•	20+ years of publishing and marketing experience: research, writing, editing, publishing, content strategy, content creation, marketing, social media messaging, brand messaging, paid  and organic media messaging,  internal and external communications, and SEO.
•	Experience managing freelance writers and copy, assigning articles, designing layouts, and orchestrating marketing campaigns.  
•	Beats have included education, politics, tech, business, youth trends, crime and up to eight municipalities at a time.
•      Extensive experience working on Diversity, Equity, and Inclusion (DEI) initiatives. I was responsible for the content strategy and the copywriting for Meta's new Business Equity (DEI) page.
•      Experience with podcast production and editing, video production and editing and photography, and photo editing.
•      I was responsible for creating the SEO guidelines and best practices used at Audible. Additionally, I was part of a team that did keyword research and rewrote product descriptions to be SEO optimized for 500 books.
•      I am skilled in prompt engineering. I know how to design, develop, and refine AI text prompts, how to optimize prompt performance, and how to improve the AI prompt generation process for various applications. I can also create, communicate, and teach best practices for using AI.

Heather Kays

When I go quiet here, it’s usually because life is kicking me around.
Which is exactly what’s happening right now.

But I’m still writing.
Still reading my poetry.
Still showing up in the ways that matter.

I have to remind myself that effort counts. Even when it’s quiet. Even when it’s hard.

P.S. If you want to cheer me up (and support an indie writer), my new chapbook 𝐺𝑒𝑛𝑜𝑚𝑒𝑠 𝑎𝑛𝑑 𝐿𝑖𝑒𝑠 is on Amazon. ❤️ 

#AmWriting #PoetryCommunity #CreativeLife #Resilience #IndieAuthor #Storytelling #CreativeEntrepreneur

Marketing Manager & Literary Manager ✨💖 | Author of Myths in the Feed (sold out 6x) | Crying Heart Press Best-Selling Author | 2x Pushcart Nominee | I make strategy feel like storytelling — and vice versa.

I've spent every single holiday dinner for the past 10 years or so trying to help my relatives understand the basics of what I do for a living. Some of my favorite summaries so far have been:

"You're a blogger."
"You put stuff on the internet." 
"You're a writer but not, like, books."

Sort of...but not quite.

Here's the gist: I'm a full-time freelance writer who specializes in creating long-form online content (primarily blog posts and ebooks) for software clients in the careers, human resources, productivity, project management, and business ownership spaces.

I have a knack for writing content that's approachable, conversational, and engaging but simultaneously ranks well in SERPs (go ahead and Google "SMART goals" or "STAR interview method" if you need proof 😉).

Some of my past and current clients include Trello, Loom, Atlassian, Glassdoor, Workable, Wrike, GoSkills, QuickBooks, Handshake, Miro, Culture Amp, The Muse, Toggl, and more. Plus, my work has been published and/or syndicated by The New York Times, Forbes, Fast Company, Inc., Business Insider, TIME, Mashable, and LifeHacker, to name just a few.

*dusts shoulder off*

Not bad for a "blogger," am I right? 

I also dedicate a lot of time and energy to encouraging and educating other creative freelancers. I provide helpful, actionable advice and other resources to new and established freelancers through downloads available in my shop, step-by-step blog posts, and my monthly newsletter.

Want to learn even more about me? Head to www.katboogaard.com.

taplio

The Battle

Heather Kays

Kat Boogaard

Followers

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taplio

The Battle

Heather Kays

Kat Boogaard

Followers

Posts

Engagements

Likes

Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Heather Kays's LinkedIn Performance

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Performance ScoreHeather Kays's LinkedIn Performance