Block Tech

Block Tech, Software Provider White Label solution for Fractional Real Estate Investment. We provides a platform that facilitating fractional real estate investment, allowing individuals to invest in portions of properties rather than acquiring entire assets. This innovative fractional model permits investors to engage in real estate with modest capital, offering monthly rental yields and straightforward capital appreciation. The platform eliminates the need for paperwork, capital down payments, and the complexities associated with bank loans. It effectively addresses barriers preventing individuals from traditional real estate acquisitions.

Founder

N.L.G. Consulting

N.L.G. Consulting stands as a dynamic consulting firm specializing in both technology industry and real estate services spanning Israel and Europe. 

With a focus on providing expert guidance and strategic insights, the company assists clients in navigating the intricacies of real estate transactions. N.L.G. Consulting's professional team offers a comprehensive suite of consulting services, ensuring clients make informed decisions in the dynamic real estate markets of Israel and Europe. Whether it's property acquisition, market analysis, or investment strategies, N.L.G. Consulting stands as a reliable partner for individuals and businesses seeking success in the real estate sector. 

N.L.G. Consulting leverages its proficiency to assist startups in the technology sector, encompassing CRM, Fintech, Saas companies, and beyond. The firm provides extensive consulting services, addressing critical areas such as business development strategy, marketing strategy, market penetration strategy, establishing itself as a versatile partner adept at guiding clients through the intricate landscapes of both real estate and technology industries.

Head of Business Development

InvestGlass

InvestGlass, the first Swiss Sales Automation CRM, drives Sustainable Automation with the Swiss Cloud. Explore its integrated CRM platform for essential tools in marketing, sales, service, operations, and portfolio management.

- Formulating a sales business development plan aligned with the Company's strategy.
- Engaging with targeted prospects/partners through both inbound and outbound calls, as well as coordinating demos.
- Cultivating a robust sales pipeline and successfully finalizing contracts that surpass KPIs and targets.
- Overseeing the account management of a client portfolio.
- Nurturing enduring strategic partnerships to enhance client retention.
- Managing a multitude of projects and adapting to the rapid pace of a fast-growing and dynamic company.

Head of Sales

Claim flight refund

claimflightrefund.com helps passengers claiming compensation for cancelled or delayed flights based on regulation (EC) No 261/2004 of the European Parliament.

- Building, managing, developing sales and business across Europe.
- Approaching UE lawyers’ firms and closing partnership agreements.
- Creating business synergy with Travel Agents, Tour Operators, Travel Tech
companies, that generate new pipes of customers for the company
- Developing business across Europe, tracking customers lifecycle, reaching KPIs,
business targets, following road map.

Founder & CEO

Hello Group Software

- Optimizing a sales & business development plan including internal stakeholders (e.g., sales & business development regional teams, marketing, product teams, legal, IT, support departments, etc.)
- Building and maintaining strong, long-lasting client relationships
- Negotiating contracts, closing complex sales deals, 
- Working closely with the sales account managers ensuring they have all required resources to reach KPIs and targets.
- Preparing and analyzing sales monthly reports
- Traveling, participating to financial conferences, and networking development
- Engaging contact for sales with new potential clients and partners
- Opening and launching new markets and offices
- Submitting new innovative tools for development in accordance with IT requirements and needs of our customers to outperform our sale
- Working with a flexible approach for the teams with the ability to adapt to a fast-paced ever-changing environment.

Head of Sales and Business Development

- Launching a EMEA B2B sale department
- Ensuring a sales business development plan in line with the Group strategy.
- Approaching specific prospects/partners, In & outbound calls, Scheduling Demos
- Developing a sales pipeline and closing deals contracts exceeding KPIs and targets
- Following account management of a portfolio of clients
- Developing long-term strategic partnerships for retention
- Handling a high volume of projects and the fast pace in a fast-growing and dynamic startup

VP SALES (SDR) & Account Management EMEA 

LOFT Point du Jour

- Building, developing and managing new real estate companies in Europe; focusing on accounting and taxable aspects
- Acquisition of land, factories, lofts, warehouses, and private properties to build and/or remodel, refurbish and resell with added value (Business Development role)
- Commercializing, negotiating, and selling properties (Sales Role)

Founder Partner Real Estate Developer

With more than 10 years of experience in sales and business development, I am passionate about creating innovative solutions that address the challenges and opportunities in the real estate sector. As the founder of Block Tech, I leverage my expertise in technologies and applications, finance, and SaaS sales to provide a platform that facilitates fractional real estate investment, allowing individuals to invest in portions of properties rather than acquiring entire assets.

At Block Tech, I lead the vision, strategy, and execution of the platform, which eliminates the need for paperwork, capital down payments, and the complexities associated with bank loans. I also oversee the business development, sales, and account management functions, engaging with targeted prospects, partners, and clients, and cultivating a robust sales pipeline and a loyal customer base. I am driven by the mission of empowering people to access the benefits of real estate investing with modest capital, offering monthly rental yields and straightforward capital appreciation.

Gregory Brenig

From Paris to Tel Aviv.
 From real estate to PropTech.
 From resilience to reinvention.
I’ve built more than companies. I’ve built a vision.

 👉 Block Tech – scaling real estate professionals with a white-label fractional investment platform.
 👉 N.L.G. Consulting – helping founders and businesses expand, raise, and win.
 👉 Business Legend – giving a voice to unfiltered entrepreneurial journeys.
 👉 My book – Level Up in Fractional Real Estate – guiding others to financial freedom.

This is not just about business.
 It’s about daring, enduring, and creating impact — one block, one story, one decision at a time.

✨ The article is not a press release. It’s my journey, my DNA, my mission.
 And it’s just the beginning.

🔗 Read the full story here 👇

#Entrepreneurship #PropTech #BusinessLegends #FractionalRealEstate #GregoryBrenig

🚀 Founder @ Block Tech & NLG Consulting | Empowering Real Estate Professionals with White-Label Investment Platforms 💡 | Marketing & Business Growth Strategist 📈 | Author of Level Up in Fractional Real Estate 📘

September 12th, 2025, I am Gregory Brenig. And my journey is not an ordinary one. From Paris to Tel Aviv, from real estate to technology, from consult

Open article: Building the Future of Business, Real Estate, and Influence by Gregory Brenig • 5 min read

Building the Future of Business, Real Estate, and Influence

Mark V. Smetanin

CHM Inc

🏆 Achievements:

💼 Financial Management:
• Achieved $3.5 million in personal accounts by optimizing financial operations and strategies.
• Generated over $10 million on partner accounts through strategic consulting and revenue enhancement tactics.

🌟 Industry Recognition:
• Attained Airbnb Superhost status 38 times by maintaining exceptional service and guest satisfaction.
• Secured premium status on Booking.com, Expedia, and VRBO through exemplary property management and marketing.

💡 Cost Reduction and Product Improvement:
• Reduced marketing expenses by ~40% by refining marketing strategies and focusing on high-ROI activities.
• Improved product design by identifying and addressing critical customer pain points and enhancing user experience.

🚀 Leadership in Agile Transformation:
• Led agile transformations that enhanced customer experience and improved company culture.
• Increased productivity across multiple scrum teams by implementing effective agile frameworks and practices.

📊 Data-Driven Performance Enhancement:
• Increased user engagement by 38% and retention by 58% through strategic use of data analytics to optimize customer interactions.

🔧 Project, Product and Stakeholder Management:
• Directed project execution and optimized service metrics, enhancing technical project outcomes and stakeholder satisfaction.
• Planned sprints and defined OKRs, leading to improved product lifecycle management and stakeholder engagement.

⚙️ Operational Efficiency:
• Shortened response times by ~28% by enhancing communication templates for Airbnb and other OTAs and organizing specialized training for the Channel Management team.

📈 Business Consulting:
• Consulted over 100 hosts and businesses, significantly increasing operational efficiencies and profitability.

Founder / Product Owner / Team Lead

Giggster

📈 Key Product Management Achievements:

🚀 Enhanced User Engagement by 16%: Collaborated with the Sales Director, customers, and scrum teams through focused market research to boost engagement metrics significantly.

🌟 Boosted Product Value Perception by 14%: My relentless focus on delivering customer/user benefits led to a notable improvement in how users perceive the value of our products.

🛠 Increased Prioritization Efficiency by 34%: Addressed and effectively managed technical debt by balancing its elimination with the integration of some tech debt into the Definition of Done (DoD), avoiding typical extremes.

⏩ Accelerated Development Process by 8%: Streamlined workflows through effective collaboration and dependency mapping, enhancing overall development speed.

🔒 Implemented Robust Cybersecurity Measures: Ensured the protection of sensitive financial data and compliance with regulatory standards to maintain security and trust.

🔍 Led Comprehensive Customer Insight Collection: Directed efforts across multiple channels including:

📊 Market Research
💼 Discussions with Marketing and Sales Directors
👥 Direct interactions with Customers and Users
🎤 Feedback from the Founder and CEO
🌀 Collaboration with Scrum Teams
💡 Innovative Approaches to Customer Engagement and Business Metrics:

🧠 Continuously analyzed and brainstormed methods to elevate customer/user value and business impact.

📝 Regularly organized sessions to strategize on boosting sales, revenue, customer retention, and loyalty.

📈 Focused on improving Lifetime Value (LTV), conversion rates and reducing Customer Acquisition Cost (CAC).

🚀 Optimized Onboarding Process - from 68% to 92% of users that finished the whole onboarding process

🏆 Led a $1.2M Project to Success: Managed and delivered a critical project within 9 months, leading a team of 52 professionals. 

🏆  Achieved a projected revenue of $8M with an ROI that increased the Net Promoter Score by 17% and product stickiness by 8%.

Director of Product Management

🚀 Product Achievements & Initiatives:

📈 Increased Customer Engagement: Boosted engagement by 42%, improved conversion rate by 74%, and acquired 2.5M new users.

🎯 Team Confidence Boost: Raised team confidence after the last check-in—current sprint happiness at 100% vs. 78%.

💪 Enhanced Sprint Goal Confidence: Elevated team confidence in delivering sprint goals to 94%.

🔧 Backlog Reduction: Cut backlog by 16% through efficient stakeholder communication and advanced product backlog refinement.

🚚 Faster Value Delivery: Delivered value ~20% faster by optimizing the slicing of our vertical stories.

🛠 Issue Resolution: Resolved 7 significant issues, helping team members overcome challenges.

🔄 Marketing Campaign Redesign: Reduced expenses by 28% through data-driven strategy adjustments and persona analysis.

🗺️ Customer Journey Optimization: Improved product features by 12% using customer journey mapping to focus on critical pain points.

🤖 AI Spike Facilitation: Planned and facilitated an extraordinary spike for AI tools and prompts.

📋 Enhanced Scrum Practices: Advanced Scrum Master coaching led to refined workflow steps and deepened INVEST criteria.

🧪 Quality Assurance Innovations:
📜 Implemented Automated Test Scripts: Streamlined QA processes for enhanced efficiency.
🔥 Added Additional Smoke Tests Post-Build: Ensured robust product quality immediately after builds.
👥 Instituted Peer Code Reviews: Fostered a collaborative environment for higher code quality.
✅ Updated the Definition of Done (DoD): Refined project deliverables for clearer completion criteria.
📅 Revised Sprint Planning Agenda: Optimized planning sessions for better sprint execution.

Spikes:
🌱 Sustainable Practices: Focused on sustainable and environmentally conscious business methods.
⚙️ Enterprise Agile: Explored scaling agile practices across the enterprise.
🔄 Culture Change: Initiated efforts to evolve organizational culture towards more agile and responsive practices.

Senior Product Portfolio Manager

🚀 Professional Milestones:

📈 Launched 12 Products: Generated approximately $1.8 million in revenue by thoroughly interpreting data, interviewing users, developing Product Requirements Documents, identifying pain points, and effectively prioritizing tasks.

📊 User Growth Success: Expanded monthly active users from 500 to 50,000 and increased engaged partners from 200 to 1,200 over two years.

🔍 Enhanced User Engagement: Identified and addressed vital user pain points, achieving a 38% increase in engagement and a 58% improvement in retention within three months.

💥 Exceeded Growth Quotas: The annual account growth quota was surpassed by 60%.

🛠 B2C SaaS Product Leadership: Led strategy, engineering, and improvement of SaaS products for vacation rentals and property management.

🎯 Marketing and Sales Focus: Realigned teams around key metrics—Customer Experience (CX), Customer Acquisition Cost (CAC), Churn rate, and Monthly Recurring Revenue.

🌀 Optimized Remote Team Metrics: Established and adjusted critical metrics and procedures, increasing product development velocity by 40%.

🔧 Knowledge-Based Platform Launch: Reduced partner onboarding time from 48 to 12 minutes through strategic platform development.

🔄 Change Management Leadership: Spearheaded a comprehensive Change Management Project, created urgency, formed a coalition, and implemented a hybrid approach with a clear vision and roadmap.

✨ Agile and Digital Transformations: Drove transformations to enhance customer experience and company culture with a Top priority client.

☁️ Cloud Migration for Financial Services: Improved scalability and cut costs by 22% by transitioning critical services to cloud platforms.

🔗 Adopted Scaling Scrum with Nexus: Implemented scaled agile practices to enhance collaboration and output.

🌐 Essential SAFe Framework Implementation: Led the client's adoption of the Essential SAFe framework from the Team level to the Program Level.

Head of Product Strategy

🎬 Giggster operates the premier online booking platform at www.Giggster.com, designed specifically for the filming and production industry. Our platform enables seamless interactions and offers a comprehensive suite of services:

🏠 Location Discovery: Access a diverse portfolio of residential and commercial properties tailored for various production needs.
🤝 Booking & Collaboration: Streamline the booking process and enhance collaboration among production teams.
📜 Filming Permits: Assist with the acquisition of necessary filming permits, simplifying legal compliance.
🔧 Industry-Specific Services: Provide additional support tailored to the unique needs of the production industry.
🔒 Fintech Compliance Achievement:

🛡️ Regulatory Compliance in Fintech Products: Vigilantly ensured that all fintech products adhered to stringent regulatory standards, significantly mitigating risks and enhancing trust among stakeholders.

Product Advisor

Everything Punta Cana

Everything Punta Cana - is a platform for renting the best villas in the Caribbean or lovely apartments with a breathtaking ocean view. 

🔍 Key Responsibilities:

📈 Programm and Project Management: Directed execution, analyzed customer service metrics, and optimized technical projects for enhanced execution. 

- Finished 17 Projects within assigned deadlines. 
~ Generated $4 Mil in Vacation rentals reservations
> $ 2 mil of Excursions, tours, experiences, and Services generated. 

🎯 Strategic Planning: Defined OKRs to align efforts with business goals and planned sprints for efficient workflow management.

🤝 Stakeholder Engagement: Managed communications across all product lifecycle stages, ensuring clarity and alignment among stakeholders. Total

🚀 Product Development: Led MVP testing, user acceptance tests, and A/B testing to refine our offerings based on real-world data and feedback.

💡 Marketing & Sales Oversight: Steered market research analysis and collaborated with sales to tailor our product offerings, boosting re-engagement and remarketing efforts. 

⚙️ Agile Implementation: Rolled out the Nexus scaled agile framework to uplift productivity across five Scrum teams.

🌐 Business Development: Fostered strategic partnerships and crafted detailed business cases to support expansion and enhance communication.

🛠 Expertise:
Proficient in Channel Management and Property Management Systems (PMS) with extensive experience across platforms like Airbnb, Booking.com, Expedia, and more.

📊 Key Success Metrics:
Focused on enhancing Net Promoter Score (NPS), reducing Customer Acquisition Cost (CAC), and improving overall customer and employee satisfaction metrics.

💼 Professional Aim: The main goal is to continue elevating the luxury rental experience, ensuring Every Punta Cana remains the top choice for unforgettable Caribbean stays, driven by innovation, strategic insight, and customer-centric approaches.

Founder / Project Manager / Program Manager

Postindustria

📈 Increased Platform Engagement: Boosted time spent on the platform by ~30% by iterating on the user interface based on user feedback and analyzing competitive gaps.

🎯 Enhanced Team Performance: Raised team confidence and sprint goal delivery to 94% through effective communication and precise backlog refinement.

💸 Reduced Marketing Expenses: Cut marketing costs by 28% and enhanced product design by addressing critical user pain points

🛠 Improved Customer Support: Reduced support ticket volume by 16% through strategic notifications, prioritization, and business process optimization.

🚀 Product Development: Launched eight new products and improved three existing ones by managing each product’s lifecycle and prioritizing initiatives for impact and efficiency.

⚙️ Agile Environment Cultivation: Facilitated an Agile framework across four departments, introducing OKR to optimize business processes.

💳 Cryptocurrency Innovations: Managed the development of a cryptocurrency payment gateway, enhancing transaction efficiency.

📲 Digital Payment Leadership: Spearheaded digital payment projects, significantly improving customer satisfaction and reducing processing times.

🔗 API Integration: Successfully integrated APIs to boost system interoperability and enhance user experiences.

📊 Data-Driven Revenue Growth: Leveraged data analytics to provide actionable insights, achieving a 7% increase in revenue.

🔍 Team Spikes:
🔄 Change Management with Limited Resources.
🤝 DevOps Innovations:
📈 Infrastructure as Code: Streamlined operations and reduced overhead.
🔗 Monitoring - user experience.
📈 Salesforce for Marketers
🤝 Stakeholder Management: Interactions and communications with key stakeholders.
🔄 Agile Project Management with Jira Cloud: Employed lean and agile processes to improve project delivery and efficiency.
📊 Performance Reporting: transparency, team productivity monitoring.

🏉 Scrum Advanced: Advanced Scrum techniques to elevate team agility and output.

Product Manager / Product Owner

🚀 Professional Milestones:

📄 Growth PRD Development: Crafted a comprehensive Growth Product Requirement Document (PRD), defining strict user/role/department parameters. This strategic clarity enhanced cross-functional team productivity by ~30%.

🔍 Salesforce Analytics Integration: Collaborated closely with five key account managers and sales staff to leverage critical insights from Salesforce reports, resulting in a 25% increase in paying customers.

🔧 Salesforce CRM Overhaul: Led the Salesforce integration and consulting teams, engineering a CRM system that streamlined operations and reduced operational costs by ~30%.

🌐 Hybrid SAAS Model Creation: Developed a cutting-edge hybrid SAAS model for Web and Android platforms, incorporating 40% of unique features tailored to industry needs.

🔄 Agile Leadership: Spearheaded an Agile Transformation initiative, fostering a robust market-oriented culture within the organization.

🤝 Change Management Execution: Formulated and executed a comprehensive Change Management Plan focused on Communication, Stakeholder Engagement, and Implementation.

🌟 North Star Metric Implementation: Defined a North Star Metric that enhanced storytelling and promoted organizational alignment.

Product Manager

Mango Pay

📈 Payment Product Innovation: Researched and developed web and mobile payment products, significantly increasing yearly revenue by ~$1.3M.

👨‍💻 API Development Leadership: Led a team of 12 developers across two teams to implement APIs, boosting internal analytics reporting speed by ~32%.

🎯 Product Marketing Management: Successfully reduced Customer Acquisition Cost (CAC) from $82 to $17.

🤝 Strategic Supplier Partnerships: Secured contracts with 46 key suppliers, enhancing product supply chain and distribution.

🔍 Business Strategy Refinement: Spearheaded market research and business strategy refinement through effective product ownership.

🛠 Infrastructure Design: Led the design of kiosks, including credit card validators, bill validators, servers, and visual presentation equipment, integrating advanced credit card readers and cloud technology.

💼 Financial Modeling and Budget Management: Utilized tools from Float and Scorro to Excel and Google Sheets for financial forecasting and budget management. Project Management Software like Asana and Jira.

🌍 Environmental Policy Implementation: Instituted policies to minimize environmental impact and committed to sustainable practices

📚 Standards Compliance Leadership: Headed implementation of W3C, ADA, ISO 27001, and PCI DSS standards, developing the industry's fastest Linux-based payment terminal.

💵 Capital Fundraising: Successfully raised $1.2 million across two funding rounds through strategic process implementation and compelling pitch design.

💻 Product Development: Developed the fastest Linux-based payment terminal, reducing licensing costs by 48% and improving product uptime by 13%.

🔧 Agile and Scrum Mastery: Spearheaded Agile transformation, optimizing cycle time by 56% and increasing throughput by ~15%, significantly enhancing team clarity, confidence, and sustainability.

🚨 Bug Response Optimization: Enhanced bug response time by ~20% by implementing a Helpdesk solution with text notifications.

Avra Inc.

🌟 Professional Highlights at Avra, Inc. (OTCQB: AVRN)

Avra, Inc. is at the forefront of product innovation in the Bitcoin-related digital and cryptocurrencies market, pioneering solutions that enhance merchant and consumer commerce globally.

Key Achievements:

🚀 Kiosk and Terminal Product Leadership:
Developed product feature roadmaps, vision, and strategy, steering the direction of the kiosk and terminal offerings.

🔗 Blockchain Implementation:
Spearheaded the implementation of blockchain solutions to boost transaction security and transparency, setting industry standards.

📈 Strategic Market Analysis:
Led a team to analyze market conditions, customer needs, and competitor positions, formulating a robust long-term strategy.

🔊 Enhanced Stakeholder Communication:
Established a constant flow of communication with both internal stakeholders (support, management, sales) and external partners (customers, integration partners), ensuring alignment and feedback integration.

🛒 E-commerce Optimization:
Created and implemented processes for collecting customer data through various channels, including post-purchase surveys, account sign-ups, newsletters, social media, and web tracking, applying best e-commerce practices.

🤝 Industry Partnerships:
Managed key partnerships within the online brokerage and crypto trading industries, expanding market reach and influence.

🔍 Lean Startup Approach to Product Development:
Focused on developing Minimal Viable Products based on Lean Startup principles—prioritizing high-value features, early testing for user intelligence, market validation, and budget efficiency.

Vice President, ATM and Kiosk Development

SOFTKEY UA

🌟 Key Professional Achievements:

📈 Portfolio Expansion & Revenue Growth:

The restructured product portfolio, which included over 250 new positions, resulted in an additional ~$500,000 in revenue.

📞 Sales Communication Enhancement:
Redesigned and enhanced sales scripts, improving communication efficiency by 35%.

🎯 Sales Team Performance:
Defined measurable goals and objectives for the sales team, leading to a 22% profit increase over two years.

🚀 Marketing Efficiency Boost:
Enhanced marketing strategies by selecting and prioritizing high-margin products, improving efficiency by ~20%.

🎯 Targeted Marketing Initiatives:
Developed targeted campaigns for unique enterprise products, optimizing marketing for specific user groups such as reporting environments and automation tools.

💼 Sales & Marketing Strategy Redesign:
Completely overhauled sales and marketing strategies by adopting an SDLC framework tailored for key clients, significantly improving client engagement and understanding.

🔍 SDLC Integration into Marketing:
Enabled the marketing team to align their strategies with various stages of the SDLC, enhancing user group targeting and pain point identification.

🛠 Sales to Consultant Transformation:
Transformed the sales team into a group of skilled consultants through extensive training in software development, project management, and strategic communication with major vendors like Microsoft, IBM, and Adobe.

💡 Operational Cost Reduction:
Reduced operational expenses by 16% through strategic HR process optimization and prioritization within six months.

🔄 Optimized Conversion Rates:
Improved lead-to-customer conversion rate by 18%.

🎓 Professional Development:
Completed advanced training and earned certifications in communication, technology support, and customer management, including MCP and MCTS (Microsoft Certified Technology Specialist).

Lead Sales Manager

Alba - Ukraine

“Alba-Ukraine” is a wholesale pharmaceutical company (Kyiv)

🚀 Key Achievements in Sales Management:

📊 Sales Department Leadership: Managed the sales department, optimizing and enhancing the sales flow, which resulted in a 7% increase in retail partners.

🔍 Strategic Communication Initiative:
Spearheaded research and conducted interviews with 20 key business partners.

Designed and implemented a comprehensive communication plan by understanding:
🎯 Target Audiences: Partners, clients, suppliers, distributors, and stakeholders.
📈 Objectives: Clearly defined to align with business goals.
💬 Message Content: Developed key messages in collaboration with management.
📡 Distribution Strategy: Identified optimal channels and strategies.
⏰ Frequency: Balanced to maintain a presence without overwhelming recipients.
📏 Communication Efficiency: Measured by response rates and actions taken.
💡 Revenue Enhancement: Increased the average revenue generated by each partner in the controlled segment by 26%.

🎖 Regional Leadership Support:
• Supervised and guided regional directors to achieve and surpass sales goals.
• Reduced sales department expenses by 12%.

🌉 Debt Management Strategy:

· Assisted company management in designing strategies allowing customers to manage their debts while continuing operations.
· Converted 96 debtors into loyal, long-term partners and successfully recovered 48% of all accumulated debts.

Deputy Sales Director

Dijaro

🚀 Professional Achievements:

🤝 Strategic Partnerships:
Successfully acquired 12 new strategic partners by overseeing business development operations, significantly enhancing our market position and capability.

📊 Market Analysis & Product Strategy:
• Conducted comprehensive market analysis and benchmarked against competition.
• Launched optimized product strategies, resulting in a 26% increase in sales and fueling rapid revenue growth.

🏭 Operational Efficiency:
• Formed and managed an assembly line team, streamlining production processes for enhanced efficiency.
• Coordinated the relocation of production facilities, achieving a dramatic 68% reduction in overhead expenses.

🌱 Sustainability Initiatives:
• Collaborated with various teams to develop and implement eco-friendly materials and packaging, reducing waste by approximately 20%.
• Organized and led a practical master class on using recycled and sustainable materials in warehouse management, packaging, and product development.

🔄 Business Process Optimization:
• Spearheaded a team of enthusiasts in quantitative and technical analysis to optimize current business processes.
• Developed a more efficient reporting system, significantly improving the frequency and quality of reports delivered to stakeholders.

📉 Cost Reduction:
• Restructured inventory management, reducing Muda waste and cutting annual expenses by 16%. (Muda refers to any activity that consumes resources without adding value to the final product or service.)
• Assessed and strategically modified sales department approaches, resulting in a 34% increase in company profits.

Business Development Manager (BDM)

Incom

NCOM Corporation – Information Technology and Communications Company - System Integrator

Key Achievements:

🚀 Project Management Excellence: Managed GCS projects delivering cable systems and equipment for internal networks, directly contributing to the launch of 26 new bank branches.

🌐 End-to-End Integration: Implemented comprehensive product integration strategies across multiple sectors, including banking, manufacturing, IT, TV, and production services, ensuring successful hardware project outcomes.

💡 Pioneering Technology Initiatives:
• Led the Kherson region's pioneering fiber optics technology project, enhancing regional communications infrastructure.
• Developed the first e-commerce website utilizing HTML, CSS, Active Script, Visio, WordPress, Adobe Photoshop, InDesign, and Dreamweaver.

🔗 Vendor and Stakeholder Management:
• Managed top external technology vendors like HP, Cisco, IBM, Siemens, Dell EMC, VMware, and others, fostering solid cross-functional collaborations to meet rigorous project deadlines.
• Established and maintained robust relationships with vendors and partners, driving project success and innovation.

📊 Strategic Business Analysis:
• Analyzed and presented complex business cases, demonstrating acute strategic thinking and problem-solving capabilities.
• Justified new product introductions and budget allocations through meticulous business case development.

🔧 Technical Leadership:
• Acted as a subject matter expert and evangelist for cutting-edge technologies, including Virtualization, Server architecture, Rack setups, Server rooms, and Cable networks.
• Supervised firmware upgrades and collaborated closely with Engineering, R&D, and partner teams to enhance user experiences.

📈 Sales and Customer Growth:
• Supervised direct sales engagements, achieving a 64% expansion in the customer database.

Vendor Certifications:
Reichle & De-Massari - Certified Planner - With Merits, Panduit, DKS, Allied Telesis, Molex, HP Communications

Engineer. Structured Cabling Systems (SCS)

Unlock Success for Airbnb and Short-Term Rental Business. Recently by Improving the Product - Increased Engagement by 42% , conversion rate by 74%, and acquired 2.5M new users.

As a product management leader with over eight years of experience in payments, e-commerce, Airbnb business, property management, I am a fan of technology and its application to drive business growth.My expertise lies in product management, agile coaching, portfolio management, and strategic planning.I have experience in increasing user engagement, optimizing technical processes and leading high-performance teams.

Key Highlights:

Director of Product Management: Enhanced user engagement by 16% and improved product value description by 14% through strategic market research and collaboration.

Senior Product Portfolio Manager: Managed a $1.2M project, leading to an $8M revenue projection and a 17% increase in Net Promoter Score. 
Risk assessment methods were applied, which reduced project disruptions by 24%.

Head of Product Strategy: Increased customer engagement by 42%, improved conversion rates by 74%, and acquired 2.5M new users—reduced marketing expenses by 28% by addressing critical pain points.

Skills and Expertise:

Product Management/Product Owner: Agile Frameworks, Scrum, Kanban, SAFe
Technical Proficiency: Jira, Asana, Hubspot, Salesforce
Industry Expertise: Fintech, E-commerce, Property Management, Vacation Rentals
Certifications: PMI-ACP, PMI-PMP, CSM, CSPO

Professional Experience:

Nine years in product management, agile transformation, and strategic planning
I have experience in leading cross-functional teams to deliver high performance products.
Skilled in negotiating and managing key partnerships and stakeholders

Interests:

The God's Flow State, Coffee, Stand-up comedy, Kite surfing, Skiing, Music, martial arts (2 black belts), Reading, and Hiking.

Technology Stack:

Jira, Jira Service Desk, Hubspot, Asana, Zoho Projects, Microsoft Project, Basecamp, ClickUp, Todoist, PipelineCRM, Freedcamp, Hive, Monday, Trello, Time tracker, Pivotal Tracker, Slack,Excel, Powerpoint, MS Sharepoint, MS Visio, MS Project, MS Access, Prezzi, Numbers, Pages, Photoshop, Lightroom, Planview, Linux, FreeBSD, Quality Center, ZohoCRM, ZenDesk, Zoho Desk, Fresh Desk, Vivantio Help Desk, FreshService, Salesforce Service Cloud, Hootsuite, WordPress, HTML, CSS, OBS, Mindmaps, Focus Matrix, Dropbox Paper, Skitch, Insightly CRM, Payment Gates (Visa, Mastercard, AMEX, Square, Braintree, Stripe, Paypal, Authorize.net, 2checkout, Payoneer, Bitpay, Shopify Payments), Google Analytics, Google Search Tool, Google Ads, Microsoft Ads, MCP, Rentals United, Avirato, Expedia, Booking.com, Airbnb, VRBO, PMS, Glovebox, Coterie, Risk Advisor, AWS, Crowe CRM, Salesforc

Lead Product Manager / Product Owner / Consultant

•     Improved a Product using a customer journey map, understanding and prioritizing the most critical pain points in the most profitable segment. Provided clear concept and design strategy. Collaborated with Dev and UX teams. Increased customer engagement by 226%, Improved conversion rate by 74%, and acquired 2.5M, new users.

•     Planned and facilitated an extraordinary spike for (AI) Artificial Intelligence tools and prompts. Fixed and resolved seven major issues when team members just felt stuck. 

•     Raised team confidence after the last check-in. Positive emotions and gratitude are on our happiness radar. The current sprint is 100% happiness VS 78% at the previous sprint. 

•     Organized the most efficient communication with stakeholders and implemented advanced product backlog refinement, reducing the backlog by 16%.

•    Stepped forward with special coaching from our Unique Coach and very advanced Scum Master. Differentiated workflow steps, business rule variations, variations in data, and interface variations, polished and deepened INVEST criteria. Dramatically improved the slicing of our vertical stories. Delivered value ~20% faster with the smallest increments to our customers. 

•   Implemented automated test script, additional smoke test after the build is released to QA, and code review by peers. Armed new Definition of Done (DOD) for our dev team. Changed Sprint Planning Agenda. Raised team confidence level in delivering the sprint goals to 94%. 

•    Implemented automated test script and code review by peers. Armed new Definition of Done (DOD) for our dev team. 

•     Collected the data via Web-tracking and customer interviews,  tested and validated assumptions with the development team. Provided much precise anatomy of personas. Redesigned current marketing campaign reducing waist by 28%

Spikes:
Sustainable and environmentally conscious business practices
Enterprise Agile: Changing your culture

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Gregory Brenig

Mark V. Smetanin

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taplio

The Battle

Gregory Brenig

Mark V. Smetanin

Followers

Posts

Engagements

Likes

Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Gregory Brenig's LinkedIn Performance

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Performance ScoreGregory Brenig's LinkedIn Performance