If you’re a founder, you’ve probably posted before…
and immediately wondered if any of it actually mattered.

I see this all the time: smart people with real insight, sharing good ideas 
(but nothing quite connects, and none of it really compounds).

That’s the gap I work in.

I run Magic Media, where we help founders turn the way they already think and talk into a content ecosystem that actually supports the business — not just another thing to keep up with.

Our clients aren’t short on ideas.
They’re short on systems and structure.

They want their content to:

👉 sound like them
👉 reflect how they actually think
👉 and lead to real conversations, not just engagement

So we simplify.

• One focused conversation becomes a month of content.
• Strong opinions get sharpened into clear positioning.
• And instead of “posting more,” founders end up with content that compounds and drives inbound.

We help with:
• Founder-led thought leadership
• Content systems (not one-off posts)
• Social selling that feels human, not pushy
• Turning long ideas into clean, honest content

If you want your ideas to travel further without yelling,
your brand to feel more like a signal than noise,
and your content to actually do some work for you —

You’ll probably like it here.

Follow along if you care about:
• Content strategy that respects your intelligence
• Founder-led branding in the AI era
• Turning clarity into leverage

And if you want help turning your thinking into something more coherent, you can DM me. 
No hard pitch — we’ll just see if it’s a fit.

Ido Lechner

This made me emotional.

I don’t personally know this guy Ben West, so I’m finding it difficult to find him on here in order to tag him (if anyone can I’d greatly appreciate it).

BUT…

This video is a testament to finding something bigger than yourself to contribute to. It doesn’t have to be as big as a ‘higher calling’ or purpose in life, but it should be something you do as an act of love.

It’s also a testament to the idea of using your struggles for good. A tai-chi-esque way to redirect negative energy toward positive outcomes.

You can clearly see the pain this guy went through, and likely still harbors, losing his brother. And you can also clearly see how it motivated him to make this world a better place. 

This life is full of hardship, but it’s also full of beauty. 

At risk of sounding corny or cliché, I’d like to reiterate Ghandi’s saying, “Be the change you wish to see in this world.”

In a world full of hate, brain rot, AI slop, rage bait, war, and tragedy… be a Ben West.

Thanks for this reminder man.

Your idea can change the world, it just has to get heard first | Founder @MagicMedia

Happy Valentine’s Day to all our warm leads ♥️ 


And my wife!

“Holy sh*t, these people are 2.5x my age, but even they still get nervous on camera.”
 
The awkward body language. The visible self-doubt. That one drop of sweat rolling down his temple.
 
The guy didn’t just know his stuff, he was leading a global innovation department at a Fortune 500 company… But he was still camera shy.
 
This was the moment 20 year old me realized a few things:
 
A) Everyone’s human, 
B) Even thought leaders need help expressing themselves… 
C) I could build a business around this!
 
So I coached him through the nerves. I suggested we take a beat, and just talk through the elements we were discussing that excited him the most. Then, we channeled his alter-ego, the ‘Super Him’ to see it through.
 
Wow, what a difference that made.
 
The guy came to life. He went from slumped over and nervous, to confident and animated.
 
And witnessing it all happen live, right before my eyes, was the very first inkling of Magic Media. That feeling that, “hey, I can make this a thing.”
 
I was already getting paid a pretty penny for this work (especially as a 20 year old), and I thought to myself, “what if I could score more thought leaders of his caliber, and do this type of work at scale?”
 
Don’t get me wrong, I didn’t actually start the business for years later. But that was the moment the story began.
 
Without naming names, that guy went on to lead some of the most exciting brands in the world across many different departments, and has made a serious dent in the world with his impact.

I don't pretend it was all thanks to me - it wasn't, his success is his own - but if anything, I'm immensely grateful for that experience. It was the catalyst of hundreds of conversations with real change makers for years to come.
 
And I can wholeheartedly say I’m as proud of him as he is of me.

High performers hire me when they feel stuck, scattered, or disconnected from their vision | R³ Method Creator | Author | Speaker | Coach | Trusted by Google, Amazon and Verizon

Your industry is shifting. AI is everywhere. Your team knows they need to adapt, but training hasn't stuck and initiatives keep stalling.They have the skills. What's missing is confidence. And you can't lead through change when you're unclear on who you are.I help organizations solve both.AI Build Lab is a hands-on workshop that gets teams actually using AI instead of just talking about it. Everyone builds a working prototype using no-code tools. The apps aren't meant for production. They're proof that this is possible. When someone builds something themselves, the fear disappears. They go back to their desk thinking differently. No technical skills required. My 10-year-old daughter builds apps this way. Your team will leave doing the same thing. And they'll want to show everyone what they made.The Identity Reset is a keynote for leaders facing change. Through raw stories of rebuilding after getting fired from Facebook and losing my son TJ, I show why leaders struggle to lead when they're unclear on who they are, and how to stop reacting and start leading.For Entrepreneurs: I teach the same no-code tools I use to run my business. Build apps, automate workflows, capture leads. No technical skills required. Available through my courses at stan.store/terryrice.I've keynoted for Amazon, Google, EY, Berkshire Hathaway, and Verizon. Designed training programs for Walmart, Levi's, L'Oréal, and Red Bull. Taught at NYU and General Assembly for 10+ years. Featured on Good Morning America and SXSW.Brand Partnerships: I work with companies that value real relationships over transactions. Current and past partners include Verizon, Stan Store, and Superpower.Based in Brooklyn. Father of five. Youth sports coach. Gym six days a week.I train companies to build through change. My life is the proof of concept.Want to hear more? Kit made a documentary about how I rebuilt my life twice: terryrice.co/documentary📩 terry@terryrice.co🎤 terryrice.co/speaking

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