Bunes & Ferenczi

At Bunes & Ferenczi we believe in today’s uncertain and ever-changing environment there is a smarter and faster way for B2B Tech companies to acquire new customers than only by increasing sales capacity​.

We work with early-stage companies, companies looking to geographically expand, or someone looking to expand their solution portfolio to:
* Co-create their Ideal Customer Profiles (ICPs) in which their value creation is the highest
* Build a Serviceable Addressable Market (SAM) which is prioritized order of all the ICPs
* Audit and recommend data/analytics tools for sales and marketing to support the acquisition of customers
* Provide interim CMO/CRO support for expansion

| Co-founder |  B2B Tech Growth Strategist | 

GrowthMentor

I am grateful for the opportunity to support NEXT GEN entrepreneurs with some of my experience through specific conversations about their challenges. The best part of this? I learn so much myself every time,

Growth Mentor

GlobalGrowth Consulting (GG Consulting AB)

Experienced hands-on business executive with strong focus on teamwork and managing multi-cultural teams thrives at driving global or local growth or profitability-focused change initiatives

AREAS OF EXPERTISE
* Development and advice on Sales and Marking programmes, Business Strategy and Planning
* Design and implementation of organisational change including providing interim management  
* Deep industrial knowledge of IT and telecoms, both B2B and B2C
* Set up and management of new international businesses including creation of company structures

| Principal Consultant | Business Owner |

Bisnode

Advising Bisnode B2B Marketing Steering council with GTM plans for new offers.

B2B Sales and Marketing GTM Advisor

Vendemore

Enabling global companies to implement Account Based Marketing as a part of their marketing mix.

Developing internal sales and marketing strategies at Vendemore.

Global Account Director

GlobalGrowth Consulting & Investment LLC

Vision: 
Grow local small businesses to International medium-sized businesses

We are: 
Senior practicioners with experience from both small businesses to  Fortune 20, including experience in sales, marketing, business development, business management, and Management Consulting.  Proven track record of developing international businesses

Our approach: 
Focus on technology firms (Internet, SW, and HW) with base in Scandinavia looking for international expansion or businesses looking to expand to Scandinavia. We look for 1-4 year exclusive partnerships focusing on profitable new business. Our model can be tailored to each engagement. In some cases, we may make a significant investment in the business. However, we exclusively engage in businesses with a buy-out plan

Founder, Majority Partner, and Chairman

Libendo Education

Member of Board for holding company in Luxemburg (Avaros SA)

Member of Board

Managing the Libendo Group business across all markets

Managing Director

Member of Board Libendo Norway AS

Member of Board Libendo UK&I Ltd (Dormant)

Member of Board Libendo Sweden AB

Driving the expansion of Libendo from Sweden to UK and Norway.  In charge of all expansion work in addition to hosting the management structure, business planning, and overall sales results for the business

Global Sales Director

SPConsulting

Consultant in Change Management Practise at SPConsulting: Boutique global consulting firm based in Stockholm, Sweden

Consultant

Build HP's Direct Online sales in EMEA; employee number 1

Our team took an existing business from $35m to $105m over two years.

Consumer Online Business Development Manager EMEA

Managed a product line E2E, turning around $5m loss to $3m in profit in two years and order book grew by 30%.

Member of management board, and numerous project steering committee chairman roles as well as sponsor.

Business Line Manager EMEA

Provided country representation to EMEA based organisation for support experience and delivery models. Included business development of support services (fee based). Also included deployment of retail channel support programmes.

Consumer Support Country Manager Nordics

European Product Manager for the HP ScanJet line of products. Core focus on all 4 Ps

Product Manager EMEA

Provided final level support for WW contact centres for HP ScanJet products. Would drive current engineering for updates of current products and ensure fixes were transferred to the development of next generation products.

Escalation Manager

I help B2B Tech companies to grow by focusing on the right customers.

I am passionate about B2B tech, but more passionate about the customer value deriving from deploying the right technology. 

It’s always about the customer, and it’s always about the value they get from technology.

The rest are just means to an end.

I am your international businessman of mystery! 

I have lived and worked in Norway, US, Germany, Switzerland, and Sweden.

I am like the business equivalent of the Swiss Army knife, a utility you can use to solve many a challenge. 

I have done sales, marketing, financial management, management consulting, P&L ownership, product management, customer support/operations, escalation management, Account Based Marketing, EdTech, AdTech, MarTech, B2B, B2C, B2B2C. You name it, I have done it!

I have worked for myself, in an organization with four people, in an organization with +300,000 employees and anything in between.

Hans Bunes

Brandon Fluharty 🐝

The Purposeful Performer

[An open letter to the autonomy seekers]

Becoming a Purposeful Performer is about being more intentional to create asymmetric results in life.

We step into the tech-selling arena with a twist: We’re not here to squeeze out the biggest commissions. We’re here to shape our careers around independence, flexibility, and deep fulfillment—becoming Purposeful Performers.

We don’t start with, “How can I close more deals?” We begin with, “What kind of life do I want to lead?” Then, we reverse-engineer our selling strategy to fit that vision. It’s not about constantly chasing more; it’s about finding—and defining—enough.

We’re tired of the loud voices, the constant hustle, and the uncertainty, and instead, we choose to carve a different path—even if it’s more challenging—to measure our lives by one true North Star … having no regrets.

Ready?

Now is your time. I hope you’ll join us on this journey.

🐝

Writer, Strategist, Coach, and Advisor

Be Focused. Live Great.

We design a better way for you to live.

BFLG (Be Focused. Live Great.) is an exciting project that helps elite SaaS sales professionals not sell better, but live better. 

Our core driving belief? 

Taking an integrated approach to work, life, and play, just like a world-class professional athlete does, enables you to thrive. Make more (success and satisfaction) and hustle less.

To learn more, and be selected as a founding member, go to: https://befocusedlivegreat.com

Follow the 🐝

Founder

RevGenius

RevGenius is a group of revenue-generating sales and marketing professionals brought together to learn, share, support, and grow with each other.

Member

Pavilion

Pavilion is a private, invite-only, membership organization for commercial growth operators.

Membership consists of 3000+ leaders from Sales, Marketing, and Operations. We have chapters in New York, Los Angeles, London, Denver, Boston, Toronto, Indianapolis, and Amsterdam and will be expanding to most cities in the world over the next 18-24 months.

LivePerson

Leveraging the system I've personally used over 4 years to win $50,607,516 in TCV and achieve $27,332,536 in ARR, I advise and mentor curious sellers on how to achieve success and satisfaction without burning out.

Strategic Performance Advisor

Senior individual contributor (yes, with a VP title) for the organization focused on acquiring top tier, strategic enterprise accounts by enabling a major digital transformation centered around helping brands more easily communicate with their customers and employees at scale. 

Leverage the power of our organization to showcase how an industry-leading AI-powered conversational cloud ecosystem and world-class subject matter experts can operationalize this shift and deliver immediate and long-term value to the business.

VP, Strategic Account Solutions

LivePerson (NASDAQ: LPSN) is transforming how brands fundamentally operate more efficiently and effectively by moving two-way communication with customers away from analog voice calls, websites, apps, email and social media to the third wave of digital commerce, which is conversational commerce. 

Conversational commerce allows customers to ask questions, buy products, seek help and get service securely and privately using their natural language and messaging service of choice.

LivePerson is the leader in delivering AI-powered conversational commerce at scale for the world's largest brands.

See more at https://www.liveperson.com

Strategic Account Director

Revel Systems

Revel Systems is a feature-rich business platform transforming the way business is done by integrating all operations and customer channels, driven by the Point of Sale, into a single dashboard. 

Designed to maximize security, stability, ease of use, and service delivery, Revel’s ecosystem replaces bulky, expensive legacy solutions with a quick, intuitive iOS-based POS platform that combines cloud-based technology with the mobility of the iPad and use of artificial intelligence for smarter support and maintenance. 

Revel is an Apple Enterprise Mobility Partner.

Enterprise Sales Executive

Datum Technologies LLC

Led Datum's Multi-Unit Restaurant Solutions & Consulting Group, helping large multi-unit restaurant clients effectively leverage a complete managed Technology-as-a-Service (TaaS) model for in-store and corporate IT, which included best-of-breed hardware and software, infrastructure support, world class security & compliance, outsourced IT solutions and consulting services to become more efficient, nimble and profitable.

Director, Multi-Unit Restaurant Technology Solutions

ReachLocal

ReachLocal (part of the USA Today Network) is an award-winning and leading online management and commerce company with smart solutions, powerful technology and sharp professionals in local offices all over the globe who are focused on delivering superior results to its clients. 

ReachLocal's solutions center on helping businesses stop leaking leads to their competitors and turn consumers into customers by offering help along the entire buying journey: Discover, Contact, Choose and Book & Buy.

Consultant, Digital Marketing Systems & SaaS Solutions

The Suncoast News Network

Senior performer for 24-hour hyper-local cable TV news network, working with top tier businesses and major ad agencies.

Senior Account Executive

Realized breakthrough business development with capture and management of local, regional, and agency TV advertising accounts.

Account Executive

The New York Times

Consultative selling of recruitment services for Human Resources Managers through online advertising and digital hiring platforms.  

Optimized regional partnership between Sarasota Herald-Tribune (New York Times Regional Group) and Monster.com.

Digital Recruitment Marketing Consultant

I help strategic SaaS sellers become millionaires without sacrificing their well-being using design & systems thinking. Get started w/ the links in my featured section ↓

From 2018 - 2022, I closed over $50M in SaaS sales by winning transformation deals with the world’s largest brands.

In 2019, I entered the coveted 7-figure annual earners club for the first time. I did it 3 years in a row before retiring from the corporate world at age 42 in 2022.

These results came about, not so much by focusing on specific sales techniques and tactics, but more through designing and developing a unique way to operate consistently at an elite level.

This wasn’t always the case.

Like so many in SaaS sales, I fell into the trap of needing to hustle and grind to get to the top. 

And then once I got to the top, I had to do it all over again, month after month, quarter after quarter, and year after year.

That led to a vicious cycle of frustration and burnout. It got so bad that I landed in the hospital in my early 30s due to a mini-stroke from overworking. Plus, I was stalling my earnings at $200K per year.

It wasn’t until I completely redesigned my work and life with more purposeful integration that I found sustainable results and satisfaction.

The catalyst to changing the way I operated was adopting a "Human First, Seller Second" approach using design thinking and systems thinking. 

Today, I use my role as The Purposeful Performer to deliver content, community, and coaching that help revenue generators turn their tech sales careers into vehicles for early corporate retirement.

All of this is driven by a customizable personal operating system that I write about. 

The results?

→ Corporate retirement 10 years ahead of my personal goal.
→ $27.3M+ in ARR generated w/ a 78% closing ratio. 
→ $3.8M+ in personal income in 48 months.
→ All while averaging 7 hrs/night of sleep.

If you want to learn more about how I did this, you'll benefit from the lessons I drop every week.

SUBSCRIBE BELOW ↓

🐝

taplio

The Battle

Hans Bunes

Brandon Fluharty 🐝

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