Greg Hickman

AltAgency

We help agency owners, freelancers and service providers grow and scale without working nights and weekends. 

Less Done-For-You. More Leverage. Better Results. It's a Win-Win.

Owner and Founder AltAgency

System.ly

We help online entrepreneurs create RELIABLE marketing systems that maximize profits for their products and services. 

GET IDEAS THAT IMPROVE YOUR FUNNEL, NOT JUST BRAINLESS EXECUTION:

We’re marketers first, funnel and automation experts second. While we implement whatever you dream up, we make strategic recommendations to improve your systems and grow your business.


FOCUS MORE ON YOUR BUSINESS INSTEAD OF THE HEADACHES OF WORKING IN IT:

Time is money. You shouldn’t be spending yours learning how to build funnels or automate workflows. You time is better spent working ON your business not IN it. While we handle the nitty gritty behind the scenes, use your extra time creating content, engaging your audience or creating new products and service.


INCREASE CONVERSATIONS WITH PROVEN SALES FUNNELS AND MARKETING AUTOMATION:

We’ve developed funnels that generate millions of dollars a year and save our customers time. Why re-invent the wheel? Let us show you how you can be making more money by implementing systems that convert and save you time.

Founder & CEO

Mobile Marketing Engine

We help small businesses unlock new revenue by empowering them with technology, guidance and services to succeed with mobile marketing & automation. 

As both an Infusionsoft Certified Partner and Mobit Certified Partner, we can help you develop and implement your mobile marketing automation strategy. 

Mobile Messaging Campaigns
Mobile Marketing Automation
Mobile Wallet Campaigns

Mobile Mixed

Mobile Mixed is a mobile marketing talk show, blog and resource. It's an entertaining and informative show that features interesting conversations with top mobile marketers and resources to make your next mobile marketing initiative successful.

You can get Mobile Mixed shows directly to your email daily or weekly absolutely free by becoming a subscriber (you can also subscribe via RSS).

Read more: http://www.mobilemixed.com
The Mobile Marketing Training Group You Wish You Had: http://mobilemarketingtribe.com/

Founder & CEO of MobileMixed.com - A Mobile Marketing Training & Consulting Company

Cabela's

Led the mobile strategy, mobile product development and mobile customer experience for the Cabela's brand and all of its retail locations.

I am proud of have launched the new Cabela's mobile website which you can visit at www.cabelas.com from your phone. To date, the site is performing off the charts. Triple digit percentage growth in visits, orders and sales. Our new user experience has dramatically increased conversion while giving the customer the best possible mobile experience. 

Was responsible for launching the SMS pilot program and planning the national launch for 2014 with my amazing team. The redemption rates to date are impressive and this will be a powerful component of the mobile strategy at scale. 

Developed the strategy for the new smartphone app approach for the brand and helped develop the feature and functionality requirements to begin development on this project.

Mobile Marketing Manager

PlaceWise Media

I've defined and built Placewise Media's mobile strategy and suite of mobile products and services for the retail industry. 

I manage the development and execution of mobile marketing campaigns for a network of 300 shopping centers across the United States. 

I've managed the mobile product development for SMS (text) solutions, mobile web, mobile applications, QR codes, Location Based Services (LBS) and other emerging mobile technologies

Mobile Marketing Strategy | Mobile Product Development | Mobile Marketing Education

ThumbFound, a Mobile Marketing Agency

A Mobile Marketing Consulting Company. We help business integrate Mobile Marketing initiatives into their marketing mix. 

This includes: 

- Mobile Marketing Strategy Development
- Mobile Marketing Training 
- Mobile Marketing Education
- Mobile Marketing Coaching
- Campaign Development & Execution
- Mobile Product Development
- SMS Messaging
- Mobile Web & App Devleopment

Thumbfound's service offering is now available through Mobile Mixed, a High Road Labs Inc company.

CEO and Mobile Marketing Consultant

Ifficient Interactive - The Education Project

Generated over $1 million in new business executing customer acquisition / lead generation initiatives for top-tier advertisers including American Express, SC Johnson, Huggies, The
North Face, Argosy University and Ashford University
(CPL, CPC, CPM to CPA)

Director Of Sales & Strategy

The Concept Studio

• Create and managed mobile marketing programs  (AT&T, Cingular, NY Jets, NCAA, EA and Sony Mobile Games).
• Manage mobile and Internet sweepstakes programs from concept creation through program reporting and analysis.
• Launched Cingular Music and MySpace Mobile services to both employees and consumers.
• Coordinate and program mobile marketing initiatives utilizing numerous platforms (VeriSign, SinglePoint and Air2Web).
• Knowledge with all carriers in SMS, MMS, WAP, LBS.

TracyLocke

Managed clients and internal teams for Lipton and Pepsi Customer marketing to execute integrated programs involving TV, Radio, Grassroots tours, Mobile, In-Store, Online and Print. 

Worked with major retailers such as Walmart, Sams Club, Kroger and 7-11 to launch new products for both Pepsi and Unilever brands.

Account Executive

Helping agencies, consultants and freelancers take back control of their business , create wild profits, and grow with certainty without sacrificing time with family.

🕬 ATTN: Agency Owners, Freelancers & Service Providers

Do You Know the Reason You Cannot lift the ceiling on your client capacity while removing yourself from day-to-day fulfillment ...?

You have not yet had a true SYSTEM to take the best of what you have to offer and transform it into your unique solution, rather than being viewed as a commoditized service provider.

Here's a few things we do that nobody else does:

✅ Create (or makeover your existing service menu into) your productized service suite

✅ Create and build a systematic sales experience so you only sell to the right people while optimizing your time

✅ Structure and deploy a new client on-boarding experience and client fulfillment process that sets clients up for success without your 1:1 involvement

✅ Identify and build the right team of people and processes to free your time as the owner and escape the day-to-day

✅ Scale your team and your systems around each of the critical areas of your business: Sales, Marketing, Fulfillment and Operations

✅ Deliver an operating and communication cadence for you to continually meet the goals of your strategic plan.

If you meet the following criteria we need to talk:

-You're sick and tired of not knowing how to scale your client capacity without getting buried in fulfillment.

-Perhaps you know that you need mentoring to take it to the next level.

-Or maybe you've 'already bought a Guru’s course on scaling’...and it didn't work.

Time and time again, we speak with burnt-out agency owners who know they need to change things in order to scale...

They just need a proven system to do it.

----------------------------------

Now imagine if you had that system...

A systematized process that helped you to design your 100% unique service offering (so that your clients get great results and delivering it is easy and fun for you and your team) 

Imagine discovering how to deliver your service (and what format to deliver it in, so that you maximize profits and time without sacrificing client results)

What if you KNEW that you had a dream team that helps roll out the systems and process to run the business without you involved in the day-to-day.

And...

🎯 How would you like to scale the business up with the latest strategies and systems to build a business that runs without you? 🎯

You can.

That's what we help you do: ► https://altagency.com/mw-watch-li

✉ Email me directly with your questions ☛ hello@altagency.com


Wit & Craft

Wit and Craft is a branding and design firm that caters to small and mid-sized businesses looking to establish a strong brand presence in their respective industries. The firm is founded on the belief that every business has a unique story to tell, and it's their mission to help businesses discover, define, design, and install a brand that accurately reflects their values, vision, and voice.

Wit and Craft's team of expert brand strategists, designers, and developers work closely with their clients to develop custom branding solutions that resonate with their target audience. They understand that branding is more than just a logo and a color scheme. It's about creating a cohesive message that communicates who you are, what you do, and why you do it better than anyone else.

Their process begins with discovery. They take the time to learn about their clients' business, their competitors, and their industry. This knowledge helps them identify what sets their clients apart and what makes them unique. From there, they define their brand messaging and positioning, developing a brand voice that aligns with their clients' vision and values.

With a solid foundation in place, Wit and Craft's designers bring the brand to life through visual identity design. They create custom logos, typography, color palettes, and imagery that capture the essence of the brand and communicate it effectively to the target audience. Their design approach is rooted in simplicity and clarity, ensuring that the brand identity is easily recognizable and memorable.

By working with Wit and Craft, small and mid-sized businesses can stop competing on price and start winning based on their unique value proposition. They help businesses establish a brand that not only differentiates them from their competitors but also builds trust and credibility with their target audience. With a strong brand in place, businesses can attract the right customers, increase loyalty, and ultimately, drive growth.

Executive Creative Director, Partner

Blue Flame Thinking

Blue Flame Thinking is a business-building agency centered on clients with the courage and tenacity to resist the usual and demand something better from their brand, their industry and themselves.


Responsible for overall agency creative output; develop world-class strategic and award winning creative solutions for leading consumer brands and complex business to business initiatives

• Lead a creative team of writers, art directors and designers in both the Grand Rapids and Chicago locations
• Inspire creative staff to take risks, be strategic and push their ideas beyond the expected or status quo
• Accountable for success of marketing campaigns and initiatives based on pre-determined success metrics and goals
• Form deep knowledge of clients' business in order to proactively develop and present solutions that drive tangible results
• Develop multi-channel campaigns including integrated elements such as: Web design, marketing collateral, direct mail, print, video, custom trade show displays and application design
• Present and clearly communicate creative solutions to internal teams and clients to effectively sell concepts and ideas
 

Active member of Leadership Team; inform and make decisions that affect agency operations, structure and vision

• Successfully merged two separate agency entities into a single operation in 2013/14. 
• Developed new brand positioning, identity and strategic direction. Launched new Blue Flame Thinking brand to internal and external audiences on 1/2/14
• Ensure departmental integration between the creative team and other agency disciplines in order to provide exemplary solutions to clients' marketing challenges while driving accuracy and accountability
• Worked to develop new agency workflow process in 2014, improving efficiency and increasing average project profitability
 

Responsible for ensuring healthy vendor relationships; direct oversight of all production timelines and negotiations

Creative Director

AIGA West Michigan

Develop an ongoing program to educate designers, non-profits, and socially conscious companies on the importance and utilization of design thinking. 

Build on past events to do great work for good-doers by applying design thinking to identify and solve design and communication related problems.

Design for Good Director

Crowe Horwath LLP

Crowe Horwath LLP is one of the top 10 public accounting and consulting firms in the United States. Under its core purpose of “Building Value with Values®,” Crowe assists clients in reaching their goals through audit, tax, risk and consulting services. Crowe professionals provide public and private company clients with thought leadership in many sectors, including financial and diversified financial services, healthcare, government, private equity sponsored, inventory-based, retail, not-for-profit, higher education and food and commodities.

• Led the Tax and Private Equity creative initiatives
• Worked with Market Managers to clearly and strategically define marketing problems
• Created, designed and led digital, traditional and one to one marketing communications
• Managed outside talent and vendors as well as resources within the marketing team
• Optimized teamwork among writers, designers, and other team members to increase efficiency and surpass campaign goals
• Presented and clearly communicated creative solutions to internal teams and clients to effectively sell concepts and ideas

Sr. Art Director / Manager

Jon Czeranna Art Direction + Design

Brand development • Advertising • Design

Creative

Steketee Greiner and Company

Steketee Greiner co. is an insight-driven, information-based communications strategy, facilitation and management firm dedicated to contributing to the global communications renaissance by combining art and science to generate new, sometimes unexplored, avenues to creative thought, communications and business/life challenges.

• Developed visual conceptual solutions for a full range of creative/marketing ideas
• Managed outside talent as well as resources within the firm
• Developed an agency process to help better communicate the clients needs to the creative team
• Presented and clearly communicated creative solutions to internal teams and clients to effectively sell concepts and ideas
• Led the Ecoupled (division of Amway) creative initiatives to help create a market for wireless power

Senior Art Director

Hanon McKendry

Hanon McKendry is a national brand consulting, advertising and marketing firm that excels at helping clients shift perceptions beyond what their brands offer to what their brands mean. Nearly 80 percent of the firm’s annual revenues are derived from major initiatives to launch, re-launch or restage brands.

• Developed visual conceptual solutions for a full range of creative/marketing ideas
• Managed outside talent as well as resources within the agency
• Optimized teamwork among writers, designers, and other team members to obtain exceptional results
• Presented and clearly communicated creative solutions to internal teams and clients to effectively sell concepts and ideas

Art Director

Justice & Monroe

Kendall College of Art and Design

Adjunct Instructor

J. Walter Thompson

JWT is the world’s best-known marketing communications brand. Headquartered in New York, JWT is a true global network with more than 200 offices in over 90 countries employing nearly 10,000 marketing professionals.

• Worked with copywriters to developed visual conceptual solutions for traditional and non-traditonal advertising efforts that include digitally integrated one to one communications
• Supported the more senior Art Directors and Creative Directors.
• Assisted in the development of advertising concepts.
• Presented and clearly communicated creative solutions to internal teams and clients to effectively sell concepts and ideas

A graduate of Kendall College of Art and Design, Jon began his career working on one of the largest accounts in the world: Ford Motor Company. After two years in Detroit, Jon decided to make West Michigan his design hub. In addition to becoming an adjunct professor at his alma mater, Jon was able to ply big idea thinking on behalf of smaller accounts and lesser-known nonprofits. The result was award-winning campaigns and an invitation to join the AIGA West Michigan Board of Directors.

Jon’s agency background includes posts at Blue Flame Thinking, J. Walter Thompson, Hanon McKendry, Justice & Monroe and Crowe Horwath, one of the nation’s leading accounting firms. Jon’s approach to each new engagement is deceptively simple—utilize strong design to overcome inherent marketing challenges.

"My philosophy is simple: Strategy is key and simple smart ideas work. I always look for the story behind a product or service and strive to tell it in new, exciting and relevant ways."

Specialties: Advertising, Marketing and Design

taplio

The Battle

Greg Hickman

Jon Czeranna

Followers

Posts

Engagements

Likes

Ready to grow your LinkedIn presence?