Ian Koniak

I help tech sales AEs perform to their full potential in sales and life with coaching, courses, and community | Sales Coach | Former #1 Enterprise AE at Salesforce | $100M+ in career sales

I help B2B Account Executives perform to their full potential by mastering their  mindset, habits, and selling skills. 

As the former #1 Enterprise AE at Salesforce globally, I teach you what works. I've sold over 100M in my career, hit quota 16 of 19 years, and broken 7 figures 3 times. 

My coaching programs help sales professionals achieve the results they know they are capable of, while also finding joy and fulfillment outside of just their work. This program is built specifically for SaaS AE's and provides the training which you likely aren't getting from your company or manager. 

Prior to starting my own business, I worked in B2B technology sales for 19 years at F500 tech companies as an individual contributor, Sales Manager, and Director of Sales, with over 100M in career sales and numerous finishes at #1 nationally, including finishing #1 in the US Enterprise Select Division of Salesforce.

Most recently I worked as a Strategic Account Director for the Enterprise West Sales team at Salesforce, where I partnered with our largest customers to help them drive growth, innovation, and success on the Salesforce Platform. At Ricoh, I led a team of 10 Sales Managers and 70 reps responsible for 60M Annual Revenue across hardware, software, and services. 

After a near death experience, I started a coaching business to serve others and help them achieve incredible success by mastering the mindset, habits, and skills needed to perform at the highest level. I've also had to overcome numerous hardships in my personal life, including nearly losing my family to addiction. 

My mission is to share my learnings over 20 years in tech sales to help AE's perform their best without sacrificing their personal time, families, or health. To hear my full story, visit www.iankoniak.com or visit https://untapyoursalespotential.com

When I'm not coaching, I enjoy spending quality time with my wonderful family, running, and traveling.

Founder & CEO

We help Account Executives perform at their full potential by mastering the mindset, habits, and skills needed to perform at the highest level in sales with our sales coaching programs and online courses.

We offer private, group, and online sales coaching programs. We teach the exact playbook Ian Koniak used to become the #1 Enterprise AE at Salesforce and close over 100M in his career. 

Through a combination of live coaching calls, online training videos, live events, and a vibrate community, we help sellers perform reach the top 1% and change their lives and their families lives forever by maximizing their impact and impact. 

To learn how to get started, book a free coaching strategy call here https://calendly.com/tanveermostafa/30min-1

What’s the difference between how a consultant sells, and how a typical software AE sells?

In one word: EVERYTHING!

My first four years at Salesforce, I spoke to customers like many AE’s do.

I was friendly, charismatic, and asked a lot of questions about their current situation.

If I thought we could help the client, I shared our value proposition, overview of the software, and asked for next steps, such as a demo or deeper discovery.

I worked hard and considered myself a good “closer,” who could reel in any fish I had on the line using discounts, incentives, and old-fashioned persistence.

Overall, this approach worked okay, and allowed me to make 200K-300K/year on average.

Pretty good living, right?

I thought so too.

But I never BLEW IT OUT of the water.

While my income was decent, I felt like a failure compared to many reps selling over 200% of quota and making BIG money at Salesforce!

I wanted to know what they were doing differently.

One thing I consistently heard is that the top performers were using a “consultative selling” approach, and many of them engaged a group at Salesforce called “Ignite.”

This group only worked with the most strategic accounts who wanted to transform their business, and their approach centered around design thinking to drive digital transformations.

I was determined to run an Ignite in one of my largest new logos: Berkshire Hathaway Home Services.

I engaged my Ignite Partner, a man named Noah Flower

I was fortunate to book a meeting with the COO of BHHS, and invited Noah to join me.

When I saw how Noah interacted with him, my mind was blown.

He asked strategic questions focused on the COO’s highest priorities, biggest challenges, and long term vision for the company.

He listened attentively, dug deeper to understand everything the COO shared, and was deeply curious and interested in the clients business.

Not once did he mention anything about our Salesforce or our solutions.

At the very end of the meeting, he said that he believed we could help, and shared more about Ignite.

For this to work, we would first need to gain consensus from the C-suite, and Noah offered to help our COO prepare for an internal stakeholder meeting.

Within a month, we had 1:1 interviews with their CEO, CFO, and CIO.

Within 6 months, we had closed the largest deal of my career after running an Ignite.

That year I finished #1 at Salesforce, and made club every year thereafter.

Noah changed my life by showing me a much better way to sell.

The reason Noah was so effective in front of customers is because he was not a “seller.”

He was a consultant, who spent 7 years at Deloitte prior to joining Salesforce.

And now, I’m thrilled to share Noah’s wisdom with you in a Fireside Chat. 

For AE’s looking to shift from transactional selling to consultative selling, this interview is worth its weight in gold.

You can find the full interview here: https://lnkd.in/gqESPGgK

I help tech sales AEs perform to their full potential in sales and life by mastering their mindset, habits, and selling skills | Sales Coach | Former #1 Enterprise AE at Salesforce | $100M+ in career sales

Helping high performing founders, coaches, consultants and SMBs win premium B2B/B2C clients with buyer-led selling, high trust closing and AI | Top 100 Sales DemandBase | Social Selling for Teams

Imagine a business that grows with ease, because your sales system actually fits you.

Clients you’re excited to work with.
Content that sparks real conversations.
Offers you can confidently sell without pressure
And consistent revenue that doesn’t depend on hustle or hacks.

That’s what I help coaches, consultants, fractionals and founders build, with The Elegant Sales System™ method.

Telling your business' story through right content 
Driving engagement that results in interest, engagement, messages and requests
Market in a way that warms an audience and places you at the front of mind
Keeping ROI in mind with a focus on conversion rather than views

→ You’re posting, but not converting
→ Getting DMs—but not decisions
→ Sales calls stall out or ghost
→ Your offer isn’t landing like it should
→ Leads feel random or hard to qualify

It’s not that you’re mediocre at sales.
You just don’t have a system built around how real people buy.

That’s what we fix inside The Client Acquisition Club.
I teach a no-pressure, sales process that combines:

✔️ Warm outbound
✔️ Buyer-led conversations
✔️ Follow-up flows that don’t drop the ball
✔️ AI to speed things up, not water them down
✔️ Real messaging that speaks to your client’s actual pain points
✔️ Scaling your business beyond $10K a month so you can focus your energy on what matters

Even if you're a consultant with big B2B cycles that are complex, we help you navigate the buyer matrix.

- Generate more leads, clients, and business without relying only on referrals or networking
- Create different income streams with courses, speaking + brand deals
- Magnetize your brand & build trust with premium buyers
- Consistently hit $20K+ months without working harder
- Shift from 1:1 to scalable hybrid group programs
- Sell with confidence & sell as you

I also work 1:1 with consultants and coaches who want deeper support and accountability as they grow into consistent 5-figure months (and beyond).

If you’re ready to build a sales process that finally matches your skill set and values…

I open 5 spots a month for a client acquisition audit: 

📩 DM me “CLUB” to get started or book a call here: 
https://calendly.com/charlotte-lloyd-sales/client-acquisition-club-introductory-call

🎧 Listen in or catch interviews here: https://linktr.ee/charlottelloyd

Charlotte Lloyd

I am the opposite of what success is 𝘴𝘶𝘱𝘱𝘰𝘴𝘦𝘥 to look like in my industry.
 
I didn’t start young. I started at 43.
 
I didn’t go to Oxford or Cambridge. (Leeds uni in fact)
I don’t have an MBA.  
I didn’t follow a neat, linear path.
 
And I still built an internationally recognised business.
People were generous with their advice:
 
“You’re too late for this.”  
“This industry doesn’t work online.”
I even tried to do it the “right” way.
 
I tried building a fashion business on Instagram.  
It failed. (Yes you can laugh!)
I've rebuilt it now though. (after growing here)
 
I didn't lack effort or want of trying.
The platform rewarded aesthetics over substance.
 
It pushed me to perform instead of think.  
To simplify instead of explain.  
To sell a vibe instead of value.
 
So I stopped forcing it and moved to LinkedIn instead.
With zero expectations on how it would go.
That’s where things changed.
 
Nope, I didn't crack the algorithm 
My experience finally counted for something.
 
I stopped borrowing other people’s narratives and wrote my own.
 
I used age as leverage, not a liability.  
I trusted lived experience over credentials.  

I built in public where clarity mattered more than charisma.  

I modernised an industry that preferred tradition over progress.

Most limits aren’t real. They’re inherited.
 
You can wait for people to buy into your vision.
 
Or you can build it so clearly that opting out feels irrational.
 
I chose the second.
 
What’s the rule you’ve been following that no longer deserves your loyalty?

PS. If you want to follow me on instagram for more behind the scenes, here you go
https://lnkd.in/eBpBrsBG

📸 From the IG days pre LinkedIn.

I’m deliberately making my business harder to run this year.

More spend. (Less tax though!)
More payroll. (Hurts but worth it)
More decisions that don’t come with certainty. (Risk)

And no it's not recklessness. It’s leadership.

I’m launching TWO new offers:

• one is a 2.0 evolution of what already works
• one moves me into a completely different tier 
  
And I’ve already hired two people . 
We’re now a team of four.

That means commitment before comfort. 
Responsibility before guarantees.

Don’t avoid the part most people avoid.

If your business only grows when everything feels safe, 
It’s already capped.

Doubling doesn’t come from optimisation.
It comes from capacity.

So I’m funding the version of:

• The business I want to be running next year.
• Not protecting the one that got me here.

Same results require protection. 

Different results require backing yourself earlier than feels reasonable.

If that makes you uneasy, good. That’s usually the edge.

♻️Share if you’re making uncomfortable moves this year.

Most people get commitment wrong.

They think the options are: 
• never quit 
• or never really commit

Both lose.
On one end, you drift. You dabble. 
You keep options open so nothing ever really moves.

On the other, you cling. 
You keep going long after the signal has changed. 
You confuse persistence with wisdom.

The goal isn’t blind commitment. 
Nor quitting early.
It’s knowing when to deepen and when to walk away.

That’s the part most advice skips.
Real progress lives in the middle: 

When you commit long enough to get real data, 
But stay flexible enough to change course when the evidence is clear.

Not every setback is a sign to quit. 
Not every struggle is proof you should “push harder.”

Some things need patience. 
Some things need pruning. 
Some things need to be let go so better ones can grow.

The strongest leaders aren’t the ones who never quit. 
They’re the ones who adjust without ego.
They don’t ask: “Can I tough this out?”

They ask: 
“Is this still the right thing to be committed to?”
That’s not weakness. That’s judgment.

Judgment is what increases your odds of success.

Post inspo + image from Adam Grant.

Grab my insights into building a business + selling: 
https://lnkd.in/e_Tkkq4E

The “safe path” only feels safe until you realise who controls your time.
 
Someone took a risk.  
Built something.  
And now pays other people to protect it.
 
That’s the trade most people never question.
 
You either:
 
• take responsibility for uncertainty
• or get paid to absorb someone else’s risk
 
Both cost you something.
 
Risk is uncomfortable.  
So is waking up years later realising your life ran on someone else’s calendar.
 
You don’t need to leap.  
You don’t need to quit tomorrow.
 
But you do need to start choosing 𝘥𝘪𝘳𝘦𝘤𝘵𝘪𝘰𝘯 over comfort.
 
The biggest risk isn’t failing.
It’s staying put and calling it stability.

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The Battle

Ian Koniak

Charlotte Lloyd

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