I inspire people, teams and organizations with growing pains to ignite meaningful work.

I am an off-the-chart ENFP, a challenger, an activator and an optimist.  I use my left- and right brain hemispheres simultaneously, always exploring routes to the full potential of my clients. I don’t just work for companies, I work for people. I prefer to work with frontrunners, who are the multipliers in organizations, also known as ‘Chiefs'.  I love crafting highly ambitious plans, supporting brave transformations and creating future-proof cultures with them. I build long-term relationships and follow my clients on their path of transformation. 

My approach is an intense cocktail of learning, experiencing, debating, deepening, speeding up, laughing and translating all into daily life. People leave my sessions energized and determined to start. 

I travel around Europe to work with a high variety of clients and always return to my favorite city Berlin, where I live with my wife and kids.

If you need a sidekick to help you drive your transformation or need a coach to support your team, please reach out to me at hugo@forchiefs.com

Hugo Suidman

Appinio

Head of Sales Enablement

Meeting Dots

Responsible for the overall operations of the organization and happy for having been able to contribute actively to take Meeting Dots to the next stage. Consolidated the business model and achieved organic growth together with a great team who always showed respect for clients and strived on a daily basis to build a healthy company culture. 

Meeting Dots provides Sales Consulting, GTM advice and Opportunity Generation services toB2B clients helping them penetrate new territories, shorten their time to market and reach their ICPs.

Meeting Dots enhances client's value proposition, stressing what sets them apart from their competition, helping them reach their desired targets, sit down with decision makers and be able to focus on high value tasks such as sales and client retention.

General Manager

Challenge accepted!

-	Operations set up
-	Team building and recruitment
-	Sales enablement
-	Gaining traction: focus on growing customer base and attaining our product-market fit
-	Clients onboarding
-	Accounts consolidation
-	Technology roadmap
-	New markets penetration

Interim General Manager

Active International Spain

I developed B2B sales and marketing strategies for the Spanish and Portuguese markets  designing the strategic priorities and providing the company with new creative ways to approach the market and educate potential clients on the value of our financial Corporate Trade solutions .I enhanced business with existing large enterprise accounts identifying and anticipating needs for restoring their underperforming assets value by designing customized remarketing campaigns and media investments optimization plans.

Commercial Director

The Worldfolio

Spearheaded a team of three Business Development Managers, and supervised over 55 country units worldwide, with ongoing responsibility for driving attainment of company performance goals. Conducted in depth research on world economies, trends analysis and coached our teams to provide consultancy to governments and corporate clients helping them gain global brand awareness and achieve international strategic positioning goals through our solutions.
✸ Projects managed in: Saudi Arabia, Oman, Bahrain, Kuwait, Egypt, Italy, Cyprus, Tajikistan, Japan, South Korea, The Philippines, Sri Lanka, Malaysia, Turkey, Fiji, Ghana, Republic of the Congo, Democratic Republic of the Congo, Morocco, Zambia, Angola, Uganda, Rwanda, Malawi, Sierra Leone, Argentina, Bolivia, Costa Rica, Mexico, Guatemala, Panama and Peru

Business Unit Director

I coached over 30 Project Directors in market research & analysis to provide recommendations to clients, negotiation and management skills. I travelled globally to lead top-level negotiations, consultancy, training and business development. I built profitable relationships with clients, governments, media and event organizers. 

✸ Projects managed in: Saudi Arabia, Oman, Malaysia, The Philippines, United States, Sierra Leone, Tanzania, Botswana, Malawi, Uganda, Bahrain, Morocco, Equatorial Guinea, Ghana, Cameroon, Angola, Ivory Coast, Brazil, Chile, Peru, Colombia, Dominican Republic, Mexico  and Argentina

Business Development Manager

I led country operations with responsibility for overseeing successful project completions, training teams, and meeting revenue growth targets. I promoted government relations, secured key partnerships, and built relations with local media and events creating brand awareness for clients. I comprehensively analysed political and economic trends to optimize effectiveness of recommended communication strategies for our clients.

International Project Director

I coordinated, administered and organized project activities in cooperation with the Project Director from the planning to the closing phase.Promoted government relations, partnerships, and coordinated the work with local media and event organizers. Contributed to economic research and analysis. I trained and coached the new hires for the project.

International Project Coordinator

Arcom S.L

Directed multiple, simultaneous operational functions, including managing client relationships to expand client portfolio, supervising various departments, and consolidating corporate accounts for advertising and event organization. I trained over 50 employees in sales, event management and public relations. Fulfilled prior role of Events Coordinator; executed successful conferences and exhibitions for 300-1500 participants.

Agency Manager

I am a professional with extensive experience in B2B Business Development and Sales, Project Management, and Communications. Currently, I am focused on scaling businesses and driving consistent growth at Appinio by coordinating multiple areas to ensure operational efficiency across the company. I thrive on creating strategies that lead to sustainable growth and seamless cross-functional collaboration, always aiming to enhance stability, profitability, and innovation.

With a proven track record of delivering impactful results across 50+ markets, I have a deep understanding of emerging economies and international business dynamics. I enjoy solving complex challenges and have a history of turning around difficult situations, improving productivity, and driving business transformation.

I am driven by the desire to create a tangible economic and social impact through my work, with a strong passion for Sub-Saharan Africa, Business Transformation, and Leadership Development. I am committed to lifelong learning and continuously strive to stay ahead of evolving business trends. My curiosity pushes me to explore topics deeply, and I often find myself compelled to dive into any subject that captures my attention.

If I had to encapsulate my beliefs in three sentences, they would be:

🔑 No pain, no gain
🔑 Patience is bitter, but its fruit is sweet
🔑 Be the change you want to see in the world

taplio

The Battle

Hugo Suidman

Gemma Gutiérrez Pérez

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