Hanna Larsson

I help founders build revenue growth, audience & personal brand 🔥 From 0 → $30M ARR | Startup & GTM Advisor & Builder 📈 ex-LinkedIn & ex-Remote 🦄 | Founder: Huntrs

I am a builder. 

Over the last decade, I have built and scaled go-to-market engines, sales orgs and revenue at disruptive SaaS, Deep tech and HR tech companies.

Since leaving my 9-to-5: 

🔥 Became a Top Voice on LinkedIn
📈 Grown an audience of 239,000+ followers
✍️ Publish 2 weekly newsletters; Beehiiv + LinkedIn
📣 Been featured by Entrepreneur, Inc and CXO Magazine
💰 Built a 6-figure ($) business in less than 12 months from organic content

→ In 2023 I founded Huntrs - we build personal brands for founders and help them GROW their business.

The BEST way to build a business today is through your personal brand. 

I'm also deeply passionate about helping more people to monetize their knowledge and build multiple income streams. 

Before starting my own business, I built and scaled the unicorn and hyper growth company Remote.

MY RESULTS:

→ Built, hired and led the EMEA team and market for Remote from 0-$30M ARR 
→ In July 2021 we became a unicorn 🦄, and in April 2022 Remote was valued to $3 billion
→ From 2 sales reps → team of 87 people across 22 countries - we all worked remotely 
→ EMEA was Remote’s best performing market and team
→ Built a scalable and repeatable sales process and business model
→ I’ve built an audience of 214,000+ followers, with 92 million+ impressions, and I teach founders, investors and executives how they can achieve the same

When I coach founders, I teach them how to build lean and efficient, profitable revenue growth, fuel growth through their personal brand, build an organic content funnel, keep a laser focus on the customer, speed, and build systems.

♻️ As well as building an ecosystem around their company.

PREVIOUS GO-TO-MARKET EXPERIENCE: 

→ Global hiring - hire anyone, anywhere in the world 
→ Strongest material in the world 
→ Digital transformation of HR
→ Nano surfaces optimisation
→ Call tracking 

If you want to work with me, reach out to me via: 

👉 hannalarsson.me
👉 hunt.rs 
👉 or send me an email: hello@hannalarsson.me

Reach out, don't be shy 👋 Talk soon.

CEO & Founder

We help startups build revenue growth, audience and high-performing teams. Don't be shy, get in touch 👋

Netflix started with DVDs.

Youtube started as a dating site.

Amazon started by selling books.

Shopify started as a snowboard company.

Shell started with decorative seashells.

Instagram started as a whiskey app.

Samsung started as a grocery store.

Nokia started as a paper mill.

↓

Business is about PIVOTING until you find product market fit. 

We should apply the same approach to our career. 

Never have second thoughts about reinventing yourself. 

And don't worry about the f*ckups along the way. 

It's part of the process 💯

Agree?

Building personal brands for CEOs and Founders 🔥 Founder @ HUNTRS 💸 Startup & GTM Advisor 📈 From 0 → $30M ARR | ex-LinkedIn & ex-Remote 🦄 Helped 4,900+ people build their personal brand

Before anyone believes in us we need to believe in ourselves. 

It starts with us.

Back yourself.
Show your work.
Ask for the call.
Raise your price.
Publish on social media.

Promote yourself like your life depends on it, because it does 💯

Book the flight.
Make the call.
Send the text.
Quit your toxic job.
Build your personal brand. 
Write a book.

Do it.

STOP waiting.
STOP hesitating.
STOP letting our people's opinions hold you back.

Shoot your shot.

We got one life. 

You're alive → Act like it.

Let's give it all we've got 👊


Pic credit: tl_archives on IG

📌 Follow me, Hanna Larsson for more content about entrepreneurship, personal branding, business and the future of work - please repost this to your network ♻️ to help others.

She sold her company for $900,000,000 (!)



This is one INSANE business model.

Here's how Reese Witherspooon did it - let's break it down:

↓

Reese built a book club with 2,5M subscribers.

↓

She approached publishers of books 📚

↓

She told them that in exchange for having her book club read their book, and they get the book revenue, she negotiated the exclusive rights to turn these stories into movies or TV shows.

(such a brilliant example of how she turned HER knowledge and background into a competitive advantage)

↓

She then A/B tested which books did well in the book club - and if they would make a good TV show (!!).

↓

She went to all the major platforms like HBO, Netflix, Apple TV, Disney + Prime Video, and SOLD the RIGHTS to turn the book into a movie or show.

📚 → 🎥

↓

The money she got from the major platforms she used to produce Emmy Award winning content like:

- The Morning Show
- Big Little Lies etc.

↓

The revenue she got from the movies/shows went back into the book club again.

This is such a BRILLIANT flywheel and ecosystem ♻️

She did all of this without ever putting in a dollar.

A perfect example of the compounding effect of personal branding.

(and no... this is NOT just for Hollywood actors)

→ Start building your personal brand into an asset that will compound for you.

Building your personal brand on social media makes it so much easier to:

- acquire new customers
- fundraise
- bootstrap
- and hire top talent

The value of a personal brand will only increase as we see more and more adoption of AI and AI agents.

Your personal brand drives your business.

If you’re not using it to its full potential, you’re missing out on both business and career opportunities.
 
Get started today.


✅ Are you ready to systemize your personal brand? Grab my new guide: https://lnkd.in/dNGJ3KfN

📌 Follow me, Hanna Larsson for more content about entrepreneurship, personal branding, business and the future of work - please repost this to your network ♻️ to help others.

✅ Your personal brand is your biggest asset

agree?


📌 Hi, I'm Hanna Larsson, I help people to monetize their knowledge, and build a profitable online business through their personal brand → Follow me for more content like this ♻️

This video hit 3M+ views in 32 min on Twitter.

These romantic AI billboards are taking over the internet.

All across the US, Bland AI has put up billboards displaying an AI robot embracing a human on a phone call, with the caption “customer support that actually cares”.

👉 Some think it’s genius.
👉 Others think it’s going too far.

But the real reason it explodes is simple:

We all hate calling big companies.

We dial in and enter into menu hell with holds, transfers, frustration, and no answers.

It’s exhausting.

Then we see a version of support we wish existed.

→ First ring answers.
↳ Understands context.
↳ Solves the issue.
↳ No circus of transfers.

It’s not about robots hugging humans.

It’s about a phone call that works and feels HUMAN.

If AI does what companies failed to do for years, people won’t fear AI.

↓

They’ll crave it.

Why do you think Bland AI is going this viral?

A sh*t ton of money. 

A gorgeous house. 
A fancy car. 
Expensive watches and designer clothes. 

↓ 

❌ NONE of those things makes us happy. 
👉 Still, most people are chasing them.

It's the perfect cage that so many people try to leave between their 40-50s but can't.

What actually makes us happy:

1. Owning our time
2. Building something meaningful

That's why I chose entrepreneurship.

It gave me options, autonomy, and real freedom.

And yes, earning well makes life EASIER.

If you want more control, start building your own thing.

Use your 9 to 5 to fund your 5 to 9.

Start small.
Work on it every day.
↳ Eventually it will start to compound.

If you do well as an entrepreneur, the money comes as a bonus. 

I genuinely believe most people would be happier if they built  something of their own.

Agree? Disagree?


📌 Follow me, Hanna Larsson for more content about entrepreneurship, personal branding, business and the future of work - please repost this to your network ♻️ to help others.

You can have the best product in the world, but without the right strategic messaging and content, it's just noise.

People remember stories 22x more than they remember facts.

Why?

Because stories light up our brains. 

They make us feel, connect, and engage. 

Data might inform, but stories inspire ACTION and connection.

Agree?

Trinity Manager

Managing Partner

GLG Consulting

Advise companies on healthcare strategies to take to ensure they stand in a better position and avoid being impacted negatively in the surge of emerging diseases, epidemics, and outbreaks.

Advisor

Centers for Disease Control and Prevention

Epidemiologist

SME Capital Investments, LLC

We invest in emerging markets and bring investors better returns than traditional portfolios.  We provide quality housing to families at affordable prices. We love seeing people improve their livelihood and excel at all levels financially, mentally, and physically.

CEO Founder

RIMbeau Consulting

Manage healthcare and public health consulting projects and help companies revamp themselves by improving their processes through continuous evaluation and quality improvement

Manager

AdvisoryCloud

If you are ever seeking business advice, you can request a meeting with me through my profile on AdvisoryCloud

Manage National Toxic Substance Incidents Program for North Carolina Department of Health and Human Services
•	Conduct epidemiologic surveillance to monitor toxic release incidents and assess their impact on public’s health
•	Investigate cancer clusters, assess risk factors and prepare reports to communicate findings
•	Prepare briefings and situation reports to communicate status of investigations of toxic release incidents to NC Division of Public Health, other state agencies, federal agencies, and local health departments 
•	Review state and federal grant proposals to ensure program sustainability and development of prospective programs or interventions
•	Conduct health risk assessments for introduction of new bills in NC Legislature
•	Developing state policies (e.g., reporting of carbon monoxide poisoning) for public health programs 
•	Assist the state Preparedness effort for the Zika virus by collecting data to establish a surveillance system to follow up suspected cases

Public Health Advisor/Surveillance Epidemiologist

Centers for Disease Control and Prevention, Guinea, Africa

Supported Ebola response efforts by strengthening communication and identify specific concerns of community surveillance in Ebola response 
•	Created a health communication plan for CDC country office in West Africa
•	Developed training for community surveillance in the Ebola response
•	Developed training to carry out the new Ebola testing (Rapid Diagnostic Testing for Ebola)
•	Facilitated discussion group among Ebola survivors to create outreach materials

Health Communication Specialist

Dallas-Fort Worth Hospital Council Foundation

Investigated healthcare access, policy development and program planning of new regulation of Affordable Care Act and CMS regulations in North Texas health systems
•	Assessed consumer behaviors, health status and utilization and projected services and utilization
•	Investigated community health programs to reduce hospital re-admissions around Dallas-Fort Worth area, supported ambulance companies or city fire departments to develop and/or strengthen programs to assist hospitals with high volume of re-admissions; standardized protocols and regulations of community health initiatives to assist North Texas health systems

Health Services Analyst

Pan American Health Organization

Developed survey to evaluate access to health services and medical device regulations in three languages: Spanish, French and English for advisory support to Latin America and Caribbean countries     
•	Facilitated educational projects to increase development among healthcare professionals
•	Reviewed access, quality, and delivery of healthcare in Latin American and Caribbean countries supported by WHO recommendations  
•	Advised Ministers of Health to expand diagnostic services in corresponding countries

Health Services Research Analyst

I am very passionate about helping people and improve their lives. For years, I focus in the healthcare industry and advocate for quality of life and well-being. This transcends into seeing people being whole and ficancially healthy as well.

Suze Etienne, MPH, CPH, LSSMBB Real Estate Investor

Success is built long before the deal closes.

Every morning at 6:30 a.m., I drag myself out of a warm bed and into a cold gym.
Not because I love it…
but because discipline builds capacity.

Real estate is the same.
You push when it’s hard.
You study when you’re tired.
You negotiate when you’d rather walk away.

Deals don’t reward the comfortable.
They reward the disciplined.

Multifamily investing isn’t just numbers — it’s mindset.
Capital raising isn’t just conversations — it’s courage.

If you’re ready to build wealth the same way you build muscle — with consistency and pressure — comment “DISCIPLINE.”

#multifamily #mindset #investing #capitalraising #leadership #consistency

P.S. Visiting a gym while at a conference in Dallas, TX. I had this picture with the trainer after class.

Improving quality of lives with financial freedom through Real Estate Book a call 📞

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The Battle

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Suze Etienne, MPH, CPH, LSSMBB Real Estate Investor

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