Matthew Holman

Subscriptions Leader: Consultant, Newsletter, Podcast | Events | Communities | Commerce Catalyst | Partnerships @QPilot | Formerly Incarcerated

Most people don't see subscriptions the way I do.

For many of the brands I come into contact with, subscriptions are about retention. Figuring out how to keep people longer to drive up lifetime value (LTV).

But subscriptions are much more than LTV and recurring revenue. They are a way to engage with your best customers, provide more value, and capture more value in return. When looked at through an acquisition lens, subscriptions become less about retention and more about customer experience.

That's what we do at Subscription Prescription - craft acquisition and retention experiences to unlock greater profitability and sustainability for your business.

Message me to learn more about how we can improve acquisition of subscribers, retention of subscriber, and the profitability of subscribers with our approach. Unlock new growth for your business with the right prescription for your subscriptions.

Partner, Cofounder

Patterns in the Cloud builds fun software for commerce

Probably our biggest event to this point outside of our conference.

In case you've wondered what we're covering, agenda is live:

We're putting experts on stage, combined with the ability to meet and learn from your peers in the afternoon. This day is PACKED with learning.

9am - 9:30am: Welcome, coffee, breakfast snacks ☕ 

9:30am - 10am: Jon Ricketts, from EKOM AI, on how brands are prepping landing pages for agentic commerce and how to show up correctly in AI search.

10:00am - 10:30am: Nate Larkin, from Gladly, and Nancy Orgill from KÜHL Clothing Company, break down how AI can either win a customer or lose one for you.

10:30am - 11:00am: Van Oakes, from Goat Media, on how he's leveraging AI across the acquisition funnel for brands like Diesel Power Gear, Minky Couture, and Everyday Dose.

11:00am - 11:30am: Matthew Schmitt, from Shoperator, on how AI is creating massive scale for static ad creation.

11:30am - 12pm: Drew Clary, from TIDLOS supplements, shows how his small brand has built its own Enterprise-grade AI solutions (yes, plural) on a shoestring budget.

12:00pm - 12:30pm: Panel discussion with Stephanie Hileman from 1800 Contacts, Steve Clark from Spoonful of Comfort, and Nick Christensen from GIMME Beauty on how brands are evaluating and implementing AI right now in their orgs.

12:30pm - 1:30pm: LUNCH 🥘 

1:30 - 3pm: Networking and chance to speak more with our speakers and sponsors

Happening in Lehi, Utah on January 20th.

If you don't have your ticket left, we are at 80% capacity right now. Grab a ticket now: https://luma.com/jvwnjkbb

D2C Subscription Agency | Weekly Subscription Tips --> Newsletter + Podcast | Commerce Catalyst Community | Partnerships @QPilot

I’m a digital strategist who builds brands, not busywork.

My background is part strategy, part creative direction, part surviving 2,200 ghosted applications and using the trauma to get really good at organic growth.

I help companies tell better stories, build real communities, and stop spending money on ads because they can’t fix their positioning.

My favorite bragging rights:
• 2.5M LinkedIn impressions in 2024
• Almost 1.2M TikTok video views
• 42K+ followers
• 234K+ IG reel views
• All organic. All real. All built from scratch.

Sarcastic? Yes.
Datadriven? Absolutely.
Able to make marketing feel fun again? Weirdly… yeah.

If you want someone who can scale content, strategy, and energy and not just your task list let’s talk.

Patrick Williams 💭

Yall are gonna continue to say “don’t post politics here on LinkedIn!” “I don’t do politics!” Cool. Fucking unfollow me. Pretty sure this post won’t get much attention from the algorithm. And I’m sure I’ll lose followers. Good. 

Don’t let them gaslight you into believing you didn’t just witness a murder.

Alex Pretti was filming federal immigration agents in Minneapolis. Video and witness accounts show him holding a phone and trying to help/shield a woman who had been shoved down and pepper sprayed. Then he was pinned down and murdered in cold blood. 

And I’m furious.

“I don’t do politics” is a privilege. It’s neutrality that protects power. It’s the false belief that if you keep your head down, it won’t touch you.

Not speaking up about these horrors is complicity.

Say something. Post something. Use your voice before it’s fucking too late.

Fuck ICE. Abolish ICE.

Patrick Williams 

Just a dude in Marketing | Sometimes Works | Sometimes Golfs

Woke up to yet another job rejection this morning.

This time it was a text. And it was actually kind. It felt sincere. They told me it was neck and neck, said nice things about me, and encouraged me to apply again.

And still… it hit me right in the fucking chest.

Because I was in their office on Friday. Met the whole team. Spent two hours there. Multiple interviews. Real conversations. The kind where you start letting yourself imagine a normal life again. A routine. A paycheck. A reason to get out of bed that isn’t just “please don’t fall apart today.”

I don’t think people talk enough about what unemployment does to your mental health. Not in the motivational, “stay positive” way. In the real way.

Not having a job or consistent money does something to you. It changes how you breathe. It changes how you sleep. Every little expense feels like a threat. Your brain is running calculations all day long, even when you’re trying to watch a show or working out or playing tennis or taking a walk or pretend you’re fine. There’s this constant background hum of fear that never shuts off.

And not having a job to go to can drive you mad. Not because work is your identity, but because structure matters. Purpose matters. Having somewhere to put your energy matters. Having people to collaborate with matters.

And for me, not being creative is its own kind of hell. I’m a builder. I’m a strategist. I’m at my best when I’m making things, solving problems, creating momentum. When that’s missing, the days get louder. The self doubt gets louder. Everything feels heavier.

I’m trying. I’m applying. I’m showing up. I’m interviewing. I’m doing all the “right” things.

But today, I’m just being honest. This is hard. It’s fucking heartbreaking. And I know I’m not the only one out here holding it together with duct tape and caffeine.

If you’re in the same boat, I see you. And if you know of a marketing role where someone needs a real human who can build strategy, execute, and actually care, I’m here.

I just really need something to give soon.

taplio

The Battle

Matthew Holman

Patrick Williams 💭

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Performance ScoreMatthew Holman's LinkedIn Performance

Performance ScorePatrick Williams 💭's LinkedIn Performance

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taplio

The Battle

Matthew Holman

Patrick Williams 💭

Followers

Posts

Engagements

Likes

Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Matthew Holman's LinkedIn Performance

Performance ScorePatrick Williams 💭's LinkedIn Performance

Ready to grow your LinkedIn presence?

Performance ScoreMatthew Holman's LinkedIn Performance