Hanne T'Kindt

Johan van Mol

No-Kno

No-Kno is a data-driven solution to help companies manage diversity and inclusion in marketing and employer branding.
As society becomes more diverse in terms of ethnicity, active age, gender roles, and family composition, a gap emerges between reality and the typical representation in marketing. This causes brands and employers to become less relevant to an ever-growing group of people.
No-Kno's Diversity Tracker automatically scans all your touch points and uses image analysis to map the representation of age, gender, ethnicity and negative stereotypes in your marketing, comparing it to your actual target audience and benchmarking it against competitors and best practices. 
Using this data you can make your inclusive marketing or employer branding more effective.

Founder

Wunderman Thompson Antwerp

Wunderman Thompson is part agency, part consultancy, part technology company. We inspire growth by bringing creativity, data and technology everywhere across the consumer journey.
I lead the strategy department of about 35 brand and communication planners, customer experience strategists, service designers and data specialists in the Benelux region. Our multi-disciplinary strategy team delivers integrated strategy and consulting solutions, as well as Effie-winning communication strategies.
In addition to helping to build Wunderman Thompson's strategy team, capabilities, and methodologies, I am committed to our clients. My work involves strategic marketing, brand positioning, customer experience strategy, and consulting for key clients and pitches, including Amazon, bpost, Evergreen, Liberty Global, Randstad, Telenet, The Social Hub and Toyota Motor Europe.

Chief Strategy Officer

Before The Wave (Studio Peter Van Riet)

The world needs smart, sustainable and meaningful products and services: stuff that creates value in our lives and in our business, stuff that does not exhaust our planet and that offers convenience while sparking our creativity and intelligence.
This requires creativity to challenge the status quo, and to think beyond industry recipes. It also requires rationality and the right structure to covert ideas into revenue.
At the Studio, we take this changing world as a starting point. Together with our clients we discover what it means and how we can turn this into physical products, digital products, services, experiences and brands.

Managing Partner

Capeton

Capeton helps decision makers to solve their strategy, innovation, digital transformation, go-to-market, brand communications and organization questions via interim management and advisory services. 
Capeton's client list includes: BASF, Ageas, Pierre&Vacances, GoldenPages, Levanto, i-Cleantech Vlaanderen, Alcatel-Lucent, bpost, Mobistar, Shurgard, Panasonic.

Shurgard Europe

As consultant I was part-time Senior Manager E-commerce at Shurgard. Shurgard is the market leader in self-storage in Europe.
At the Shurgard European Headquarters I was responsible for the development and follow-up of the digital strategy for the European market. The scope of my mission included Search Engine Marketing (SEA and SEO strategy), digital communication and social media strategy, usability and funnel optimization. 
Next to that I worked on knowledge transfer, organization and process design of the digital team and the transformation of the marketing team.

Senior Manager E-commerce

Duval Guillaume

Duval Guillaume is an idea-centric communications agency, with about 200 people, having offices in Antwerp and Brussels Belgium.
My responsibility was leading the Antwerp interactive business unit, which included the integration of the Brussels digital team after restructuring. I supervised account management, strategy, development and operations. 
Next to the management role I was responsible for developing online strategies for our key clients: Center Parcs and AXA. For Center Parcs I worked on e-marketing and social media campaigns and continuous improvement projects of their website and e-commerce. I consulted AXA on a variety of digital issues and I worked on the launch of their new online current account.

Managing Partner for the Digital business unit

Atomik Studios, interactive agency

Almost fresh from college I started Atomik Studios together with Lansen, a former classmate. Lansen was the designer, I was the programmer. The first 5 years we had a lot of fun with building games, websites, edutainment and e-learning tools, 3D animation, video, and so on. Anything that could be shown on a screen, we would create.
After that we decided to become a little more professional. We grew our company up to 17 people and focused on designing and building brand experiences on digital platforms: interactive and e-marketing concepts, design and production for web, mobile and TV. Some of clients: Alcatel-Lucent, Atos Origin, EskoArtwork, ING, Telenet, Bobbejaanland and many Belgian agencies.
On januari 1st 2009 we were acquired by Duval Guillaume, a leading advertising agency.

Owner

iMotion & Freelance

Interaction designer and developer

I'm a strategist, tech enthousiast, developer, experience designer, entrepreneur, aspiring data scientist, writer on technology and design thinking, tiny record label owner and occasional video artist.
In 1996 I graduated in Product Development. But having created my first website in 1995, I realized my passion wasn’t designing physical products. I was drawn to the digital world. This was the time when digital pioneers were envisioning a new world, in which paradigms were shifted, technology would save us all and graphic design came from outer-space. 
The connected world turned out less idealistic than the early internet evangelists envisioned, but not less revolutionary. Against this backdrop, I've been connecting the dots between strategy, creativity, technology and human behavior.

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The Battle

Hanne T'Kindt

Johan van Mol

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