Crane ChemPharma & Energy

I manage lifecycle product marketing and communications that position new products to successfully launch, generate profitable sales revenue, and capture market share. I elevate customer experience by devising market-driven strategies and creating compelling collateral backed by research and analysis.

Regional Business Line Manager — Product Marketing | Led Integrated Campaigns to Launch New Products

Shlok's Shlok

I orchestrated digital and media advertising campaigns that elevated brand awareness, drove product sales, and engaged millions of people with major global brands.

Influencer Marketing Leader | Engaged Audiences of 2M+ People for More than 20 Global Brands

FedEx

MBA Intern — Marketing & Communications | Created for ELT Social Media Growth Plan Approved by CEO

Halo + Cleaver

MBA Student Consultant — Product & Marketing Strategy | Boosted Value Proposition via GTM Strategies

Packsize

MBA Student Consultant — Go-To-Market Strategy | Co-Built Strategic Roadmap for Global Brand Growth

HighRadius

 Techno-Functional Consultant | Built B2B SaaS Cloud-AI Invoice & Payments Solution that Enhanced UX

Cognizant

Associate | Engineered Support System that Improved SLA Compliance & Cut Cost for Fortune 100 Client

I engage and influence through data-driven storytelling. I create and execute the vision for meaningful content that resonates with target markets, attracts technical professionals, and elevates customer experience.

My expertise includes: Brand & Product Storytelling | Content Marketing | Marketing Communications | Go-to-Market (GTM) Strategy | Integrated Campaign Management | New Product Launch | Brand Messaging & Positioning | Influencer Marketing | Social Media Marketing | Brand Management | SEO & SEM | Customer Experience | M&A Integration | Product Management  | Product Marketing

As a consumer-centric, highly collaborative marketer, I:
✔ Created viral social media content that garnered 300M+ organic impressions and advertising engagements with global brands such as Amazon, Disney, and HSBC.
✔ Launched 5 new marketing communication channels at Crane Co., expanding brand reach and engagement.
✔ Selected as one of 25 employees out of 11K to participate in Crane Co.’s leadership development program. 

Known for my agility and exemplary work ethic, I pivot quickly to address customers’ evolving needs and position brands to captivate audiences in competitive market landscapes.

Shlok Gupta

Twilio

At Twilio, I design and build scalable, fault-tolerant systems that process billions of requests daily, driving fraud prevention, security, and operational excellence.

🔹 Phone Number Risks – Designed a Golang-based microservice that assess phone number fraud risks (burners, bots, SMS pumping etc.).
    - Powers Verify Fraud Guard & Messaging SMS Pumping Protection
    - Helped Verify customers (Intuit, Persona, Shopify) save $62.7M in SMS fraud costs (174% ROI).

🔹 Fraud Detection Service – Enhanced a real-time fraud detection microservice, countering evolving fraudulent traffic patterns.
    - Helped to generate $1B+ in revenue for Twilio Verify.
    - Trusted by Uber, Shopify, Mercado Libre, Stripe, Airbnb, and more.

🔹 Trust & Compliance – Built a real-time phishing detection system leveraging ML models, strengthening Twilio Messaging security. 

🔹 Technical Leadership
    - Mentored junior engineers across teams to grow as high-impact contributors.
    - Served on Twilio’s Growth & Development Engagement Council (2024), driving engineering excellence.

Software Engineer (L2)

Lolly.com

🔹Marketing Platform: Improved resiliency on existing microservices. Added new features. Optimized queries to reduce latency by 30%.

🔹Influencer Marketing: Designed and built a scalable influencer onboarding system, streamlining social media marketing for customers and driving adoption.

🔹Asynchronous Messaging: Created an asynchronous messaging microservice for real-time communication via WebSockets, to help customers communicate requirements with influencers. Stress tested stability with 10000 live connections and achieved 99.999% success rate.

🔹Technical Leadership: Led data engineering & software teams, ensuring 99.99% uptime and enforcing high code quality.

This was a remote position.

Software Developer

Arogya MedTech

Created automation scripts for big data processing tasks to generate clinical dataset and completed 30-day manual workload (processing time/set was about 9 hours) within 19 days (approx. 36.66% time cost reduction). Analyzed aforementioned clinical dataset in Matlab and generated eye saccade insights for researchers and assisted them to discover new findings summarized in https://doi.org/10.13140/RG.2.2.29761.92000 (Dementia 2020).

Coordinated technical oversight in Clinical Trial on neonates for project CEREBROS.

Research And Development Engineer

Worked on Bio-signal processing and visualization with relevant markers for P.o.C. against Patent WO2017179073A1 (https://patents.google.com/patent/WO2017179073A1/en) for Brain Computing Interfacing (BCI) prototype visualization. Developed a desktop app to see the live data graph (near real time 24-bit bio-signal data), then integrated cloud solution to stream the data to remote doctors.

Collaborated with IIT Gandhinagar research lab on Eye Tracking technology against Patent WO2016092563A3 (https://patents.google.com/patent/WO2016092563A3/en) to solve maintainability issues. Led on-site team in community-level clinical trials on multiple rural cohort premises.

Sunknowledge Services Inc.

Worked in Healthcare Provider Validation and Database Operations Roles

Management Trainee

Seasoned software engineer excelling in modern tech, specializing in scalable system design. Passionate about innovation, I stay ahead with emerging technologies. Committed to cultivating work-life balance and contributing to professional environments that value innovation and collaborative excellence.

taplio

The Battle

Shlok Gupta

Sandeepan Bhattacharyya

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