•	20+ years of publishing and marketing experience: research, writing, editing, publishing, content strategy, content creation, marketing, social media messaging, brand messaging, paid  and organic media messaging,  internal and external communications, and SEO.
•	Experience managing freelance writers and copy, assigning articles, designing layouts, and orchestrating marketing campaigns.  
•	Beats have included education, politics, tech, business, youth trends, crime and up to eight municipalities at a time.
•      Extensive experience working on Diversity, Equity, and Inclusion (DEI) initiatives. I was responsible for the content strategy and the copywriting for Meta's new Business Equity (DEI) page.
•      Experience with podcast production and editing, video production and editing and photography, and photo editing.
•      I was responsible for creating the SEO guidelines and best practices used at Audible. Additionally, I was part of a team that did keyword research and rewrote product descriptions to be SEO optimized for 500 books.
•      I am skilled in prompt engineering. I know how to design, develop, and refine AI text prompts, how to optimize prompt performance, and how to improve the AI prompt generation process for various applications. I can also create, communicate, and teach best practices for using AI.

Heather Kays

I set a goal to have twice as many releases in 2026 as I did in 2025.
At the time, it felt reasonable — two chapbooks or books.

I hit that goal before 2026 began.

I have two chapbooks coming out this year through two different small/independent presses.

This genuinely feels like a dream come true. ❤️


#WritingCommunity #Poetry #IndiePublishing #SmallPress #CreativeGoals

Marketing Manager & Literary Manager ✨💖 | Author of Myths in the Feed (sold out 6x) | Crying Heart Press Best-Selling Author | 2x Pushcart Nominee | I make strategy feel like storytelling — and vice versa.

On Tuesday, my new book 𝐺𝑒𝑛𝑜𝑚𝑒𝑠 𝑎𝑛𝑑 𝐿𝑖𝑒𝑠 is released.

It’s a collection about generational weight — what we absorb, what we’re expected to hold, and the decision to stop carrying what was never ours to begin with.

This project sits at the intersection of storytelling and responsibility: how honesty becomes a form of change in families, in work, and in the way we show up for the people around us.

#Storytelling #CreativeWork #BreakingCycles #PoetryCommunity

This is a period of transition and growth for me both personally and professionally. It is equal parts exciting and terrifying.

How do you stay grounded and avoid feeling overwhelmed when everything around you is changing? I’d love to hear your strategies.

#PersonalGrowth #ProfessionalDevelopment #ChangeManagement #Mindfulness #GrowthMindset #Resilience

There was always an expectation of secrecy when I was a child. I was made responsible for keeping the family skeletons in the closet. I was forced to hide guilt, shame, pain, trauma—my own thoughts and feelings—and the truth.

In this collection of poetry, I lay that truth bare in short, hybrid poems—part poetry, part prose—exploring what it means to reclaim a voice that was once silenced.

Today is release day for my latest collection, 𝐺𝑒𝑛𝑜𝑚𝑒𝑠 𝑎𝑛𝑑 𝐿𝑖𝑒𝑠. Link in the comments. 💖 

#WritingCommunity #Poetry #AuthorsOfLinkedIn #CreativeWork #Storytelling #BookLaunch #PublishingLife

Lately I’ve been thinking about how difficult it is to balance professional responsibilities with being a poet, writer, and artist.

Some days, it feels like being pulled in different directions—my priorities and passions competing for the same limited hours.

For those of you who live in both worlds, how do you find the balance and keep showing up for both?

#CreativesInBusiness #WorkLifeBalance #WritingLife

Creative Leader. 

As a filmmaker and executive producer, I believe in empowering others through creative vision, collaboration, & open lines of communication. Using these leadership qualities, I founded & continue to grow my production agency, Diesel Films, as a way to help brands in marketing, promotion, and advertising.

Regardless of a project’s purpose -- marketing, TV, advertising, or a feature film -- I am a firm believer in the story being far and away the most important aspect. It is the story that reaches through the screen and touches the audience, allowing them to take a journey with the subject that has graciously allowed me access into his or her life. My goal is to help that subject forget the camera and open up in a way that provides a window into his or her true self.

My privilege begins with the subjects I have had the honor of telling their story -- from unknowns including a special needs student who earns a spot on his high school football team and a skateboarder who was born without legs, to the well-known, including Pop Icon Mariah Carey and sports stars such as Roger Federer, Richard Sherman, and Russell Westbrook. Every subject has an important story to tell and I’m proud I am able to inspire others through their journey.

Seth Shapiro

If you’re need of some motivation in how you want to lead your business in 2026, look no further than this quote from Curt Cignetti, the Indiana Hoosier’s football coach who has led his program to the most improbable turnaround in the history of sports 💪 🔥

2x Emmy Winning Creative Storyteller / Sports & Entertainment Professional

taplio

The Battle

Heather Kays

Seth Shapiro

Followers

Posts

Engagements

Likes

Performance ScoreHeather Kays's LinkedIn Performance

Performance ScoreSeth Shapiro's LinkedIn Performance

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taplio

The Battle

Heather Kays

Seth Shapiro

Followers

Posts

Engagements

Likes

Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Heather Kays's LinkedIn Performance

Performance ScoreSeth Shapiro's LinkedIn Performance

Ready to grow your LinkedIn presence?

Performance ScoreHeather Kays's LinkedIn Performance