Xebia

At coMakeIT (Now Xebia Product Engineering), I serve as the Digital Marketing Lead, where I am responsible for creating, enhancing, and monitoring successful digital marketing initiatives that drive growth in lead generation and search traffic. My expertise includes website optimization, social media, paid and organic SEO and SEM, email marketing, video production, and content marketing.

Implemented and managed successful digital marketing campaigns resulting in a 20% YoY increase in traffic and lead generation.

Digital Marketing Lead

Heeren Tanna

I founded Heerentanna.com in January 2019 to showcase my blogging and digital marketing expertise. on my blog, I share my insights on the latest in digital marketing, SEO, and social media developments.

I've worked with small business owners, CEOs, and thought leaders in helping them with digital Marketing, and building & Growing their social media Presence. I offer consultation to help businesses grow their online presence.

A big fan of WordPress since 2007, I also enjoy building beautiful and functional websites for my clients. Let me help you take your business to the next level with my digital marketing expertise."

Digital Marketing Consultant

Cigniti Technologies

» Enhanced website authority, local mapping, and SEO presence.
 » Improved local SEO by 200% for a recognized car rental brand through successful digital marketing campaigns.
 » Boosted website traffic by 42% through a comprehensive social media strategy, including Facebook, LinkedIn, and Twitter.
 » Secured first-page Google ranking on key terms through optimized content and established a strong Twitter and Facebook presence.
 » Grew LinkedIn page to 10,000+ followers through strategic content curation.
 » Achieved a 250% increase in organic sales qualified leads and 200% growth in marketing qualified leads.
 » Boosted media exposure and brand recognition through highly-acclaimed blog and newsletter.
 » Migrated of the company website from Drupal to WordPress, resulting in improved SEO, page speed, and conversions, saving thousands of dollars.
 » Worked with the content team to develop a new inbound marketing-focused content strategy.
 » Implemented inbound marketing tactics, including persona building and lead scoring for digital marketing channels.
 » Designed and executed marketing automation processes for lead nurturing and generation campaigns.

Digital Marketing Manager

SEO 5 Consulting

At SEO5Consulting, remotely managed SEO processes including keyword research, website analysis, and on-page/off-page recommendations. Provided monthly, quarterly, half-yearly, and annual reporting for over 50 digital marketing campaigns for small to mid-size businesses across North America. Conducted website, keyword, and content audits and executed day-to-day SEO and social media activities. Successfully optimized digital marketing performance for clients.

Progressive Digital Media Group

At Progressive Media, played a crucial role in increasing traffic by 20% YoY for a UK-based political magazine website and successfully listed the site in Google News. Generated traffic from Wikipedia and tracked and analyzed traffic metrics using Google Analytics and Webtrends.

Digital Marketing Specialist

S-Axxis Software Solutions (P) Ltd

•	Lead a team of 12 Digital marketers for more than 14 clients 
•	Worked on more than 14 clients from North America and Europe.
•	Was responsible for Client communication and executing digital marketing campaigns.
•	Handled Google AdSense model for in-house projects to generate revenue.
•	Handled appraisals for the team.

SEO Manager

Kensium Solutions

•	Managed end to end digital marketing activities for multiple clients from USA at once.
•	Successfully achieved 1st page rankings for clients of various industries like computer forensics, antique store, and luxury cosmetics.

SEO Analyst

Vision SEO

I Joined Vision SEO as a Web designer cum link builder and i learned about SEO for the first time.

These were initial days of digital marketing where SEO was the most known. my responsibilities included running linkedin building campaigns. i worked on few big sites from USA and worked on more than 50 sites and did more than 900 backlinks.

Jr SEO - Digital Marketing Executive

Digital Marketing Lead @ Xebia | SEO, Social Media Strategist

Heeren Tanna, a Digital Marketing Consultant, Trainer and Speaker with more than a decade of experience working at prominent global companies, startups and small/mid-size companies.

Heeren helps companies & individuals in personal branding and generating high-quality leads through his digital marketing skills, specifically through Facebook ads, Social media and Lead Funnel.

How Heeren can help you:
▬  ▬  ▬  ▬  ▬  ▬  ▬  ▬  ▬  
🙌 Consulting - Heeren has worked with and helped C-level executives, Bloggers and Movie Celebrities to create their digital marketing strategy and build their personal brand on social media from US, UK, Canada, Australia and India.

📑 Training-  Trained over 500 digital marketing aspirants from various institutes and startup via online and offline on digital marketing, blogging, social media and building online businesses.

📢 Speaking - He has been a Speaker and a Guest Lecturer at UpGrad, GrowthFolks, VGIM, IdoneSEO and many more. ➡️ Invite him to talk about digital marketing, social media and blogging.
▬  ▬  ▬  ▬  ▬  ▬  ▬  ▬  ▬  
 
 How I can help you with:
✔️ Digital Marketing Consulting
✔️ Digital Marketing Training
✔️ Personal Branding
✔️ Social Media
✔️ Website development
✔️ Content Marketing
✔️ Blogging
✔️ Lead Generation
✔️ Email Marketing

Let's connect! 📲 
I am always happy to talk about Digital Marketing, Social Media, Blogging, Personal Branding and marketing. To get in touch, please feel free to connect with me on LinkedIn or www.heerentanna.com/connect.

Find me on other social media channels :-
http://twitter.com/heerentanna
https://www.facebook.com/heerentanna/
https://www.instagram.com/heerentanna/
https://in.linkedin.com/in/heerentanna


Haris Mumtaz

ALRAIS GROUP

Leading marketing innovation & growth for the group.

Alrais Group is an Emirati multi-billion conglomerate renowned for its diversified portfolio spanning F&B, hospitality, real estate, e-commerce, construction, and trading. With a legacy of excellence and innovation, Alrais Group stands as a pioneer in shaping the UAE’s business landscape.  

The Group is celebrated for launching the first and largest Emirati F&B concept, setting a benchmark for authentic culinary experiences that reflect the rich heritage of the UAE. Additionally, it introduced the first Emirati hospitality concept, redefining luxury and cultural authenticity in the region's hospitality sector.  

In the building and construction sector, Alrais Group is a digital disruptor, leveraging cutting-edge technology to optimize processes, enhance efficiency, and drive sustainable innovation. Its real estate ventures feature landmark projects that contribute to the urban and economic development of the UAE.  

Through its e-commerce and trading divisions, the Group remains at the forefront of digital transformation, meeting evolving consumer demands with agility and foresight.  

Committed to excellence and guided by Emirati values, Alrais Group continues to push boundaries, foster innovation, and drive growth across industries, solidifying its position as a visionary leader in the global marketplace.

Group Head of Marketing & Growth - (Ecommerce - Strategy - Partnerships - Digital - AI) 

Arabian Tea House Restaurant & Cafe

Head of Marketing & Growth

Arabian Boutique Hotel

Ghassan Aboud Group

Ghassan Aboud Group is a $ multi billion international conglomerate (Forbes Top 100 Arab Family Businesses) engaged in several key business sectors including Automotive, Retail, FMCG, Media, Hospitality, Logistics, Healthcare, Facilities management, Catering, and Digital Marketplaces. The group is headquartered in the United Arab Emirates and is complemented by offices in Australia, Belgium, Turkey, and Jordan..

Marketing & Growth Lead - Digital Platforms

Huawei Consumer Business Group

Marketing, Growth & Partnerships Lead - MEA Ecosystem & Cloud Services

Integrated Marketing, Brand Communication, Brand Experience, Digital Media & Marketing, Social Media Marketing, B2B Marketing, B2C Marketing, Product Marketing, Digital Products, Ecommerce Marketing, Strategy, Ecosystem Development, Strategic Partnerships and Alliances, Customer Experience, Digital Transformation, PR Strategy & Management, Fintech Marketing, Product Development

Regional Marketing Manager MEAPI - Growth, Digital, Ecommerce & Strategic Partnerships

Majid Al Futtaim

Majid Al Futtaim is the largest integrated lifestyle provider in the Middle East with an annual revenue of $10B and with brands across industries such as Shopping Malls, Hotels, Cinema, Hypermarket, Consumer Finance, Leisure & Entertainment, Fashion & much more.

Leading the Digital Marketing function and responsible for:
Digital & Marketing Communications
Data-Driven Digital Strategy
eCommerce Strategy & Management
Partnerships
Digital Acquisition (SEM, SMM, Programmatic, SEO, CRO)
Digital Media Buying & KPIs
Digital Insights & Advanced Analytics
Digital Assets Optimization
Digitization & Transformation
Digital Project Management
Digital PR
Digital & Marketing Content Creation
Social Media Strategy & Media Buying
Social Media Monitoring, Listening & Analytics
Online Reputation Management (Reviews, NPS & Feedback)
Campaign Management
Research & Development
Planning & Budgeting
Cost Controls
Team Manangement
Agencies & Partnerships Management
CRM, Customer Lifecycle, CX and UX Strategy
End to End User Journey 

Key Projects:
Launch of SHARE - Regions largest loyalty program by Majid Al Futtaim
End to end digital acquisition automation
Launch of Apple, Google, Samsung & Fitbit Pay
Huawei App Gallery
Marketing Automation & Retention
Digital Assets Revamp
Managed 400+ partners & Co-Branded Campaigns with Virgin, Amazon, Visa, Emirates, Agoda, Zomato and other key partners.

Senior Digital & Marketing Communications Manager

Inspiratus

Key responsibilities included:

Managing Strategic Business Units - Planning & Development. [PR, Events, Brand & Retail Experience, Digital Marketing].
Leading the Digital Tech, Project Management, Sales & Account Management Teams across all SBU’s.
Coordinating & Negotiating with Agencies, Suppliers & 3rd Party vendors.
Decision making based on Marketing Data Science & Predictive Analytics.
Implementing Marketing Automation & CRM - Salesforce, Hubspot, Marketo [Customer Journey/ Experience/Life Cycle/Data Analytics]
Analyzing Customer Analytics/Customer Insights/Consumer Behavior.
Enhancing Web Personalization.
Enhancing Conversion Rate Optimization - Multivariate Testing/Predictive Analytics.
Creating 360 Digital Marketing Strategy & Implementation - SEM, SEO, Content Marketing, Mobile Marketing, Social Media Marketing, Digital Analytics.
Creating Growth Driven eCommerce & App Marketing (Double digit growth).
Delivering ROI of 6-13 times across different SBUs & Clients.

Working with clients like: LaLiga, Du, Majid Al Futtaim, Nat Geo, Emirates Foundation, Fox, FaitMaisonCuisine, UAEFAAL, Sauce, Zayan The Label & other Top fashion brands

Acheivements/Projects:
ROI of upto 15 times of Digital Campaigns.
360 Marketing Automation for LaLiga.
360 Digital campaign for LaLiga.
Customer & Employee experience project for Sauce.
Digital Transformation& Digital. Campaign for shopatsauce.com (luxury ecommerce).
Creation of extensive backend system for du.
360 Digital campaign for faitmaisoncuisine.com
Creation & Development of sightex (the leading software for employee & customer satisfaction in the region).

Group Head of Digital Marketing & Growth

Leading Digital Marketing and the Business Unit's Research & Development, Product Management, Project Management, Strategic Planning, Operations, Digital Transformation, Account Management, 360 Marketing, Sales/Business Development & Production [Digital Marketing, Design, Development & Technology].

Helping Businesses achieve triple digits growth by providing 360 Marketing, eCommerce, Digital Marketing, Branding and Technology Solutions.  [ATL/BTL, Activations, PR, Event Management, Customer & Employee Experience, Sports Marketing & Branding]

Working with clients like: Dubai Sports Council, LaLiga, du, Majid Al Futtaim, Abu Dhabi Tourism, Nat Geo, Emaar, Emirates Foundation, Fox News, FaitMaisonCuisine, UAEFAAL, Sauce, Zayan The Label & other Top fashion brands

Awards:
Gold Winner - Best Sports Event
Marketing Campaign in the Middle East.

Bronze Winner - Best Sports Marketing
Agency in the Middle East
http://awards.sport360.com/spia/

Offering:

Performance Media Marketing
eCommerce Marketing
PPC/SEO
Social Media Marketing
Influencer Outreach
Programmatic
Marketing Automation
Digital Transformation
Sales Management Consultancy
Web & App Development
Video & Animation Production
Customized Technology solutions
Customer & Employee Experience 
Branding
Digital PR
Events Marketing
Sports Marketing
Social Listening
Social Monitoring
Sentiment Analysis/Brand Monitoring
Community Management
Data & Predictive Analytics 
Big Data/AI/Machine Learning/Cloud Computing/IoT  Solutions Consultancy

Responsible for Growth, Recruitment & Training, Client retention, Revenue Maximization, Enhancing Service Quality & Effective Marketing.

Managing the digital, marketing & growth functions of all internal Business Units.

Managing 360 digital & technology requirements for external clients.

Digital Marketing Manager & Business Unit Lead

Planning, executing and managing all Paid Media platforms [Search engines as well as social] for clients.
Making sure that the set KPIs are achieved.

Head of Performance Marketing (Paid Media/PPC)

Google

Google Partner. Google Academy. Google Certified.

Google Academy Trainer (Certified & Partner)

Microsoft

Big Data. Data Science. Technology Solutions.

Member Microsoft Cloud Society

USEO - United Search Engine Optimization

•	Managed Digital Marketing for over 80 key accounts across Hospitality, Travel, F & B, Financial Services, Ecommerce, Luxury, Automotive, Real Estate, Online Deals,  Yatch & Car Rentals, Education, Medical, Aesthetic, Kids, Fashion, Media & Entertainment etc. Some of the clients include: Azizi Developers, Votive Jewellery, Geant Online, Abu Dhabi Golf Club, Servicemarket.com (movesouq.com), Kidville Group, Pitstoparabia, Saletab (Paytab), Billionaire Mansion, Kcal Healthy Fast Food, Al Taif Group, Ajmal Perfume, Allied Pickford, Rocky Real Estate, Souq.com’s Office Rock, Zurich Life Insurance, Medcare Hospital, Aster Pharmacy, Simplybuyanycar.com/Simplycarbuyers.com, Apparel Group, Entrepreneur Magazine, cookabox.com etc.

•	Responsible for 360 digital strategies including Paid, Organic, SMO & Online Reputation Management.
•	Responsible for Google AdWords, Facebook, and LinkedIn Paid campaigns from planning to execution.
•	Responsible for digital audits.
•	Responsible for competitor analysis.
•	Responsible for Content Marketing Strategies & Affiliate marketing.
•	Major work functions are Planning, Strategizing, Interacting with the clients, execution of the strategies and monthly Reporting.
•	Responsible for Conversion Optimization of online platforms: landing pages, ecommerce, websites, and portals.
•	Responsible for persuasive architecture of client’s digital platforms.

Some Key Projects:
1) kcal healthy fast food [online food delivery - kcallife.com]

2) kcal meal plans [online meal plans delivery - kcalextra.com]

3) fueluplife.com [online food delivery]

4) theospoint.com [online meal plan delivery service]

5) billionaire mansion [online restaurant booking and reservation]

6) Faitmaisoncuisine.com [largest online caterig service provider]

7) trolley.ae [the 1st online grocery delivery platform in UAE]

8) Geant Online [online grocery delivery]

9) Simplysellanycar.com

10) Pitstoparabia.com

Head of Digital Marketing & Key Accounts

Haris Mumtaz is an accomplished and award-winning senior strategic marketing, growth and digital marketing leader with an impressive background. He holds multiple MBAs, specializing in marketing, advertising, and digital transformation, along with a Level 7 strategic marketing and innovation qualification from UK. Haris brings a wealth of expertise and a proven track record in driving business growth.

With over 14 years of experience, Haris specializes in integrated and digital marketing, digital transformation, strategy, innovation, brand management, growth, and omnichannel marketing. He has collaborated successfully with diverse brands across B2B, B2C, B2G & B2B2C sectors, consistently delivering exceptional results and driving revenue growth.
Haris is a passionate advocate of data-driven marketing, analytics, and data science. He strongly believes in leveraging the power of data to inform strategic decision-making and drive marketing success. Through the development of highly targeted and effective marketing campaigns, Haris consistently delivers impressive return on investment.

Not only is Haris an accomplished marketing professional, but he is also a recognized thought leader. He has spoken at global marketing events, including Global Marketing Day, and is regarded as an expert in AI and emerging technologies. His knowledge and experiences span multiple industries, languages, and regions, enabling him to help organizations navigate the ever-changing landscape of technology and marketing. Haris excels at identifying innovative strategies and tactics to accelerate growth.

Haris possesses a growth mindset, entrepreneurial spirit, and professional humility, which he combines with excellent leadership skills. Having managed multi-million-dollar marketing, technology, and digital media budgets, he has consistently delivered exceptional growth rates.

Throughout his career, Haris has had the privilege of working with over 100 renowned brands, including Apple, Samsung, Google, Huawei, Nat Geo, Emirates, Standard Chartered Bank, and more. His experience spans various industries, including Banking, Technology, Automotive, Fintech, Ecommerce, Real Estate, Hospitality, Gaming and FMCG & Retail, among others. This diverse exposure has further enhanced his ability to drive success in different sectors.

In recognition of his outstanding skills and contributions, Haris was nominated as "Marketer of the Year" by Gulf Business in 2022. This prestigious accolade is a testament to his exceptional capabilities and his significant impact on the field of marketing.

taplio

The Battle

Heeren Tanna

Haris Mumtaz

Followers

Posts

Engagements

Likes

Ready to grow your LinkedIn presence?