Content Strategist & Copywriter 

ThriveLetter📮

As a newsletter writer at ThriveLetter, I was:

- involved in developing results-oriented newsletter strategy for clients including content pillars, topics, and voice.
- responsible for writing insightful & engaging newsletter editions with 40% avg open rates, right from first issue.

Newsletter writer

TripleDart - B2B SaaS Growth Agency

As a B2B SaaS Writer at Triple Dart,
- I wrote SEO blog posts for SaaS businesses
- My work involved crafting outline, planning structure, inserting keywords, and internal linking in every article 
- Learned to create optimized content using tools like Surfer SEO and Hemmingway

B2B SaaS Writer

EYVA

As a content strategist and copywriter for EYVA, I
- collaborated with marketing team to ideate and create social media posts (Twitter, Instagram, LinkedIn)
- ideated and wrote copy for launch and pre-booking email sequence 
- brainstormed and researched topics for weekly newsletter and SEO blog posts
- crafted a high-converting landing page
- successfully implemented pre-bookings strategy along with marketing team and the gadget was 'booked out'

Content Strategist and Copywriter 

Pepper Content

Health and fitness writer

Upwork

Freelance content writer

Truelancer.com

Content Writer

Harshi is a gifted writer - her client| Using STORYTELLING to craft: EMAILS/NEWSLETTERS that get B2B/B2C conversions + PERSONAL BRANDS that keep FOUNDERS at forefront|Content Strategist|B2B SaaS & Healthtech Copywriter

If you want to leverage content for real growth and ROI, you're at the right place.

I specialize in crafting data-driven narratives, compelling POVs, and insights-rich content which:

- solves your audience's problems 
- educates them in simple, clear, structured way
- instills trust and likeability
- empowers their decision-making 

Over the past 6 years, I've worked with leading content marketing agencies — Pepper Content, Triple Dart, Iscribblers, Thrive Letters, and more.

And written for renowned brands — Beat diabetes, EYVA, Mysa, Docsumo, HyperVerge, and more.

I offer two core services—

1. Newsletter/Email copywriting 
2. Blog posts/Articles writing 

So when should you connect with me? Let me make it simple for you.

Starting a new newsletter?

I can help you,

- create strategy and shorten launch time
- write and send target-driven newsletters regularly 
- skip the guesswork and grow your newsletter with my knowledge and proven experience 

Already own an email list, may be sending occasional promotional emails?

I can help you,

- increase conversions from your existing email list and grow it further
- send meaningful emails, not just product catalogs, that your customers love

Need high quality content to grow your SaaS business?

I can help you,

- write content that aligns with your content strategy 
- come up with unique POVs and angles while seamlessly integrating focus keywords to make blog posts rank on search engines
- maximize traffic, leads, and conversions for your SaaS product 

Key results I've got for my clients:

🎯38% email open rates, 5% conversion rates
🎯 'booked out' a D2C product with email sequence and SMM
🎯28+ Google page #1 rankings and featured snippets for multiple blog posts

My portfolio shows what I told. Let's connect to discuss your requirements.



DMs and emails are open. 

work email address - storify.harshi@gmail.com

Harshi Srivastava

Ensures appropriate cash flow to satisfy business demands by managing the company's reporting, cash flow projections, and balance sheet items. Monitors the organization's banking activity and maintains bank balances. Assign time-sensitive tasks to employees. Review financial-related contracts with the legal department.

Senior Manager Finance Operations

Evolving Systems

Forecast monthly, quarterly and annual results
Approve or reject budgets
Conduct risk management
Evaluate and decide on investments
Supervise a team of Accountants
Allocate resources and manage cash flows
Conduct profit and cost analyses
Develop secure procedures to maintain confidential information
Ensure all accounting activities and internal audits comply with financial regulations
Consult board members about funding options

Head Of Finance

Verizon

Analyze data to ensure proper accounting procedures have been followed. Prepare financial reports, charts, tables and other exhibits as requested. Train new employees and ensure training material/documentation is kept current. Responsible for performing special projects to improve process efficiency and performance Projects as assigned by Management. Provide timely, relevant and accurate reporting & analysis of the results of the division’s performance against historical, budgeted, forecasted and strategic planning results to facilitate decision - making toward the achievement of the budget and strategic plan. Maintain and develop various financial models and standard templates distributed for use by all of Finance during the planning processes, ensuring quality, accuracy and focused analytic review.
Support Financial Planning & Analysis (FP&A) business unit analysts by being the first point of contact for issues and questions. Demonstrate appropriate understanding/working knowledge of accounting principles and internal controls, and apply them.

Senior Lead Finance Analyst

Symantec

Develops finance organizational strategies by contributing financial and accounting information, analysis, and recommendations to strategic thinking and direction; establishing functional objectives in line with organizational objectives.

Chief Financial Officer

The Senior Financial Analyst is responsible for preparing and managing financial and profitability reporting and acts as a lead in the preparation of department and division annual budgets as well as the annual audited financial statements.


Develop financial models through benchmarking and process analysis
Forecast quarterly and annual profits
Prepare cost projections
Analyze and report on current financial status
Conduct thorough research of historical financial data
Explore investment options and present risk and opportunities
Coordinate with the CFO and the executive team on long-term financial planning
Compare anticipated and actual results and identify areas of improvement
Participate in budgeting (for departments and projects)
Review accounting transactions for data accuracy
Establish financial policies

Senior Financial Analyst

American Express

Overseeing and performing process of opening of the clients’ accounts (verifying clients documentation, maintenance of backoffice system), 

Making deposits and withdrawals, 

Balancing and reconciliation of clients’ funds, cash accounts, and investigation of possible discrepancies on a daily basis, 

Processing wires and other payments, 

Dealing with issues such as transaction monitoring and filtering in order to comply with AML regulations, 

Preparing and publishing timely daily and monthly financial statements, 

Supporting month-end and year-end close process, 

Calculation of capital requirements, preparing risk reports for internal and external purposes, 

Preparing regulatory reporting (reporting to MFSA),

AFX Operations Manager

BNY Mellon

A Mutual Fund Accountant is primarily responsible for all aspects of day-to-day accounting for one or more assigned mutual funds and/or institutional funds. 


Prepare timely and accurate Net Assets Values, yields, distributions, and other fund accounting output for subsequent review.

Record accurately, and in accordance with the Department policies and procedures, such accounting records as securities positions, corporate actions related, and journal entries.

Reconcile various accounts, or reviewing reconciliations prepared by others, and promptly researching and correcting any variances.

Identify exceptions and problems affecting accounting records and prices, communicating same to management, and assisting in their resolution.

Assist, as assigned, in preparing audit schedules, compliance reports, N-SARs, tax returns, financial statements, or other reports.

Write reports periodically to management on Fund activities and other related issues.

Research, as assigned, certain securities in Fund portfolios for the purpose of ensuring proper accounting treatment (such as the nature of distributions, original issue discounts, and international valuations) and compliance with SEC, tax, and prospectus restrictions and limitations.

Institutional fund accounting processes also include preparing, reconciling and distributing reports to/from marketing, separate custodians and investment management.

Participate in regular rotation of trade processing and other accounting processes to prepare the fund accounting system for the next day.

Senior Fund Accountant

City Union Bank Ltd.

The bank clerk is the employee of a bank who is in charge of dealing with the clients' money. He receives and pays them, as he is making thousands of transactions every day. He is that smiling face that you can see standing behind a desk, which you are paying your bills, your debts and the one who is giving you any type of information regarding the bank's services.

Each bank clerk is responsible of one area of the bank, making sure that the activity runs smoothly inside it. Thus, new account clerks are responsible for opening new accounts for clients who need them, both companies and individuals. The interest clerks are busy with monitoring interests, which correspond to different savings accounts or to the different loan offers and clarify any doubt or question that the client may be having regarding these interests, which usually are a neuralgic point.

Exchange clerks have to operate with currency, and they usually help clients turn one currency into another, having a predetermined exchange rate as a landmark. Bookkeeping clerks take care of the records, which contain important data about the bank's clients, and about the operations, they have made with their accounts. Then, there are clerks who take care of the machinery, which is vital to some bank operations. We see the diversity of clerks that we can find in a bank, and how every one of them has their specific working area.

Accounting Clerk

UAE Exchange India

Contact clients to understand their requirements and work on a sales plan

Provide after-sales support to retain customers

Ensure prompt and accurate answers to clients’ queries

Build strong client relationships, through regular communication

Report on the status of accounts

Suggest company products/services that maximize client satisfaction

Communicate product and pricing details clearly

Coordinate with Account Executivesand Account Managers to create customized sales plans for key clients

Junior Account Executive

Senior Manager Finance Operations @ UST Global Information Technology

Experienced Operations Manager with a demonstrated history of working in the financial services industry. Skilled in Negotiation, Territory Account Management, Fund Administration, Management, and Cash Flow Forecasting. Strong operations professional with a Bachelor’s Degree focused in E-Commerce/Electronic Commerce from Sri Venkateswara College, Delhi University. 

taplio

The Battle

Harshi Srivastava

Santhosh Sundaram

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