Dataships

Head of Partnerships

Partnership Leaders

Partnership Leaders is the industry association for Partnership / Channel / Alliances / Business Development leaders at modern technology companies.

Member

LoyaltyLion

Partnerships Lead - Agency

Senior Partnerships Manager - Agency

Partnerships Manager

5874 Commerce

- Build, manage, nurture and grow strategic technology partnerships within the ecommerce ecosystem
- Plan, create and implement partner marketing strategies and internal marketing campaigns that drive ROI and positive business results.
- Measuring performance and effectiveness of campaigns and marketing activity
- Creation and development of automated email marketing campaigns
- Management and scheduling of the social content calendar
- Writing SEO-friendly, engaging, and well-researched blog content for the agency, clients and partners.
- Creating appealing infographics, assets, and video content for online and in-person events, animation promo videos and podcast editing.

Partnerships & Marketing Manager

Caramba Marketing Ltd

I managed multiple accounts in a busy branding agency, providing clients with print and digital marketing material.
My responsibilities included:
- Liaising with account directors and nominated suppliers.
- Ensuring campaign deadlines are met and remain within the client’s budget. 
- Working closely with the creative studio and brief in projects from clients. 
- Creating engaging social media content and scheduling across multiple platforms.

Clients included: Aramark Catering, Side by Side Defence Services, myDentist, PDSA, Lee Longlands

Marketing Account Executive

Astutis Ltd

Working for a national health and safety training centre, I supported a busy marketing team to develop relationships with clients from diverse industry sectors.
My responsibilities included:
- Implementing campaigns across integrated digital media to recruit and develop clients across their lifecycle
- Writing relevant SEO friendly content for our websites to drive quality web traffic that converts and maintaining up to date information
- Producing and maintaining collateral for our clients such as case studies, product specifications, infographics etc. on different media
- Writing online content to be published across diverse media such as blog, websites and social media
- Carrying out market research of business sectors, products and services and analysing data compiled
- Organised events and encouraged presence of the company at national conferences

Marketing Assistant

Pleisure Holidays

Bar Attendant (Ski Seaon)

MotoNovo Finance

- Assisted with Operations management of One Central Square
- Advised on methods to increase cost effectiveness, health and safety and energy efficiency for the business
- Planed and coordinated events
- Ensured all agreed service levels and standards are adhered to by nominated external suppliers
- Managed supplier contracts

Facilities Assistant

Spark44

I worked as a QA for JLR's web marketing agency. My responsibilities included:
-	Quality assuring a Content Author’s work by cross referencing with briefs before it was reviewed by the Project managers or Market. 
-	QA'ing content across multi-modal devices, making sure orientations were correct and layouts were user friendly.
-	Using Tridion CMS system to check authors website building, as well as publishing pages and sites to preview and live across a variety of markets and languages.

Content QA

Toshiba Medical Systems UK Ltd

Marketing Experience (Intern)

Partnership GTM Strategy at LoyaltyLion

As Head of Partnerships at Dataships, I drive revenue growth by building and scaling a global portfolio of agency partnerships within the Shopify ecosystem. My focus is on creating value for partners by developing and executing innovative strategies for partner acquisition, activation, and long-term success. By fostering high-impact collaborations and delivering exceptional experiences, I empower agencies to achieve measurable results while amplifying Dataships' market presence and impact.

Hannah Morris

Adison Clark

Co-Founder and CMO

A–C Consulting

I help consumer brands grow.

With 12+ years’ experience building, scaling, and consulting across DTC, retail, and eCommerce, I work directly with founders and leadership teams to drive revenue, tighten strategy, and build brands that last.

Clients include funded startups, global heritage brands, and founder-led businesses looking for clarity, speed, and results.

Founder

LANX

Brought in to lead digital growth at LANX and turn a good brand into a high-performing one.

Responsible for the full digital and eCommerce strategy, driving revenue, managing performance marketing, and improving retention. From Q1 to Q3 2024, delivered 80% YoY online growth and scaled spend efficiently across all key channels.

Built and led an in-house team covering marketing, CRM, and eCommerce. We’ve improved ROAS by 17% while increasing paid media investment by 53%, and cut budget waste by over 16%.

Working closely with the leadership team and founder, I’ve helped sharpen brand positioning, tighten up PR, and ensure creative and commercial are aligned.

Chief Digital Officer

Scoops

Co-founded a customer research tool designed to help brands get fast, accurate insights using AI.

I led the marketing strategy, designed the tool, and built out the LLM prompt system that powers the research engine. It’s used by teams at AMEX, YMU Talent, and Regular Practice—and has been endorsed by Rory Sutherland.

Scoops blends qualitative depth with speed and automation, giving marketing teams the insights they actually need to move faster and make better decisions.

Co-Founder

Chelsea Peers

Brought in during a key phase of digital expansion to help shape Chelsea Peers into a stronger DTC brand with a clearer strategy, sharper performance, and a more connected customer experience.

I focused on the core eCommerce engine, building out a new Shopify Plus ecosystem, improving retention, and driving marketing effectiveness. Over the course of the project, we delivered 450% YoY DTC revenue growth and hit multiple seven-figure milestones.

The customer database more than doubled. AOV rose by 20%. Conversion rates improved by 25%. Social engagement grew 4x, reaching 97K followers.

Working closely with the internal team, I helped build a performance-first marketing approach that brought digital, PR, and trade activity into one cohesive plan.

eCommerce & Growth Consultant

P&Co

Co-founded and built P&Co into a globally recognised lifestyle brand, known for its clear consistent campaigns, cult-like customer base, and standout identity in the fashion, tattoo and motorcycle scenes.

Served as CMO from 2016 to 2020, leading marketing, digital, and eCommerce as we scaled the DTC side of the business and expanded internationally.

Drove self-funded growth to seven-figure annual revenue, with the brand shipping to over 30 countries and amassing a highly engaged social media following.

Led the launch of limited collections, collaborations and story-led campaigns that defined the brand’s aesthetic and earned a loyal global community.

Stepped back from the day-to-day early 2020, remained in a Non-Executive role until exiting in August 2022.

Co-founder P&Co • Fractional CMO & eCommerce Consultant • Entrepreneur

Built P&Co from scratch and scaled it into a global consumer brand, shipping to over 80 countries. Exited in 2022 after nine years of growth. Still deeply focused on what makes brands work—commercially, creatively, and operationally.

Now working with founders and leadership teams across DTC, retail, and consumer goods. Roles vary—CDO, consultant, advisor—but the focus is the same: clear thinking, strong execution, and building teams that know how to trade.

Currently CDO at LANX. Since joining, we’ve grown revenue by 60%, doubled conversion, and rebuilt our paid and retention model from the ground up. Also advising Chelsea Peers, one of the UK’s most successful loungewear brands, on marketing structure, digital strategy, and long-term planning.

I stay close to the work:
– Trading calendars that drive volume
– Brand and product positioning that earns attention
– Creative strategy that supports sales
– Paid, retention and on-site performance

Not interested in noise or theatre. I help brands grow properly.

Partnering with founders and agencies to unlock the potential of digital brands.

From acquiring new customers, increasing retention, defining your vision and maximising profits, utilising my skills and years of experience in brand building, creative thinking and digital marketing.

Building brands with a competitive advantage, inspiring customers to build communities and bringing your ‘big’ ideas to life.

https://www.commonagenda.co.uk

Just closed the laptop.

November peak trade plans all underway, but in the quiet before it all kicks off, I’m reminded of this…

We’re about to see some serious ‘numbers’ turn up in real time.

And what I love most about this, is remembering that behind each interaction, each conversion there is one single person.

A person who saw something in your brand and chose you.

It’s easy to get caught up in forecasts and dashboards.

Easy to obsess over revenue goals and conversion rates.

BFCM is the perfect mix of raw data and real people.

Every spike is a decision.

Every order is a moment of trust being earned.

It’s not just about what converts it’s about what connects.

Proof that all the hard, and most of the time unseen work pays off and works together seamlessly.

Here we go… #BFCM2025

eCommerce Consultant and Growth Strategist | DTC Brand Co-Founder

taplio

The Battle

Hannah Morris

Adison Clark

Followers

Posts

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Performance ScoreAdison Clark's LinkedIn Performance

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taplio

The Battle

Hannah Morris

Adison Clark

Followers

Posts

Engagements

Likes

Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Adison Clark's LinkedIn Performance

Ready to grow your LinkedIn presence?

Performance ScoreAdison Clark's LinkedIn Performance