🅰️ctionable growth tips | From €3M > €21M ARR profitably in 2 years | Growth Officer @Ruokaboksi

Looking to 2x your business? This is how data-driven growth marketing can get you there 👇

Results for clients across different industries:

🚀 Increased month-over-month online sales of a meal-kit company by 278 % with a -60 % lower CAC. How: implementing proper tracking, restructuring and optimizing ad accounts (Facebook and Google) together with conversion optimization.

🚀 Decreased cost per lead from around €115 to €8 within 2 days for an apartment construction company. How: restructuring their Facebook ad account.

🚀 54% more leads at a -55% lower cost per lead for a roofing service company. How: optimizing their channel mix, targeting and ads incl. Google search and display ads, and Facebook ads.

🚀 55% more leads for a B2B flooring service company. How: optimizing their channel mix, targeting and ads incl. Google search and display ads, and Facebook ads.

🚀 -47% cost per lead for a cleaning service company. How: using Messenger chatbot and Facebook ads.

🚀 0,67€ cost-per-install for a media app. How: optimizing ad placement creatives on Facebook and Instagram.

🚀 2483 leads acquired at a price of 0,68€ per lead for a coffee subscription company. How: Facebook and Instagram ads amplified with referral marketing.

🚀 -68% cost per lead for an online health coaching company. How: optimizing creatives, landing page, and Facebook ads.

🚀 55% increase in seasonal sales with a ROAS of 1,80 (profitably) for a consumer magazine company. How: optimizing Facebook ads including targeting and ads.

🚀 Increasing an underperforming search campaign's ROAS from under 1 to 2,8 for a consumer magazine company. How: optimizing campaign structure, keywords (also negative ones), ads, and extensions.

Areas I specialize in?
- Growth strategies
- Social media marketing
- Search engine marketing
- Search engine optimization
- Conversion optimization
- Viral marketing (especially SaaS and apps)
- Analytics

Experience?
- 10+ years in growth marketing
- Managed in total 10 mil euros (and growing) advertising budget
- Scaled accounts to over 300k euros per month incl. Meta, Google, TikTok and Pinterest ads
- Industries: Ecom, consumer products and services, software, apps, B2B
- Scope: From early-stage start-ups to multi-brand organizations
- Tools: Meta Ads, Google Ads, Pinterest Ads, LinkedIn Ads, TikTok Ads, Google Analytics, Supermetrics, Looker Studio, SEMrush, Google Search Console, Google Tag Manager, Zapier...


Start with a hello 👋 and let's see where that takes us.


Keep growing,
Heiman

#growth #marketing

Heiman Safeen 📦

OIKIO Digital Performance Agency

🤖 Leveraging AI solutions and cutting-edge digital marketing to create competitive advantages and business growth for our clients.

Member of the management team.

OIKIO Digital Performance Agency, or OIKIO for short, is a Helsinki-based digital performance marketing agency. OIKIO focuses on web analytics, search engine optimisation (SEO) and digital advertising optimisation (Paid Search, Paid Social & Programmatic). The team consists of 35+ highly skilled digital marketing professionals.

We are building the future of digital marketing by creating new technology, tools and methods for the demands of tomorrow. Our mission is to grow our customers’ business by developing digital marketing. At the same time we aim to bring the industry forward by introducing progressive technology and new best practices.

Our clients include industry leaders such as DNA, Tokmanni, LähiTapiola, Suomalainen Kirjakauppa and YIT. As proof of relevance for our mission, OIKIO has been awarded as the Agency of the Year 2018, 2019, 2020 & 2022 in the Technology and Marketing category based purely on client satisfaction while the latest NPS is 83.

Our vision is to be leaders in digital marketing and the industry’s best partner for ambitious companies and professionals.

Head of Sales

Fonecta Oy

💻 Managing client relationships and supporting Finnish companies with their digital marketing (B2B & B2C).

🏆 Fonecta is a worldwide LinkedIn Partner Champion 2020.

Fonecta (www.fonecta.fi) is one of the leading marketing houses in Finland. We offer effective solutions for online presence and performance. Fonecta represents LinkedIn Marketing Solutions in Finland and offers tailored solutions, expertise, workshops and analysis for brands and agencies.

In addition to LinkedIn, other solutions include Facebook, Instagram, Google SEM, Display & Video 360 advertising, SEO, Programmatic ad buying and Native advertising.

Account Director

Account Manager

Alertum

📊 34 % increase in digital sales (YoY) and return on advertising spend being over 24:1.

Alertum (www.alertum.fi) is an expert on occupational safety. It's the largest company in Finland that offers consulting, training and coaching in workplace safety. The aim of the company is to help customers to create safer and healthier workplaces.

• Responsible for marketing and external communications strategy
• Planning, managing, executing and measuring all marketing operations
• Editor-in-Chief for all created content
• Member of the company's management team

Marketing Manager

📈 Double-digit increase in sales for four consecutive years.

My responsibility was to build strong relationships with our existing customers and continuously create new partnerships with potential businesses in Finland and abroad. Customer portfolio included a wide range of companies from SMBs to some of the most distinguished corporations in Finland.

• Prospecting and managing the pipeline of new opportunities
• Contacting, delivering proposals and earning new customers
• Building and maintaining excellent relationships with existing customers
• Planning and implementing sales and marketing strategy as a part of sales and marketing team

Sales & Customer Relations

Training Coordinator

Kämp Collection Hotels

🏘 Part of the team that was responsible for marketing and communications of 5 hotels, over 20 restaurants and Kämp Spa.

Kämp Collection Hotels (www.kampcollectionhotels.com) is a Finnish hotel and restaurant group, which includes a collection of the most renowned hotels and restaurants in Helsinki. Kämp Collection Hotels' most famous hotel is Hotel Kämp, which was founded in 1887.

• Marketing communications and content creation, both online and offline
• Media and public relations
• Product launches and events
• Search engine optimization (SEO)

Marketing & Communications Assistant

Marketing & Communications Trainee

With 10+ years in Digital Marketing and Sales, I excel at building strong relationships and delivering exceptional business results.

As Head of Sales at OIKIO, I leverage AI solutions and cutting-edge digital marketing to create competitive advantages and business growth for our clients. My strengths lie in strategic thinking, business acumen, and entrepreneurial nature.

Passionate about helping businesses achieve their goals through innovative marketing and sales strategies, I'm driven by curiosity and a commitment to continuous learning. I stay at the forefront of industry trends, particularly in AI, digital marketing, and emerging technologies.

taplio

The Battle

Heiman Safeen 📦

Juha Suomela

Followers

Posts

Engagements

Likes

Ready to grow your LinkedIn presence?