Harris Fanaroff

Founder

Founder @ Linked Revenue | Sharing insights to help Executives and Sales Professionals generate more revenue from LinkedIn

We work with executives who’ve built impressive networks, and help them turn those relationships into revenue.

At Linked Revenue, we specialize in relationship-based selling. Everything we do is rooted in your voice, your network, and your goals.

We co-create content that feels natural to you, research where your connections can open doors, and send personalized outreach that leads to real conversations.

You don’t need to spend hours on LinkedIn. We keep you accountable to a process that works, while making sure your authentic voice shows up where it matters most.

We handle the content, posting, outreach, and engagement, so you stay focused on what you do best while still generating consistent deal flow.

We have helped our clients generate over $10M in revenue from LinkedIn. 

A little bit about me:

- I have a toddler son and baby daughter who are both the best and exhausting
- I was drafted by the Washington Nationals out of high school but got the yips in college 
- I am a certified leadership coach
- I have been to all 50 states
- I am lucky to have an amazing wife who is the rock for our family

Recent Wins:

✅ Helped the Founder &amp; CEO of a Future of Work SaaS company land enterprise deals and secure Series B funding by optimizing his LinkedIn presence and content strategy.

✅ Drove a 300% increase in inbound opportunities for a NYT best-selling author and keynote speaker, leading to more high-value speaking engagements and book sales.

✅ Scaled the LinkedIn presence of a Chief Revenue Officer at a high-growth AI company, directly contributing to a 7-figure pipeline through strategic content and network engagement.

✅ Partnered with 5 top sales professionals in employee benefits to establish them as thought leaders, leading to direct inbound leads from high target prospects.

✅ Worked with the CEO of a leading HR Tech startup to develop a LinkedIn strategy that resulted in multiple investor introductions and high-profile partnership opportunities.

If you're an Executive who is interested in generating more revenue from LinkedIn, I'd love to connect with you.

We help Executives generate more revenue from LinkedIn. 

We believe that Executives should share their distinct voice with the world so our process ensures it sounds like you (because you say it), but you don't have to spend time on the platform. 

Building your brand on LinkedIn is a huge asset for generating new B2B sales opportunities. 

We help you do that.

We’re hiring!  Linked Revenue is looking for a Client Success partner to help senior executives turn relationships into real business conversations.

This is not passive account management. You’ll work directly with leaders, activate networks, execute thoughtful outreach, and drive momentum across engagements.

If you take ownership, build trust quickly, and are comfortable initiating relationships, this could be a great fit.

If you know someone, please send them my way.

Founder & CEO @ Linked Revenue | Executive Demand Gen | Turning Relationships Into Revenue

I recently joined a community that has been absolutely incredible.

There are a lot of communities out there and it can be hard to figure out which ones are truly valuable. And it's hard to find the time to attend events, but this one is different.

I recently joined Gab Ferree's Off the Record community for comms professionals.

And last week there was a workshop on Exec Social that was perfectly constructed and orchestraded by Gab.

Learned so much from so many amazing practitioners about how they view Exec Social and I am so excited for the future of this space as we build here at Linked Revenue.

So great to meet so many new people that I look forward to continuing to get to know!

Traci Klein Trista McGlamery, MPA Meredith Moriak Wright, M.S. Cori Kendrick Samantha L. Bader Victoria Graham Savannah Massengill Jamee Lynn Smith Jess Moody Megan Palmer Pranita Sookai Pam Morris and others!

Founder of StrategyBreakdowns.com

TLDR: Worked in strategy consulting → Joined strategy team at Atlassian → Started writing strategy case studies → People liked them, so I left my job and went full-timeCheck it out → StrategyBreakdowns.comWe partner with companies like Atlassian, Notion, Intercom, Hubspot, Miro, Vanta, Clay, Mixpanel, and Ahrefs to reach 110k+ tech decision-makers. Click here to explore sponsorships → passionfroot.me/strategybreakdowns

Tom Alder

The cheat code nobody talks about:

Pick your brand colours based on the emotion you want customers to feel.

Not what looks cool.
Not what your competitor uses.
Not what your designer likes.

What you want people to FEEL.

—

P.S. I'm finalising Q1 and Q2 sponsorships for my newsletter, Strategy Breakdowns. 
👉 If you want to put your brand in front of 110,000+ leaders in tech, click here:
https://lnkd.in/e_4jPRdu

If you want to get better at strategy, use these 15 (free) templates: 

1. SWOT

A diagnostic lens for mapping a company’s internal capabilities and constraints against the external conditions shaping its success.

2. Ohmae's 3C Model

A way to sharpen strategy by examining how company strengths intersect with customer priorities and competitive pressure.

3. BCG Growth Share Matrix

A portfolio framework used to decide where to invest, harvest, or exit based on relative market dominance and category growth rates.

4. Strategyzer Business Model Canvas

A single-page blueprint for breaking down how a business creates, delivers, and captures value across its core components.

5. McKinsey 3 Horizons

A planning approach that separates today’s core business from emerging bets and long-term growth options.

6. Porter’s 5 Forces

An industry analysis tool that explains profitability by assessing rivalry, substitutes, buyer power, supplier power, and barriers to entry.

7. TAM SAM SOM

A market-sizing method that progressively narrows from total demand to the realistically reachable customer base.

8. Decision tree

A structured way to evaluate choices by laying out alternatives, consequences, and likelihoods before committing.

9. 4Ps 

A classic framework for coordinating what you sell, how much it costs, how it is promoted, and where it is distributed.

10. 7C’s Compass Model

A holistic model for diagnosing market performance by factoring in customers, competitors, company, collaborators, context, and internal coordination.

11. Blue Ocean

A strategy approach focused on creating uncontested market space by redefining the problem and eliminating direct competition.

12. Pricing Matrix

A structured way to compare price levels against value tiers in order to optimise positioning, packaging, and willingness to pay.

13. Agreement and Certainty Matching Matrix

A decision framework that aligns how strongly stakeholders agree with an idea against how confident the underlying evidence is.

14. Ansoff Matrix

A growth planning model that categorises expansion paths based on whether a company is targeting new or existing markets and offerings.

15. McKinsey 9-Box Matrix

A portfolio and talent evaluation tool that maps performance against future potential to guide investment and development decisions.

🎁 Want my 15+ editable strategy templates? Get them free: https://lnkd.in/dCRR8_KE

Top 15 Strategy Templates (Free)

This is the first website ever created.

Tim Berners-Lee launched it on August 6th, 1991.

The original purpose: 
Streamline information sharing between scientists.

The site explained the basics:
→ What the World Wide Web (www.) was
→ What information was available
→ How to use your browser

It's still online today (link in comments) though not all the content is accessible.

Tim developed the specs for HTML, HTTP, and URLs.
He could have patented everything. 
He didn't.

He gave it away for free - convinced that an open, decentralised internet would benefit everyone.

34 years later: 2 billion websites, 5 billion users, a $5 trillion digital economy.

The most consequential invention in tech history.

—

💡 P.S. If you enjoyed this - I made something for you!

A free masterclass on how to *look back in time on any website* to uncover how products, pricing, and positioning evolved over time - and use that context to spot strategic opportunities today.

Watch it here: https://lnkd.in/ey2cFVaP

The average enterprise employee spends 31 hours per month in unproductive meetings.

That's almost a full work week. 
Every single month. 
Gone.

And yet - meetings aren't the problem. BAD meetings are the problem.

The best hybrid teams i've seen don't have fewer meetings. 
→ They have better workflows that make every interaction count.

I genuinely think something's shifted in how teams think about productivity.

It used to be about individual output - more hours, more tasks, more hustle.

Now it's about connection quality and output. How seamlessly can 50 people across 12 timezones actually collaborate without losing their minds?

The companies figuring this out are pulling ahead. The ones still optimising for "busy" are falling behind.

--

Zoom is running a free summit on exactly this: how to make collaboration seamless across teams, locations, and timezones.

Feb 24 (EMEA) / Feb 25 (APAC)

If you're leading digital transformation, IT, or workplace strategy at a large org - worth grabbing a spot.

Register here: → https://zm.me/49SCY8r

#ad in partnership with the legends Zoom

Every AI tool you've used in the last 2 years has the same interface:

A text box with a blinking cursor.

Quarterzip threw it away entirely.

Instead of building another chat wrapper, they built an AI that watches your screen share and guides you visually - like having a colleague sit next to you and point at things.

No SDK installation. 
No browser extension. 
No IT approval ticket.

Just a picture-in-picture window that sees everything you see. Any tool, any tab, any workflow.

Picture this:
- You’re onboarding to a new tool
- You brace yourself for a barrage of forgettable tooltips and painful ‘educational’ flows
- Instead, you click ‘Start Onboarding’ and you’re prompted to share your screen
- You share, and you’re placed directly in the app, with a helpful AI assistant in the corner that sees everything you see
- It’s trained on the help docs, all past onboarding calls, and can guide you through the journey whilst answering any question you might have along the way

They launched a week ago. Already running hundreds of AI-powered onboarding sessions a day with Apollo and Grab.

And the growth loop is elegant - every person who gets onboarded through Quarterzip sees the brand sitting inside the PIP window.

Product usage drives distribution.

I broke down the full strategy in this week's newsletter (link in the comments)

On July 7th, 2025, I added another SaaS idea to the pile:
A Chrome extension. SimilarWeb for builders. Traffic, revenue signals, founder socials, ads - all in a sidebar you can trigger when you visit any company's website.

A 9-bullet sketch of something I'd personally use a dozen times a day, if it existed.

Nothing came of it. Got buried under many more (half-baked) ideas.

Fast-forward 6 months.
The Figma team reached out about a partnership.
They wanted me to try their new prompt-to-app AI tool, Figma Make.

I mulled over the angle for a while, then realised I had the perfect test case.
Could I take a 6-month-old idea that had never left the notes app and turn it into a fully interactive, clickable product prototype? Without writing a single line of code? Without opening a design tool?

The pipeline I came up with:
→ 𝗡𝗼𝘁𝗶𝗼𝗻 (raw idea, 9 bullet points) 
→ 𝗖𝗹𝗮𝘂𝗱𝗲 𝗖𝗼𝗱𝗲 + 𝗪𝗶𝘀𝗽𝗿 𝗙𝗹𝗼𝘄 (interview to flesh it into a full PRD) 
→ 𝗙𝗶𝗴𝗺𝗮 𝗠𝗮𝗸𝗲 (PRD in, interactive prototype out)

One sitting later, I had my answer.
Here’s how it went down (link in the comments 👇)

40 years of enterprise software in one chart:

Ownership → subscription → consumption → autonomous 

We're entering an unrecognisable era.
The winners of the next decade will be defined by AI GTM, outcome-based pricing, and the merging of software and services.

We hear a lot about the ‘one-person unicorn’.
A single operator building a billion-dollar company with new business models unlocked by AI.

Im curious - what do you think that business actually *looks* like?
Whats the product? How is it marketed? How does the company operate?

Something I’ve been wondering a lot about lately. Keen to hear your thoughts 💭

—

👉 P.S. If you enjoyed this post, you'll love my newsletter - a 3-minute breakdown of the strategy playbooks and growth hacks behind the world’s greatest companies.

Join 110,000+ strategy nerds from companies like Google, Meta, Atlassian, and Netflix: https://lnkd.in/g2FWfXGR

Daniel Ek: "The fact that almost a third of the U.S. population have heard of Spotify is really because they've seen it on Facebook"

In 2011, Mark Zuckerberg announced an infamous feature: 
→ "Frictionless Sharing"

Facebook would let apps auto-broadcast user activity to friends' feeds.

It immediately triggered a land grab with startups racing to convert a slice of Facebook's 1 trillion page views per month.

→ Pinterest auto-shared new pins ("Anna pinned a recipe on Pinterest") and briefly became "the fastest growing site of all time."
→ SocialCam exploded from under 10 million to 40+ million monthly actives in roughly two weeks
→ Viddy started added 300,000+ signups daily, and became the #1 free iPhone app.

Spotify built arguably the most elegant viral loop of the era:
→ Connect Spotify to Facebook (one time)
→ Every song you play gets auto-shared to friends
→ Friends click → hear the song instantly → get prompted to install
→ They connect, and the cycle continues

The results were staggering:
→ 1.9M new users in 7 days
→ 5x'd paid subscribers in 20 months
→ 50% DAU/MAU ratio (users weren't just signing up, they were building a daily habit)

Most apps that aggressively exploited this arbitrage died when Facebook shut it down.
Spotify was one of the few who survived. 

This week I spent 14 hours researching one of the most bizarre gold rush moments in tech history.

📌 How Spotify hacked Facebook: 1 million new users in 7 days.
→ https://lnkd.in/eNwdTivU

Every company spent the last 20 years building customer support processes that make people want to hang up.

Press 1 for billing. 
Press 2 for support. 
Press 3 to scream into the void.

Then came the "AI upgrade" - which mostly just replaced the robotic menu with a robotic voice.

Same frustration, different wrapper.

Here's what's actually changing now:
ElevenLabs just shipped Expressive Mode in their Agents platform.

The demo is WILD (video below). 

The agents don't just listen to what you say. 
They detect HOW you say it.

Tone.
Pitch. 
Pacing. 
Humour.
Feelings.

And they respond with the right delivery - using cue cards like [reassuring], [apologetic], and [enthusiastic] to match the moment.

Frustrated caller? The agent shifts to calm de-escalation.
Excited prospect? It matches the energy.
Confused customer? It slows down.

Previously, agent emotion was shaped entirely through voice selection and system prompts. Static. One-size-fits-all.
Now it's dynamic and contextual. Across 70+ languages (up from 32).
The turn-taking is different too. Their new transcription model captures intent and emotional cues so the agent times responses more like a human would.
The result: customers feel helped, not processed.
That's the gap most people miss about voice AI. The technology was never the bottleneck.

The emotional intelligence was.

#ad #ElevenAgentsPartner

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The Battle

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Tom Alder

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taplio

The Battle

Harris Fanaroff

Tom Alder

Followers

Posts

Engagements

Likes

Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Harris Fanaroff's LinkedIn Performance

Performance ScoreTom Alder's LinkedIn Performance

Ready to grow your LinkedIn presence?

Performance ScoreHarris Fanaroff's LinkedIn Performance