Bunes & Ferenczi

At Bunes & Ferenczi we believe in today’s uncertain and ever-changing environment there is a smarter and faster way for B2B Tech companies to acquire new customers than only by increasing sales capacity​.

We work with early-stage companies, companies looking to geographically expand, or someone looking to expand their solution portfolio to:
* Co-create their Ideal Customer Profiles (ICPs) in which their value creation is the highest
* Build a Serviceable Addressable Market (SAM) which is prioritized order of all the ICPs
* Audit and recommend data/analytics tools for sales and marketing to support the acquisition of customers
* Provide interim CMO/CRO support for expansion

| Co-founder |  B2B Tech Growth Strategist | 

GrowthMentor

I am grateful for the opportunity to support NEXT GEN entrepreneurs with some of my experience through specific conversations about their challenges. The best part of this? I learn so much myself every time,

Growth Mentor

GlobalGrowth Consulting (GG Consulting AB)

Experienced hands-on business executive with strong focus on teamwork and managing multi-cultural teams thrives at driving global or local growth or profitability-focused change initiatives

AREAS OF EXPERTISE
* Development and advice on Sales and Marking programmes, Business Strategy and Planning
* Design and implementation of organisational change including providing interim management  
* Deep industrial knowledge of IT and telecoms, both B2B and B2C
* Set up and management of new international businesses including creation of company structures

| Principal Consultant | Business Owner |

Bisnode

Advising Bisnode B2B Marketing Steering council with GTM plans for new offers.

B2B Sales and Marketing GTM Advisor

Vendemore

Enabling global companies to implement Account Based Marketing as a part of their marketing mix.

Developing internal sales and marketing strategies at Vendemore.

Global Account Director

GlobalGrowth Consulting & Investment LLC

Vision: 
Grow local small businesses to International medium-sized businesses

We are: 
Senior practicioners with experience from both small businesses to  Fortune 20, including experience in sales, marketing, business development, business management, and Management Consulting.  Proven track record of developing international businesses

Our approach: 
Focus on technology firms (Internet, SW, and HW) with base in Scandinavia looking for international expansion or businesses looking to expand to Scandinavia. We look for 1-4 year exclusive partnerships focusing on profitable new business. Our model can be tailored to each engagement. In some cases, we may make a significant investment in the business. However, we exclusively engage in businesses with a buy-out plan

Founder, Majority Partner, and Chairman

Libendo Education

Member of Board for holding company in Luxemburg (Avaros SA)

Member of Board

Managing the Libendo Group business across all markets

Managing Director

Member of Board Libendo Norway AS

Member of Board Libendo UK&I Ltd (Dormant)

Member of Board Libendo Sweden AB

Driving the expansion of Libendo from Sweden to UK and Norway.  In charge of all expansion work in addition to hosting the management structure, business planning, and overall sales results for the business

Global Sales Director

SPConsulting

Consultant in Change Management Practise at SPConsulting: Boutique global consulting firm based in Stockholm, Sweden

Consultant

Build HP's Direct Online sales in EMEA; employee number 1

Our team took an existing business from $35m to $105m over two years.

Consumer Online Business Development Manager EMEA

Managed a product line E2E, turning around $5m loss to $3m in profit in two years and order book grew by 30%.

Member of management board, and numerous project steering committee chairman roles as well as sponsor.

Business Line Manager EMEA

Provided country representation to EMEA based organisation for support experience and delivery models. Included business development of support services (fee based). Also included deployment of retail channel support programmes.

Consumer Support Country Manager Nordics

European Product Manager for the HP ScanJet line of products. Core focus on all 4 Ps

Product Manager EMEA

Provided final level support for WW contact centres for HP ScanJet products. Would drive current engineering for updates of current products and ensure fixes were transferred to the development of next generation products.

Escalation Manager

I help B2B Tech companies to grow by focusing on the right customers.

I am passionate about B2B tech, but more passionate about the customer value deriving from deploying the right technology. 

It’s always about the customer, and it’s always about the value they get from technology.

The rest are just means to an end.

I am your international businessman of mystery! 

I have lived and worked in Norway, US, Germany, Switzerland, and Sweden.

I am like the business equivalent of the Swiss Army knife, a utility you can use to solve many a challenge. 

I have done sales, marketing, financial management, management consulting, P&L ownership, product management, customer support/operations, escalation management, Account Based Marketing, EdTech, AdTech, MarTech, B2B, B2C, B2B2C. You name it, I have done it!

I have worked for myself, in an organization with four people, in an organization with +300,000 employees and anything in between.

Hans Bunes

Intel Corporation

Interim Marketing Director, Canada

Leading Canada’s marketing strategy and campaigns for the gaming and esports segment at Intel. Planning Canada’s marketing activations and paid media executions and developing materials and content for our sales team.
Managing the co-marketing strategy for Intel’s B2C and B2B OEMs and Alliance partners in Canada. Leading strategic relationships with partners and creating joint 360 marketing campaigns. Co-developing innovative marketing programs that meet customers and Intel’s business objectives to drive growth and nurture partnerships.

Gaming and Partner Marketing Manager

Seneca College

Professor of Marketing

BrainStation

I am a lead instructor in BrainStation's Digital Marketing Program. Through this 10-week part time program, I guide students through the fundamentals of Digital Marketing by providing them with real-world examples and case studies.

Digital Marketing Instructor

Upwork

Freelance Marketing Manager

Leading the PC marketing team in Canada.
Researching customer insights and target markets through close partnership with the sales, category, partners and customers
Design, development and execution of go-to market marketing plans for B2B and B2C customer segments.
Managing $5M+ USD marketing budget

Country Marketing Lead - Commercial & Consumer Personal Systems

-Development and execution of go-to-market  marketing plans either through our direct channels or indirectly through our reseller community
-Event creation/management to support new product introductions, C-level customer briefings and program announcements 
-Assessment of customer insights and identification of target segments for HP’s products, services or solutions offerings through close partnership with the sales force, relevant partners and customers
-Develop closed-loop post- analysis for assigned programs and recommend indicated actions to manager.
-Manage and develop reseller relationships while aligning their marketing activities with HP’s priorities and initiatives

Commercial Print Marketing Manager

ASUS North America

- Execute and administer channel marketing programs and communications; monitor, record and analyze ROI.
- Localize, customize and develop well-positioned sales/marketing tools for the channel customers.
- Monitor and maintain the ASUS brand across channel partner in-store and online merchandising.
- Develop a keen understanding of partner funding requirements; execute approved programs and ensure compliance.
- Coordinate with the Account Managers to plan and host events for the channel customers.
- Train channel partner and present to end-user at Trade Shows
- Participate in ongoing dialogue with the channel customers in conjunction with account managers

Channel Marketing Manager

CDW Canada

- Manage internal and external marketing strategy with eleven different vendors across various product lines.
- Create and develop new print services programs from design to implementation.
- Meets and exceeds revenue and marketing demand funds targets every quarter to date.
- Analyze and translate trends in the market to create marketing plans and increase revenue within CDW.
- Collects & manages product information, and details for CDW marketing vehicles
- Communicates internally new product, updates, promotions and program information
- Create and execute innovative, strategic business plans, while coordinating fulfillment of activities which comprise of customer demand generation, and CDW account manager sales engagement.
- Act as a liaison for the partner by evaluating customer reactions to marketing/sales programs, and offering advice in areas including, sales incentives/promotions, sales analysis, training, advertising, and communication.
- Analyze in-depth reports and data to stay current on competitive analysis, gain better insight on trends, and determine how to best forecast and formulate campaigns, product launches, and other impactful news.

Product Manager - Print, PC & POS

- Develops a sales funnel for Managed Print Services and Printing Supplies Replenishment Program
- Provide pre-sales assistance to CDW sales team to drive HP Printing and Supplies Business
- Provide Technical support and educate sales on value of HP Printing & Supplies
- Develop and operationalize HP Printing & Supplies processes
- Provide training to Account Managers
- Collects & manages product information, and details for CDW marketing vehicles
- Communicates internally new product, updates, promotions and program information
- Create and execute marketing and sales programs, incentives and events

Business Development and Product Marketing Specialist - HP Print and Supplies

- Co-train the new classes of Account Manager on HP’s processes, deal registrations. 
- Develop sales incentives alongside the HP EG Product Manager, create signage and track results
- Create and analyze sales reports to uncover trends, perform R.O.I. on marketing investments and to track promotions.
- Create and Co-ordinate events with our Marketing Communication department to ensure effectiveness and budget.

Product Marketing Specialist

Shoppers Drug Mart

- Interact with customers and manage customer complaints
- Work with fellow team members to ensure the store’s successful operation
- Delegate work for subordinates and ensure it’s completion	
- Create P.O.P displays for the sale items of the week	
- Ensure that advertisement P.O.Ps are displayed and up to code

Customer Service Manager and Supervisor

MPP Marketing Group Inc

- Business to Business advertising/print production sales	
- Prospecting/ New client development
- Account/ Territory management	
- Brand management
- Print industry experience

Account Manager

Innovative, results driven professional with 10 years experience in the tech landscape & 1.5 years of a marketing educator. Strategic and creative “out of the box” thinker who thrives on pushing the bar with tactics that are differentiating and results focused. Achievements include; integrated sales and marketing campaigns with key retailers, and unique opportunities to showcase brands with alliance/retail partners.

taplio

The Battle

Hans Bunes

Joshua Chiavaroli

Followers

Posts

Engagements

Likes

Ready to grow your LinkedIn presence?