Here’s why & how Mistral could use shorts to reach them: 

1️⃣ Capture keyword search of potential customers 

• highlight parts in long-form that solve a keyword search 
• turn each into a 60 sec YouTube short + add key word in description 
• upload and link watchers to the long form

2️⃣ Convert existing subs on YT to website 

• upload the short on YT
• link to the October 2025 studio launch page on the Mistral site

3️⃣ Reach more prospects on socials

• upload the short in posts on X and LinkedIn
• add link to full video in 1st reply

Repeat weekly by using VIDIQ for the latest searches. 

If you follow this for 3 months, you’ll scale the audience for any product. 

Loved your webinar Samir Brizini, featured in the short! Would love to work together and give Mistral AI more visibility with video content!

The team at GitHub is doing podcasts right:

• Weekly episodes
• Strong, expert guests


After tripling marketing teams’ YouTube audience, here’s a simple 2-part strategy to grow the GitHub podcast.

1. Keyword-driven shorts
2. Scalable distribution

1️⃣ Keyword-driven shorts (3 per episode)

GitHub’s YouTube today:

• 594k subscribers
• 2.6k videos
• 12 podcast episodes in ~3 months
• hundreds of shorts overall
• only a few made from the podcast

The latest episode has just one short.

It’s done right:
• Hashtags
• Good description
• Keywords like "mcp"

But the episode covers way more topics people already search for.

I checked Vidiq and found two examples:

• "future of ai coding" – 1,244 monthly searches
• "how to code with ai" – 13,777 monthly searches

That’s 15k+ people from two searches alone.

Same episode.
More entry points.

Process:
• Find high-volume keywords (Vidiq)
• Spot moments in the episode
• Turn them into 30–60s shorts
• Add the keyword to title + description
• Link back to the full episode

Best results I’ve seen: 3 shorts per episode, every week.

2️⃣ Scalable distribution

Current flow:
• Monday – podcast episode
• Tuesday – one short

What scales better:

• Monday – podcast episode
• Tuesday – short → that episode
• Wednesday – short → another relevant episode
• Thursday – short across socials → YouTube
• Friday – short → GitHub product

Same content.
More reach.

Takeaway?

The podcast is already good and recognisable.

To grow it 2–3× over 6 months:
• Find what people search for
• Turn one episode into three shorts
• Distribute across platforms

Every week.

Thousands more will learn about The Github Podcast. 

I love your podcast Abigail Cabunoc Mayes! Would love to work together and give the podcast more visibility with video content!

Most startups barely talk about their product on YouTube

Coder does

And here’s what they’re already doing right:
• consistent thumbnails
• deep product demos
• regular uploads

But here’s the gap:

The demo from 8 days ago? 0 shorts

But inside it are topics people actively search for

I checked Vidiq:

"ai coding agents" – ~1.5k searches/month
"code faster" – ~1.2k

~2.7k people every month

Right now, there’s no easy way for them to discover this demo

What I’d do:

1 demo -> 3 short clips
Each built around one keyword
Each linking to the product

Coder already has 40 demos
40×3 = 120 new ways to find Coder

That’s how you grow

Then distribution:

3 shorts/week on YouTube -> subscribers grow

The same 3 shorts on LinkedIn / Twitter / TikTok -> users grow

Repeat weekly

Not "post more" – post smarter

Will DM you the clip Katherine Bagood & Simon Gregory! Would love to work together and help Coder get discovered on socials!

I like Ona’s YouTube channel for 3 reasons:

1. AI topics
2. clear structure
3. real experts talking

After growing tech start-up YT channels by 3x, here’s a YouTube strategy grow Ona's channel from 3.5K to 7K subscribers in 6 months by: 

1. Owning keyword searches with repurposing & shorts
2. Embedded organic distribution 

Here’s the strategy:

1️⃣ Own keyword searches with repurposing & shorts

Ona has 3.58K subscribers, 93 videos, and 2 shorts on YT. 

This short clip we made is for just one of those 93 videos. 

I used vidIQ to find 2,225 searches for "human in the loop". 

Not in total. Every month. 

That’s 2K+ more people to reach. 

Ona can own keyword searches like this by creating more shorts:

• use VIDIQ to find high-volume, low-competition keywords 
• open Ona podcast videos 
• highlight parts where they talk about the keyword
• turn into a 30-60 sec short + add key word in description 
• upload and link watchers to the long form

Repeat this every week.

But more content is nothing without.. 

2️⃣ Organic distribution 

Potential customers are not just searching on YouTube. 
They’re browsing LinkedIn in the evenings, looking for solutions you have.

But Ona rarely posts videos on LinkedIn. 
Videos are 20X more likely to be shared than any other post on LinkedIn. 

Your potential audience just multiplied. 

The takeaway?

Your YouTube content is great.

We just need to make it easier to find.

Find hot topics people are searching for. 
Repurpose 1 long form into 3 shorts.
Make it watchable. 

Repeat this weekly, and you’ll double your YouTube subscribers in 6 months. 

I loved working on this video Johannes Landgraf! Would love to work together and give Ona more visibility with video content!

Companies like Softr know video is the way to market products in 2026. 

But so do 87% of B2B marketers.

So you don’t win by doing a video.

You win by standing out.

This livestream from Softr does that well:

• builds anticipation (competition format)
• people want to see the result
• shows the product without hard selling

And here’s how Softr can grow from 11.6K to 20K subs in 6 months:

1. Own branded searches with shorts

Softr has:
• 11.6K subs
• 313 long-form videos
• 3 shorts

That’s the gap.

I checked vidIQ – “softr” gets 25,505 searches every month.

That’s free demand.

Plan:

• use vidIQ to find high-volume, low-competition keywords
• open existing Softr videos
• clip product moments
• turn them into 30–60 sec Shorts
• optimize title/description
• link to long-form

3 shorts per 1 long video.
Every week.

You don’t need more content.
You already have 313 videos.

2. Organic distribution 

Posting isn’t enough.
Shareability starts before upload.

That 40-sec Softr clip works because it:

• solves a real user pain
• shows the building process
• stays under 40s

The takeaway?

Find hot topics buyers are searching for. 
Repurpose 1 long form into 3 shorts.
Make it shareable. 

Repeat this weekly, and you’ll double your YouTube subscribers in 6 months. 

Loved working on this video Guillaume Duvernay – and would love to help Softr push this further 🚀

taplio

The Battle

Igor Krasnik

Lera Kuntsevich

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The Battle

Igor Krasnik

Lera Kuntsevich

Followers

Posts

Engagements

Likes

Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Igor Krasnik's LinkedIn Performance

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