Matthew Holman

Subscription Prescription

It's no surprise when subscription growth stalls.

Most ecommerce businesses look at subscriptions as a secondary action to one-time acquisition. Subscriptions are a retention strategy meant to keep people on for as long as possible. Discounts and gifts are the tools most brands employ. But still, growth struggles.

How do you unlock subscription growth?

We start by understanding the entire customer experience. What and how they buy. What they're looking for. How your product, and the subscription, answers that. We build programs that scale, because we find better insights from your data.

Subscription Prescription exists to empower ecommerce brands to new heights of subscription growth. Through content, community, and our unique consulting approach, you'll find the right prescription for your subscription program.

Founder

Commerce Catalyst

Commerce Catalyst was born out of my love for community that both educates and empowers.

After two stints building communities with Marketers Unite and Sharehouse, I founded Commerce Catalyst to fully focus on empowering the ecommerce community.

Starting in Utah, which has an amazing group of startups, founders, and operators in the ecom space, Commerce Catalyst seeks to bring together the knowledge and support of this community for the benefit of all.

Come join our Slack with 600 members or learn about an upcoming event here: https://ccatalyst.co

Creator

QPilot.cloud

Leaning into my superpower around relationships and connectivity, I help build out partnership for QPilot including agency, technical and community partners.

Head of Partnerships / Cofounder

Building subscription revenue is a goal for many ecommerce companies, but...

Making that happen is harder thank it looks. Customers churn, software is cumbersome, and most marketers don't have a ton of experience in subscriptions.

That's where QPilot comes in: subscription software + team of experts.

If you need a flexible subscription experience for your customers, with control for them and automations on the backend to make operations easy on you, then QPilot is worth taking a look.

Plus, we have an amazing content arm to help educate and provide guidance on how to grow.

Come see more at https://qpilot.com.

Head of Growth / Cofounder

Silicon Slopes Marketing Chapter

Help setup and run events, spread awareness for the group, and generally build up the Silicon Slopes Marketing Community.

Vice Chair

RiseKit

RiseKit is a technology platform that helps underprivileged people get training and find jobs that are meaningful and pay well.

I work directly with their CEO on marketing strategy and tactics. Specifically, lead acquisition and scale.

Community Advisory Board Member

SUBTA (Subscription Trade Association)

As part of the leadership committee for SUBTA, I am involved in:
- Creating relevant content for the community
- Driving growth through events, activities, and brand awareness
- Quarterly meetings

SUBTA Committee - Operations CoChair

ShareHouse 

Joined Madelyne van Hoff and Wade Sleater building Sharehouse.

Early focus on building community, events, and carving out a space just for ecommerce.

Ultimately left to continue this focus through Commerce Catalyst.

Founder, Head of Growth + Outreach

Essential Hub

Create, implement, and manage marketing vision.
Step 1: Redo the website with effective messaging, testimonials, and content.
Step 2: Create additional collateral for digital marketing, referral, and outside sales channels.
Step 3: Implement new technology stack to manage contacts and create some automation for lead nurturing.
Step 4: Build out website pillar content on key topics that are valuable to our base.
Step 5: Execute a paid digital marketing strategy to generate new leads.
Step 6: Optimize.

Marketing Director

Aspen Chutes

Manage an ecommerce investment and consulting company. Create and implement digital marketing strategies for clients, including SEO, blog, Google Ads, Facebook Ads, Display, Affiliate, and Email. Implementing best practices for conversion optimization of product landing pages and consulting on how to capture the lowest-hanging fruit.

Responsible for lead generation and initial screening on investment opportunities for portfolio.

E-Commerce Manager

Power Graphics Digital Imaging

Graphic designer and prepress operator. Customer service, some printing and production.

Graphic Designer / Prepress

Subscriptions Leader: Consultant, Newsletter, Podcast | Events | Communities | Commerce Catalyst | Partnerships @QPilot | Formerly Incarcerated

Most people don't see subscriptions the way I do.

For many of the brands I come into contact with, subscriptions are about retention. Figuring out how to keep people longer to drive up lifetime value (LTV).

But subscriptions are much more than LTV and recurring revenue. They are a way to engage with your best customers, provide more value, and capture more value in return. When looked at through an acquisition lens, subscriptions become less about retention and more about customer experience.

That's what we do at Subscription Prescription - craft acquisition and retention experiences to unlock greater profitability and sustainability for your business.

Message me to learn more about how we can improve acquisition of subscribers, retention of subscriber, and the profitability of subscribers with our approach. Unlock new growth for your business with the right prescription for your subscriptions.

Partner, Cofounder

Patterns in the Cloud builds fun software for commerce

1440

Build experiences seamlessly across the digital customer journey by harnessing VoC and streamlining eCommerce operations globally.  Our innovative solutions include:

🛒. Commerce Studio -- Consolidate all your digital eCommerce capabilities using our best-in-class tools to improve and automate Customer Service, Order Management, Inventory and Logistics.

⭐  Reputation Studio -- The all-in-one review management suite that consolidates reviews and marketplace questions from nearly any channel. View, respond to and analyze feedback from one place.

🈺  Translation Studio -- Don’t let language be a barrier when it comes to understanding and delighting customers. Translation Studio translates any object into any language in seconds.

Maximize the 1440 minutes in your day, there are no exchanges or refunds.

Founder and CEO

Zebra Technologies

Partnering with Zebra Technologies to build and deploy new on-device AI capabilities for our mutual customers.  Our mutual goal is to ensure data security, privacy, and accuracy of the AI models.

Zebra AI Advisory Council Member

Forbes Technology Council

Thought leader and contributor on the intersection of technology and business

Member & Contributor

XPN, Inc.

XPN.ai Advisor / Investor.  XPN is the future of Amazon Advertising analytics and Customer Journey analysis by leveraging the power of Amazon Marketing Cloud (AMC), Salesforce, and Tableau!  Brands, digital agencies, and Amazon take advantage of XPN technologies to gain a competitive advantage.

XPN.ai Advisor / Investor

Salesforce

Advisor to Salesforce Accelerate. Salesforce Accelerate is a high-touch enablement program that provides the insights and support companies need to strategically align with Salesforce and grow with AppExchange. The goal is to accelerate the time to market and revenue ramp of select ISVs, and produce Partner Trailblazers that inspire the broader ecosystem. Find out more at salesforce.com/accelerate

Salesforce Accelerate Advisor

Reputation Studio is a member of the Salesforce Accelerate Grow Program Batch 8.  Salesforce Accelerate is a virtual program designed to provide the insights and support companies need to strategically align with Salesforce and grow with AppExchange.  Salesforce Accelerate Grow helps the fastest growing Salesforce AppExchange partners accelerate their growth in the Salesforce ecosystem. 
https://www.salesforce.com/campaign/accelerate

Salesforce Accelerate Grow Program Member - Batch 8

Advisor to the Salesforce Accelerate companies.  Salesforce Accelerate is a four-month virtual program powered by Salesforce for Startups. It is designed to provide the insights, learning, and support that startups need to strategically align with Salesforce and accelerate their time-to-market with AppExchange.

Salesforce Accelerate, previously known as The Salesforce Incubator, has already successfully graduated 42 companies.

Reputation Studio

Streamline and manage all your customer reviews from Amazon, Walmart, Target, Google My Business, Google Play, Apple App Store, Facebook, Yelp, OpenTable, TripAdvisor, Expedia, Trustpilot, and Glassdoor and many more directly from within your Salesforce Service Cloud! I built Reputation Studio so brands could listen and quickly respond to what their customers are saying. Also, with our new product, Reputation Insights, brands can visualize review trends to improve the overall brand reputation. You can easily respond to your customer's reviews in real-time, from directly inside Salesforce. Plus, our app will automatically create cases for 1 and 2-star reviews. Having all of your reviews in one place will help you gain valuable feedback and insights on what your customers really want.

Founder and CEO - Reputation Studio

Cloud Conversion

Cloud Conversion is dedicated to helping online retailers streamline and grow their business with cloud computing.  It's flagship product, eCommSource, is used by many of today's most successful online retailers and recently won the 2010 eBay Star Developer Award for it's integration between eBay and the Salesforce.com CRM platform.

Cloud Conversion is also the creator of the ChannelAdvisor CRM Connector, which allows multi-channel online retailers to leverage the power of the Force.com platform for customer service, marketing and reporting.

Also creator of the innovative CloudGento application, integrating the Magento eCommerce platform and Force.com, to provide CRM, ERP and analytics to online retailers.

At Cloud Conversion, we believe that this is just the beginning of what is possible for online retailers to leverage the power of the Cloud.

Founder and CEO/CTO -- Cloud Conversion

Infopia

- Manage strategic partnerships with Google and Salesforce.com
- Deliver compelling technical briefings for strategic customers, press, and analysts.
- Write influential technical white papers and articles.
- Build inspiring proof-of-concepts, prototypes, and sample applications.
- Work closely with product management and engineering to define product directions.
- Be an influential voice representing the product in community forums and blogs.
- Deliver technical workshops for key customers.
- Present at industry conferences.
- Lead field readiness activities.
- Facilitate knowledge sharing and transfer within the company.

Technical Evangelist

Infopia, Inc.

Developed and managed strategic partnerships with Salesforce.com, Google, eBay, Amazon, Quickbooks, Netsuite, Overstock.com, Yahoo, PayPal, FirstData, Authorize.net, Shopping.com, PriceGrabber, Shopzilla, Sell.com, Endicia, ShipWorks, USPS, FedEx, and UPS.

Manager Partner Integration

Oracle Corporation

Integral part of two releases of Oracle Exchange and four releases of Oracle iProcurement.  Work included design, implementation and unit testing.  All implementation was done in Java, PL/SQL and XML.  Implementation was done in both Linux and Windows with Oracle JDeveloper IDE.

Senior Software Engineer

Founder & CEO at 1440.io. We help brands intelligently engage with their prospects/customers and go global with Salesforce!

I love helping brands with conversational commerce, digital transformation, consumer engagement and consumer insights by leveraging best-of-breed solutions from Google, Apple, Amazon, Meta, Salesforce, etc.

Commerce Studio helps companies streamline their eCommerce operations across Amazon, Salesforce Commerce Cloud, Shopify, Magento, BigCommerce, eBay, Walmart, ChannelAdvisor, etc.

Reputation Studio is the #1 solution for helping brands monitor and engage with consumers globally across key channels such as Amazon, Bazaarvoice, PowerReviews, Walmart, Target, Google My Business, Trustpilot, Yotpo, Yelp, TripAdvisor, OpenTable, Apple App Store, Google Play Store, and many more.  We also help brands understand consumer sentiment and intent, as well as competitor insights.

Translation Studio is the first Salesforce translation solution for real-time language translations at scale.

With over 25 years of SaaS experience, including over 20 years working in the eCommerce space and 5 years working on the Oracle eBusiness Suite, I help drive success by revolutionizing consumer engagement!

Jon Jessup

🎅 ❤️  Who's ready for some holiday magic from Santa and no AI?  The Walt Disney Company just dropped the most magical holiday campaign of the year, and it’s pure childhood wonder. ❄️🎄

Today, “A Disney Holiday Short: Best Christmas Ever” premieres on Disney+  and online… and it’s everything you’d hope for from Disney this time of year: heart, imagination, and that spark of nostalgia that hits you right in the feels.

But the real magic?

📍 Starting tomorrow, fans in New York’s Times Square can scan a QR code, submit their own doodles, and watch them come to life on a massive digital billboard.  This is childhood creativity turned into public art, at global scale!

As Joanna Balikian, SVP of Brand Management at Disney, put perfectly:
“Disney stories have always been a source of togetherness, wonder, and joy, especially during the holidays. We sought to capture that timeless spirit of friendship, family, and imagination that brings generations together and makes the holidays magical.”

And yes… actor John Goodman voices the doodle.
Because of course he does.
Because Disney.

He summed it up beautifully:
“I’ve always loved being part of Disney stories because there’s a timelessness to Disney’s storytelling – it’s fun, it’s heartfelt, and it reminds families of what really matters.”

💡 This is what great brand storytelling looks like.
 Interactive. Emotional. Multigenerational.  A moment where technology elevates creativity instead of replacing it.

If you’re in NYC this week, go make a doodle and let your inner kid run wild!

And for a few minutes… believe in a little magic again. ✨

#Disney #Marketing #BrandStorytelling #HolidaySeason #Innovation #DisneyPlus #CreativeTech #NYC #TimesSquare

🍗 Who’s at Amazon re:Invent in Vegas this week and how many chicken wings can you eat in 5 minutes?? Amazon Web Services (AWS)  Apparently Andy Jassy can eat a lot of wings very quickly…

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